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促经贸文化交融 共筑中肯合作新未来
Zhong Guo Xin Wen Wang· 2025-06-30 01:42
Core Insights - The Kenya Chinese Chamber of Commerce aims to promote economic and cultural integration between China and Kenya, with a focus on mutual cooperation and support for member enterprises [1][2]. Group 1: Organization Overview - The Kenya Chinese Chamber of Commerce was established in 2017 and currently has nearly 500 member enterprises across key economic sectors such as trade, manufacturing, agricultural processing, cultural exchange, and services [1]. - The chamber provides legal consulting, risk warning services, and one-stop support for small and medium-sized enterprises to facilitate compliant operations in Kenya [1]. Group 2: Economic Initiatives - The chamber has organized participation in national platforms like the China International Import Expo and the China-Africa Cooperation Forum, successfully promoting Kenyan products such as red tea and coffee beans in the Chinese market [2]. - In 2023, the chamber assisted in signing a cooperation agreement worth 63 billion Kenyan shillings during the Kenya-China Investment Exchange Conference held in Beijing [2]. - The establishment of the "Kenya National Pavilion" in Shenzhen aims to provide policy consultation and market research services for Shenzhen enterprises [2]. Group 3: Support for Enterprises - The chamber offers "landing support services" for Shenzhen high-tech companies, helping them secure tax incentives and develop standards for connecting to Kenya's power grid, which reduces project production cycles by 50% [3]. - A cooperation memorandum was signed between Bao'an District of Shenzhen and the Kenya National Chamber of Commerce, resulting in 12 cooperation intentions in sectors like new energy and medical devices [3]. Group 4: Cultural Exchange - The chamber has facilitated cultural exchanges, including the "China-Africa Sustainable Development Month" in 2019, leading to over 10 million yuan in cooperation agreements related to African art imports and cultural tourism [3]. - During the 2024 Spring Festival, a Kenyan Chinese art troupe participated in the "Global Chinese New Year Carnival" in Shenzhen, showcasing performances that blend Chinese and Kenyan elements [3]. Group 5: Future Plans - The chamber plans to upgrade the "Kenya National Pavilion" into a comprehensive cross-border e-commerce service platform and establish a "China-Kenya Cultural Tourism Center" [4]. - Initiatives like the "New Generation Chinese Business Growth Plan" aim to cultivate young entrepreneurs with international perspectives and a sense of national identity [4].
文旅融合向新求变 产业发展向新而行——“万千气象看四川”第二季度主题采访活动启示录
Si Chuan Ri Bao· 2025-06-30 00:25
Core Viewpoint - Sichuan province is leveraging cultural tourism as a pillar industry, contributing 11.97% to GDP, with domestic tourist numbers expected to rise from 636 million in 2022 to 1.119 billion by 2024, and total domestic spending increasing from 705.994 billion to 1.76 trillion yuan [10][12][25] Group 1: Cultural Tourism Development - Sichuan's cultural tourism industry is ranked first in the western region and among the top in the country, focusing on deep integration of culture and tourism [10][12] - The provincial government aims to strengthen cultural tourism through initiatives that promote cultural heritage and tourism experiences [10][11] - The "万千气象看四川" theme interview activity was launched to explore cultural tourism integration across ten cities [10][11] Group 2: Cultural Heritage and Innovation - Sichuan is transforming traditional culture into dynamic tourism resources, utilizing its rich heritage including six world heritage sites and 52 national intangible cultural heritage items [12][13] - The integration of traditional