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小米集团-W(01810) - 2023 Q4 - 业绩电话会
2024-03-19 11:30
you ? ? ? ? you. Hello, everyone. Welcome to Xiaomi Group's 2023 Annual Investment Call Conference. This conference will be recorded. If you have any questions, you can hang up now. If you want to ask questions in the Q&A session, please press 1. If you want to cancel, please press 2. Now, let's welcome the team manager of Xiaomi Group's Investment Call Conference, Anita Chen, to host this conference. Hello, everyone. Welcome to Xiaomi Group's 2023 Global Profit Announcement Investment Planning Meeting and ...
小米集团-W(01810) - 2023 - 年度业绩
2024-03-19 09:20
Financial Performance - Xiaomi's total revenue for Q4 2023 reached RMB 73.24 billion, a year-on-year increase of 10.9%[2] - Adjusted net profit for Q4 2023 surged by 236.1% year-on-year to RMB 4.91 billion[2] - Full-year 2023 revenue was RMB 270.97 billion, a slight decrease of 3.2% year-on-year[3] - Adjusted net profit for 2023 increased by 126.3% year-on-year to RMB 19.27 billion[3] - Total revenue decreased by 3.2% to RMB 271.0 billion in 2023 compared to RMB 280.0 billion in 2022[16] - Operating profit surged to RMB 20.0 billion in 2023 from RMB 2.8 billion in 2022, with net profit reaching RMB 17.5 billion, up from RMB 2.5 billion in 2022[15] - Annual net profit surged by 598.3% from RMB 2.5 billion in 2022 to RMB 17.5 billion in 2023[38] - Adjusted net profit increased by 126.3% from RMB 8.5 billion in 2022 to RMB 19.3 billion in 2023[39] - Q4 2023 revenue increased by 10.9% to RMB 73.2 billion compared to RMB 66.0 billion in Q4 2022[41] - Revenue increased by 3.3% from RMB 709 billion in Q3 2023 to RMB 732 billion in Q4 2023[59] - The company recorded a profit of RMB 4.7 billion in Q4 2023, compared to RMB 4.9 billion in Q3 2023[73] - Adjusted net profit was RMB 4.9 billion in Q4 2023 and RMB 6.0 billion in Q3 2023[73] - Non-IFRS adjusted net profit for Q4 2023 was RMB 4,909.7 million with a net profit margin of 6.7%[75] - Annual profit under IFRS for 2023 was RMB 17,474.2 million with a net profit margin of 6.4%, while non-IFRS adjusted annual profit was RMB 19,272.8 million with a net profit margin of 7.1%[76] - Revenue for 2023 was RMB 270.97 billion, a decrease of 3.2% compared to RMB 280.04 billion in 2022[90] - Net profit for 2023 surged to RMB 17.47 billion, a significant increase from RMB 2.50 billion in 2022[90] - The company's total revenue for 2023 was RMB 270,970,141 thousand, with smartphone revenue contributing RMB 157,461,309 thousand, IoT and lifestyle products contributing RMB 80,107,740 thousand, internet services contributing RMB 30,107,494 thousand, and other segments contributing RMB 3,293,598 thousand[99] - Gross profit for 2023 was RMB 57,476,239 thousand, with smartphones contributing RMB 22,980,587 thousand, IoT and lifestyle products contributing RMB 13,078,596 thousand, internet services contributing RMB 22,333,950 thousand, and other segments showing a loss of RMB 916,894 thousand[99] - Revenue from mainland China accounted for 55.1% of total revenue in 2023, amounting to RMB 149,189,720 thousand, while revenue from other global regions accounted for 44.9%, amounting to RMB 121,780,421 thousand[100] Smartphone Business - Xiaomi's smartphone market share in the RMB 4,000-6,000 price segment in mainland China reached 28.2% in Q4 2023, ranking first[5] - Xiaomi's global smartphone shipments ranked in the top three in 51 countries and regions in 2023[5] - Xiaomi's smartphone business revenue in 2023 was RMB 157.5 billion, with global shipments of 145.6 million units[7] - Smartphone revenue decreased by 5.8% to RMB 157.5 billion in 2023, with shipments down 3.3% to 145.6 million units and ASP down 2.7% to RMB 1,081.7 per unit[18] - Smartphone segment revenue increased by 20.6% from RMB 36.7 billion in Q4 2022 to RMB 44.2 billion in Q4 2023, driven by a 23.9% increase