明天就是第九个#中国品牌日，想跟大家聊聊"平替"的话题。 现在互联网上经常能看到" 不是xx买不起，而是xx更有性价比 "的标题，但要说平替界的神级操作，不得不提到戴森和 徕芬。 就在几年前的小家电市场，总能听到戴森吹风机又卖断货的消息， 虽然它的价格是同行的几乎10倍。它的创始人詹姆斯·戴森，也直接被中国人买成了英 国首富。 "平替文化"，是消费理性和国货自信交织催生的时代产物。客观来看，它既成就了无数国货品牌，不过也埋下了一些不为人知的隐患，看似简单的"平 替"逻辑，真的能带品牌走得长远吗？ 不过好景不长，"戴森平替"——徕芬很快就出现了，从外型到卖点，都像素级对标戴森，但价格仅要戴森的五分之一。不出所料 ，一经上市果断卖疯。 NO.1追赶者困局 很多分析认为，徕芬成功的在于，它降低了一部分"戴森式差异化体验"的消费门槛。——这里的关键词一是差异化，一是性价比。请暂且先记住这两个关 键点。 回到平替的思路，对于国产品牌来讲，做好平替，的确可以让你"上桌"。 消费者原本对一个品牌没有概念，但因为"XX平替"而有了关联感，更容易降低认知门槛。这是一种"借势打力"的策略。 不过一旦用了平替这张牌，也很容易被用户 ...

Meeting Agenda - The 2024 Annual General Meeting of Shareholders will cover various reports including the independent director's report, financial settlement report, profit distribution proposal, and proposals for foreign exchange trading and credit limits for subsidiaries [1][2][3] Company Performance - In 2023, the company achieved a revenue of 4.264 billion yuan, a 3.32% increase year-on-year, with a net profit attributable to shareholders of 385 million yuan, a 94.14% increase [4][5] - The revenue from isolation protective products was 160 million yuan, a decrease of 4.23 billion yuan year-on-year, while excluding these products, the revenue grew by 15.80% [4][5] Market Strategy - The company focuses on core areas such as surgical infection control and rehabilitation, enhancing market competitiveness through strategic planning and operational efficiency [6][7] - The company has expanded its coverage to nearly 9,000 hospitals across China, with over 1,200 being top-tier hospitals [6] Retail Market Development - The company has achieved a retail revenue of 594 million yuan, with a 9.77% increase year-on-year when excluding isolation protective products [8] - The company has established a strong presence in both online and offline retail channels, covering 99% of the top 100 pharmacy chains in China [7][8] International Expansion - The company is actively developing production bases in Africa and Mexico to enhance its international market competitiveness and meet diverse supply chain needs [9][10] - The overseas revenue reached 2.475 billion yuan, a 14.64% increase year-on-year, driven by strong performance in Southeast Asia and the Middle East [10] Research and Development - The company has focused on innovative product development in areas such as wound care and infection control, with significant investments in R&D [11][12] - The company has obtained 9 new medical device registrations and 28 patents, totaling 105 patents and 136 medical device registrations [12] Governance and Compliance - The board of directors has adhered to legal regulations and company bylaws, ensuring compliance and effective decision-making [19][20] - The company has implemented a profit distribution plan, distributing a total of 133.16 million yuan in cash dividends [21] Future Plans - The company aims to enhance its governance structure, expand market penetration, and strengthen R&D investments in 2025 [22][23] - The company will focus on product strategy, brand building, and digital transformation to improve operational efficiency and market presence [24][25]

