(作者｜周琦 编辑｜张广凯) 又一高端牛奶低下头颅。 据南都报道，谢添地新规格产品已跌入三元区间，曾经比金典、特仑苏贵一截的标价，如今在同一货架 上反倒成了"低价担当"。 2021年，广州越秀集团掏出30亿元现金+债转股方案，把曾市值蒸发90%、黯然退市的辉山乳业收编， 成立"越秀辉山"。 将"2025年营收破百亿、择机上市"，作为复兴计划，而谢添地是越秀辉山为上市故事准备的第一颗"高 端棋子"。 但在需求疲软、库存高企、竞品围剿的夹击下，越秀选择战略后撤，谢添地也不得不低头。 2024年11月，谢添地以高举高打的姿态登场。 黑土娟姗纯牛乳250ml单盒定价12.8元，黑土A2β酪蛋白纯牛乳定价7.8元，蛋白质含量高达4.3g/100ml， 比市面上绝大多数UHT奶高出20%以上。 越秀乳业宣称，该产品使用"最顶级奶源"，辉山自营的"黑金奶源带"娟姗牛群，及A2基因筛查奶牛。 为快速让谢添地打响知名度，越秀直接直接锁定湖南卫视头部综艺，《声生不息·港乐季2》《声生不息· 大湾区季》两档节目。 有媒体报道，节目总冠名费用据业内估算在8000万元级别。 因其在节目中独特的亮相方式，让"不是所有奶都叫特仑苏，但每个 ...

明年广州土地市场仍将以稳为主。 广州今年土地市场呈现了"翘尾"行情，多宗地块在最后一个月集中成交。今年12月，在若干地块因故终止出让后，最终总共成交16宗土地。 在这些地块之中，不乏"回炉重造"的地块，例如越秀地产拿下的广纸地块。与首次挂牌相比，这宗地块的计容建筑面积、容积率迎来了将近一 半的"瘦身"，从源头上减负，一定程度上能够提升房企拿地的积极性。 克而瑞分析称，因地块体量较小，未来不排除建设超高层的可能。对此，为尽可能提高地块的宜居属性，在建设要求上明确提出，根据广东省 住房和城乡建设厅要求，涉及80米以上建筑、100米以上公共建筑建设项目时，应征求同级消防救援机构意见，以确保与当地消防救援能力相 匹配。 随着越秀地产摘得广州海珠广纸地块，广州今年住宅用地出让正式收官。 12月21日，越秀地产以底价14.36亿元摘得广州海珠区广纸地块，成交楼面价3.4万元/平方米。这宗地块用地性质为住宅用地，土地出让面积 1.2万平方米，规划建筑面积4.22万平方米，容积率3.5。 至此，广州今年总共成交住宅用地48宗，总成交金额超506亿元，相比起去年的出让规模有所下降。虽然成交额走低，但这符合今年土地市 场"控增量 ...

Core Viewpoint - The 2025 National Top Ten Works selection process has commenced, with public voting starting from December 19 to December 25, 2023, following expert evaluations held on December 18-19, 2023 [1][3]. Group 1: Voting Process and Categories - The public voting phase allows participants to select their preferred high-end, light luxury, and quality residential products, with each individual allowed to vote once per category and select up to ten projects [12]. - The final results will be based on the cumulative valid votes from all participants, and the winners will be announced in early January 2026 [11]. Group 2: Evaluation and Selection - The evaluation process includes expert reviews, public voting, and assessment models, which will determine the final rankings for the "National Top Ten High-end/Light Luxury/Quality Works" and the "China Good House Comprehensive Award/Individual Awards" [11]. - The "Product Power 100" research initiative has been ongoing since 2018, focusing on enhancing product quality and addressing housing pain points in the real estate sector [11]. Group 3: Featured Projects - Various projects have been highlighted, including: - Nanning Bangtai·Lan Jing, a modern high-rise residential development by Bangtai Group [15]. - Shanghai Haishang Yuanshu, featuring modern oriental architecture by Guomao Real Estate and Songjiang Investment [17]. - Zhuhai Huafa Tianxi, a modern residential project by China Resources Land [19]. - Beijing Jingyue Chang'an, showcasing a modern aesthetic by Houtai Group and Jindi Group [26]. - These projects represent a diverse range of architectural styles and residential offerings, emphasizing quality and modern living [15][17][19][26].

