《中国民航报》、中国民航网 记者冯智君 通讯员李雨畅、安静、陈晨、黄晰棽、方柏升 报道： 11月26 日，在第三个"世界可持续发展交通运输日"到来之际，一架"环境友好"主题航班从深圳宝安国际机场启 程，飞向蓝天。这架以"友好环境，绿色枢纽"为主题的航班，是深圳航空（深圳国际航空枢纽运营人） 与"野生动物救援协会"（国际公益组织）的跨界联名合作。环保与航迹共鸣，它不仅是一次万米高空的 绿色旅程，更彰显了深航作为"环境友好航司"，践行民航绿色转型与交通运输可持续发展的坚定承诺。 作为绿色转型发展的坚定实践者，深航将可持续发展理念深度融入公司战略与日常运营，打造了一条从 空中到地面的全链条绿色运营体系。 减碳转型，做"可持续航空燃料"的先行者：深航勇立潮头，扩大可持续航空燃料（SAF）的商业应用。 2025年，深航积极响应民航局号召，专项投入超千万元燃油预算，累计使用SAF超600吨，相当于为地 球减少了近2000吨的二氧化碳排放，积极响应国家"双碳"目标。 应用尽用，做"地面静默"的推动者：深航致力于让洁净从地面开始，在飞机停靠地面时，使用清洁能源 替代飞机自身的辅助动力装置（APU），为飞机提供电力和空调服务， ...

Core Viewpoint - The article emphasizes the transition of sustainable development from a strategic concept to a critical measure for high-quality economic growth in China, particularly highlighting 2025 as a pivotal year for deepening practical implementation of sustainability initiatives [3]. Group 1: Policy and Regulatory Framework - The Chinese government has introduced several policies, including the "Central Enterprise ESG Special Action Guidelines (2025)" and the "Management Measures for Information Disclosure of Listed Companies," mandating the integration of sustainable development into corporate governance and moving from optional to standardized disclosure of non-financial information [3]. - Financial institutions are evolving from advocates of sustainability to key actors, embedding ESG principles into their strategies and operations, and promoting green finance and responsible investment practices [3]. Group 2: Case Collection Initiative - Tsinghua Financial Review has launched a "2025 Sustainable Development Typical Case Collection" to create a high-level platform for sharing best practices in green finance and sustainability governance, aiming to establish industry benchmarks and facilitate experience sharing [4]. - The collection targets banks, insurance companies, securities firms, asset management institutions, and listed companies, encouraging submissions of innovative and impactful sustainability practices [6]. Group 3: Submission Themes and Requirements - The case collection focuses on three main dimensions: climate change response, social contributions, and corporate governance, with specific topics including pollution control, waste management, biodiversity protection, and supply chain safety [7]. - Submissions must reflect the positive efforts of financial institutions and listed companies in sustainability, with a requirement for authenticity and a good reputation, and should provide comprehensive data and outcomes [8][9].

Core Insights - The 2025 Golden Flag Awards ceremony highlighted the importance of brand innovation and social value, with a focus on projects that align with corporate strategy and drive organizational growth [1][2] Group 1: Golden Flag Awards - The Golden Flag Awards, established in 2010, is China's first brand communication award with intellectual property rights, recognizing brands that contribute to long-term value and sustainable growth [2] - This year's awards featured winners from various sectors, including technology, finance, fast-moving consumer goods, cultural tourism, health, education, and public welfare, showcasing a trend of cross-industry integration and innovation [1] Group 2: Pandora's Initiatives - Pandora Dining Group won four awards at the 2025 Golden Flag Awards for its "Micro Light Plan" public welfare project and the "Pandora Brand IP Creative Design Project" [1] - The "Micro Light Plan" focuses on improving educational conditions and the growth environment for disadvantaged children in remote areas, reflecting the company's commitment to social responsibility and its core values [3] - The "Pandora Brand IP Creative Design Project" aims to transform the brand from a group catering supplier to a lifestyle leader by creating a unique brand identity symbol, PONY, which resonates with younger consumers [4] Group 3: Future Outlook - Pandora Dining Group plans to continue providing healthy, safe, high-quality products and services, reinforcing its leadership in the industry while promoting high-quality development in group catering [5] - The company remains committed to its vision of "Global Sharing, Beautiful Life," focusing on brand innovation, social responsibility, and sustainable development [5]

