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名创优品回应千万年薪招募“IP天才”,聚焦港股消费ETF(513230)布局机遇
Mei Ri Jing Ji Xin Wen· 2025-11-24 06:41
港股消费ETF(513230)跟踪中证港股通消费主题指数,一键打包互联网电商龙头+新消费,成分股近 乎囊括港股消费的各个领域,包括泡泡玛特、老铺黄金、名创优品等新消费龙头,又包含腾讯、快手、 阿里巴巴、小米等互联网电商龙头,科技+消费属性突出。 华源证券表示,新兴消费品的蓬勃发展折射出新世代年轻人在当前社会环境下所孕育出的新兴消费观 念,正确的解读此类全新的消费叙事是抓住新消费公司成长的关键因素。因此,在黄金珠宝方面,建议 关注更受年轻消费者欢迎的古法黄金赛道头部品牌,如老铺黄金等;潮玩方面,建议关注具备IP创造及 对IP运营有丰富的成功经验的公司,如泡泡玛特、名创优品;现制茶饮方面,建议关注品牌力较强且业 务覆盖区域较广的头部茶饮品牌,如蜜雪集团、古茗。 11月21日,名创优品发布"IP天才少年计划",以100-1000万年薪面向全球招募顶尖IP创作人才,以加强 原创IP孵化,构建自有IP矩阵,向全球领先的IP运营平台升级。名创优品方面表示,该岗位设置意图为 吸引年轻人才来进行原创IP开发。11月21日,名创优品公布了2025年第三季度财务报告。财报显示, 旗下潮玩品牌TOP TOY营收达5.7亿元,实现1 ...
ETF甄选 | 三大指数震荡走低,港股创新药、港股消费、港股红利等ETF表现亮眼
Sou Hu Cai Jing· 2025-11-12 08:05
题材方面,采掘行业、保险、医药商业等板块涨幅居前,光伏设备、非金属材料、电源设备等板块跌幅 居前。主力资金上,银行、生物制品、消费电子等行业概念流入居前。 ETF方面,或受相关消息刺激,港股创新药、港股消费、港股红利等相关ETF表现亮眼! 【机构:医药板块估值经历较长时间调整,呈现显著结构性修复趋势】 2025年11月12日,市场全天震荡走势,三大指数集体收跌。截至收盘,沪指跌0.07%,深成指跌 0.36%,创业板指跌0.39%。 银河证券认为,医药板块估值经历较长时间调整,近期已呈现显著结构性修复趋势,但公募基金重仓持 仓水平仍低于历史均值,2025年在支持引导商保发展的政策背景下,支付端有望边际改善,创新药械有 望获益。 招银国际表示,近期,医药板块略有回调,这将带来低位布局机会。由于资本市场融资复苏、创新药出 海交易规模上涨,国内创新药研发需求出现回暖。叠加美国降息,CXO行业有望迎来业绩修复。 相关ETF:港股创新药ETF(159567)、港股通创新药ETF(159570)、港股通创新药ETF工银(159217)、港 股通医疗ETF富国(159506)、港股通创新药ETF(520880) 【提振消费 ...
黄金税收新政出台;国货美妆开始布局视频号:新消费行业周报(2025.11.3-2025.11.7)-20251109
Hua Yuan Zheng Quan· 2025-11-09 09:10
Investment Rating - The industry investment rating is "Positive" (maintained) [1] Core Insights - The introduction of new tax policies for gold is expected to drive market share towards leading brands in the medium to long term. The new tax policy exempts value-added tax for standard gold transactions, which may lead to increased costs for non-investment gold products, ultimately raising retail prices and potentially suppressing consumer demand in the short term. However, this policy is anticipated to regulate the industry and strengthen the competitive advantage of compliant leading brands [5]. - Domestic beauty brands are beginning to establish a presence on video platforms, with significant growth in the social e-commerce sector. The GMV of WeChat mini-programs is expected to exceed 2.5 trillion yuan in 2025, with social e-commerce accounting for over 50% of total transactions. Brands that leverage this platform effectively may maintain competitive advantages [5]. - The report emphasizes the importance of understanding new consumer narratives shaped by younger generations, suggesting a focus on high-quality domestic brands in beauty, gold jewelry, trendy toys, and tea beverages [22]. Summary by Sections Industry Performance - The new consumption sector showed varied performance, with the beauty and personal care sector declining by 3.10%, while the retail index increased by 0.31% during the week of November 3 to November 7, 2025 [8]. Key Industry Data - In September, retail sales for clothing and textiles increased by 4.7%, cosmetics by 8.6%, and gold and silver jewelry by 9.7%. However, beverage retail sales saw a decline of 0.8% [12][16]. Investment Analysis Recommendations - The report recommends focusing on high-quality domestic brands with strong innovation in beauty, such as Mao Ge Ping and Shangmei; leading brands in traditional gold jewelry favored by younger consumers, such as Laopu Gold and Chaohongji; companies with successful IP creation and operation experience in trendy toys, like Pop Mart; and strong tea beverage brands with extensive market coverage, such as Mixue Group and Guming [22].
