中国经济网致电网易游戏了解详情，对方表示，此次通报涉及的是应用宝版本，属于是渠道商的问 题并非游戏官方的问题，网易目前仍在等待第三方的通报。 天眼查工商信息显示，杭州网易雷火科技有限公司(曾用名：杭州雷火网络有限公司)，成立于2009 年，位于浙江省杭州市，是一家以从事软件和信息技术服务业为主的企业。企业注册资本1000万人民 币，实缴资本1000万人民币。 (责任编辑：关婧) 中国经济网北京1月9日讯（记者 马先震） 国家网络安全通报中心微信公众号5日发布消息"国家计 算机病毒应急处理中心检测发现71款违法违规收集使用个人信息的移动应用"。经国家计算机病毒应急 处理中心检测，71款移动应用存在违法违规收集使用个人信息情况。 其中，《蛋仔派对》（版本1.0.238，应用宝）存在以下问题：隐私政策未逐一列出App（包括委托 的第三方或嵌入的第三方代码、插件）收集使用个人信息的目的、方式、范围等；未采取相应的加密、 去标识化等安全技术措施。 公开资料显示，《蛋仔派对》的应用运营商为杭州网易雷火科技有限公司。 ...

去年一年的A股市场，几乎聚焦于贵金属、AI、算力相关概念。 然而在此之中，却有一个相对少被关注的消费板块悄然崛起，2025年板块整体上涨超60%。 那就是，游戏板块。 一方面，在经历了过去几年的行业低迷之后，2025年以来相关政策逐渐放宽，社会态度也逐渐改善。 2025年4月，国家连续提出三项举措支持游戏发展。 先是国家新闻出版署等印发的《网络出版科技创新引领计划》对网络出版公司，落实税费支持政策，支持网络出版公司（包含游戏公司）IPO、并购、再 融资等。 在A股游戏上市公司中，整个2025年，冰川网络、迅游科技、吉比特股价均在年内翻倍，世纪华通、巨人网络更是暴涨近300%。 在整体热度攀升之下，迎来政策和市场双重利好的游戏板块，或将迎来彻底的反转。 01 近一年来，游戏行业最大的利好莫过于版号的复苏。 25年12月底，国家新闻出版署发布了新一批国产网络游戏版号。 加上这次发布的版号，2025年，全年获批游戏数量已经累计达到1771款，相比2024年的1416款增长25.07%，还创下2018年游戏版号新规实施以来的历史 新高。 去年版号的历史新高，并非单一的放量，而是由多种因素共同造成。 后续，《求是》杂志 ...

Core Viewpoint - The gaming sector in the A-share market has seen a significant rise, with an overall increase of over 60% in 2025, driven by favorable policies and market conditions [1] Group 1: Market Recovery and Growth - The number of approved domestic online games reached a historical high of 1,771 in 2025, a 25.07% increase from 1,416 in 2024 [2] - The recovery in game approvals is attributed to a combination of factors, including improved policies and social attitudes towards the gaming industry [4][5] - In April 2025, the government introduced three measures to support the gaming industry, including tax incentives and support for IPOs and mergers [6] - The approval process for game licenses has been optimized, reducing the time to under a year, with some approvals taking as little as three months [8] - Negative impacts from past regulations, such as restrictions on minors and license suspensions, are gradually dissipating [9] Group 2: Industry Investment and Revenue - Leading gaming companies have significantly increased their R&D expenditures, with Century Huatong, Giant Network, and G-bits spending 760 million, 340 million, and 280 million yuan respectively, all showing over 45% growth year-on-year [11] - The actual sales revenue of the domestic gaming market reached 350.79 billion yuan in 2025, reflecting a year-on-year growth of 7.68% [13] - The user base grew by 1.35% to 683 million, marking a historical peak [16] - The gaming industry is experiencing a surge in user engagement and spending, with the overall revenue growth for the industry’s stocks showing increases of 22%, 22%, and 29% in the first three quarters of the year [23] Group 3: Evolving Game Genres and Trends - The gaming industry is witnessing a rapid evolution in game genres, with a notable rise in party games and FPS titles since 2022 [30][32] - The success of games like "Genshin Impact" has set a precedent for future game releases, indicating a trend towards innovative and hybrid game types [35] - WeChat mini-games have emerged as a significant growth area, with market revenue reaching 53.54 billion yuan in 2025, a 34.39% increase [39] - The monthly active users of WeChat mini-games reached 500 million, with daily online time increasing by 10% [40] Group 4: Future Outlook and Competitive Landscape - The gaming market is expected to continue expanding, driven by the rise of high-quality mobile games and the integration of AI in game development and operations [46][47] - Despite the positive outlook, competition within the gaming industry is intensifying, prompting companies to pursue mergers and global market expansion [50][51] - The most promising companies are those that can innovate gameplay and develop platform-based gaming experiences, which may lead to growth and valuation increases [55] - The darkest times for the gaming industry appear to be over, signaling a potential turning point for sustained growth [56]

