专题：为中国经济点赞——企业家之夜2025盛典 "为中国经济点赞——企业家之夜"于1月29日在北京举行。中国飞鹤董事长冷友斌出席接受致敬。ESG 领导者组织论坛联席主席屠光绍，安徽古井集团党委委员，安徽古井贡酒股份有限公司常务副总经理、 亳州古井销售公司董事长、总经理闫立军，经济学家、辛庄课堂联合创始人张维迎为其见证荣誉。 冷友斌表示，生产真正适合一方水土的产品，必须具备完整的产业链模式、自主的原料与生产工艺、先 进的设备，更重要的是——深度了解并研究中国母乳，拥有扎实的科学数据支撑。飞鹤在此领域已构筑 起独特优势，基于精准数据设计配方，能使产品更贴合中国宝宝的体质与肠胃特点，这是飞鹤认为 的"更懂中国宝宝"的科研基础。 其次，冷友斌强调了"新鲜"作为核心竞争力的战略地位。 他认为，越接近生产基地与原料源头，产品 就越新鲜，而"新鲜代表活性，活性关乎吸收"。为此，飞鹤打造了"两小时生态圈"，实现生牛乳挤出后 2小时内0-4℃低温冷链运至工厂加工，从源头上保障极致的原料新鲜度。 在消费端，飞鹤通过优化供应链与渠道，缩短产品到达时间。 冷友斌介绍，公司融合线上线下及社群 等多种触点，将"物理空间"缩短，实现了"2 ...

专题：为中国经济点赞——企业家之夜2025盛典 "为中国经济点赞——企业家之夜"于1月29日在北京举行。中国飞鹤董事长冷友斌出席接受致敬。ESG 领导者组织论坛联席主席屠光绍，安徽古井集团党委委员，安徽古井贡酒股份有限公司常务副总经理、 亳州古井销售公司董事长、总经理闫立军，经济学家、辛庄课堂联合创始人张维迎为其见证荣誉。 冷友斌在发表感言时表示，飞鹤已经发展64个年头，公司内部经常有一个说法——一群人、一件事、一 辈子、一直干、干到底，这件事就是母亲的事业，是为中国宝宝做好每一罐奶粉的事业。 责任编辑：韦子蓉 专题：为中国经济点赞——企业家之夜2025盛典 "为中国经济点赞——企业家之夜"于1月29日在北京举行。中国飞鹤董事长冷友斌出席接受致敬。ESG 领导者组织论坛联席主席屠光绍，安徽古井集团党委委员，安徽古井贡酒股份有限公司常务副总经理、 亳州古井销售公司董事长、总经理闫立军，经济学家、辛庄课堂联合创始人张维迎为其见证荣誉。 他指出，在无法实现母乳喂养时，婴儿奶粉是宝宝的重要口粮，因此一罐好奶粉的核心在于能否"无限 地接近母乳"。为此，飞鹤选择了一条"最笨的工夫路"，聚焦两大关键点： 第一，深入研究母乳 ...

Core Viewpoint - The event "Praise for China's Economy - Entrepreneur Night" highlighted the achievements of China Feihe and its chairman, Cold Youbin, as a pioneer in the dairy industry, emphasizing the company's commitment to producing high-quality infant formula tailored for Chinese babies [1][9]. Group 1: Company Achievements - China Feihe has developed a full industry chain and launched the world's first fresh raw material traceability system, demonstrating its leadership in industry innovation [2][9]. - The company has invested 1.2 billion yuan in a maternity subsidy program, showcasing its commitment to social responsibility and the creation of a family-friendly society [2][9]. - Feihe has established a fresh milk powder production standard in collaboration with the China Standardization Institute, promoting industry standards for freshness [4][12]. Group 2: Product Development and Quality - The core of a good infant formula is its ability to closely resemble breast milk, which Feihe aims to achieve through in-depth research on breast milk and a focus on extreme freshness [3][10]. - Since 2006, Feihe has built its own industry chain, achieving 100% control over farms, pastures, and raw milk, creating a two-hour ecological circle to ensure milk freshness [3][11]. - The company has developed a traceability system for all raw materials in its products, ensuring that freshness is controlled from the source [4][12]. Group 3: Market Position and Strategy - Feihe holds a 20% market share in China, meaning one in every five cans of milk powder sold is from Feihe, indicating its strong position against foreign brands [7][14]. - The company has optimized its supply chain, ensuring that milk is transported from the farm to the factory within two hours under low-temperature conditions, maintaining the highest freshness [7][14]. - Feihe has implemented a marketing strategy that includes both online and offline channels, ensuring that products reach consumers within 28 days of production, further emphasizing freshness [15].