新消费行业周报:体育产业支持政策落地,国内折叠自行车龙头新股上市-20250907
Hua Yuan Zheng Quan· 2025-09-07 12:32
Investment Rating - The investment rating for the industry is "Positive" (maintained) [4] Core Insights - The report highlights the strong brand power of the leading company in the folding bicycle sector, which holds a market share of 26.3% in retail volume and 36.5% in retail value as of 2024 [4] - The company has established a robust distribution network with 38 dealers across 30 provincial-level regions in China, covering 680 retail points, with domestic dealer revenue constituting 68% of total revenue in 2024 [4] - The product lineup includes five major series tailored for specific customer segments and usage scenarios, showcasing diverse performance features [4] - Recent government policies are expected to stimulate the growth of the sports industry in China, with a projected total scale exceeding 7 trillion yuan by 2030 [5] Summary by Sections Industry Performance - The new consumption sector has shown varied performance, with the textile and apparel index increasing by 1.37% and the retail index decreasing by 0.59% during the week of September 1 to September 5, 2025 [9] Key Industry Data - Retail sales in July for various categories showed growth, with jewelry sales increasing by 8.2% year-on-year [17] Investment Analysis - The report suggests focusing on high-quality domestic brands in emerging consumer goods, particularly in beauty, jewelry, and tea beverage sectors, which resonate well with younger consumers [22]
新消费行业周报:茶饮龙头25H1收入利润高增,全球美妆前十品牌仅两家实现正增长-20250831
Hua Yuan Zheng Quan· 2025-08-30 23:59
Investment Rating - The industry investment rating is "Positive" (maintained) [4] Core Insights - The tea beverage industry shows strong revenue and profit growth, with companies like Mixue and Guming expanding their market share due to strong supply chain capabilities and consumer trend responsiveness [5] - The global beauty industry is facing challenges, with only two of the top ten brands achieving positive growth, indicating a need for brands to optimize their strategies [5] - Emerging consumer trends reflect a new generation's consumption concepts, highlighting the importance of understanding these narratives for investment opportunities [18] Summary by Sections Tea Beverage Industry - Mixue Group reported a revenue of 14.875 billion yuan in H1 2025, a 39.3% increase year-on-year, with a net profit of 2.718 billion yuan, up 44.1% [5] - Guming achieved a revenue of 5.663 billion yuan in H1 2025, a 41.2% increase, with an adjusted net profit of 1.086 billion yuan, up 42.4% [5] Beauty Industry - The top ten global beauty brands had a combined sales of 560 billion yuan in H1 2025, a slight increase of 0.3%, with 70% of companies experiencing a decline in sales [5] - L'Oreal led with a revenue of 187.74 billion yuan, a 6.5% increase, while brands like Estée Lauder and Shiseido faced declines of 10.9% and 7.6% respectively [5] Investment Recommendations - In the beauty sector, focus on high-quality domestic brands with strong innovation, such as Mao Ge Ping and Juzi Biotechnology [18] - In the gold and jewelry sector, consider brands appealing to younger consumers, like Laopu Gold and Chaohongji [18] - For the tea beverage sector, prioritize leading brands with strong market presence, such as Mixue Group and Guming [18]
新消费行业周报:新疆首家“胖东来”指导调改门店正式营业,港股纺服品牌中报基本符合预期-20250824
Hua Yuan Zheng Quan· 2025-08-24 11:58
Investment Rating - The industry investment rating is "Positive" (maintained) [1] Core Viewpoints - The report highlights the opening of the first "Fat Donglai" guided reform store in Xinjiang, which has undergone significant changes in product structure, layout, convenience services, service capabilities, and employee welfare [4] - The report indicates that the mid-term performance of Hong Kong textile and apparel brands generally meets expectations, with professional product development and channel experience upgrades expected to gradually open up long-term growth space for various brands [4] - The report expresses optimism about several brands, including Anta Sports, Li Ning, 361 Degrees, and Xtep International, due to their resource channel reserves and potential for future growth amid economic recovery expectations [4] Summary by Sections Industry Performance - The report tracks the performance of the new consumption industry from August 18 to August 22, 2025, with the textile and apparel index up by 2.51%, beauty and personal care index up by 5.35%, and retail index up by 4.55% [8] Key Industry Data - In July, the retail sales of textile and apparel in China increased by 1.8% year-on-year, cosmetics by 4.5%, gold and silver jewelry by 8.2%, and beverages by 2.7% [12][16] Investment Analysis Opinions - The report emphasizes the importance of understanding new consumption narratives driven by the younger generation, suggesting a focus on high-quality domestic brands in beauty care, gold and jewelry, trendy toys, and ready-to-drink tea [21]
新消费行业周报:美护及潮玩驱动新消费行业景气度上行-20250810
Hua Yuan Zheng Quan· 2025-08-10 07:48
Investment Rating - The investment rating for the new consumption industry is "Positive" (maintained) [4][30] Core Viewpoints - The beauty industry saw a GMV growth of 31.7% year-on-year in July on Douyin, with the total GMV for beauty products ranging from 150 billion to 200 billion yuan [4] - The trend in the beauty market reflects a dual pattern of price segment downtrend and high-end consumption coexistence, with 68.1% of GMV coming from products priced below 200 yuan [4] - The潮玩 (trendy toy) industry is experiencing growth driven by successful events like the PTS Beijing International Trendy Toy Exhibition, highlighting the importance of IP operation for long-term growth [4] - International outdoor sports brands are increasingly entering the Chinese market, indicating a rising demand from Chinese consumers [4] Summary by Sections Industry Performance - The new consumption industry tracked from August 4 to August 8 shows a weekly increase of 4.23% in the textile and apparel index and 1.70% in the beauty care index, while the retail index decreased by 0.38% [7] Key Industry Data - In June, retail sales for textile and apparel increased by 1.9% year-on-year, while cosmetics saw a decline of 2.3% [12] - Gold and silver jewelry retail sales increased by 6.1% year-on-year in June [13] Investment Analysis Opinions - The growth of emerging consumer goods reflects new consumption concepts among the younger generation, emphasizing the importance of understanding these narratives for investment opportunities [19] - Recommendations include focusing on high-quality domestic brands in beauty, such as 毛戈平, 巨子生物, and 上美股份; in gold jewelry, brands like 老铺黄金 and 潮宏基; in trendy toys, companies like 泡泡玛特; and in ready-to-drink tea, brands like 蜜雪集团 and 古茗 [19]