公服配建层面，包括有家庭综合服务中心、文化室、居民健身场所等，合计建面为3021平，若扣除配建面积，则其起拍楼面价为36618元/平。 海珠区AH050335地块北侧为工业大道，南侧为珠江后航道，东侧为广州环城高速，邻近地铁2、10、11、25号线、广佛线等。 12月21日10时，海珠区AH050335地块进行限时竞拍，由州越泓房地产开发有限公司，归属越秀地产，以总价14.36亿元竞得，扣除配建后，折合楼面价为 36618元/平。 教育配套层面，周边有广州市海珠外国语实验中学附属学校、第四十一中学等。公园景观层面，则有：海珠体育园、燕子岗体育场等。 海珠区AH050335地块用途为二类居住用地R2，宗地面积为14417.8平，其中出让宗地面积12071.30平，容积率为3.5，限高100米，计容总建面为42248.5平， 挂牌起始价为143645万元，折合起拍楼面价为34000元/平。 周边新房项目包括有越秀珠实城发·江湾·和樾、保利燕语堂悦、中建天钰、越秀熙悦江湾等。 来源： 凤凰网房产广州站 ...

Investment Rating - The report maintains an "Overweight" rating for the real estate industry [4] Core Insights - The report emphasizes that there is significant potential for high-quality development in China's real estate sector, driven by both rigid and improvement housing demands. The urbanization rate for permanent residents is projected to reach 67% by 2024, while the registered population urbanization rate is below 50%, indicating ongoing housing demand [11][12] - A new model for real estate development is being proposed, focusing on controlling supply, revitalizing existing stock, and encouraging the transformation of real estate companies. This includes reforms in development, financing, and sales systems to facilitate a smooth transition from old to new models [12][4] - The report highlights that the real estate sector serves as an early economic indicator, suggesting that investing in real estate stocks is akin to investing in economic trends. The focus remains on first-tier and select second-tier cities, which are expected to perform better in terms of sales [4][12] Summary by Sections Central Economic Work Conference Insights - The central government outlines the need for high-quality development in real estate, addressing both rigid and improvement demands. The report notes that many urban residents are still unsatisfied with their housing conditions, indicating a strong potential for improvement demand [11][12] Market Review - The report notes that the Shenwan Real Estate Index decreased by 0.4% this week, underperforming the CSI 300 Index by 0.13 percentage points, ranking 24th among 31 Shenwan primary industries. A total of 71 stocks rose, while 40 fell [13][4] New and Second-Hand Housing Transactions - In the latest week, 30 cities recorded new housing transaction areas of 208.7 million square meters, a 19.9% increase month-on-month but a 42.7% decrease year-on-year. First-tier cities accounted for 54.1 million square meters, with a month-on-month increase of 14.3% and a year-on-year decrease of 36.9% [24][26] - For second-hand housing, 14 sample cities saw a total transaction area of 200.4 million square meters, a 2.0% increase month-on-month but a 24.8% decrease year-on-year [30] Investment Recommendations - The report suggests focusing on real estate-related stocks due to the anticipated policy support and the improving competitive landscape. Key stocks to watch include major developers and companies involved in property management and brokerage services [4][12]

