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618家电3C消费迎高峰 长沙以旧换新超356万人次参与
Chang Sha Wan Bao· 2025-06-11 01:39
Group 1 - The upcoming 618 shopping festival in Changsha is expected to drive a new sales peak in the home appliance and 3C market, supported by government subsidies and merchant discounts [1][2] - As of June 5, 2023, 3.5674 million people participated in the consumption upgrade program, with government subsidies amounting to 2.403 billion yuan, directly boosting sales to 19.979 billion yuan [1][2] - Various promotional strategies are being employed by merchants, including discounts, lotteries, and exclusive member benefits, to attract consumers during the 618 event [1] Group 2 - The trend of home appliance smart upgrades and green initiatives is accelerating a new wave of replacement demand, with overall sales at Tongcheng Electric increasing by over 50% year-on-year since the start of the 618 promotion [2] - The consumption upgrade policy initiated in early 2023 has driven over 5.363 billion yuan in direct consumption, with government subsidies exceeding 1.013 billion yuan, benefiting over 1.84 million transactions [2] - The policy covers 16 categories and 62 subcategories of home appliances, with the highest subsidy rate reaching 20% and a maximum subsidy of 2,000 yuan per item [2] Group 3 - Consumers can claim subsidies through the Yunshanfu APP until December 31, 2025, by purchasing eligible products and submitting necessary documentation [3] - The Changsha Municipal Bureau of Commerce has established a dedicated task force to streamline the consumption upgrade process and enhance the experience for both businesses and consumers [3] - Consumers are advised to rely on official channels for information regarding subsidy claims and to avoid misinformation from unreliable sources [3]
官方明确:江苏“国补”将重新上线!恢复时间确认!
Sou Hu Cai Jing· 2025-06-09 15:16
消费品以旧换新一头连着经济发展, 一头连着千家万户。 正值618购物季, 有关"江苏家电3C以旧换新补贴暂停" 的消息在社交平台流传, 引发不少消费者关注。 "国补",真的暂停了吗? 多个主流购物平台显示系统升级中 记者在京东、淘宝等线上各主流购物平台尝试领取国补优惠券时发现, 目前江苏地区的国家补贴的确 暂时无法领取和使用,页面显示"活动升级中"等字样。微信、云闪付等支付渠道还可以领取到补贴资 格,但据不少消费者反映,虽然可以领到券,但"未必能去线下抵扣成功"。 活动火爆,线下补贴资格要靠"抢" 线上无法申领?线下情况如何?记者来到南京某大型家电综合卖场进行咨询。销售人员解释,由于江苏 国补销售过于火爆,针对家电、3C数码产品的国家补贴均已经从6月1日开始暂停,但并非完全停止, 而是采用"限额"的管理形式。 记者了解到,江苏"国补"的情况并非孤例,重庆、湖北、广东多地均出现"国补"短期无法申领的情况, 其原因,与活动过于火爆,资金消耗速度远超预期等有关。 江苏家电3C"国补"后续情况如何,会在线上购物平台重新上线吗?记者拨打了国补详情页面上的咨询 电话,相关部门回应:目前,各线上平台正在升级各自的限额系统, ...
一觉醒来,多地家电“国补”没了?江西的情况是……
Sou Hu Cai Jing· 2025-06-06 13:59
Core Points - The "National Subsidy" program for replacing old consumer goods, particularly in the home appliance and mobile digital product sectors, is facing a potential suspension, causing significant discussion on social media [1][4][17] - The program is scheduled to end on December 31, 2025, but may conclude earlier if the subsidy fund is depleted [3][4] - Various regions, including Jiangsu and Chongqing, have already reported suspensions or limitations on the availability of subsidies, indicating a tightening of the program [6][11][16] Group 1: Subsidy Program Status - The "National Subsidy" program is experiencing suspensions in multiple regions, with reports of halted applications for subsidies in places like Jiangsu and Guangdong [13][17] - In Chongqing, the first phase of subsidy funds was exhausted by June 3, leading to a pause in applications, with a second phase still under development [16] - The program's funding is limited, and consumers are advised to act quickly to secure subsidies before they run out [4][8] Group 2: Impact on Sales and Consumer Behavior - In Jiangxi province, the subsidy program has expanded its categories from 8 to 16, including new items like microwaves and dishwashers, resulting in significant sales [20] - As of June 5, 199.27 million units of home appliances have been sold under the subsidy program, leading to a total consumer subsidy of 13.07 billion yuan and sales of 68.26 billion yuan [20] - The mobile and 3C product segment also saw substantial sales, with 138.88 million units sold and a consumer subsidy of 4.94 billion yuan, driving sales of 38.5 billion yuan [20]
换车换家电立省上万!“以旧换新”最新省钱攻略来了→
Sou Hu Cai Jing· 2025-06-03 01:49
Core Insights - The "trade-in for new" policy has significantly boosted consumer spending in various sectors, particularly in automobiles and home appliances, with over 500 million yuan in subsidies distributed in Guangxi alone since its implementation [1][7]. Group 1: Automotive Sector - Guangxi has seen a total of 250,000 vehicles sold under the trade-in policy, with 76.4% of these being new energy vehicles projected for 2025 [1]. - From January to April this year, sales of new energy vehicles in Guangxi increased by 21.7% year-on-year [1]. - In the city of Hebi, 3,458 vehicles have been traded in under the policy, indicating a strong consumer response [18]. Group 2: Home Appliances and Digital Products - Since the implementation of the trade-in policy, Guangxi has sold 3.226 million home appliances and over 1 million digital products [5]. - Home appliance sales in Guangxi saw a year-on-year increase of 35.9% from January to April, while communication equipment sales surged by 47.3% [5]. - In Wanzhong County, home appliance sales reached 10,037 units, and digital products sold amounted to 3,406 units this year [23]. Group 3: Consumer Participation and Economic Impact - Over 500 million consumers have participated in the subsidy program, averaging about 1,200 yuan per person in subsidies [7]. - The trade-in policy has facilitated transactions worth 47 billion yuan for over 20,000 commercial entities in Guangxi [7]. - The policy has also led to a notable increase in sales of electric bicycles, with nearly 15,000 units sold in Guangxi [7].