| | | | | | 代码、如件〕收集使用个人信息的目的、万式、德国等。 | | --- | --- | --- | --- | --- | --- | | | | | | | 3. 未采取相应的加密、去标识化等安全技术措施。 | | | | | | | 1. 在App 首次运行时未通过弹窗等明显方式提示用户圆读隐私政 | | | | | | | 窗帘收集使用规则。 | | | | | | | 2. 未在征得用户同意后才开始收集个人信息或打开可收集个人 | | | | | | | 信息的权限。 | | 57 | 房见 | 1 | 微信小程序 | 上海象俊信息科技有限公司 | 3. 未向用户提供搬回同意收集个人信息的途径,方式。 | | | | | | | 4. 通过自动化决策方式向个人进行信息推送、商业营销,未同 | | | | | | | 时要供不计划具个人特征的选项,或者未向个人垫供便捷的拒 | | | | | | | 进力式。 | | | | | | | 6. 未采取相应的加密、去标识化等安全技术措施 | | 58 | 形状与颜色 | 5.6.9 | 科大讯飞AI学习机应 | 乐李网络科技(上海)有限 ...

国家网络安全通报中心通报的71款移动应用，检测时间为2025年11月21日至2025年12月25日，一共涉及13类问 题，包括无隐私政策，隐私政策告知不到位，隐私政策未逐一列出App收集使用个人信息的目的、方式、范围 等，未提供有效注销功能，未采取安全技术措施等。 南都讯记者李玲接连两天，近百款移动应用因存在侵害用户权益行为被通报。 2026年1月5日，据国家网络安全通报中心微信公号消息，经国家计算机病毒应急处理中心（CVERC）检测，蛋仔 派对等71款移动应用存在违法违规收集使用个人信息情况。南都·隐私护卫队注意到，此次通报新增科大讯飞AI学 习机应用中心、读书郎学生平板应用市场等应用来源渠道，并将人脸识别技术使用合规纳入检测范围。 隔天（6日），工信部也通报了22款App及SDK存在侵害用户权益行为，其中一款名为"岁岁"的移动应用（版本 5.5，豌豆荚），被指存在强制自动续费问题。 CVERC检测：新增平板应用来源、关注人脸识别使用规范 工信部表示，上述App及SDK应按有关规定进行整改，整改落实不到位的，将依法依规组织开展相关处置工作。 从通报名单看，71款移动应用包括休闲类动作游戏《蛋仔派对》（版本1 ...

报告围绕 "AI 与 IP 相融共生" 核心逻辑，明确 2026 年传媒行业两大主线，核心内容如下： 行业整体景气度高企，盈利与估值有望共振。2025 年传媒行业累计上涨 24%，两轮行情分别由 AI 大模型突破与应用落地 + 业绩释放驱动。基本面表现亮 眼，2025 年前三季度行业营收同比增长 6%，归母净利润同比增长 38%，Q3 单季度净利润增速达 61%，盈利能力显著提升。细分板块中，游戏行业供需两 旺，营收与净利润同比分别增长 24% 和 89%；影视行业受益于优质 IP 内容，净利润同比增长 110%；营销行业随消费复苏与 AI 赋能，Q3 净利润同比增长 14%；出版行业凭借高股息与政策红利，保持稳健盈利。AI 技术迭代与 IP 价值深化将持续打开行业长期成长空间。 AI 成为核心增长引擎，多领域应用落地提速。海内外大厂加速大模型迭代，OpenAI、谷歌、DeepSeek 等模型在多模态、推理效率、成本控制上持续突破， 为应用生态奠定基础。AI + 游戏领域，版号宽松带动新游供给，AI 重构开发流程实现降本增效，同时创新交互体验，巨人网络、恺英网络等厂商受益于新 游周期与出海拓展。AI + 影视 ...

今年以来新成立股票型基金份额突破4000亿份 Wind数据显示，截至12月22日，今年以来已有1469只新基金成立（仅统计初始份额），发行数量创 2022年以来的新高，合计发行份额达11358.88亿份。股票型基金成为基金公司今年布局的重点，尤其是 被动指数类产品。2024年，债券型基金发行份额占比为70.19%，而今年这一数据大幅下降至41.21%； 股票型基金发行份额占比从21.14%显著上升至35.98%。值得注意的是，今年以来股票型基金新发规模 超过4000亿份，超越2021年创下的历史纪录。（中证金牛座） 深圳多家银行经营贷最低利率回升至2.35% 记者从深圳多家银行了解到，目前深圳市场房抵经营贷利率最低均已为2.35%（年化）起。此前部分银 行的房抵经营贷利率曾一度低至2.2%，但据记者了解，这些银行的定价也已回升至2.35%。一家银行相 关业务部门负责人表示，"目前年化2.35%为深圳经营贷最低利率水平"。上述人士进一步表示，此前行 业曾出现过利率更低情况，但已被叫停。（智通财经） 金饰克价首破1400元 国际金价延续连日来的涨势。受此带动，以人民币计价的黄金价格再创新高。12月23日，有品牌足 ...