Core Insights - The article highlights the recognition of 3 "Special Contribution Entrepreneurs" and 20 "2025 Entrepreneurs" who exemplify long-termism and innovation across various industries in China, including liquor, manufacturing, energy, agriculture, internet, AI, and new consumption [1][2]. Group 1: Special Contribution Entrepreneurs - Ji Keliang, former chairman of Kweichow Moutai Group, transformed traditional brewing techniques into scientific data over 60 years, emphasizing quality over speed, which laid the foundation for Moutai's billion-dollar brand value [4][10][12]. - Zhang Ruimin, founder of Haier Group, is known for his continuous self-disruption and innovation, leading Haier from a struggling factory to a global leader in home appliances with over 400 billion yuan in revenue [18][20][21]. - Jiang Baoquan, founder of Nanjing Gold Foil Holdings, turned a failing workshop into the world's largest gold foil producer, emphasizing resilience and innovative management theories [25][27][29]. Group 2: 2025 Entrepreneurs - Ma Huateng, chairman of Tencent, focuses on "technology for good," committing to social responsibility and innovation in digital technology to drive high-quality economic development [31][34][41]. - Wang Ning, founder of Pop Mart, capitalizes on emotional value and consumer psychology, creating a successful business model around collectible toys that resonate with young consumers [43][45][46]. - Wang Xingxing, founder of Yushutech, leads advancements in humanoid robotics, achieving significant market presence and profitability while promoting technological innovation [48][49][51]. - Fang Hongbo, chairman of Midea Group, has successfully transformed Midea into a global technology group through strategic restructuring and a focus on efficiency and innovation [54][56]. - Liu Yonghao, chairman of New Hope Group, maintains a long-term vision in agriculture, achieving growth even during economic downturns by embracing new technologies [67][69][70]. - Liu Qiangdong, founder of JD.com, integrates the concept of "common prosperity" into business practices, ensuring fair profit distribution among stakeholders while enhancing supply chain efficiency [73][75][78]. - Li Dongsheng, founder of TCL, exemplifies global leadership in semiconductor display and photovoltaic sectors, driving innovation and sustainable growth through strategic partnerships [110][111].

Group 1 - The 2026 Functional Food Health Summit (FFWS 2026) was held in Bangkok, Thailand, gathering over 150 industry leaders from more than 20 countries to discuss topics such as technological innovation [1] - The summit awarded 10 prizes to Feihe for its outstanding product innovation and research capabilities, making it one of the most awarded companies at the event [1][2] - Feihe's recognition signifies its evolution from a leader in infant formula to a comprehensive provider of all-age nutritional solutions, contributing to healthier and longer lives with "Chinese solutions" [2] Group 2 - Feihe's Vice President and Research Institute Director, Zhang Xuguang, emphasized the company's commitment to unlocking a new era of lifecycle nutrition through market-driven integrated research and development [4] - The company focuses on innovative solutions for different age groups and specific health needs, enhancing its research in basic, functional, and specialized nutrition [4][12] - Feihe's product matrix includes innovations in infant formula, functional ingredients, and specialized foods, showcasing its comprehensive approach to lifecycle nutrition [6][15] Group 3 - Feihe's award-winning products include the "Breast Milk Affinity Formula Technology Innovation Award" and "Outstanding Early Life Nutrition Award," reflecting their alignment with infant physiological needs [8] - The company also received accolades for its liquid milk protein and products launched in Southeast Asia, demonstrating its international technological innovation capabilities [9] - Feihe's advancements in fresh nutrition and its commitment to quality have positioned it as a leader in the global functional food industry [12] Group 4 - Feihe has established a fresh raw material traceability system, enhancing transparency in the supply chain and allowing consumers to verify the origins of ingredients [13] - The company has been a pioneer in the dairy industry, implementing an integrated supply chain model and setting new standards for fresh milk technology [12] - Feihe's lifecycle nutrition strategy encompasses a wide range of products, from infant formula to specialized nutrition for the elderly, ensuring comprehensive health support [15]

