Group 1 - The company achieved operating revenue of 16.822 billion yuan, a year-on-year increase of 28.74%, and a net profit attributable to shareholders of 1.121 billion yuan, a year-on-year increase of 92.19% [1] - The motorcycle business generated sales revenue of 12.688 billion yuan, a year-on-year increase of 34.01%, with a gross profit margin of 17.94% [1] - The company's "Wujie" series products achieved sales revenue of 3.154 billion yuan, a year-on-year increase of 111.43%, with domestic sales revenue of 1.808 billion yuan, a year-on-year increase of 114.45% [1] Group 2 - The company plans to continue deepening its presence in the European market while expanding into Latin America and Southeast Asia, aiming for a "1+N" market synergy [2] - The general machinery business achieved sales revenue of 3.535 billion yuan, a year-on-year increase of 29.32%, with non-U.S. markets generating 2.444 billion yuan, a year-on-year increase of 33.60% [2] - The company successfully launched new product categories, with sales of fuel-powered riding lawnmowers exceeding 30,000 units, a year-on-year increase of 170% [2] Group 3 - By 2025, the company aims to integrate into national strategies, focusing on high-end, green, intelligent, and global development, while establishing a "smart brain + future factory" in the motorcycle industry [3] - The company plans to launch a new generation of high-end new energy intelligent robotic motorcycles and establish overseas manufacturing plants [3] - The company is committed to becoming a benchmark enterprise in the Chinese motorcycle industry, emphasizing high-quality development [3]

一、业绩解码：增长与转型的双重奏 根据交个朋友控股2024年业绩公告，公司在报告期内实现GMV达150.8亿元，同比增长 19.58%，2022- 2024年公司GMV复合增长速度约45.8%；营收达12.51亿元，同比增长16.4%，连续五年稳居直播电商行 业第一梯队。 二、全球化战略：第二增长曲线的破局之路 2024年，交个朋友控股海外战略布局顺利落地，实现从0到1突破，多点开花，成效斐然——公司于珠海 横琴设立子公司，搭建起海外业务核心枢纽；2024年4月开始进军欧美市场，其中美国市场首秀GMV突 破百万美元，与TikTok合作主播单小时交易额实现了高倍数增长，充分体现出平台赋能海外达人的效 果，其一站式全流程代运营服务能力在付诸于实践行动中得到良好的体现。 目前，出海业务已成为交个朋友控股发展的第二增长曲线，为企业发展注入强劲新动能。 在全球化的战略定位上，交个朋友控股延续国内成熟的 "产业带直播+ AI运营" 模式，以开放、合作、 共赢为理念，持续优化海外业务结构，加速全球市场拓展。通过输出适配本土化需求的直播电商解决方 案，不仅为全球客户提供优质高效服务，更推动中国直播电商经验在国际市场的创新实践 ...