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两节期间消费提示:守护节日消费,共筑安心环境
Zhong Guo Shi Pin Wang· 2026-01-08 10:06
两节期间,米面油、肉蛋奶等民生商品供应充足,餐饮消费、年货采购等消费需求同步增长。为切实维 护消费者合法权益,引导理性安全消费,额敏县市场监督管理局结合节日消费特点与监管重点,发布以 下消费提示,提醒广大消费者提高风险防范意识,依法维护自身权益。 此外,要自觉抵制过度包装商品,选购礼盒类商品时留意是否存在缺斤少两现象,践行绿色消费理念。 二、餐饮消费:细化消费约定,防范隐形消费 外出就餐应选择卫生条件良好、食品安全管理规范的餐饮单位,查看后厨环境卫生与从业人员健康证 明。预订年夜饭时,务必提前确认菜品内容、价格、退改规则及服务细节,明确"定金"与"订金"区别, 将口头承诺以书面形式确认,避免后续纠纷。 (一)警惕价格猫腻,拒绝虚假促销 节日期间促销活动密集,消费者需警惕"先涨后降""虚构原价"等价格欺诈行为,部分商家可能在折价前 临时显著提高标价,再以"特价""清仓"等名义诱导消费。购买前可通过比价工具或多平台对比,核实商 品价格真实性,不盲目轻信"全网最低价""限时秒杀"等夸大宣传。对于粮油肉蛋菜奶等民生商品,若发 现捏造涨价信息、哄抬价格等行为,可及时举报。 同时,要避开复杂促销规则的"卡券迷阵",仔细阅 ...
销售额、客流双增长!上海跨年夜消费热力全开,各大商圈喜迎“开门红”
Sou Hu Cai Jing· 2026-01-01 21:30
东方网记者程琦1月1日报道:黄金柜台开业15分钟取号128人;羊绒衫品牌预计销售额增长40%……2025年的最后一夜,上海的线下商圈从经典的岁末大促 到地标商场的焕新盛典,市民们用"买买买"的热情,为2026年注入了强劲的开年新动能。 "今天的金价是1363元一克,比之前1400多元的高点降了不少,很划算!"在第一八佰伴的周大福柜台,店长马晓卿的声音在鼎沸人声中显得格外有力。她告 诉记者,为了应对跨年夜的消费高峰,店里的员工从平时的9人增加到了30多人,备货金额更是翻了一番,随时准备从后方仓库调货。"今天已经开出了好几 张100万、70万的婚嫁五金大单了!" "您好,现在取号,前面还有110位顾客。"2025年12月31日晚,上海第一八佰伴二楼的黄金柜台前,这样的话语不断重复。这是这个沪上跨年消费的"老牌地 标"首次启用叫号系统,但依然抵挡不住市民涌动的热情。而在南京路步行街东首,零点的钟声敲响,漫天"雪花"中芭蕾舞者凌空起舞,宣告着新世界大丸 百货正式焕新为"新世界新丸中心",单日销售额冲上3988万元,同样人潮涌动。 浦东"不夜城":销售额同比提升8%,客流实现了两位数增长 火爆的不仅是黄金。在四楼的鄂尔 ...