in smartphone shipments to 40.5 million units, despite a 2.6% decline in ASP to RMB 1,091.7 per unit[43] - Smartphone revenue grew by 6.2% from RMB 416 billion in Q3 2023 to RMB 442 billion in Q4 2023, driven by higher ASP despite a 3.0% decline in shipment volume[61] - Smartphone ASP increased by 9.5% from RMB 997.0 in Q3 2023 to RMB 1,091.7 in Q4 2023, driven by the successful launch of premium models in mainland China[61] - Smartphone segment gross margin improved from 8.2% in Q4 2022 to 16.4% in Q4 2023, driven by product mix optimization and reduced inventory provisions[49] - Smartphone segment sales cost decreased by 11.7% from RMB 152.2 billion in 2022 to RMB 134.5 billion in 2023[25] IoT and Lifestyle Products - Xiaomi's IoT and lifestyle products revenue in 2023 was RMB 80.1 billion, with a gross profit margin of 16.3%, a year-on-year increase of 1.9 percentage points[9] - IoT and lifestyle products revenue increased by 0.4% to RMB 80.1 billion in 2023, driven by strong growth in smart home appliances and tablets[19] - IoT and lifestyle products segment revenue decreased by 5.1% from RMB 21.4 billion in Q4 2022 to RMB 20.3 billion in Q4 2023, primarily due to a 21.4% decline in smart TV and laptop revenue, partially offset by growth in tablets and smart home appliances[44] - IoT and lifestyle products revenue decreased by 1.6% from RMB 207 billion in Q3 2023 to RMB 203 billion in Q4 2023, mainly due to seasonal declines in smart home appliances[62] - Smart home appliance revenue grew nearly 40% year-on-year in 2023, driven by increased shipments of air conditioners, refrigerators, and washing machines in mainland China[19] - Smart home appliances revenue declined by 28.0% sequentially, mainly due to seasonal decreases in air conditioner sales[62] - IoT and lifestyle products segment sales cost decreased by 1.9% from RMB 68.3 billion in 2022 to RMB 67.0 billion in 2023[26] Internet Services - Xiaomi's internet services revenue in 2023 was RMB 30.1 billion, with a gross profit margin of 74.2%, a year-on-year increase of 2.4 percentage points[11] - Internet service revenue increased by 6.3% to RMB 30.1 billion in 2023, with overseas internet service revenue growing 24.1% to RMB 8.4 billion[21] - Internet services segment revenue grew by 9.9% from RMB 7.2 billion in Q4 2022 to RMB 7.9 billion in Q4 2023, mainly driven by increased advertising revenue[45] - Internet services revenue increased by 1.6% from RMB 78 billion in Q3 2023 to RMB 79 billion in Q4 2023, driven by growth in advertising revenue[63] - Internet services gross margin improved from 74.4% in Q3 2023 to 75.7% in Q4 2023, supported by higher advertising revenue contribution[66] - Internet services segment sales cost decreased by 2.5% from RMB 8.0 billion in 2022 to RMB 7.8 billion in 2023[27] AIoT Platform and User Growth - Global monthly active users reached a record high of 641.2 million in December 2023, up 10.2% year-on-year[4] - AIoT platform connected devices (excluding smartphones, tablets, and laptops) grew to 739.7 million, a 25.5% increase year-on-year[4] - Xiaomi's AIoT platform connected 739.7 million IoT devices (excluding smartphones, tablets, and laptops) as of December 31, 2023, a year-on-year increase of 25.5%[9] - Global monthly active users increased by 10.2% from 582.1 million in December 2022 to 641.2 million in December 2023[21] R&D and Innovation - R&D expenditure for 2023 was RMB 19.1 billion, a 19.2% increase year-on-year[4] - R&D expenses increased to RMB 19.1 billion in 2023, up from RMB 16.0 billion in 2022[15] - R&D expenses increased by 19.2% from RMB 16.0 billion in 2022 to RMB 19.1 billion in 2023, driven by smart EV and other innovative businesses[30] - R&D expenses increased by 16.2% from RMB 4.7 billion in Q4 2022 to RMB 5.5 billion in Q4 2023, primarily due to investments in smart EV and other innovative businesses[50] - R&D expenses increased