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南都电商观察|电商平台涌现变种电子烟;零差评骗局被曝光
Nan Fang Du Shi Bao· 2025-07-09 11:15
Group 1 - A series of illegal accounts related to enterprises have been dealt with in Xi'an, with a focus on optimizing the online business environment [1][4] - The action led to the suspension of several accounts that spread misleading financial information and distorted educational policies, disrupting social order [4][5] - The Fujian Securities Regulatory Bureau reported multiple accounts being banned or silenced due to violations, including spreading false financial information and defaming companies [5][7] Group 2 - A new model contract for live-streaming e-commerce has been released by Beijing's market supervision authority, aiming to clarify responsibilities between platform operators and streamers [11][13] - The contract includes provisions for operating licenses, information disclosure, and consumer protection, promoting industry standardization [13] - Concerns have been raised about the proliferation of "variant" e-cigarettes on e-commerce platforms, with experts urging stricter regulations to hold platforms accountable [15] Group 3 - A "zero negative review" scam has been exposed, revealing a gray industry chain manipulating consumer perceptions through fake reviews and comments [16][18] - This practice disrupts market order and infringes on consumer rights, particularly on popular social e-commerce platforms [18] - Water Well Group has announced measures to stabilize its pricing strategy and enhance product value in response to market challenges [19][21] Group 4 - The live-streaming sales rankings show significant engagement, with top accounts achieving sales between 25 million to 50 million [23] - The highest single live-streaming session reached over 20 million viewers, indicating strong consumer interest in live commerce [23]
茅台酒销售公司完成既定半年经营任务;水井坊:即日起,臻酿八号500ml装全渠道停货丨酒业早参
Mei Ri Jing Ji Xin Wen· 2025-07-09 00:39
Group 1 - Kweichow Moutai Sales Company has completed its operational tasks for the first half of 2025, indicating strong performance in the market [1] - The company is shifting from a product-centric era to a consumer-centric era, emphasizing the importance of consumer experience and service alongside product quality [1] - Moutai aims to maintain its positioning in "extreme liquor culture" and enhance service capabilities to meet high consumer expectations [1] Group 2 - Sichuan Swellfun has announced a full-channel suspension of its 500ml Zhenniang No. 8 product, signaling a focus on market order and price stability [2] - The company will implement measures to stabilize the value chain and control promotional activities for its 520ml Zhenniang No. 8 in e-commerce channels [2] - Swellfun's actions reflect a broader industry emphasis on maintaining pricing integrity and could prompt other companies to reassess their channel management strategies [2] Group 3 - Kuaijishan is planning to build a production line for its new "refreshing wine" product, indicating a strategic move towards the low-alcohol market [3] - The company has successfully launched its "One Day One Smoke" refreshing wine, achieving a remarkable 400% year-on-year growth in GMV during the "618" shopping festival, surpassing 50 million yuan [3] - This product innovation and sales performance highlight changing consumer trends and may provide new growth opportunities for Kuaijishan in the diversified beverage market [3]
停货!罚款!断链接!酒企“铁腕手段”整治行业乱象
Nan Fang Du Shi Bao· 2025-07-08 12:18
Core Viewpoint - The recent announcements from various liquor companies, including Sichuan Water Well, indicate a strategic shift towards controlling inventory and stabilizing pricing in response to market fluctuations and channel disruptions [1][3][11] Group 1: Company Actions - Sichuan Water Well announced a halt on the sale of its "Zhen Niang No. 8" 500ml product across all channels and implemented measures to stabilize the value chain and manage promotions during the 618 sales period [1] - The company emphasized the importance of maintaining a stable pricing system to boost market confidence and support the steady development of its core products [1] - Other liquor companies, such as Luzhou Laojiao and Wuliangye, have also issued stop-sale notices and are focusing on inventory reduction and ensuring distributor profitability [3][5] Group 2: Industry Trends - The liquor industry is experiencing a trend of inventory control and price stabilization as companies respond to market adjustments and unstable terminal prices [5][6] - Industry leaders are advocating for measures to ensure distributor profitability, which is seen as essential for maintaining active sales efforts and preventing price erosion [6][11] - Recent data indicates significant profit declines for liquor distributors, highlighting the need for companies to support their partners to avoid excess inventory and price drops [5][6] Group 3: E-commerce and Market Regulation - Sichuan Water Well has taken strict actions against violations of company policies during the 618 promotion, including penalties and termination of partnerships [1][7] - Other companies, such as Wuliangye and Jian Nan Chun, have also raised concerns about counterfeit products being sold through e-commerce platforms, urging consumers to purchase through official channels [8][10] - The industry is increasingly focused on transparency and traceability to combat counterfeit products and ensure consumer trust [11]