Investment Rating - The report maintains a "Positive" rating for the real estate and property management sectors, highlighting optimism for the valuation reassessment of shopping centers and the new opportunities in the housing market [2]. Core Insights - The Ministry of Housing and Urban-Rural Development emphasizes the transition of the real estate industry from high-speed growth to high-quality development, focusing on product quality and service enhancement while maintaining market balance [2][26]. - Recent data shows a rebound in new and second-hand home transactions, with new home sales in 34 key cities reaching 3.095 million square meters, a week-on-week increase of 26.3% [2][3]. - The report identifies two major opportunities: the rise of favorable housing policies and the strong performance of quality commercial enterprises amid a monetary easing cycle, which could lead to a reassessment of consumer-oriented commercial real estate assets [2]. Industry Data Summary New Home Transactions - In the week of December 13-19, 2025, new home sales in 34 key cities totaled 3.095 million square meters, up 26.3% week-on-week, with first and second-tier cities increasing by 24.6% and third and fourth-tier cities by 50.5% [3][5]. - Year-to-date, new home sales in December show a 30% year-on-year decline, with first and second-tier cities down 29.4% and third and fourth-tier cities down 38.8% [5][6]. Second-Hand Home Transactions - In the same week, second-hand home sales in 13 key cities reached 1.192 million square meters, a week-on-week increase of 6.4%, but a year-on-year decline of 32.9% for December [11][12]. Inventory and Supply - In the week of December 13-19, 2025, 15 key cities launched 1.28 million square meters of new homes, with a sales-to-launch ratio of 0.83, indicating a slight improvement in inventory management [20][21]. Policy and News Tracking - The report highlights the central government's commitment to stabilizing the real estate market through three main measures: controlling supply, promoting enterprise transformation, and reforming foundational systems [26][29]. - Local governments, such as Shenzhen and Shandong, are implementing targeted policies to mitigate financial risks and stimulate housing demand through initiatives like "old-for-new" housing exchanges [26][30]. Company Updates - Poly Developments plans to issue 8.5 billion yuan in convertible bonds, while Vanke's proposals for extending medium-term notes were not approved [36][37]. - Yuexiu Property secured a 50 million HKD loan from a bank, with a maximum term of 18 months [36].

Investment Rating - The report maintains a "Positive" rating for the real estate and property management sectors [3]. Core Insights - The Ministry of Housing and Urban-Rural Development emphasizes the transition of the real estate industry from high-speed growth to high-quality development, focusing on product quality and service enhancement [3][29]. - The report identifies two major opportunities: the rise of favorable housing policies and the strong performance of quality commercial enterprises during a monetary easing cycle, which may lead to a revaluation of consumer-oriented commercial real estate assets [3][29]. - The report suggests that while the real estate market continues to stabilize, core cities are expected to recover sooner [3]. Industry Data Summary New Housing Transactions - In the week of December 13-19, 2025, 34 key cities recorded a total new housing transaction volume of 3.095 million square meters, a week-on-week increase of 26.3% [4][6]. - Year-to-date, the total transaction volume for December is 7.416 million square meters, representing a year-on-year decrease of 30% [6][7]. - The transaction volume for new homes in first and second-tier cities was 6.866 million square meters, down 29.4% year-on-year [6][7]. Second-Hand Housing Transactions - In the same week, 13 key cities saw a total second-hand housing transaction volume of 1.192 million square meters, a week-on-week increase of 6.4% [12]. - The cumulative transaction volume for December is 3.29 million square meters, reflecting a year-on-year decrease of 32.9% [12]. Inventory and Supply - In the week of December 13-19, 2025, 15 key cities launched 1.28 million square meters of new housing, with a transaction volume of 1.07 million square meters, resulting in a transaction-to-launch ratio of 0.83 [22]. - The total available residential area in these cities is 90.354 million square meters, with a month-on-month increase of 0.2% [22]. Policy and News Tracking - The report highlights the Ministry of Housing's commitment to promoting high-quality development in the real estate sector, with a focus on maintaining market balance and stability [29][30]. - The Central Financial Office has proposed three measures to stabilize the real estate market for 2026, including controlling supply and supporting the transformation of real estate companies [30][32]. - Local policies, such as Shenzhen's focus on risk management for key enterprises and Shandong's "old-for-new" housing policy, are also noted [30][32].