by 10.0% from RMB 50 billion in Q3 2023 to RMB 55 billion in Q4 2023, primarily due to investments in smart EV and other innovative businesses[67] - R&D expenses rose by 19.1% to RMB 19.10 billion in 2023 from RMB 16.03 billion in 2022[90] Overseas Market Performance - Overseas market revenue accounted for 44.9% of total revenue in 2023, reaching RMB 121.8 billion[5] - Overseas internet service revenue grew 24.1% year-on-year to RMB 8.4 billion in 2023, accounting for 28.0% of total internet service revenue, with Q4 revenue at RMB 2.3 billion, up 23.8% year-on-year[12] Gross Profit and Margin - Xiaomi's overall gross profit margin reached 21.2% in 2023, a year-on-year increase of 4.2 percentage points[6] - Gross profit increased by 20.8% from RMB 47.6 billion in 2022 to RMB 57.5 billion in 2023, with gross margin rising from 17.0% to 21.2%[29] - Gross profit increased by 37.2% from RMB 11.4 billion in Q4 2022 to RMB 15.6 billion in Q4 2023, with gross margin improving from 17.2% to 21.3%[49] - Gross profit decreased by 3.1% from RMB 161 billion in Q3 2023 to RMB 156 billion in Q4 2023, with gross margin declining from 22.7% to 21.3%[66] - Gross profit increased by 20.8% to RMB 57.48 billion in 2023 from RMB 47.58 billion in 2022[90] Cash and Financial Position - Xiaomi's cash reserves reached RMB 136.3 billion as of December 31, 2023, a record high[6] - Cash and cash equivalents were RMB 33.6 billion as of December 31, 2023, compared to RMB 31.7 billion as of September 30, 2023[78] - The company's total cash resources amounted to RMB 136.3 billion as of December 31, 2023[81] - Operating cash flow for Q4 2023 was RMB 7.81 billion, a decrease from RMB 13.33 billion in Q3 2023[80] - Net cash used in investing activities for Q4 2023 was RMB 5.85 billion, primarily due to an increase in short-term investments at fair value[83] - Net cash from financing activities for Q4 2023 was RMB 43.3 million, mainly from borrowings of RMB 3.4 billion[83] - Total borrowings increased from RMB 24.8 billion as of September 30, 2023 to RMB 27.9 billion as of December 31, 2023[83] - Capital expenditures for Q4 2023 were RMB 2.14 billion, an increase from RMB 1.8 billion in Q3 2023[84] - Cash and cash equivalents grew to RMB 33.63 billion in 2023, compared to RMB 27.61 billion in 2022[94] - Operating cash flow turned positive at RMB 41.30 billion in 2023, a significant improvement from a negative RMB 4.39 billion in 2022[94] - Short-term investments measured at fair value through profit or loss surged to RMB 20,193,662 thousand in 2023 from RMB 9,845,910 thousand in 2022[106] - Long-term investments measured at fair value through profit or loss reached RMB 60,564,274 thousand in 2023, up from RMB 56,385,345 thousand in 2022[106] - Total borrowings increased slightly to RMB 27,857,345 thousand in 2023 from RMB 23,643,002 thousand in 2022, with a notable rise in unsecured borrowings[109] Employee and Compensation - Total compensation expenses for 2023 were RMB 18.9 billion, a 14.1% increase from RMB 16.6 billion in 2022[87] - The company had 33,627 full-time employees as of December 31, 2023, with 17,800 in R&D roles[87] - Employee benefit expenses for 2023 were RMB 18,935,182 thousand, an increase from RMB 16,607,997 thousand in 2022[101] Investments and Assets - The company invested in over 430 companies with a total book value of RMB 67.1 billion as of December 31, 2023, representing a 5.0% year-over-year increase[86] - Total assets increased to RMB 324.25 billion in 2023, up from RMB 273.51 billion in 2022[92] - Property and equipment increased by 50.1% to RMB 13.72 billion in 2023 from RMB 9.14 billion in 2022[92] - Intangible assets nearly doubled to RMB 8.63 billion in 2023 from RMB 4.63 billion in 2022[92] - Total equity rose to RMB 164.26 billion in 2023, up from RMB 143.92 billion in 2022[93] - Trade receivables and notes increased to RMB 12,150,928 thousand in 