水井坊稳价出“重拳”!臻酿八号500ml装全渠道停货,严肃查处回收违规流通产品
Mei Ri Jing Ji Xin Wen· 2025-07-08 11:55
Group 1 - The core point of the article is that Sichuan Shui Jing Fang Co., Ltd. has taken significant measures to address market disruptions, including halting sales of its key product, Zhen Niang No. 8, to stabilize pricing and restore market confidence [2][3] - The company has implemented a "first punch" by stopping the sales of Zhen Niang No. 8 500ml across all channels until further notice, as this product contributes over 50% of the company's annual revenue [2] - The "second punch" involves strict control over e-commerce pricing policies to maintain a stable pricing system, including measures for the 520ml version of Zhen Niang No. 8 to support the product's value [2] Group 2 - The "third punch" focuses on investigating and recovering products that are being sold in violation of company policies, with a commitment to "recover as much as possible" from the market [3] - The company has already taken action against customers and individuals who violated policies during the 618 shopping festival, including fines and termination of partnerships [3] - The white liquor industry is currently facing an adjustment period with high channel inventory and sluggish terminal sales, leading to low-price dumping and channel conflicts that have affected industry confidence [3][4] Group 3 - Other liquor companies, such as Wuliangye, Yanghe, and Luzhou Laojiao, have also issued stop-sale notices, indicating a broader industry trend towards stabilizing prices and managing inventory [4] - Yanghe's future channel strategy aims for stable sales, inventory reduction, and price protection, while Wuliangye is expected to reduce output this year [4] - The industry is collectively focusing on ensuring channel profitability and preventing price wars, as highlighted by the statements from various liquor companies [3][4]
头部酒企密集召开的股东大会,都透露出哪些信号?
Sou Hu Cai Jing· 2025-07-07 04:37
Core Viewpoint - The Chinese liquor industry is currently in a period of adjustment, with leading companies focusing on "steady development" as their primary strategy amidst challenges such as slowing consumer demand and intensified competition [2][3][6]. Group 1: Financial Performance and Dividends - Major liquor companies like Moutai, Wuliangye, and Yanghe are showing a trend of increasing dividend amounts and ratios, reflecting their strong financial performance and commitment to shareholder returns [7][8]. - Moutai plans to distribute a total cash dividend of 646.72 billion yuan for 2024, with a distribution rate of around 80% [7]. - Wuliangye announced a record high total dividend of 223 billion yuan for 2024, with a dividend yield of 4.9%, and committed to maintaining a dividend ratio of no less than 70% from 2024 to 2026 [7][8]. - Luzhou Laojiao has also set a three-year cash dividend plan, with rates increasing from 65% to 75% over the next three years [8]. Group 2: Strategic Focus and Market Positioning - The keyword for the liquor industry in 2025 is "stability," as companies prioritize maintaining market share and quality over rapid growth [3][6]. - Wuliangye reported a revenue growth of 7.09% and a net profit growth of 5.44% for 2024, continuing its trend of steady growth for ten consecutive years [5]. - Shanxi Fenjiu emphasized the shift in competition from speed to quality, focusing on stabilizing markets, channels, and prices [5]. Group 3: International Expansion - Moutai's international revenue reached 5.189 billion yuan in 2024, marking a significant milestone in its global strategy, which includes transitioning from product export to brand and cultural promotion [9]. - Wuliangye has successfully opened 21 new overseas markets and established 29 new distributors, enhancing its international presence [10]. - Fenjiu is implementing a differentiated international strategy, successfully filling market gaps in 11 countries and increasing its overseas revenue by over 50% [10]. Group 4: Product Innovation and Market Trends - The trend towards lower alcohol content beverages is gaining traction, with several leading companies, including Moutai and Wuliangye, planning to launch low-alcohol products to cater to younger consumers [13][16]. - Moutai has introduced a blueberry sparkling wine and is actively recruiting distributors to capture more market share in the low-alcohol segment [16]. - The industry is recognizing the need to adapt to changing consumer preferences, with companies exploring new product lines to meet diverse market demands [16].