culture into tourism is exemplified by hands-on experiences in places like Mianzhu's New Year painting village, which attracted over 70,000 visitors for educational activities [15][17] - Culinary heritage is being revitalized in historical towns, with local delicacies drawing significant tourist traffic [15][17] Group 3: New Tourism Models - The province is exploring innovative tourism models such as "Cultural + Education" and "Cultural + Performance" to enhance visitor engagement [19][22] - New technologies like VR and AR are being employed to create immersive experiences, making historical events more accessible to tourists [20][24] - The rise of "Z Generation" tourists is prompting the development of new products and experiences tailored to younger audiences [20][22] Group 4: Economic Impact and Growth - The cultural tourism sector is becoming a new engine for economic growth, with significant increases in visitor numbers and spending [10][25] - In 2024, the tourism revenue during the Torch Festival in Liangshan reached 11.839 billion yuan, a 44.18% increase year-on-year [25][26] - Collaborative efforts in regions like Aba and Ganzi are creating new economic opportunities through the integration of local resources and tourism [26]
2024年文化产业营收超19万亿创新高
Chang Jiang Shang Bao· 2025-06-30 00:12
Core Insights - The report indicates that China's cultural and related industries are projected to achieve a revenue scale exceeding 19 trillion yuan in 2024, marking a new historical high [1] Group 1: Revenue Growth - In 2024, the national cultural industry achieved a revenue of 191,423 billion yuan, representing a 7.1% increase from the previous year [2] - The cultural service sector led the growth with a revenue of 109,134 billion yuan, up 7.4%, accounting for 57.0% of total cultural industry revenue, an increase of 0.1 percentage points from last year [2] - All nine major sectors of the cultural industry reported revenue growth, with notable increases in cultural equipment production, news information services, content creation, and creative design services, growing by 11.2%, 8.6%, 8.4%, and 7.2% respectively [2] Group 2: Regional Development - The cultural industry in eastern and central regions showed faster growth, with revenues of 141,750 billion yuan and 28,726 billion yuan, growing by 7.8% and 7.3% respectively, surpassing the national average [2] - In contrast, the western and northeastern regions reported lower growth rates, with revenues of 18,462 billion yuan and 2,485 billion yuan, growing by 2.6% and 1.8% respectively [2] Group 3: Profit and Investment - By the end of 2024, the total assets of China's cultural industry reached 343,987 billion yuan, a 5% year-on-year increase, with total profits amounting to 17,737 billion yuan, up 7.9% [3] - The profit from large-scale cultural enterprises reached 13,192 billion yuan, reflecting a growth of 10.2% [3] - Fixed asset investment in the cultural industry grew by 2.9% in 2024, with significant double-digit growth in sectors such as cultural consumption terminals, news information services, cultural communication channels, and creative design services, with increases of 16.3%, 11.8%, 10.2%, and 10.0% respectively [4] Group 4: New Cultural Formats - The integration of culture and technology has significantly promoted the rapid development of new cultural formats, with 16 sub-sectors achieving a revenue of 66,600 billion yuan, a 12.4% increase, contributing 57.9% to the overall revenue growth of the cultural industry [3]
解锁旅游广告“流量密码”