各地提振消费政策持续加力 “以旧换新”政策进一步优化流程提升服务
news flash· 2025-06-03 01:14
金十数据6月3日讯,目前,各地提振消费政策持续加力,"以旧换新"政策进一步优化流程、提升服务, 带动商品消费明显提升。记者从广西壮族自治区商务厅了解到,自去年消费品以旧换新政策实施以来, 广西已累计开展相关主题活动超6000场,参与补贴活动的消费者突破500万人次,享受国补金额近65亿 元。去年以来,在一系列优惠政策带动下,汽车、家电、3C数码等消费品销售持续向好。广西累计完 成汽车以旧换新销售25万辆。在2025年汽车以旧换新销售中,新能源汽车占比达76.4%。今年1至4月, 广西新能源汽车销售额同比增长21.7%。 (央视新闻) 各地提振消费政策持续加力 "以旧换新"政策进一步优化流程提升服务 ...
端午假期陕西消费市场货丰价稳
Shan Xi Ri Bao· 2025-06-02 23:14
Group 1 - The consumption market in Shaanxi province remained stable during the Dragon Boat Festival, with a total sales revenue of 6.87 billion yuan from 570 sample enterprises, representing a year-on-year growth of 18.28% [1] - Retail enterprises reported a commodity retail revenue of 6.49 billion yuan, showing a year-on-year increase of 18.99%, with 15 out of 20 major categories experiencing positive growth [1] - Significant growth was observed in various categories, including automobiles (63.4%), cultural and entertainment products (28.03%), tobacco and alcohol (22.09%), communications (19.47%), clothing (18.36%), and home appliances (18.28%) [1] Group 2 - The restaurant sector generated revenue of 37.1 million yuan, with a year-on-year increase of 7.07%, and both takeout and dine-in services saw growth of 6.42% and 21.7% respectively [1] - Five cities, including Xianyang, Shangluo, Hanzhong, Ankang, and Weinan, reported double-digit growth in restaurant revenue [1] - The market for essential goods showed sufficient supply and stable prices, with retail prices for eight categories of essential goods experiencing three increases, three stable prices, and two decreases [1] Group 3 - The "old-for-new" consumption policy proved effective during the holiday, with a total of 1.36 billion yuan in subsidy applications leading to a consumption boost of 9.16 billion yuan [2] - Specific contributions included 776 scrapped vehicles generating 5.85 million yuan, 1,072 replaced vehicles contributing 21.53 million yuan, and 80,000 home appliances exchanged leading to 27.31 million yuan in consumption [2] - Other categories such as 3C digital products, home renovation, and electric bicycles also saw significant consumption boosts, with 91,200 new digital products leading to 26.96 million yuan and 4.18 million home renovation items contributing 9.37 million yuan [2]
上榜的国民级消费品牌众多!河南“中”在哪儿?