商务部再谈白兰地反倾销;泸州老窖到访海尔;水井坊试水小包装
Sou Hu Cai Jing· 2025-07-06 19:56
整理|云酒头条团队 ▎商务部就白兰地反倾销调查再发声 7月5日,商务部贸易救济调查局负责人针对原产于欧盟的进口相关白兰地反倾销调查最终裁定中提到部分欧盟企业适用价格承诺,不会被征收反倾销税,做 出解释。反倾销实践中,如果调查机关接受涉案出口企业作出的价格承诺,即未来出口价格不低于某个水平,那么这些出口将不会被征收反倾销税。 1. 商务部就白兰地反倾销调查再发声 2. 汾酒获实用新型专利授权 3. 泸州老窖技改项目新进度 4. 刘淼率队拜访海尔集团 5. 河南省政协调研仰韶酒业 6. 水井坊:已试点推出小包装规格产品 7. 金徽酒会员中心将全新改版 8. 金种子馥合香产品部分市场停货 9. 仁怀酒协发布自律倡议 | 序号 | 公司名称 | 17 | 巴赫 · 加布里埃尔森有限公司 | | --- | --- | --- | --- | | | | | ( THS BACHE GABRIELSEN SAS ) | | | 马爹利股份有限公司 | 18 | 费朗干邑一人有限公司 | | 1 | ( Martell & Co ) | | (SASU COGNAC FERRAND ) | | | 法国轩尼诗公司 | | ...
618低价“厮杀”后:部分白酒价格回调,高端产品跌势难止
Nan Fang Du Shi Bao· 2025-07-04 11:08
Core Insights - The 618 shopping festival has concluded, leading to varied price movements in the white liquor market, with some products experiencing price increases while others continue to decline [1][2][3] Price Trends in Major Cities - In Guangzhou, among 21 sampled white liquor products, 9 saw a decrease in average retail price, while 8 experienced an increase, and 4 remained unchanged [2] - Notably, high-end products like Moutai and Guojiao 1573 have seen price drops, with Moutai's average retail price falling to approximately 2304 RMB, a decrease of about 100 RMB from the previous period [2][3] - In Shenzhen, Moutai's average retail price is reported at 2298.5 RMB, with a notable decline in several high-end products due to ongoing market pressures [7][10] - East Dongguan's market shows a mixed trend, with 9 products increasing in price and 5 decreasing, highlighting the volatility in high-end liquor pricing [12][13] Online vs. Offline Pricing - Online platforms, particularly instant retail channels, are showing lower prices compared to offline supermarkets, with Moutai priced at 2229 RMB online, which is about 75 RMB lower than the overall average [3][8] - The price discrepancies between online and offline channels are significant, with products like Junpin Xijiu and Qinghua Lang being sold for much lower prices online compared to their offline counterparts [3][8] Impact of Regulatory Changes - The ongoing "ban on alcohol" has significantly impacted sales, particularly in high-end segments, leading to price reductions as businesses attempt to stimulate demand [9][10] - The combination of the 618 festival and regulatory changes has created a challenging environment for liquor companies, as they navigate maintaining sales volume and pricing stability [1][17] Summary of Average Prices - The average prices for key products as of July 4th are as follows: - Moutai: 2367.62 RMB [19] - Wuliangye: 1010.27 RMB [19] - Junpin Xijiu: 833.17 RMB [20] - Qinghua Lang: 943.11 RMB [20] - Guojiao 1573: 993.42 RMB [20]
引领可持续发展新范式,水井坊加入“供应链ESG管理倡议”
Zhong Jin Zai Xian· 2025-07-01 08:00
Group 1 - The "Supply Chain ESG Stewardship Initiative" (SCSI) was officially launched on June 13, 2023, by 13 leading companies to respond to the United Nations' 2030 Sustainable Development Goals, focusing on building a sustainable, resilient, and competitive supply chain ecosystem [1][4] - The initiative aims to create a scientific and inclusive ESG assessment standard system for supply chains, addressing issues of repeated audits due to standard discrepancies and promoting the integration of ESG performance with financial product innovation [3][4] - Water Jin Fang, a representative of China's high-end liquor industry, emphasizes the importance of sustainable supply chain management and responsible