2023 from RMB 11,795,074 thousand in 2022, with a credit loss provision of RMB 316,958 thousand[107] - Inventory decreased to RMB 44,422,837 thousand in 2023 from RMB 50,437,891 thousand in 2022, with a significant reduction in impairment provisions[108] - Trade payables rose to RMB 62,098,500 thousand in 2023 from RMB 53,093,543 thousand in 2022, with the majority due within three months[111] Share Repurchases and Dividends - The company repurchased 264,700,000 B-class shares for a total consideration of HKD 3,375,106,659 during the year[113] - Total repurchased B shares in 2023 and 2024 amounted to 264,700,000 shares, with a total cost of approximately HKD 3,375,106,659[114] - In May, June, and July 2023, 9,061,798 A shares were converted to B shares at a 1:1 ratio, with 8,161,142 A shares converted by Lei Jun and 900,656 A shares by Lin Bin[115] - In September and October 2023, 9,814,592 A shares were converted to B shares at a 1:1 ratio, with 8,839,116 A shares converted by Lei Jun and 975,476 A shares by Lin Bin[116] - In November and December 2023, and January and February 2024, 29,373,916 A shares were converted to B shares at a 1:1 ratio, with 26,454,431 A shares converted by Lei Jun and 2,919,485 A shares by Lin Bin[116] - The company did not declare a final dividend for the year ended December 31, 2023[122] Corporate Governance and Compliance - The company complied with all provisions of the Corporate Governance Code except for the separation of the roles of Chairman and CEO, which are both held by Lei Jun[117] - The Audit Committee reviewed the audited consolidated financial statements for the year ended December 31, 2023, and discussed accounting policies and internal control matters with senior management and external auditors[119] - The company has no significant litigation or arbitration as of December 31, 2023[121] - The company's annual report will be published on the HKEX and company websites and sent to shareholders[123] Other Financial Metrics - Game business revenue reached a record high of RMB 4.4 billion in 2023, a year-on-year increase of 7.0%, with Q4 revenue at RMB 1.0 billion[12] - Xiaomi's advertising business revenue in 2023 was RMB 20.5 billion, a year-on-year increase of 11.2%[11] - Sales and marketing expenses remained stable at RMB 5.9 billion in Q4 2023 compared to Q4 2022, with increased advertising costs offset by reduced logistics expenses[51] - Other income decreased from RMB 0.6 billion in Q4 2022 to RMB 0.3 billion in Q4 2023, mainly due to reduced government subsidies[54] - Sales and marketing expenses rose by 24.8% from RMB 47 billion in Q3 2023 to RMB 59 billion in Q4 2023, driven by increased promotional and advertising activities[68] - Share of net profit from equity-accounted investments increased by 307.2
小米接下来要发布的新机,一个比一个炸裂
36氪· 2024-03-19 00:52
小米最近传出的新品,有点多呀! 先是在这个月的 28 号蓄势待发,我们期待了很久很久的小米 SU7...... 上市即交付,这个确实新鲜~ 对于果子这种买不起的,只想看看在各家的重重包围下,特别是吉利家!小米最终能给出一个什么样的价格。 然后再把价格填在文章中......然后再发出去给你们看......然后就没然后了... 哎呀!车搞不起,我们还是来看看别的新品吧。 比如小米接下来将要发布的新机...... 首先,就是最近曝光热度最高的小米 Civi 4 ! 为什么说是热度最高呢? 因为这次的 Civi 4 据说在配置上升杯了。 用上了前段时间果子跟你们聊过的高通 8s Gen3 这颗新一代 “ 卷王 ” 处理器。 刚说完,高通就在下午发布了! 紧接着小米也不装了...... 直接摊牌官宣骁龙 8s Gen3 将由新机 Civi 4 Pro 全球首发。 好家伙...... 搭载骁龙 8s Gen3 ,Civi 4 改名 Civi 4 Pro 这下子都实锤了。 前段时间果子还在想 Civi 系列是不是又要换名字啥的。 因为 Civi 系列此前叫 CC 系列,已经换过一次了,这个老粉应该都记得... ...
南北水 | 南水连续7日加仓A股,北水买入小米集团3.32亿港元
格隆汇· 2024-03-18 11:46
北上资金今日净买入A股28.25亿元,为连续第7日净买入。 其中,宁德时代、五粮液、美的集团分别获净买入10.38亿元、4.91亿元、4.15亿元。贵州茅台净卖出额居首,金额为8.57亿元,净卖出浪潮信息2.55亿元。 据统计,北上资金已连续6日加仓宁德时代,共计59.89亿元;连续6日加仓五粮液,共计25.44亿元;连续8日加仓美的集团,共计18亿元。 南下资金今日净买入港股29.32亿港元,连续23日净买入。 其中,分别净买入小米集团-W、快手-W、中国移动3.32亿港元、3.24亿港元、3.02亿港元。理想汽车-W净卖出额居首,金额为2.92亿港元,药明生物、中国神华分别遭净卖出1.25亿港元、1.19亿港元。 南水关注个股 宁德时代今日涨5.5%。消息面上,宁德时代上周五晚公布财报显示,2023年实现营业收入4009亿元(首次突破4000亿元),同比增长22.01%;2023年归母净利润441.21亿元,同比增长43.58%;向全体股东每10股派发年度现金分红和特别现金分红50.28元(含税),合计派发现金约220亿元,分红总金额接近净利润总额的一半。此外摩根大通上调宁德时代评级。 贵州茅台 ...