转自：中国质量报 本报讯 （记者徐建华）5月6日，由中国能源研究会、中国工业报社联合举办的"510中国品牌日·能源产 业品牌宣传周"（以下简称"'中国能源品牌周'"）在内蒙古自治区鄂尔多斯市启动。本届"中国能源品牌 周"的主题是"中国能源 世界品牌"。 启动会汇聚多位品牌专家学者和能源企业代表，围绕能源产业品牌建设的核心议题展开深入探讨，交流 前沿品牌理念，分享成功经验，共同展望能源品牌发展的新征程，旨在推动中国能源品牌在全球范围内 的影响力与竞争力。 国家发展改革委能源研究所高级顾问、中国能源研究会品牌分会主任韩文科在致辞中表示，品牌建设是 一项系统工程，需要政府、企业、行业组织、媒体等社会各界的协同发力，唯有长远规划、保持战略定 力，方能铸就卓越口碑。他谈到鄂尔多斯能源产业"新品牌"塑造时表示，"新"体现在理念革新、技术突 破、模式创新3个方面，并提出3点建议，即强化顶层设计、深化产研融合、讲好品牌故事。 生态环境部原新闻发言人、宣传教育司原司长刘友宾表示，能源绿色低碳发展是破解我国能源资源环境 约束、推进实现碳达峰碳中和的根本途径，对建设生态文明、促进人与自然和谐共生具有重要意义。他 提出，打造能源产业 ...

中档产品带动增长，整体表现符合预期 买入(维持) 事件 | 分析师：孙山山 | S1050521110005 | | --- | --- | | sunss@cfsc.com.cn | | | 联系人：肖燕南 | S1050123060024 | | xiaoyn@cfsc.com.cn | | | 基本数据 | 2025-05-08 | | --- | --- | | 当前股价（元） | 46.95 | | 总市值（亿元） | 229 | | 总股本（百万股） | 488 | | 流通股本（百万股） | 488 | | 52 周价格范围（元） | 30.73-61.16 | | 日均成交额（百万元） | 298.7 | 2025 年 05 月 09 日 —水井坊（600779.SH）公司事件点评报告 2025 年 4 月 29 日，水井坊发布 2024 年年报及 2025 年一季 报。 投资要点 ▌业绩稳健增长，费用优化明显 市场表现 -40 -20 0 20 40 (%) 水井坊 沪深300 资料来源：Wind，华鑫证券研究 相关研究 1、《水井坊（600779）：业绩符合 预期，臻酿八号稳增》2025- ...

"金舵奖"作为长三角地区品牌领域的权威奖项，旨在表彰在品牌战略规划、文化传承、创新实践及社会责任等方 面具有标杆意义的企业。近年来，雷允上集团守正创新，通过一体两翼，双轮驱动的战略方针让传统中药企业向 科学至上的现代化中药企业转化。在长三角一体化战略下，雷允上集团加速布局"产学研用"协同创新，秉承"以科 研为基础、以患者为中心、以市场为导向"的研发理念，坚持中医组方、西医循证，聚焦临床需求；同时，雷允上 集团聚焦搭建社区健康生态网络，联动各大连锁药店通过开展中医药养生嘉年华活动，让市民体验到岐黄之术的 博大精深，展现出雷允上集团以创新守护传统、以责任赋能健康的理念。 近日，以"创新、协同、共赢，打造世界级品牌生态圈"为主题的2025长三角品牌大会（宁波）暨第十四届宁波品 牌双评选活动在宁波正式举行。大会由长三角城市经济协调会品牌建设专业委员会指导，宁波市品牌建设促进会 主办，浙江省品牌发展中心、江苏省企业首席质量官协会、安徽省质量品牌促进会、苏州市品牌研究会、连云港 市品牌发展协会、无锡品牌学会、台州市品牌战略发展研究会、台州市经济信息研究会等单位联合主办，宁波市 广电集团广播新闻中心媒体支持。雷允上药业集团 ...