Core Insights - The 2026 Functional Food Health Summit (FFWS 2026) held in Bangkok, Thailand, gathered over 150 industry leaders from more than 20 countries to discuss technological innovations in the functional food sector [1][3] - Feihe won a total of 10 awards at the summit, recognizing its outstanding product innovation and research capabilities across various fields, including infant nutrition and functional ingredients [1][3] Group 1: Awards and Recognition - Feihe received recognition as one of the most awarded companies at the summit, highlighting its transition from a leader in infant formula to a comprehensive provider of all-age nutrition [3][10] - The awarded products included Feihe's infant formula and functional foods, which were acknowledged for their scientific solutions to early-life nutrition and health needs [12][18] Group 2: Innovation and Strategy - Feihe's Vice President, Zhang Xuguang, emphasized the company's commitment to unlocking a new era of lifecycle nutrition through market-driven integrated research and development [10][22] - The company has established a comprehensive product matrix that addresses nutritional needs from infancy to old age, showcasing its technological advancements and commitment to quality [27][22] Group 3: Product Highlights - Specific awards included the "Breast Milk Affinity Formula Technology Innovation Award" and the "Active Immune Protein Excellence Product Award," reflecting Feihe's focus on tailored nutrition for different age groups [12][18] - Feihe's liquid milk protein was recognized for its innovative raw material technology, marking it as the only company to receive an award in this category [18][22] Group 4: Future Directions - Feihe plans to continue its focus on lifecycle functional nutrition, leveraging its full supply chain advantages and technological innovations to drive high-quality development in the functional food industry [27][22] - The company has introduced a fresh raw material traceability system, enhancing transparency in the supply chain and ensuring product safety and freshness for consumers [23][22]

Core Viewpoint - The article highlights the launch of Feihe's new fresh ingredient traceability system, marking a significant advancement in the infant formula industry and redefining the standards of "freshness" in baby formula products [3][10][22]. Group 1: Event Overview - The "Seeking Traces · Fresh Vitality Ceremony" was held in Beijing, featuring brand ambassadors and industry experts discussing Feihe's new products and their commitment to "fresh nutrition" [1][12]. - The event showcased Feihe's new products, "Jilu" and "Qicui," which utilize the fresh ingredient traceability system, emphasizing their superior quality and nutritional benefits [12][22]. Group 2: Fresh Ingredient Traceability System - Feihe introduced the world's first traceability system for fresh ingredients in infant formula, allowing consumers to track the production information of key ingredients like whey protein and lactoferrin through a simple QR code [6][7]. - This system transforms product quality into transparent, perceivable data, enhancing consumer trust and safety in product selection [7][10]. Group 3: Industry Impact - The introduction of the traceability system signifies the beginning of the third "freshness revolution" in the infant formula industry, pushing for higher standards and transparency in the supply chain [3][10][22]. - Feihe's commitment to self-sourcing fresh ingredients aims to mitigate risks associated with imported raw materials, such as contamination and nutrient loss [7][10]. Group 4: Product Innovations - The new products "Jilu" and "Qicui" are designed to be more suitable for Chinese babies, featuring advanced formulations that enhance freshness and nutritional value, achieving a freshness level 23 times higher than traditional imported ingredients [12][21]. - These products are backed by rigorous clinical trials, ensuring their effectiveness in promoting growth and development in infants [21][22]. Group 5: Research and Development - Feihe has invested over 64 years in maternal milk research, collaborating with top research institutions globally to build the largest maternal milk database in China, which supports their innovative product development [19][22]. - The company has achieved significant recognition in the field, holding the top position in maternal milk research outcomes and patents in infant formula [19].