Investment Rating - The investment rating for the company is "Buy" (maintained) [1][5] Core Views - The company achieved a revenue of 28.4 billion yuan in Q3 2025, representing a year-on-year increase of 8.2% and a quarter-on-quarter increase of 1.7%. The net profit attributable to shareholders was 8.6 billion yuan, up 31.8% year-on-year and 0.2% quarter-on-quarter [5] - The gross margin for Q3 was 64.1%, an increase of 1.2 percentage points year-on-year, with a net profit margin of 31.0%, up 5.4 percentage points year-on-year. This improvement in profitability is attributed to gains from fair value changes in stock investments and lower net exchange losses [5] - The company’s contract liabilities reached 19.5 billion yuan by the end of Q3 2025, reflecting a year-on-year increase of 25% and a quarter-on-quarter increase of 15%, indicating strong growth momentum [5] - The report highlights the strong performance of the game "Dream of the Red Chamber" and the successful launch of new games, which are expected to drive future growth [5] Financial Summary and Valuation Metrics - Revenue projections for 2025-2027 are 357 billion yuan, 383 billion yuan, and 429 billion yuan respectively, with corresponding P/E ratios of 16.6, 15.5, and 13.8 times [5] - The company’s revenue for 2023 is projected at 103.5 billion yuan, with a year-on-year growth of 7.2%, and net profit is expected to be 29.4 billion yuan, showing no growth year-on-year [6] - The gross margin is expected to improve from 60.9% in 2023 to 64.7% in 2025, while the net profit margin is projected to increase from 28.4% in 2023 to 31.4% in 2025 [6]

Core Insights - The company's Q3 2025 revenue increased by 8% to 28.4 billion yuan, while Non-GAAP net profit rose by 27% to 9.5 billion yuan, slightly below expectations due to unrecognized revenue from some products and higher-than-expected marketing expenses [1] - The company declared a dividend of $0.114 per share and extended its share repurchase program of up to $5 billion until January 2029, having repurchased $2 billion by the end of Q3 2025 [1] Revenue and Profit Trends - Revenue from games and value-added services grew by 12%, driven by flagship products such as "Dream of Dreams" and "Egg Party," showcasing the company's long-term game operation capabilities [1] - Marketing expenses increased by 17% to 4.46 billion yuan, primarily due to seasonal promotional activities and new version marketing for flagship products, leading to a significant increase in deferred revenue [1] Investment and New Game Releases - The company achieved investment income of 1.38 billion yuan, which helped offset the impact of increased marketing expenses on profits [1] - New games "Destiny: Stars" and "Yanyun Sixteen Sounds" are set to launch in overseas and Chinese markets, with the former nominated for the 2025 TGA Best Mobile Game [1] - The company plans to focus on global capabilities and the progress of key new games, with several titles in the pipeline for 2026 [1] Profit Forecast and Valuation - The company maintains its profit forecast, with current valuations at 16/15x for Hong Kong stocks and 15/14x for U.S. stocks for 2025/2026 Non-GAAP P/E [2] - The company retains an outperform rating and a target price of 275 HKD / 177 USD, indicating an upside potential of 29% for Hong Kong stocks and 33% for U.S. stocks [2]

Core Viewpoint - NetEase reported a net revenue of 28.4 billion RMB for Q3 2025, marking an 8.2% year-on-year increase, with net profit attributable to shareholders rising by 32% to 8.6 billion RMB [1][2] Financial Performance - Q3 net revenue reached 28.4 billion RMB, up 8.2% year-on-year [1] - Net profit attributable to shareholders was 8.6 billion RMB, a 32% increase year-on-year [1] - Non-GAAP net profit attributable to shareholders was 9.5 billion RMB, reflecting a 26.7% year-on-year growth [1] - Investment income increased from 580 million RMB to 1.38 billion RMB year-on-year, while foreign exchange losses decreased from 1.06 billion RMB to 370 million RMB [2] Business Segments - Revenue from online games and related value-added services was 23.3 billion RMB, an 11.8% increase year-on-year, accounting for approximately 97.6% of the segment's net revenue [6] - Major contributors to online game revenue included classic IPs like "Fantasy Westward Journey" and new releases such as "Marvel Showdown" [6] - Other business segments, including Youdao Education and Cloud Music, fell short of analyst expectations, with Youdao's revenue at 1.6 billion RMB (up 3.6%) and Cloud Music's at 2 billion RMB (down 1.8%) [6] Management Strategy - Management emphasized a focus on refining existing successful products rather than diversifying into uncertain new projects [4][5] - The company aims to enhance efficiency and concentrate resources on evergreen projects while being cautious with new project investments [5] - R&D expenditure for Q3 was 4.5 billion RMB, with AI applications significantly improving production efficiency across various processes [7] Market Reaction - Following the earnings report, NetEase's stock fell by 3% in pre-market trading in the US and by 1.39% in Hong Kong, closing at 212.6 HKD per share [3] - Despite recent adjustments, the stock price has increased by over 58% since the beginning of the year [3]