Core Viewpoint - The "Zhenxiang" platform aims to enhance rural operations and promote the value and efficiency of rural resources, transforming "beautiful villages" into "beautiful economies" to drive wealth for villagers [2][6][68]. Group 1: Platform Launch and Objectives - The "Zhenxiang" platform, the first rural tourism service platform in the country, was officially launched to support the "Hundred Thousand Project" and empower high-quality development in agriculture, culture, and tourism [7][10]. - The platform introduces a "one platform, three carriers" service system to promote the natural beauty, cultural heritage, and local specialties of Guangdong's villages, encouraging tourism and deep integration of agriculture and culture [14][15]. Group 2: Resource Utilization and Economic Development - The focus of the "Hundred Thousand Project" should be on excavating and revitalizing idle rural resources to convert ecological advantages into economic and developmental advantages [5][52]. - Guangdong's rich natural conditions, including a forest coverage rate of 53.03% and significant agricultural outputs, provide a strong foundation for developing rural industries [17][18][21]. Group 3: Consumer Potential and Market Dynamics - Guangdong's consumer potential is a significant driver for rural operations, with a projected population of 127.8 million and a per capita consumption expenditure of 35,818 yuan, surpassing the national average [28][26]. - The province's cultural heritage, including Cantonese, Hakka, and Chaoshan cultures, plays a crucial role in enhancing rural operations and supporting the "Hundred Thousand Project" [31][32]. Group 4: Challenges and Strategies in Rural Operations - The key challenge in rural operations is the integration and scientific transformation of resources, particularly in the context of urbanization leading to "hollow villages" [35][34]. - Strategies for effective rural operations include collaborative development, strengthening benefit-sharing mechanisms, and ensuring continuous income growth for farmers [39][42][46]. Group 5: Talent Development and Community Engagement - The emergence of the "rural operation manager" profession highlights the need for skilled individuals to lead rural revitalization efforts, with plans to train over a thousand rural "CEOs" in Guangdong [58][59]. - Engaging local communities and fostering a sense of ownership among villagers is essential for sustainable rural development, emphasizing that everyone can contribute to rural operations [61][64].

Group 1 - The "Media+" initiative aims to empower the "Hundred Million Project" to enhance agriculture, rural beauty, and farmer prosperity [2][3] - The New Xing County has shown significant changes after three years of the "Hundred Million Project" implementation [4] - The media delegation visited the Wens Foodstuff Group Research Institute, which is the first agricultural enterprise research institute in the province, focusing on modern breeding, disease prevention, and smart farming [5][6][8] Group 2 - Guangdong Feng Aluminum Co., Ltd. is a leading enterprise in China's aluminum profile industry, with over 900 patents and a projected revenue of 10.8 billion yuan in 2024 [12][15] - Guangdong New Xing Feng Aluminum Co., Ltd. is investing 5 billion yuan in aluminum and metal processing projects, aiming for an annual production capacity of 600,000 tons and a revenue of 10 billion yuan [17][18] - The family farm project in Lianzhuzhen aims to resolve collective income issues, with a planned investment of 8 million yuan and an annual output of over 800,000 meat chickens [22][24] Group 3 - The Lingfeng New Cheng Factory, established in 2016, is a comprehensive industrial upgrade base with an annual output value of 1.8 billion yuan and features the world's first fully automated stainless steel pot production line [27][29] - The Liu Zu Hometown Tourism Resort is recognized as a national 4A-level tourist attraction, known for its unique cultural and wellness offerings [32][34]

Group 1 - The area of West Niu Mazu bamboo shoots planting has increased by 11.85% year-on-year as part of the "Hundred Million Thousand Project" and the ecological construction of Green Beautiful Guangdong [2][3] - The black pig market has shown steady growth, with an expected national output of 21.8 million heads in 2024, an increase of 2.55 million heads compared to 2023, and market share rising from less than 2% in 2014 to 5% currently [14][15][16] - The annual subsidy of 3,600 yuan for rural children is seen as a significant support for low-income families, helping to alleviate economic burdens and improve children's access to healthcare [8][9][10][11][12][13] Group 2 - The e-commerce live streaming competition in Huaiji County aims to showcase local agricultural products and enhance the skills of new farmers, promoting the brand of "Lingnan Vegetable Town" [21][24][28] - The implementation of the "Hundred Million Thousand Project" in Qingwen Village has transformed it into a model village for rural governance, focusing on revitalizing idle resources and strengthening collective economic power [30][32][33][34] - The upcoming heavy rainfall in Guangdong is expected to bring localized storms, with significant rainfall forecasted for several regions, impacting agricultural activities [42][44][46]