Group 1 - The tourism industry is increasingly recognized for its role in economic and social development, leading to a greater emphasis on promoting local tourism resources and attracting visitors [3][4] - Innovative tourism advertising methods have evolved, including the use of promotional materials, videos, and social media, reflecting changes in tourism development and consumer perceptions [3][4] - Unique local IPs, such as "Su Chao" in Jiangsu, serve as effective tourism promotion tools, enhancing city recognition and driving economic benefits through various promotional activities [4][5] Group 2 - The "Su Chao" event is projected to generate over 300 million yuan in economic benefits, with an average revenue increase of over 20 million yuan for each city involved [5] - The integration of culture and tourism has led to a growing number of participants who seek deeper engagement with local history and culture, facilitated by knowledgeable guides [6][8] - Local markets are becoming popular tourist destinations, providing visitors with authentic experiences and contributing to new consumption growth points for cities [9][10]
世界正在感知越来越酷的中国(国际论道)
Core Insights - The rise of the plush toy "Labubu" symbolizes China's transformation from a "world factory" to a "global creative center," showcasing the increasing appeal of high-quality cultural products to overseas consumers [1][2][4] - The success of Labubu reflects a broader trend of growing cultural influence from China, with platforms like Douyin and Xiaohongshu attracting Western users and reshaping global entertainment and social interactions [2][5] - China's cultural soft power is expanding through innovative design and storytelling, as evidenced by the popularity of various cultural products and the increasing interest in Chinese cuisine and digital content globally [3][5][6] Cultural Products and Trends - Labubu has become a cultural symbol in places like Brooklyn and Los Angeles, representing a new wave of "Eastern visual absurdism" in contemporary art and fashion [2] - The popularity of Chinese micro-dramas is rising in countries like Mexico and Indonesia, enhancing the global influence of Chinese digital culture [3] - Chinese cuisine is gaining attention worldwide, with significant investments by Chinese restaurant brands in Southeast Asia, leading to a more positive perception of Chinese brands among local populations [3][6] Global Perception and Soft Power - Recent data indicates an improvement in China's global image, with a rise in soft power rankings from eighth to second place, only behind the United States [6] - Surveys show a significant increase in positive perceptions of China, with 80% of respondents in 96 countries expressing favorable views [6][9] - The global interest in learning Chinese is surging, with over 180 countries offering Chinese language education, and a notable increase in American students learning the language [8][9] Digital and Social Media Influence - The proliferation of Chinese video games, films, and TV shows on digital platforms is fostering cross-cultural understanding, with international audiences increasingly engaging with Chinese narratives [8] - Social media influencers and platforms are playing a crucial role in reshaping the narrative around China, showcasing a more authentic and multifaceted image of the country [7][9] - The ease of travel and cultural exchange initiatives by the Chinese government are enhancing its soft power and global engagement [6][9]
当代艺术“织”进传统村落(文化产业赋能乡村)
Ren Min Ri Bao· 2025-06-29 22:27
转机出现在2016年。彼时的松阳县,拯救老屋行动开展得如火如荼,松庄村借机系统修缮了村里的古民 居、古桥和古道,古村落的原始风貌和历史肌理得以保留延续。 昔日村景重现,逐渐带火了乡村游,慕名来松庄村的游客络绎不绝。叶根忠说,为避免走上同质化的乡 村游路线,村里决定营造艺术氛围,以文化艺术赋能乡村建设。 松庄村内的织美术馆。 松阳县融媒体中心供图 织美术馆展出的艺术作品。 三都乡人民政府供图 松庄村村民展示自己的编织作品。 三都乡人民政府供图 浙江省丽水市松阳县三都乡松庄村,村内一角,远看,一面面由线条组成的"墙"隐约透出光影;近 看,"墙"实则是由双色纱线组成的格栅外立面,"包裹"其中的传统村居在丝丝缕缕间若隐若现,艺术气 息扑面而来。 这是一座名为"织"的现代美术馆,传统村落与当代艺术在这里交织出火花。 这段时间,一场名为"未织之境"的主题展吸引了来自各地的游客,展览展出了国内外艺术家与当地村民 共创的艺术作品,涵盖竹编、棕编、畲族彩带编织等非遗技艺,让艺术风吹进了大山深处。指着其中一 件作品,松庄村村民徐家美很自豪:"这是我编的竹篮,居然也被摆放在美术馆里当作艺术品,我也算 是半个艺术家了。" "几年前, ...