1万多一件的鄂尔多斯,开始抢Max Mara的生意
36氪· 2025-12-15 11:12
Core Viewpoint - The article discusses the rising popularity of cashmere clothing among urban women, particularly those aged 30 and above, highlighting a shift in consumer preferences towards high-quality, long-lasting materials during economic downturns [7][14]. Market Trends - The cashmere apparel market in China is projected to grow at a compound annual growth rate (CAGR) of 8% from 2024 to 2030, reaching an estimated revenue of $885.9 million by 2030 [7]. - ERDOS, a leading cashmere brand, has successfully rebranded itself from a "mom brand" to a more youthful and fashionable image, reflecting changing consumer preferences [8]. Brand Performance - ERDOS reported a revenue of 3.756 billion yuan in 2023, a year-on-year increase of 12.73%, with a projected revenue of over 4 billion yuan in 2024, marking a growth of 6.99% [13]. - The gross profit margin for ERDOS reached 58.54%, indicating strong financial health compared to competitors like DEZZO Fashion Group and Taiping Bird Group, which saw declines in revenue [13]. Consumer Demographics - The target demographic for ERDOS has shifted, with 35-50-year-olds accounting for 40-50% of sales, while younger consumers, including those born in the 1990s, are increasingly purchasing cashmere items [14][17]. - The article notes that women aged 30-55, referred to as "middle women," are becoming key consumers, often managing household spending and showing a preference for quality over quantity [17]. Competitive Landscape - ERDOS is positioned to compete with international luxury brands like Max Mara, which has historically dominated the cashmere market. The shift in consumer spending towards local brands is benefiting ERDOS [20][23]. - ERDOS's pricing strategy is competitive, with cashmere coats priced between 12,000 and 19,000 yuan, significantly lower than Max Mara's offerings, which can exceed 30,000 yuan [25]. Supply Chain Advantages - ERDOS benefits from a vertically integrated supply chain, controlling everything from cashmere goat farming to retail, which allows for cost reductions and quality control [27]. - China produces 60-70% of the world's cashmere, providing a significant advantage in sourcing high-quality materials at lower costs compared to international brands that rely on imports [25][27]. Brand Positioning Challenges - Despite its successes, ERDOS faces challenges in transitioning from a mass-market brand to a high-end fashion label, as consumer perceptions of its pricing and brand identity remain mixed [30]. - The brand's strategy of offering multiple lines, including high-end and youth-focused collections, may lead to design overlaps and complicate brand differentiation [30]. Future Outlook - For ERDOS to solidify its position in the luxury market, it must enhance its brand narrative and consumer engagement, moving beyond price competitiveness to establish a strong cultural identity [36][37].
“77000元采购22套服装”引质疑,广西农牧工程学校回应
第一财经· 2025-12-12 10:50
Core Viewpoint - The Guangxi Agricultural and Animal Husbandry Engineering School plans to spend no more than 77,000 yuan to procure 22 sets of clothing for teachers, which has raised concerns among some faculty members regarding the high cost per set and limited usage [2][4]. Summary by Sections Procurement Details - The procurement includes tailored suits, trousers, shirts (white and blue), cashmere sweaters, leather shoes, and ties or scarves, with each item quantity set at 22 [3]. - The total budget for this procurement is capped at 77,000 yuan [4]. Supplier Information - The winning bid for the procurement was awarded to Liuzhou Yishilan Clothing Co., Ltd., which was established in April 2019 with a registered capital of 1 million yuan [4]. - The company is co-owned by Zhou Kaixuan and Chen Landong, each holding a 50% stake [5]. School's Response - The Guangxi Agricultural and Animal Husbandry Engineering School stated that the procurement process was compliant with regulations, emphasizing the quality of the materials and that all teachers would have access to the clothing [3][4].
服饰行业的未来答案,藏在京东这份榜单里
Xin Lang Cai Jing· 2025-12-10 12:33
当服饰行业被流量焦虑和低价内卷裹挟时,品质似乎已经变成了一种需要费力甄别的稀缺品。京东JD FASHION想要通过品质重新定义线上服饰的标准,也在悄然间改变整个行业的风向。 双12放榜:超300款爆品获奖 今年,打标JD FASHION的服饰产品共有9个品牌荣获2025年京东金榜,其中包括伯希和、耐克、阿迪 达斯、波司登、海澜之家、高梵、骆驼、李宁和安踏。 自2020年创立以来,京东金榜通过动态追踪商品的销售、口碑、人气等数据,构建起电商界最严苛的黄 金标尺,打造出零人工干预的权威消费指南。在今年京东金榜年度的金奖评选中,能上榜的品牌十分有 限,代表着每一个被选出来的品牌,都更有含金量。 又有服饰品牌在京东"爆"了。 12月9日,京东金榜年度盛典在上海举行,这也是京东对全年商品和品牌的一场荣誉盘点,现场揭晓 2025年度"品质金奖"、"新品金奖"及"PLUS会员甄选金奖"的获奖单品。今年的特别看点在于,京东服 饰旗下京东JD FASHION共有9个品牌荣获2025年京东金榜,并且京东还专门设立了京东JD FASHION品 质甄选榜,针对羽绒、棉、三防、羊绒羊毛、功能鞋靴五大品类的标杆品牌进行颁奖。 用户或对京 ...