Core Insights - The Chinese liquor industry is experiencing a trend of decreasing volume but increasing prices, with leading brands like Moutai and Wuliangye seeing revenue and net profit growth despite a decline in overall industry production [2][5][13] - Brand building has become crucial for all liquor companies, especially for small and medium enterprises, which can seek growth through regional market focus, transforming into specialty wineries, and enhancing consumer interaction [2][5][16] - The rise of low-alcohol and fruit wines poses challenges for traditional liquor companies, which must prioritize product quality and innovation to adapt to changing consumer preferences [2][22][25] Industry Trends - The overall production capacity of the liquor industry has been declining, with current capacity at about 30% of its peak in 2016, reflecting a shift in consumer preference towards premium and aged liquors [5][6][8] - The competition is increasingly characterized by a "survival of the fittest" dynamic, where leading brands grow at the expense of smaller players, leading to a phenomenon described as "this consumes that" [5][13] - The market is witnessing a bifurcation where high-end brands are facing price adjustments, with Moutai's actual transaction price dropping nearly 30% from its peak [14][29] Company Strategies - Companies like Gujinggong and Jinshiyuan have benefited from the industry's increasing concentration and have successfully leveraged regional economic growth to enhance their market positions [16][17] - Watering brands like Shui Jing Fang are focusing on brand building and product quality, positioning themselves well in the competitive landscape [19] - Small liquor companies are encouraged to either dominate a specific regional market or transform into local wineries that resonate with community sentiments, potentially leading to profitable operations [20][21] Consumer Behavior - Consumers increasingly demand specific brands when purchasing liquor, indicating a strong brand loyalty that drives market dynamics [12][19] - The perception of liquor as a premium product has led to a decline in the acceptance of non-branded or lower-quality offerings, emphasizing the importance of brand reputation [6][8][12] - The younger generation's shift towards lighter alcoholic beverages and fruit wines presents both a challenge and an opportunity for traditional liquor companies to innovate and adapt [22][23][25] Investment Outlook - The liquor sector is currently undergoing a valuation correction after a period of rapid growth, with investors advised to approach the market with a rational mindset based on their investment goals [27][29] - The potential for mergers and acquisitions in the liquor industry remains high, with significant interest in brands that can demonstrate strong growth potential [28][29] - The evolving economic landscape and changing consumer preferences necessitate a careful evaluation of investment strategies within the liquor sector [28][29]

Core Viewpoint - The company Wei Long (09985.HK) is facing significant challenges in the competitive snack food market, leading to a decline in stock price and the decision to conduct a share placement to raise capital for expansion and brand enhancement [1][2][4]. Group 1: Share Placement Details - Wei Long announced a placement of 80 million new shares, representing 3.29% of the enlarged share capital, at a price of HKD 14.72 per share, which is a 7.88% discount to the closing price of HKD 15.98 on May 7, 2025 [2]. - The placement is expected to raise approximately HKD 1.178 billion, with a net amount of about HKD 1.167 billion after deducting commissions and estimated expenses [3]. Group 2: Use of Proceeds - Approximately 50% of the proceeds from the placement will be used to expand and upgrade production facilities and supply chain systems [3]. - About 20% will be allocated to further expand the sales and distribution network, and another 20% will be used to strengthen brand building to enhance brand influence and consumer recognition [3]. - The remaining 10% will be used for general corporate purposes [3]. Group 3: Market Performance and Challenges - Wei Long's stock price fell by 5.26% to HKD 15.14 per share, reflecting cautious market sentiment following the announcement [1][4]. - The company has experienced a slowdown in sales growth for its signature spicy strips due to changing consumer preferences towards healthier options and increased competition from brands like Liangpinpuzi and Three Squirrels [5]. - In 2024, Wei Long's overall revenue reached RMB 6.266 billion, a year-on-year increase of 28.6%, while net profit rose by 21.3% to RMB 1.068 billion [5]. Group 4: Business Segment Performance - The revenue from Wei Long's seasoning noodle products grew only 4.6% to RMB 2.667 billion, decreasing its revenue share from 52.3% to 42.6% [5]. - In contrast, the vegetable products segment saw a significant revenue increase of 59.1% to RMB 3.371 billion, surpassing the seasoning noodle products for the first time, with its share rising from 43.5% to 53.8% [5][6]. Group 5: Marketing and Brand Strategy - The success of the vegetable products segment is attributed to heavy advertising investments and enhanced multi-channel marketing efforts, with sales expenses reaching RMB 1.026 billion, a 27.22% increase year-on-year [6]. - The introduction of the new product "Konjac Snack" has achieved a market penetration rate of 78%, significantly outperforming competitors [6].