Core Viewpoint - The article highlights the transformation of a retired soldier, He Lesheng, into a successful entrepreneur in the traditional Chinese medicinal herb industry, specifically focusing on Chenpi (dried tangerine peel), emphasizing the integration of technology and teamwork in rural revitalization efforts [1][2][3]. Group 1: Entrepreneurial Journey - He Lesheng, a retired soldier, returned to his hometown in Xinhui, Guangdong, in 2003 and faced numerous challenges in starting his Chenpi business, including lack of experience and market limitations [9][10]. - A turning point occurred in 2021 when He participated in a training program that ignited his passion for learning and innovation, leading him to study intensively and apply new agricultural technologies [12][14]. - He has developed multiple practical patents, including a machine that increases raw material extraction rates by 40% and an automated drying process that enhances quality and efficiency [20][21][22]. Group 2: Industry Development and Collaboration - In 2022, He Lesheng founded the "Xinhui Retired Soldiers Chenpi Industry Alliance," uniting over 400 individuals in the Chenpi industry to promote high-quality development through collaboration [28][30]. - The alliance operates under a model that combines companies, cooperatives, and bases, leading to the establishment of standardized orchards covering over 8,000 acres and benefiting more than 500 households [32][33]. - The total revenue of He's company surpassed 30 million yuan in 2022, showcasing the effectiveness of collective efforts in the industry [35]. Group 3: Technological Integration - He Lesheng's farm employs advanced technologies such as drones and sensors for real-time data monitoring, shifting from traditional experience-based farming to data-driven agricultural practices [17][18]. - The integration of technology has resulted in a 20% increase in yield and improved product quality, alongside the development of value-added products like Chenpi tea and enzymes [25][24]. - The establishment of a comprehensive supply chain that includes planting, processing, storage, and training is underway, aiming to create a smart industrial ecosystem [40]. Group 4: Future Aspirations - He Lesheng aims to promote Xinhui Chenpi to consumers globally, with a vision of making it a staple in every household where Chinese communities exist [44][45]. - The initiative also includes the establishment of a digital platform for rural revitalization, targeting the creation of a digital industry cluster for retired soldiers within three to five years [41][42][43].

Core Viewpoint - The establishment of the "Media+ Southern Rural Operation Empowerment Center" marks a significant step in enhancing rural development in Guangdong, focusing on resource integration and sustainable growth [2][11][30]. Group 1: Center Establishment and Objectives - The "Media+ Southern Rural Operation Empowerment Center" was inaugurated in Guangzhou on August 1, becoming the first provincial-level comprehensive service platform for rural operations in China [2][3]. - The center aims to provide a "one-stop" solution for rural operations through six core functions: resource connection, industry services, brand incubation, communication and traffic generation, talent cultivation, and digital empowerment [4][26]. - The initiative is aligned with Guangdong's goal of becoming an agricultural powerhouse and supports the "Hundred-Thousand-Ten Thousand Project" for high-quality development in agriculture, culture, and tourism [5][6][8]. Group 2: Key Features and Support Platforms - The center will focus on four major support platforms: the Guangdong Rural Operation Alliance, the Guangdong Rural Resource Platform, the Rural Operation Talent Growth Camp, and the Qingyun Plan Innovation Center [21][22][23]. - These platforms aim to link government, enterprises, and social forces, integrate quality resources, cultivate professional rural operators, and support youth entrepreneurship [21][22][23]. - The center's comprehensive approach is designed to address challenges in rural operations, such as resource dispersion, talent shortages, and weak branding [12][14][26]. Group 3: Strategic Importance and Future Goals - The establishment of the center is part of a broader transformation within the Southern Media Group, aiming to shift the media's role from merely documenting rural issues to actively participating in rural development [16][18]. - The center will leverage the media group's influence and resources to foster market-competitive rural IPs and products, ultimately transforming local resources into market value [30][31]. - The initiative is expected to create a model for comprehensive rural revitalization and serve as a new engine for high-quality county-level development [9][11].