新物种正在诞生
投资界· 2025-11-24 09:09
Core Viewpoint - The article discusses the shift in consumer behavior in Japan and East Asia towards extreme cost-effectiveness and practicality, influenced by economic downturns and changing societal values [3][10]. Group 1: Historical Context - The article references the Great Depression in the U.S., where citizens adopted frugal lifestyles, highlighting a historical pattern of economic hardship leading to changes in consumer behavior [3]. - Japan's prolonged economic stagnation, termed the "Lost Decade," has left a lasting impact on its citizens, who have become skeptical of politicians and media, focusing instead on immediate, practical needs [4][10]. Group 2: Consumer Behavior Changes - There is a notable trend of consumers prioritizing cost over luxury, with young people in Japan and Korea opting not to buy homes or cars due to perceived low value [6][10]. - The rise of discount stores, such as the 100-yen shop in Japan, reflects a cultural shift towards valuing affordability, with over 8,900 such stores now operating [7]. Group 3: New Consumption Models - The emergence of new consumption models, such as Meituan's "拼好饭" (Pīn Hǎo Fàn), illustrates a significant change in the food delivery industry, focusing on cost-effective meal options that cater to a large consumer base [12][13]. - The article notes that the demand for high cost-performance products is reshaping various industries, including food and retail, as businesses adapt to meet consumer expectations for value [13][14]. Group 4: Economic Implications - The article suggests that economic downturns historically lead to innovative business models, such as the rise of supermarkets post-Great Depression and the emergence of brands like Uniqlo during Japan's low-consumption era [14].
呼和浩特20家羊绒企业组团南下深圳觅商机
Sou Hu Cai Jing· 2025-11-20 16:52
Group 1 - The core viewpoint of the article highlights the participation of 20 high-quality cashmere enterprises from Hohhot in the 31st Fashion Source Shenzhen Exhibition, showcasing the cashmere industry on a significant platform [1][3] - Hohhot is recognized as a global cashmere scarf production base, with over 400 cashmere production and processing enterprises, forming a complete industrial chain from pasture and cashmere goat breeding to spinning, weaving, and retail [3][5] - The annual production capacity of Hohhot's cashmere industry includes over 24 million cashmere scarves and shawls, and 2 million cashmere sweaters, providing employment for more than 20,000 people [3][5] Group 2 - In 2020, the geographical indication trademarks "Hohhot Cashmere" and "Hohhot Cashmere Scarf" were successfully approved, enhancing the regional brand influence through unified branding and participation in exhibitions [5] - Hohhot's cashmere industry has received multiple accolades, including "National Foreign Trade Transformation and Upgrade Base" and "Integrated Pilot Base for Domestic and Foreign Trade" [5] - The Hohhot Municipal Industry and Information Technology Bureau has been actively assisting enterprises in finding markets, focusing on cultivating cashmere enterprises as "little giants," and encouraging innovation and product optimization to elevate them to large-scale industrial enterprises [5]
透视3年天猫大促榜,我们发现落榜选手们有几个共同特征……
Di Yi Cai Jing· 2025-11-19 08:54
Group 1: Tmall Sales Trends - Tmall's sales rankings during major promotions serve as a window to observe consumer trends, industry changes, and brand performance [1] - Strong brands like Uniqlo have consistently topped the rankings, while emerging players like Songmont have shown significant growth [1] - Brands that have fallen behind exhibit common characteristics related to path dependence and market cycles [1] Group 2: Ralph Lauren and Teenie Weenie - Ralph Lauren and its counterparts, known as the "middle-class three treasures," gained popularity among urban middle-class consumers for their classic designs and comfort [2][4] - However, Ralph Lauren's presence has diminished in recent rankings, indicating a shift in consumer preferences [4] - Teenie Weenie, once seen as a perfect alternative to Ralph Lauren, has also experienced a significant decline in rankings and overall performance [5][7] Group 3: Old Puh Gold's Rise - Old Puh Gold has emerged as a significant player in the jewelry market, achieving remarkable growth despite the decline of traditional brands like Chow Tai Fook [11][12] - The brand's strategy focuses on positioning