Core Insights - The article emphasizes the enduring importance of sustainability in consumer behavior, with 80% of consumers showing high concern for sustainable development despite challenges like information overload and economic uncertainty [2][3] - It highlights the significant supply-side issues in sustainable products, leading to a "green paradox" where consumers struggle to find affordable and effective sustainable options [2][4] Group 1: Trends Shaping Consumer Behavior - Trend 1: Sustainability is a resilient and lasting theme in consumer behavior, moving from a "slogan era" to an "action era," where companies focus on genuine sustainable practices rather than superficial marketing [3][4] - Trend 2: Market power is shifting towards consumers, who now demand authentic value from companies. Businesses must align their practices with consumer expectations to avoid losing market share [5][6] - Trend 3: The "sustainability consumption gap" reflects not only consumer behavior but also a lack of innovation on the supply side, necessitating a shift in how companies approach sustainable product development [7] Group 2: Consumer-Centric Approach - Companies must adopt a consumer-centric mindset, understanding the dynamic relationship between people, products, and market conditions to effectively engage with sustainable consumption trends [8][9] - The article notes that older generations, particularly those born between 1946 and 1964, are more engaged in sustainable practices than younger generations, challenging the stereotype that younger consumers are more environmentally conscious [9][10] - As China faces an aging population, companies need to adapt their products and services to meet the unique needs of older consumers, who have different consumption habits and value propositions [10] Group 3: Product and Service Innovation - Products must not only be sustainable but also competitive in performance, price, and user experience. Inconsistent sustainable practices can deter consumers more than price [11][12] - The integration of technology, particularly AI, is reshaping consumer decision-making processes, with over 50% of consumers using AI to assist in sustainable choices [11][12] - Companies are encouraged to innovate continuously, ensuring that sustainability becomes an inherent part of product value rather than an additional cost [13][14] Group 4: Organizational Strategy for Sustainability - Sustainability should be integrated across all business functions rather than treated as a separate initiative, requiring a cultural shift within organizations [15][16] - Leadership must prioritize sustainability as a core business strategy, identifying opportunities that align consumer value with sustainable practices [16][17] - The article suggests that successful sustainable initiatives can create a positive feedback loop, enhancing brand trust and operational efficiency over time [17]

新浪财经"酒价内参"重磅上线 知名白酒真实市场价尽在掌握 从消费者的角度，茅台要始终将为消费者提供卓越的产品与服务，为消费者高品质生活和美好体验作为 初心使命；从员工的角度，茅台要守好这份基业，成为员工成长成才的沃土、安居乐业的家园；从投资 者的角度，茅台作为负责任的上市公司，必须为股东创造可持续价值；从合作伙伴的角度，茅台要确保 产业链上的每位参与者，找到发展机遇、实现互利共赢；从社会的角度，茅台作为民族品牌必须践行好 责任担当，必须保持稳定、良性、可持续发展。 责任编辑：梁斌 SF055 专题：贵州茅台2025年第一次临时股东大会 如何实现更好发展，真正从"信心"升华为"放心"？11月28日，在贵州茅台2025年临时股东大会上，茅台 集团党委书记、董事长陈华从五个角度阐述了茅台未来发展方向，让价值创造更有底气，价值经营更有 活力，价值实现更有成色。 ...