南向资金3月18日净流入超29亿:加仓小米集团和快手 抛售理想汽车
财联社· 2024-03-18 10:21
财联社3月18日讯(编辑 冯轶)据Wind数据显示,南向资金当日成交369.04亿港元,净流入29.31亿港元。其中沪港股通净流入13.78亿港元,深港股通净流入15.53亿港元。 交易所数据显示,3月18日南向资金: 大幅净买入:小米集团-W(01810.HK)3.32亿港元;快手-W(01024.HK)3.24亿港元;中国移动(00941.HK)3.02亿港元;中国海洋石油(00883.HK)1.32亿港元; 大幅净卖出:理想汽车-W(02015.HK)2.92亿港元;药明生物(02269.HK)1.25亿港元;中国神华(01088.HK)1.19亿港元;美团-W(03690.HK)1.07亿港元; 投资要点 小米集团-W今日涨2.75%,短线资金加速流入,前5日加仓1411万股。 快手-W今日涨4.34%,短线资金加速流入,前5日加仓1735万股。 中国移动今日跌0.23%,短线资金以流出为主,前5日减持843万股。 中国海洋石油今日跌0.11%,短线资金保持流入,前5日加仓1443万股。 理想汽车-W今日跌5.63%,短线资金连续流出,3月15日减持98万股。 药明生物今日涨2.22%,短线资 ...
公司跟踪:小米14表现强劲,电动车首度亮相
兴证国际证券· 2024-03-06 16:00
海 外 研 证券研究报告 究 #industryId# 硬件科技 #inve 买stSu 入ggestion# (维# 持) # 01810.HK #小dy米Com集pa团ny# -W 港股通 #title# 公司跟踪: 小米 表现强劲,电动车首度亮相 14 #createTime1# 公 2024年3月 6日 司 投资要点 #市场ma数rk据etData# 点 #summary# 评 日期 2024/3/6  智能手机业务:小米14发布,中国市场表现强劲。根据Canalys报告,23Q4 收盘价(港元) 13.04 小米集团全球智能手机出货量4160万台(YoY+25%),份额13%(YoY+2pcts)。 报 总股本(百万股) 25,106 季度内,小米集团于10月底发布小米14、小米14Pro和小米HyperOS系统, 告 根据BCI数据,公司11月中国市场月度激活量同比增长44.1%,份额重回国 流通股本(百万股) 16,379 产品牌第一,4,000元人民币以上价格段市场份额14.4%(YoY+12pcts),12 净资产(百万人民币) 160,063 月公司的中国市场月度激活量同比增长25.8% ...
捐赠1亿元!雷军发文
上观新闻· 2024-03-02 07:22
3月1日,雷军在微博发文表示,小米公益基金会今天向国家自然科学基金委员会捐赠1亿元,用于资助青年学生基础研究项目,支持本科生开展基础研究。 雷军表示,支持、培养青年科技人才,是小米公益基金会的核心宗旨之一。其中,“小米奖助学金”项目是面向高校全日制在读本科生及硕士研究生,项目投入5亿元;“小米青年学者”项目面向计算机、电子、通讯、基础学科等领域的青年教师及科研人员,项目投入5亿元,支持在科学领域取得突出成绩且具有明显创新潜力的青年人才。 随后,相关话题冲上微博热搜。 据悉,本次捐赠也是国家自然科学基金委员会历史上首次接受社会捐赠。 据“小米公司”微信号报道,国家自然科学基金委员会党组书记、主任窦贤康,副主任王希勤,小米集团创始人、董事长兼CEO雷军,小米集团副总裁、技术委员会主席屈恒,小米集团总裁办主任、小米公益基金会秘书长刘伟等出席捐赠仪式。 签约现场 国家自然科学基金委员会副主任王希勤,小米集团总裁办主任、小米公益基金会秘书长刘伟作为双方代表签署捐赠协议。 双方与会人员合影 “小米奖助学金”项目是面向高校全日制在读本科生及硕士研究生,通过在各高校设立奖学金和助学金,支持品学兼优和家境困难学生的资助项 ...