Core Viewpoint - The "Zhenxiang" platform has officially launched, aiming to enhance the high-quality development of rural culture and tourism through a "media+" approach [1][7][9]. Group 1: Platform Launch and Features - The "Zhenxiang" platform was launched on August 1, 2023, and is positioned as a "smart hub" for rural tourism, focusing on urban-rural integration [7][13]. - Since its trial operation, "Zhenxiang" has attracted 300,000 registered users and over 1,000 businesses, with an average of 60,000 daily users engaging in "cloud tourism" [10][11]. - The platform emphasizes three dimensions: user experience optimization, resource integration, and content innovation, including features like accommodation booking, food maps, and travel planning [14][17][18][21]. Group 2: Strategic Initiatives and Collaborations - The launch event included the introduction of the "Ring Two Mountains" hospitality package, which aims to provide an integrated solution for the hospitality sector through media promotion, brand collaboration, and precise marketing [30][32]. - A strategic partnership agreement was signed with seven leading organizations across agriculture, culture, tourism, investment, design, technology, and associations, marking a significant step in resource integration [34][36][37]. - The establishment of the first "Media + Rural Operation Empowerment Center" aims to provide consulting, resource matching, and project incubation services to rural operators [39][41]. Group 3: Expert Insights and Future Directions - Experts highlighted the importance of market-driven mechanisms in revitalizing rural areas, drawing lessons from Zhejiang's "Ten Thousand Project" to inform Guangdong's sustainable development strategies [49][50]. - The platform is seen as a catalyst for systemic innovation in rural management, with potential implications for media's role in rural revitalization [59][60][66].

果倍成 双……"盛夏时 节，德庆鸳鸯桂 味荔枝颜色红中 带绿，大部分的 果实上都附有一 个小果实，形成 一大一小的鸳鸯 果，肉质晶莹透 亮不流汁，果皮 颗粒中有条明显 "双 生"的"荔"量： 2025德庆荔枝如 何甜藏两韵_南 方+_南方plus "鸳鸯桂味荔枝 乡，蕴藏住甜蜜 桂花香，花开两 的分界线，口感 清甜带有桂花香 味，凝住岁月余 韵。 2025年，德庆荔 枝种植面积2.73 万亩，总产量达 2.46万吨，"双 生"力量贯穿始 终——鸳鸯桂味 荔枝独特的双生 果形态，是大自 然的神奇馈赠； 百年荔枝底蕴与 青春创意的碰 撞，让品牌焕活 有了新表达；科 技赋能与文旅融 合的联动，为市 场破圈注入新动 能。 在全省荔枝"名 流"中，德庆荔 枝为何能"甜藏 两韵"？ 枝头到市场稳步 果实双生 衔接 低温少雨的冬 季，让广东荔枝 的主产区迎来 了"大年"。今年 荔枝上市前夕， 广东省农业农村 厅发布了《2025 年广东荔枝采购 导图》，德庆县 有7家荔枝园"上 榜"，分布在官 圩镇、新圩镇等 荔枝主产区，帮 助采购商精准把 握采购信息，全 面促进荔枝产销 对接。 "规模稳增、渠 道多元"，勾勒 出德庆荔枝产 ...

Core Viewpoint - The Agricultural Technology Market has officially launched, aiming to enhance the transformation of agricultural technology achievements and promote seamless integration between technology and industry [2][4][7]. Group 1: Event Overview - The Agricultural Technology Market construction work launch meeting was held in Beijing on August 1, 2025, organized by the China Rural Technology Development Center [2][3]. - The event included participation from various stakeholders, including financial institutions, research institutions, and leading agricultural technology enterprises [13][14][15]. Group 2: Objectives and Principles - The initiative aims to create a credible and authoritative platform for evaluating economic value and showcasing agricultural technology achievements [16][17]. - The construction of the Agricultural Technology Market adheres to three main principles: government-led and market-driven collaboration, integration of technological and industrial innovation, and a combination of resource aggregation and professional services [24][25]. Group 3: Implementation Strategy - The project will focus on building an online cloud service platform and offline trading market, with a goal of achieving dual-driven and normalized operations within three years [26]. - Plans include establishing physical operational centers for the Agricultural Technology Market in various regions, promoting advanced applicable technologies, and cultivating certified agricultural technology managers [27][28]. Group 4: Support and Collaboration - The Agricultural Technology Market aims to effectively integrate policies, technology, finance, and market elements to facilitate the final transformation of agricultural technology achievements [29][30]. - The China Agricultural Bank will enhance its support for the Agricultural Technology Market by strengthening resource input and innovating service models [32][35]. Group 5: Project Outcomes - The event featured a project roadshow where multiple agricultural technology innovations were presented, resulting in cooperation intentions worth 160 million yuan among several institutions [38][40]. - The construction of the Agricultural Technology Market is expected to promote a virtuous cycle of "technology-industry-finance," accelerating the application of agricultural technology achievements and supporting rural revitalization [42][43].