Core Insights - Dongguan has implemented a groundbreaking practice by utilizing agricultural support re-loan monetary policy tools to provide a 10 million yuan sustainable information disclosure-linked loan to a core enterprise's upstream suppliers in the metal manufacturing industry, creating a new paradigm that deeply binds sustainable information disclosure with credit resource allocation [2][3] Group 1 - The innovative practice addresses the growing demand from stakeholders such as creditors and investors for corporate sustainable information disclosure, transforming the quality of such disclosures into a "credit passport" for financing [3] - By integrating data resources from core enterprises' supply chains, including tax, invoices, utility bills, and bank statements, the practice allows for direct credit limit determination for upstream suppliers based on their sustainable development performance [3][4] - This initiative shifts the focus from "individual disclosure" to "whole chain disclosure," enhancing the overall ESG management level of the supply chain and enriching the operational profiles of small and micro enterprises [3] Group 2 - Under the guidance of the People's Bank of China Dongguan Branch, Dongguan Bank has established a comprehensive sustainable information disclosure mechanism based on the principles of reliability, relevance, comparability, and verifiability, which aids in precise corporate profiling and optimizing financial resource allocation [4] - The next steps include encouraging more enterprises to disclose sustainable information, enhancing green competitiveness, and expanding the information disclosure-linked mechanism to other green industries such as renewable energy and energy conservation [4] - The plan involves developing a full-cycle product system that links disclosure quality grading, dynamic interest rate adjustments, and quota recycling, while utilizing big data technology to create a digital platform for the supply chain [4]

Core Points - Ferrero China has won the "China Food Health Annual Seven-Star Award - Sustainable Development Preferred Enterprise" for the third consecutive year, recognizing its commitment to food safety, quality control, and sustainable practices [1][11] - The "China Food Health Seven-Star Award" was initiated by the "China Food Health Seven-Star Covenant Alliance" in 2011 and has become one of the most authoritative and influential awards in the Chinese food industry [4] Sustainable Practices - Ferrero Group integrates sustainable development into its long-term strategy, viewing it as a core driver for stable business growth [7] - The company has achieved over 90% traceability for its core raw materials, with cocoa at 97% and hazelnuts at 94% [7] - Since the 2017/2018 fiscal year, direct greenhouse gas emissions from business activities have been reduced by 21.7%, and 90% of electricity used in manufacturing and warehousing is sourced from renewable energy [7] - Currently, 92.1% of Ferrero's product packaging is designed to be recyclable, with a significant reduction in the use of virgin plastics [7] Localized Strategy - The Ferrero Hangzhou factory incorporates sustainable principles throughout its production and operations, aiming for 100% green electricity and reducing energy consumption, water usage, and greenhouse gas emissions [8] - The factory has received the highest platinum certification from the global green building evaluation system (LEED) for its efforts in sustainable practices [8] Food Safety Management - Ferrero emphasizes food safety and quality as fundamental principles, establishing a comprehensive food safety management system that spans the entire value chain from farm to table [9] - The company implements precise control measures at key quality control points during production, supported by a certified laboratory and a national secondary biological laboratory for microbiological research [9][10] - Ferrero maintains strict temperature and humidity controls during storage and transportation to ensure product quality [10] Future Commitment - The company expresses its commitment to enhancing food safety management and deepening sustainable practices, aiming to lead the industry towards high-quality and sustainable development [11]

Core Insights - The article emphasizes the role of Ctrip's rural vacation farms in promoting rural revitalization through the integration of culture and tourism, benefiting local residents, intangible cultural heritage practitioners, tourists, and local tourism agencies [1][12] - The project focuses on sustainable tourism models centered around farm construction and green energy, exploring talent development, green operations, community building, and brand marketing [1][12] Employment and Economic Impact - Over 500 employees have been absorbed by 34 rural farms, creating more than 40,000 new jobs in related industries, with over 80% being local villagers, leading to an increase in local per capita annual income by over 40,000 yuan [1] - Each farm establishment has led to approximately 40 new guesthouses in the surrounding area, increasing order volume by 82.4% and average transaction price by 18.7%, with upstream and downstream industries seeing an annual output value increase of over 20 million yuan [1] Talent Development and Training - Ctrip's rural vacation farms have established a sustainable talent cultivation mechanism through the "Ctrip Rural Revitalization Academy," training over 10,000 rural tourism talents, focusing on rural practitioners and guesthouse operators [2] - The "New Farmers Growth Plan" has received over 5,000 resumes, with 80% from the post-2000 generation, providing new opportunities for young people and encouraging their return to rural employment [2] Innovative Models and Cultural Integration - Each farm includes at least one experiential content related to agriculture, animal husbandry, fishing, and forestry, developing unique cultural tourism products based on traditional festivals and local customs [3] - The farms utilize a combination of "online platforms + offline farms + industry chain cooperation" to create a high-end rural vacation ecosystem, enhancing tourism consumption and local product sales [3] Sustainable Practices and Environmental Impact - Ctrip's rural vacation farms have implemented low-carbon hotel models, achieving a 30% reduction in carbon emissions at the Jinzhai Dawan store through renewable energy technologies [7][11] - The Ningxia Zhongning Huangyang Ancient Ruins scenic area has established a photovoltaic project that provides approximately 500,000 kWh of electricity, saving around 200,000 yuan in electricity costs [8] Social Value and ESG Performance - The rural vacation farms have created a model that combines social value with commercial sustainability, enhancing ESG performance and attracting partnerships from government and enterprises [12][13] - The "New Farmers Growth Plan" and the "Rural Revitalization Academy" address the issue of talent hollowing in rural areas, while the farms' low-carbon initiatives provide quantifiable environmental benefits [13][14]