procurement, aiming to unify and optimize industry standards while collaborating with upstream and downstream partners to build a green and transparent industry ecosystem [6] Group 2 - The SCSI initiative is crucial in reshaping the global business landscape by enhancing the role of supply chain ESG management, which is increasingly recognized as essential for sustainable development [3] - The initiative's goals include accelerating the achievement of global sustainability targets and embedding companies deeply into the global value chain [4] - Water Jin Fang expresses a commitment to sustainable development as part of its corporate strategy, highlighting the complexity of the entire industry chain from raw material planting to market circulation [6]
A股行情半年收官 主要股指全线上涨
Mei Ri Shang Bao· 2025-06-30 23:20
Group 1 - A-shares market showed strong performance with all major indices rising, including Shanghai Composite Index up 0.59%, Shenzhen Component Index up 0.83%, and ChiNext Index up 1.35% on the last trading day of June [1][2][7] - The total market turnover reached 15,172 billion, with over 4,000 stocks rising, indicating a broad-based rally [1][7] - In the first half of the year, small and mid-cap stocks outperformed, with over 3,700 stocks rising, and several sectors like AI models and new consumption gaining significant attention from investors [1][7] Group 2 - The military, pharmaceutical, and photovoltaic sectors led the gains on the last trading day of June, with notable stocks like Changcheng Military Industry and Huaren Health showing significant price movements [2][3] - The white wine sector experienced a notable surge, with stocks like JiuGuiJiu and SheDeJiuYe rising by 6.88% and 3.48% respectively, reflecting renewed investor interest [4][3] - The brain-computer interface sector also saw active trading, with a 5.17% increase in the sector, driven by developments from Neuralink and its ongoing clinical trials [5][6] Group 3 - The first half of 2023 saw major indices like the North Star 50 Index rising by 39.45%, indicating a strong market recovery [7] - Key sectors that attracted investment included AI models, humanoid robots, new consumption, innovative drugs, and solid-state batteries, with significant gains observed across these areas [7][8] - Structural opportunities are expected to dominate the upcoming earnings season, with a shift in active funds from pharmaceuticals and consumption towards technology and finance sectors [8]
“乒”燃世运星火 “乓”礴奋进力量
Si Chuan Ri Bao· 2025-06-30 22:53
Group 1 - The fourth Sichuan Daily Table Tennis Invitation Tournament commenced on June 28, themed "'Ping' ignites the world sports flame, 'Pong' advances with strength" [6][7] - The event attracted over 170 table tennis enthusiasts from 30 teams, including government departments and institutions, competing in mixed team formats [6][7] - After 5 hours of intense competition, 12 teams advanced to the finals scheduled for late July [6][7] Group 2 - The tournament is part of a broader initiative to promote national fitness and sports culture, supported by Sichuan Water Well Co., Ltd [6][7] - Water Well has been a consistent supporter of the tournament for four years, emphasizing the integration of sports and cultural development [7] - The company also engages in various sports initiatives, including being the designated celebratory wine for the World Table Tennis (WTT) events, showcasing Chinese liquor culture on the global stage [7]