Core Viewpoint - The article discusses the ongoing battle against mosquito-borne diseases in Foshan, particularly focusing on the response to the recent outbreak of Chikungunya fever, highlighting community efforts in prevention and control measures [2][10][15]. Group 1: Response to Outbreak - The outbreak of Chikungunya fever was first detected on July 8, with a total of 6,939 reported cases in Foshan by July 31, of which 5,972 cases were in Shunde District, accounting for 86% of the total [16][18]. - Community workers are actively conducting home inspections and pest control measures, ensuring that residents are educated on using mosquito nets and repellents [5][10][12]. - The community has organized a large-scale blood screening initiative, with 79 residents participating in one day, resulting in approximately 20 confirmed cases, 40% of which were asymptomatic [80][81]. Group 2: Community Engagement - Local communities have mobilized various groups, including students and government officials, to assist in cleaning and pest control efforts, with over 100,000 RMB invested in these activities [101][98]. - The community has implemented a systematic approach to mosquito control, including the installation of mosquito nets and regular spraying of insecticides in high-risk areas [87][90]. - Daily community engagement includes door-to-door checks and educational outreach, with over 22,000 home visits reported by July 27 [109][118]. Group 3: Historical Context and Comparison - The article references a previous dengue fever outbreak in Guangdong in 2004, which saw 18,866 confirmed cases, highlighting the region's historical challenges with mosquito-borne diseases [56][57]. - The current situation is compared to past outbreaks, emphasizing the need for ongoing vigilance and proactive measures to prevent further spread of diseases like Chikungunya and dengue [60][135]. - The article notes that the peak of mosquito activity typically occurs during the summer months, indicating that the battle against these diseases may continue until cooler weather arrives [135].

Core Viewpoint - The article highlights the transformation of Qingwen Village in Longkou Town into a "net celebrity village" through innovative practices in rural revitalization, focusing on the integration of photovoltaic power generation and cultural tourism to enhance the local economy and living environment [1][8][75]. Group 1: Economic Development - Qingwen Village has increased its collective income to over 500,000 yuan, with an annual growth rate exceeding 5% [31][16]. - The village has diversified its income sources by developing a logistics park and commercial street, attracting five new businesses and nearly 100 stalls, resulting in a 30% increase in rental income from the "night economy" [20][19]. - The implementation of the "Photovoltaic + Agricultural Housing" project has led to the establishment of 30 photovoltaic facilities, expected to generate an additional 100,000 yuan in collective income annually [28][29]. Group 2: Infrastructure Improvement - Qingwen Village has invested over 1 million yuan in infrastructure, including the construction of a logistics center and the upgrading of 3,200 meters of roads, significantly reducing commuting time for residents [53][54]. - The village has completed the renovation of 100 residential facades and planted 13,000 trees to enhance the living environment [41][42]. Group 3: Community Engagement and Governance - The village has implemented a points-based "red and black list" system to encourage community participation, rewarding 2,832 individuals for their contributions to cleanliness and maintenance [35][36]. - A volunteer team of 450 members has been formed to conduct 30 cleaning campaigns, fostering a sense of community responsibility [35][36]. Group 4: Cultural and Environmental Initiatives - Qingwen Village has integrated local natural scenery and cultural heritage into its beautification efforts, creating 27 artistic mural spots that reflect the region's history and culture [43][44]. - The village has developed a "red education + ecological leisure" cultural belt by restoring historical sites, enhancing both educational and recreational opportunities for residents [56][57].