透视重磅数据背后的多重经济活力
Bei Jing Shang Bao· 2025-06-29 16:39
Group 1 - The core viewpoint of the news is that despite a decline in industrial enterprise profits in China for the first five months of the year, both gross profit and revenue continue to grow, indicating resilience and vitality in the industrial economy [1][3][4] - From January to May, the total profit of industrial enterprises above designated size reached 2.72 trillion yuan, a year-on-year decrease of 1.1%, influenced by insufficient effective demand and declining industrial product prices [3][4] - Gross profit for industrial enterprises increased by 1.1% year-on-year, contributing to a 3 percentage point increase in overall profits, while operating revenue grew by 2.7% [3][4] Group 2 - The equipment manufacturing industry has shown significant performance, with profits increasing by 7.2% year-on-year, contributing 2.4 percentage points to the overall industrial profit growth [4] - The "three aviation" industries (aerospace, aviation, and maritime) experienced rapid growth, with profits in related sectors increasing by 56% year-on-year, driven by successful commercial operations and new achievements in the aerospace sector [4] - The implementation of the "two new" policies has effectively stimulated domestic demand, with profits in general and specialized equipment sectors growing by 10.6% and 7.1% respectively [5][6] Group 3 - Private enterprises and foreign-invested enterprises have maintained profit growth, with private enterprises seeing a 3.4% increase, outperforming the overall average by 4.6 percentage points [6] - As of the end of May, there were 185 million private economic organizations in China, accounting for 96.76% of total business entities, with private enterprises exceeding 58 million, reflecting a 5.2% year-on-year increase [6] - The private sector is increasingly investing in technological innovation, particularly in strategic emerging industries such as new energy and high-end equipment manufacturing, playing a crucial role in industrial upgrades and economic stability [6]
连“苏超”,也想复制“苏超”
创业邦· 2025-06-29 10:03
以下文章来源于城市进化论 ,作者淡忠奎 城市进化论 . 探寻城市路径,揭秘经济逻辑 (互联网新闻信息服务许可证编号:51120190017) 来源丨城市进化论 ( urban_evolution ) 作者丨 淡忠奎 图源丨Midjourney 2025年,"文化""旅游""文旅"成为各级地方政府工作的"高亮"重点。有研报显示,今年中国文化旅 游综合体行业规模预计突破1.5万亿元,年均增长率达15%以上,成为全球增长最快的文旅市场之 一。 一边是被广泛看好的、爆款频出的文旅消费市场,另一边则是日益萧条、陷入亏损的旅游景区。业内 的一个共识是,当下的文旅产业已从老牌景区的"资源竞赛"升级成融合发展的"脑力厮杀"。 眼下暑期档将至,一年一度的文旅市场"抢人大战"即将拉开帷幕。复盘上半年地方文旅的爆款制造 机:"苏超"爆火,江苏"十三太保"一边造梗,一边赚钱;"这么近,那么美,周末到河北",5年沉 淀,河北这句口号在全国"出圈"…… "抄作业"容易,创新难。假期正式开始前,我们聚焦这些特色标签下的文旅爆款省份,探寻它们的出 圈之道,比起复制粘贴,更值得学习的是什么? 流量城市的逻辑正在发生变化。 不论2023年的淄博 ...
来一杯清茶、听几段戏文……“传统文化+创新展陈+动态体验”圈粉年轻消费力
Yang Shi Wang· 2025-06-29 08:48
Group 1 - The "Wenbo fever" has been rising, leading museums to seek ways to meet the increasing demands of visitors within limited time and space [1] - The Wuxi Xiju Museum has attracted many visitors with immersive experiences of traditional culture, such as enjoying tea while listening to performances [1][3] - The museum features exhibits related to Xiju, and has introduced live performances to make the exhibits more engaging and lively [5] Group 2 - The integration of "museum + drama" is breaking cultural barriers and providing audiences with new experiences through immersive engagement [10] - In Zhejiang, some museums have incorporated drama stages into their exhibition spaces, allowing artifacts to come to life and history to be animated [10] - The Zhejiang Intangible Cultural Heritage Museum has hosted 272 drama performances since its opening in 2023, with an average of one performance every 2-3 days [19]
提振消费进行时 | 赛事流量变消费增量
Guang Xi Ri Bao· 2025-06-29 03:02
Group 1 - The national youth campus football league for university women's B group was held in Wuzhou, attracting around 500 participants [1] - The event showcased a blend of sports and local culture, with athletes engaging in local attractions and cuisine during breaks [1][2] - Wuzhou's unique cultural and culinary offerings, such as ice spring soy milk and other local delicacies, were highlighted by the athletes [1][2] Group 2 - Wuzhou has developed a model of driving tourism through sports events, successfully creating a cultural tourism brand linked to football [3] - The Wuzhou Sports Training Base received 91,000 visitors in the first half of the year, generating revenue of 3.88 million yuan and boosting tourism consumption by 2.5 million yuan [3] - The integration of football events with cultural tourism is seen as a way to enrich consumer experiences and sustain economic activity [3]