Sou Hu Cai Jing· 2025-05-29 04:03
Group 1 - The article highlights the emergence of a new consumer landscape in China, showcasing the "Henan phenomenon" where 10 brands from Henan province made it to the top 1000 brands, ranking 11th among mainland provinces [1][3] - The CBI500 list, developed by Peking University and supported by Alibaba's Taotian Group, will be updated quarterly to reflect real-time quality consumption trends in China [1][9] - The index indicates a stable growth trend in Chinese online consumer brands, with the average score increasing from 59.42 in Q1 2023 to 63.38 in Q1 2025, suggesting an improvement in consumer purchasing quality [9][10] Group 2 - Henan's brands, including Deyou, Bai Xiang, and Shuanghui, dominate the food category, reflecting the province's status as a major grain production area, contributing about 10% of the national grain output [3][4] - The article emphasizes the innovative strategies of brands like Shuanghui and Wei Long, which have successfully transformed local snacks into nationally recognized products through standardization and branding [4][5] - The rise of local brands in Henan is attributed to their ability to adapt to consumer trends and leverage e-commerce platforms for broader market reach [6][8] Group 3 - The introduction of the "new sharpness" metric in the CBI500 list highlights the growth potential of local brands, with Deyou achieving a score of 72.87 and a significant increase in young consumer engagement [6][10] - Brands like Yunyima and Tiankongshu have successfully targeted niche markets, demonstrating the diverse innovation landscape in Henan beyond the food industry [7][8] - The article concludes that the combination of innovation, data utilization, and market diversification is driving the growth of Henan's brands, positioning them for both national and international success [6][10]
4月锂电下游应用市场概况:动力市场表现一般,美国储能出货不及预期
鑫椤锂电· 2025-05-27 08:23
Group 1: New Energy Vehicle Sales - In April, China's new energy vehicle sales reached 1.226 million units, with domestic sales at 1.025 million units, showing a month-on-month decline of 5% but a year-on-year increase of 39.3% [2][4] - For the first four months of 2025, new energy vehicle production and sales totaled 4.429 million and 4.3 million units, respectively, reflecting year-on-year growth of 48.3% and 46.2% [5] Group 2: Battery Installation and Production - In April, the domestic power battery installation volume was 54.1 GWh, a year-on-year increase of 52.8%, but a month-on-month decrease of 4.3% [7] - The cumulative power battery installation volume from January to April reached 184.3 GWh, with a year-on-year growth of 52.8% [7] Group 3: Energy Storage Market - In March, the domestic energy storage battery shipment volume was 47.5 GWh, showing a year-on-year increase of 159.6% and a month-on-month increase of 8.8% [9] Group 4: Market Trends and Policies - The continuation of the vehicle replacement policy and consumer incentives from car manufacturers, along with a half-price purchase tax policy at the end of the year, are expected to sustain growth in China's new energy vehicle market [16] - The U.S. market is anticipated to slow down due to increased tariffs and changes in potential new energy subsidy policies, while the European market is facing stricter carbon emission regulations [16]
从小配件到大生意,倍思、图拉斯等品牌冲进全球500强
雷峰网· 2025-05-27 00:30
" 小小「手机壳」成就千亿市场,手机配件品牌们「红海」突围。 " 作者丨雪银 编辑丨相辉 5月21日,北京大学国家发展研究院官网指数发布中国线上消费品牌指数CBI(2023-2025)报告(以下 简称"报告"),CBI是全球首个聚焦高质量发展的线上消费指数,由北京大学国家发展研究院、北京大学 数字金融研究中心、中山大学商学院编制,由阿里巴巴淘天集团提供技术支持。 在CBI指数三大系列中,基于品牌综合评分编制的"全球品牌中国线上500强榜单"(CBI500)是全球首个 基于消费者实际购买行为的品牌榜单,苹果、华为、小米在2025年一季度稳居该榜前三。然而相较于手机 品牌的霸榜,倍思、闪魔等3C配件品牌的异军突起更令人惊喜。 | 全球品牌中国线上500强 | | | | | | | | | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 2025年第一季度(前50名) | | | | | | | | | | | 北京大学国家发展研究院编制 淘天集团技术支持 | | | | | | | | | | | ▼ 综合评分由12项指标得分加 ...
4月锂电下游应用市场概况:动力市场表现一般,美国储能出货不及预期
鑫椤储能· 2025-05-26 09:35
Key Points - In April, China's new energy vehicle sales reached 1.226 million units, with domestic sales at 1.025 million units, showing a month-on-month decrease of 5% but a year-on-year increase of 39.3% [1][3] - Exports of new energy vehicles amounted to 200,000 units, reflecting a month-on-month increase of 27% and a year-on-year increase of 76% [1] - From January to April 2025, the production and sales of new energy vehicles were 4.429 million and 4.3 million units respectively, with year-on-year growth of 48.3% and 46.2% [4] Battery Industry - In April, the total installed capacity of power batteries in China was 54.1 GWh, showing a month-on-month decrease of 4.3% but a year-on-year increase of 52.8% [6] - The share of ternary batteries in the total installed capacity was 9.3 GWh, accounting for 17.2%, with a month-on-month decrease of 7.0% and a year-on-year decrease of 6.3% [6] - Lithium iron phosphate batteries accounted for 44.8 GWh, representing 82.8% of the total, with a month-on-month decrease of 3.8% but a year-on-year increase of 75.9% [6] - Cumulatively, from January to April, the total installed capacity of power batteries reached 184.3 GWh, with a year-on-year growth of 52.8% [6] Energy Storage - In March, domestic energy storage battery shipments reached 47.5 GWh, showing a year-on-year increase of 159.6% and a month-on-month increase of 8.8% [7]