5G还没用明白,今年就要变成5.5G元年了?
36氪· 2024-03-01 02:08
每年春节过后,各大科技媒体就要开始为一个重量级出差做准备,那就是参加远在西班牙巴塞罗那的 MWC 。 MWC 全称世界移动通信大会,每年都会吸引全球各地的企业和媒体来到巴塞罗那参加展会。 而今年我们也不出意外,来到了 MWC 现场,为大家带来了现场第一手消息。 现场有哪些国产厂商?有什么好玩的科技产品?即使你没能前往现场,我们也已经整理好了这些信息写成文章,像往常一样奉上,差友们可以慢慢阅读。 而今年的 MWC 给我们最大的印象,那就是在开展的第一天,国产厂商带头冲锋,召开了一场又一场发布会。。。 比如前段时间国内的小米 14 Ultra 发布会刚结束,小米又马不停蹄赶到欧洲召开全球发布会,颇有国际大厂风范。 小米 14 Ultra 在欧洲的起售价足足有 1499 欧元,定价相当之高,已经超过了 1459 欧元的三星 Galaxy S24 Ultra 和 1469 欧元的 iPhone 15 Pro Max 。。。 这次 14 Ultra 各方面配置虽说都不差,但这起售价合人民币已经 11700 块了,而国内同样是 512GB 版本价格是 6999 元。 这回小米真开始狠狠赚外国人的钱了。。。 虽然海外 ...
极氪给小米汽车出了个难题
36氪· 2024-02-28 13:09
全新极氪001上市的当晚就上了三个微博热搜,其中“极氪001价格”一度冲上热搜第九位。有网友感叹,26.9万的起售价快把友商们逼得退无可退了。极氪管理层直言,新能源车“战乱”的年代没有和平。 “掀桌子”的价格 比亚迪秦PLUS荣耀版“增配降价”点燃市场后不久,吉利控股集团旗下高端智能电动品牌——极氪汽车,也等不及了,照猫画虎再添一把大火。 2月27日晚,极氪正式发布新款极氪001,共推出4款不同配置的车型,价格相比老款001的指导价全线下调:入门的WE版从30万元降至26.9万元,中配的ME版从34.9万元降至29.9万元,高配的YOU版从38.6万元降至32.9万元。 极氪001是极氪汽车的首款车型,定位C级猎装电动轿跑车,于2021年4月正式上市。2023年极氪001总共售出7.6万辆,在相对小众的30万元级纯电轿车、跨界车市场表现亮眼。据极氪CEO安聪慧透露,交付不到三年,001车型累计销量超过16万辆。这也让与其定位相近的腾势N7和阿维塔12垂涎欲滴。 也因此,当改款后的全新极氪001公布售价,外加各种“0元购”的前期购车权益,网友们瞬间炸开了锅:“这价格真是掀桌子了”“特斯拉和比亚迪估计很头疼,小鹏 ...
内卷不止的汽车行业,2024年继续滚烫卷
36氪· 2024-02-28 04:09
2023年,内卷成为很多行业常态,其中汽车行业更是高度内卷的代表。 自2023年初特斯拉率先降价,打响价格战第一枪之后,引发了一场波及全行业的价格战。这场内卷不仅体现在价格上,更延伸至技术研发、市场布局等多个方面。 科技巨头小米官宣造车1000天之后,小米汽车终于也露出神秘面纱,刺激了电动车行业,为汽车行业的竞争增添了更多不确定因素。最后一季度才上市的华为问界M7俨然成为行业黑马。2024年,预计汽车行业的内卷化竞争将继续加剧。 价格战持久,赢家寥寥 延续14年的新能源汽车“国补”政策,在2022年12月31日正式退出历史舞台。这意味着自2023年1月1日起,汽车行业转向市场导向为主。新能源汽车企业没了“救生圈”,开始“裸泳”,市场竞争激烈程度加剧,行业进入调整和洗牌阶段。 为了应对国补退出对自身经营的影响,2022年12月底,比亚迪、吉利、长安、奇瑞等多家车企均宣布旗下新能源汽车涨价。比亚迪自身就因为成本和国补影响在2022年涨价三次。 而自2022年10月开始降价的特斯拉,则尝到了以价换量的甜头,四季度销量表现延续之前的大火势头。据其财报数据显示:特斯拉2022年第四季度产量为43.9万辆,同比增长44% ...