gold as a luxury item and targeting high-net-worth consumers [12][13] - Old Puh Gold's success is attributed to its selective expansion strategy and strong brand presence in high-end commercial centers [13][15] Group 4: Nike and Fila Competition - Nike, once dominant in the sportswear market, has faced challenges from Fila, which has recently taken the top spot in Tmall's sports category [16][18] - Fila's strategy emphasizes a complete outfit approach, while Nike's focus has shifted towards direct-to-consumer channels [20] - The structural misalignment in strategies has allowed Fila to capitalize on current consumer trends, leading to Nike's decline in rankings [20] Group 5: Outdoor Brands' Decline - The outdoor brands that gained popularity during the pandemic have seen a decline in rankings, highlighting the seasonal and cyclical nature of these products [21][23] - The registration of outdoor-related companies peaked in 2023, but growth has slowed in subsequent years, indicating a market correction [23] - Brands must innovate and deepen community engagement to sustain interest beyond initial trends [23] Group 6: Arc'teryx's Crisis - Arc'teryx experienced a sudden drop in rankings due to a controversial marketing event that contradicted its brand values [25][27] - The incident damaged consumer trust, which is crucial for premium brands that rely on their reputation for quality and expertise [27] - This situation serves as a warning for brands about the importance of aligning with consumer values and maintaining brand integrity [27]
从“甩包袱”到“做买卖”,银行不良资产处置画风生变
Bei Jing Shang Bao· 2025-11-12 14:27
Core Viewpoint - The transformation of banks from passively offloading non-performing assets to actively managing and monetizing them represents a significant shift in asset management logic, despite ongoing challenges in expertise, legal risks, and efficiency [1][5][9]. Group 1: Active Management of Non-Performing Assets - Banks are increasingly engaging in direct sales of non-performing assets, including real estate, land, and collectibles, through public bidding on platforms like Alibaba and JD [3][4]. - The shift to direct sales allows banks to better control asset valuation and recovery timelines, contrasting with the traditional method of selling to asset management companies [5][9]. Group 2: Challenges in Asset Valuation and Management - Banks face difficulties in accurately assessing the market value of non-financial assets and effectively reaching niche buyer groups, which tests their operational capabilities [1][8]. - The traditional approach of bundling loans and collateral for quick sales often results in undervaluation and overlooks the diversity of assets [6][8]. Group 3: Transition to Fine-Tuned Operations - The move towards "one asset, one strategy" aims to maximize value through tailored evaluation, pricing, marketing, and disposal plans for each non-performing asset [7][9]. - Despite the advantages of a more refined approach, banks still encounter challenges such as legal risks, valuation accuracy, and the need for specialized knowledge in non-financial asset management [8][10]. Group 4: Future Trends in Asset Disposal - The trend towards fine-tuned asset management is expected to become mainstream, driven by internal pressures and external regulatory encouragement for proactive asset management [9][10]. - Building a comprehensive operational system that covers the entire asset disposal chain is crucial for banks to enhance their asset management and value creation capabilities [10].
Ralph Lauren2026财年第二季度营收同比增长16.5%至20.1亿美元
Cai Jing Wang· 2025-11-11 02:36
Core Insights - Ralph Lauren reported a 16.5% year-over-year revenue increase to $2.01 billion for Q2 of fiscal year 2026, with net profit rising 40% to $208 million [1] - All regions experienced double-digit growth, with Asia and Europe showing the most significant increases of 17% and 22% to $446 million and $688.3 million, respectively; North America saw a revenue growth of 12.6% to $832 million [1] - The company added 1.5 million consumers through its Direct-to-Consumer (DTC) channel, with average retail sales in DTC growing by 12% [1] - Core business achieved double-digit growth, driven by strong sales of wool knitwear, cashmere sweaters, cotton sweaters, linen shirts, and seasonal Oxford shirts [1] - Due to the strong performance, the company raised its fiscal year 2026 revenue forecast, now expecting an annual growth of 5% to 7% [1]