Core Viewpoint - The event "Seeking Traces · Fresh Vitality Ceremony" held by Feihe in collaboration with Harper's Bazaar marks the launch of two new products, "Jilu" and "Qicui," which embody the concept of "fresh nutrition" and emphasize the importance of fresh raw materials in infant formula [1][10]. Group 1: New Product Launch and Innovations - Feihe has introduced a fresh raw material traceability system, allowing consumers to trace the production information of key ingredients like whey protein and lactoferrin through a simple QR code scan [3][4]. - The new products "Jilu" and "Qicui" utilize Feihe's self-produced fresh raw materials, achieving a freshness level at least 23 times higher than traditional imported ingredients [10][19]. - The traceability system signifies an upgrade in the freshness standards of the infant formula industry, marking the beginning of the third "fresh revolution" in the sector [6][8]. Group 2: Industry Leadership and Research - Feihe has established a self-controlled model by building its own farms since 2006, addressing the freshness issue at the source and setting a precedent for domestic infant formula companies [8]. - The company has been deeply involved in breast milk research for 64 years, collaborating with over 20 top research institutions globally, and has built a comprehensive breast milk database [15]. - Feihe has achieved significant recognition, holding the top position in breast milk research results, infant formula patents, and maternal source formula nutrition in China [15]. Group 3: Consumer Engagement and Brand Ambassadors - The event featured brand ambassadors Zhu Zhu and Xi Mengyao, who shared their personal experiences and emphasized the importance of transparency and safety in choosing infant formula [12][14]. - The "Star Mom Talk" segment allowed mothers to discuss the "fresh vitality" concept, reinforcing the effectiveness of Feihe's products through real user experiences [14]. Group 4: Future Directions and Industry Impact - The introduction of "Jilu" and "Qicui" represents a shift in the industry from superficial competition to a deeper focus on fresh raw material systems and product efficacy verification [19][20]. - Feihe aims to lead the infant formula industry into a new era centered on "fresh nutrition" as a core competitive advantage, influencing future purchasing standards for parents [20].

Core Insights - The strategic consulting industry in China is undergoing a technological restructuring and value upgrade, driven by AI and big data, shifting from traditional experience-based approaches to data science-driven methodologies [1] - Key trends include the deep integration of AI and consulting, the proliferation of full-cycle support service models, and the growing demand for cross-domain comprehensive solutions, leading to significantly shortened project cycles and improved execution rates [1] - The industry faces challenges such as lagging transformation of traditional models, insufficient data integration efficiency, and homogenization of solutions, prompting companies to focus on practical standards [1] Industry Dynamics - The top players in the industry are characterized by a competitive landscape of local institutions rising against international brands, with consulting firms that possess both technological advantages and local practical experience occupying core market positions [1] - The 2026 list of top strategic consulting masters, published by RoseChina, is based on industry influence, data, benchmark cases, and theoretical works, providing a reference for the industry [1] Notable Figures - Jin Qiang Dashi (Yue Huaping), a leading brand strategy consultant in China, has redefined industry methodologies with his unique "borrowing power" theory, emphasizing practical marketing and innovative thinking [3] - His firm has successfully executed strategic consulting solutions in high-profile national advertising campaigns, significantly impacting brand reach and user engagement [4] Case Studies - Xiaomi's branding strategy involved emotional resonance and long-term support, leading to a successful market entry and a significant advertising budget from its founder [5] - BOSS Zhipin achieved exponential user growth and market leadership through a strategic positioning that addressed core pain points in the recruitment industry [6] The Future of Consulting - The industry is moving towards a "value co-creation" era, where the integration of global perspectives and local wisdom will empower companies to navigate challenges and foster sustainable growth [35]

Core Viewpoint - The launch of the world's first fresh raw material traceability system for infant formula by Feihe marks a significant advancement in the industry, establishing "raw material freshness" as a core evaluation dimension for formula quality [1][2]. Group 1: Fresh Raw Material Traceability System - Feihe's new traceability system allows consumers to scan a QR code to access production dates and trace the origins of key ingredients like whey protein and lactoferrin, enhancing transparency and consumer trust [1][2]. - This system represents an upgrade in the freshness standards of the Chinese infant formula industry, making safety and freshness more visible to consumers [1]. Group 2: Industry Innovations and Standards - Feihe has pioneered a self-controlled model by establishing its own farms since 2006, addressing the freshness issue at the source and setting a precedent for domestic formula companies [2]. - The company has developed a production standard centered on "fresh raw milk once into powder" technology, which has become a benchmark for domestic infant formula, contributing to the second upgrade of freshness quality standards in the industry [2]. Group 3: Nutritional Quality and Production Efficiency - Feihe's proprietary low-temperature extraction process for key raw materials, such as whey protein, allows for a freshness level 23 times greater than traditional imported ingredients, with improved amino acid composition and protein structure [2][3]. - The company has built multiple domestic production lines for core raw materials, achieving self-research and production capabilities for 11 key ingredients, thus addressing supply chain risks associated with imported materials [3]. Group 4: Product Launch and Clinical Validation - The products "Jicui" and "Qicui" are the first to fully implement the fresh raw material traceability system, achieving a freshness enhancement of at least 23 times [3]. - These products adhere to Feihe's principle of "clinical first, then market," utilizing rigorous RCT (randomized controlled trial) testing to ensure high-quality feeding standards [3].