Core Insights - The article discusses the evolving landscape of climate action and corporate decarbonization, highlighting the shift from policy-driven initiatives to market-driven responses in the past decade [3][4][9] Group 1: Climate Action and Corporate Engagement - Since the Paris Agreement in 2015, there has been a significant transformation in the role of policies and markets, with the latter now accelerating climate action [3][4] - Approximately 11,000 companies have set or committed to science-based carbon targets, covering about 40% of global market capitalization, indicating that climate goals are becoming integral to corporate strategies [4][5] - The World Economic Forum's CEO Climate Leaders Alliance, comprising around 130 CEOs from 12 industries with a combined annual revenue of $4 trillion and emissions of approximately 5 billion tons, has successfully reduced absolute emissions by 12% from 2019 to 2023 while achieving a 20% overall economic growth [3][4] Group 2: Decarbonization Strategies - Scope 3 emissions account for 75% to 85% of total corporate emissions, making their reduction challenging due to their occurrence outside direct control [5][6] - Effective decarbonization strategies should differentiate between upstream and downstream emissions, as they require distinct approaches [5][6] - Providing incentives to suppliers, especially in emerging markets, is crucial for reducing carbon footprints and overall corporate emissions [6][7] Group 3: Clean Energy Investment Trends - In 2024, clean energy technology investments are expected to exceed $2 trillion, surpassing fossil fuel investments by $800 billion, indicating strong economic viability [7][8] - China is identified as a key player in global decarbonization efforts, leading in renewable energy technology manufacturing and deployment [7][8] - The article notes a structural oversupply in China's solar photovoltaic sector, which is anticipated to stabilize through market consolidation and increased grid infrastructure investment [7][8] Group 4: Future Trends in Climate Action - Future climate action will likely see deeper regional cooperation, with mechanisms like ASEAN and the EU gaining prominence [9][10] - There will be an increased focus on climate resilience, with investments in climate-adaptive services and products becoming a new priority [9][10] - Industries with hard-to-abate emissions, such as transportation and heavy materials, will continue to face market barriers, necessitating collaborative efforts to share green premium risks [10][11]

Core Viewpoint - The Guizhou Moutai 2025 First Extraordinary Shareholders' Meeting emphasized the company's commitment to value creation, operational vitality, and sustainable value realization across multiple stakeholder perspectives [1] Summary by Relevant Categories Consumer Perspective - The company aims to provide exceptional products and services to enhance consumers' quality of life and experiences, which is central to its mission [1] Employee Perspective - Guizhou Moutai intends to maintain its foundational business and become a nurturing environment for employee growth and a stable home for their livelihoods [1] Investor Perspective - As a responsible publicly listed company, Guizhou Moutai is committed to creating sustainable value for its shareholders [1] Partner Perspective - The company seeks to ensure that every participant in its supply chain finds development opportunities and achieves mutual benefits [1] Social Perspective - As a national brand, Guizhou Moutai recognizes its responsibility to practice accountability and maintain stable, healthy, and sustainable development [1]