智通财经APP获悉，近日，观点指数发布《2025年12月房地产企业新增土地储备报告》。报告期内(11.24-12.18)前50房企单月新增土地建筑面积309.49平 方米，环比回升6.8%。值得注意的是，前50房企1-11月累计新增土地建筑面积4543.42万平方米，同比微降1.8%。其中，中海地产、招商蛇口、保利发展 控股新增的全口径土地储备分别为467.46万平方米、386.71万平方米、373.95万平方米，处于领先位置。该机构认为，相较于盲目扩张，企业更倾向于聚 焦那些经过长期市场验证、具备扎实数据支撑的成熟区域。 | | FITS FOR | 14.47 | | --- | --- | --- | | 9 | 中国金茂 | 168.98 | | 10 | 建发房产 | 164.32 | | 11 | 中国建筑 | 146.23 | | 12 | 滨江集团 | 128.09 | | 43 | 江苏海润城发 | 108.00 | | 14 | 邦泰集团 | 91.86 | | 1 ਤੋ | 中国雄安集团 | 86.68 | | | 南通海欣实业 | 71.62 | | 17 | 保利置业 | 71.50 ...

（股份代號：00123） （在香港註冊成立的有限公司） 股東大會投票結果 茲 提 述 (i) 越 秀 地 產 股 份 有 限 公 司（「 本 公 司 」）日 期 為 二 ○ 二 五 年 十 二 月 二 日 的 通 函 ， 內 容 涉 及（ 其 中 包 括 ）有 關 銀 行 存 款 及 附 帶 服 務 之 持 續 關 連 交 易（「 通 函 」）； 及(ii)日期為二○二五年十二月二日的股東大會通告（「股東大會通告」）。除文義另 有所指外，本公告所用詞彙與通函中所界定者具有相同涵義。 董事會欣然宣佈，在二○二五年十二月十八日舉行的股東大會上，股東大會通告 所載的普通決議案以投票表決方式正式通過。股東大會的點票由本公司股份過戶 登記處卓佳證券登記有限公司負責監票。 於股東大會上進行的投票結果如下： 香 港 交 易 及 結 算 所 有 限 公 司 及 香 港 聯 合 交 易 所 有 限 公 司 對 本 公 告 之 內 容 概 不 負 責，對其準確性或完整性亦不發表任何聲明，並明確表示，概不就因本公告全部 或任何部份內容而產生或因倚賴該等內容而引致之任何損失承擔任何責任。 – 1 – 於股東大會日期： 由於普通決議案 ...

证券研究报告 房地产 行业定期报告 hyzqdatemark 2025 年 12 月 18 日 证券分析师 邓力 SAC：S1350525070006 dengli@jzsec.com 陈颖 SAC：S1350525110002 chenying02@huayuanstock.com 唐志玮 tangzhiwei@huayuanstock.com 中央经济工作会议明确化解风险，稳定楼市 投资评级： 看好（维持） ——房地产行业周报（25/12/6-25/12/12） 投资要点： 请务必仔细阅读正文之后的评级说明和重要声明 板块行情：本周上证指数下跌 0.3%、深证成指上升 0.8%、创业板指上升 2.7%、 沪深 300 下跌 0.1%、房地产（申万）下跌 2.6%。个股方面，涨跌幅前五的分 别为：三湘印象(+12.1%)、南都物业(+7.6%)、京基智农(+5.1%)、苏州高新 (+4.2%)、世联行(+2.9%)，涨跌幅后五的分别为：海泰发展(-18.2%)、ST 中迪 (-15.5%)、*ST 阳光(-11.7%)、中天服务(-11.0%)、*ST 荣控(-11.0%)。 联系人 板块表现： 数据跟踪： ...