证券代码： 301053 证券简称：远信工业 尊敬的投资者，您好！公司在环保型纺织机械研发上的成果 有：Y9000 双层定形机、定形机废气热能回收高温油烟处理技术 被列入第十六批中国印染行业节能减排先进技术推荐目录，BSN 系列溢流染色机被列入第十七批中国印染行业节能减排先进技 术推荐目录等。后续规划请关注公司相关披露信息，感谢您的关 注。 4、纺织机械行业竞争激烈，远信工业如何通过品牌建设提升市 场影响力？ 远信工业股份有限公司 投资者关系活动记录表 编号：2025-001 | 投资者关系活动 | □特定对象调研 □ 分析师会议 | | | | | --- | --- | --- | --- | --- | | 类别 | □ 媒体采访 √ 业绩说明会 | | | | | | □ | 现场参观 | | | | | □ 其他 （请文字说明其他活动内容） | | | | | 参与单位名称及 | 参与业绩说明会的投资者 | | | | | 人员姓名 | | | | | | 时间 | 2025 年 月 8 日 (周四) 下午 15:00~17:00 | | 5 | | | 地点 | 公司通过全景网"投资者关系互动平台 ...

投资者关系活动 类别 √特定对象调研 □分析师会议 □媒体采访 □业绩说明会 □新闻发布会 □路演活动 □现场参观 □电话会议 □其他： （请文字说明其他活动内容） 参与单位名称 及人员姓名 中信证券：于熙臣、何亦啸、肖昊、谈成晨；浙江国信投资：姜超； 易方达：姜宛悦。 时间 2025 年 5 月 8 日 地点 杭州天元宠物用品股份有限公司鸿旺园区9号楼1楼会议室 公司接待人员 姓名 董事会秘书、副总裁：田金明 董事会办公室：梁红霞 投资者关系活动 主要内容介绍 一、投资者问答环节 1、中国宠物行业发展情况如何？ 答：相比于国际宠物市场，国内宠物市场起步较晚，在 2010 年以 后呈现了较为快速的发展增速。目前，我国饲养宠物的家庭已经具有 一定的规模，饲养宠物主要以狗和猫为主，根据《2025 年中国宠物行 业白皮书》显示，2024 年城镇宠物（犬猫）主 7,689 万人，较 2023 年 增长 2.4%；中国城镇宠物（犬猫）消费市场规模为 3,002 亿元，较 20 23 年增长 7.5%。2024 年宠物犬数量为 5,258 万只，较 2023 年增长 1. 6%，宠物猫数量为 7,153 万只，较 202 ...

"当前，中国纺织业已经进入高质量发展阶段，实现了从跟跑到领跑的历史性跨越。推动形成更具价值 创造力、文化传播力、国际影响力的产业体系，品牌建设正当时。"近日，在浙江绍兴柯桥举行的2025 中国纺织品牌创新发展培训会暨品牌对接会上，中国纺织工业联合会会长孙瑞哲表示，纺织品牌建设， 需要全产业链参与。 中国纺织服装产业链完善，已是世界最大的服装生产国、出口国。当前全球经济和贸易形势复杂多变， 在全球纺织产业承压的背景下，加强品牌建设已成为业界的关注点。 在孙瑞哲看来，一个品牌，凝结了技术创新、文化创意，承载着价值理念、企业信誉，是国家形象、产 业实力的重要体现。尤其是当前外部不确定性因素较多，强大的品牌体系有助于提升企业价值能级、稳 定市场份额，增强抵御风险能力。 如何推动纺织品牌建设？孙瑞哲认为，纺织品牌的创新发展是一项系统工程，涉及趋势设计引领、纤维 面料创新、渠道平台赋能等，"只有全产业链同频共振，才能将中国的规模优势、体系优势真正转化为 产业品牌的价值高度、创新势能"。 纺织品牌建设，还离不开产业、市场的基础性支撑。会议所在地——柯桥坐拥"全球最大的纺织品集散 中心"中国轻纺城，培育了8000多家纺织企业 ...