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双11价格迷局:有用户被“杀熟”,有商家称让利并盈利
Di Yi Cai Jing· 2025-11-11 12:32
Core Viewpoint - The article discusses consumer complaints regarding pricing issues during the Double Eleven shopping festival, highlighting that pre-sale prices can exceed direct purchase prices, leading to confusion and dissatisfaction among shoppers [1][2][3]. Pricing Issues - Consumers have reported that the total price of pre-sale items is higher than the direct purchase price, with complaints focusing on price fluctuations and complex discount mechanisms [2][3]. - The phenomenon of "algorithmic price discrimination" has emerged, where different users see different prices for the same product, and prices can change rapidly, sometimes within minutes [2][3]. Consumer Experiences - A consumer named Cheng Li found that the price of a humidifier he intended to buy fluctuated significantly during the Double Eleven period, ultimately leading him to miss a lower price [3][4]. - Another consumer, Liu Yu, experienced similar issues, noting that the promotional rules were more complex this year, making it challenging to secure the best deals [4]. Market Dynamics - Some merchants claim that Double Eleven prices are the lowest of the year, with strategies focused on thin profit margins and high sales volume [8][9]. - The competitive landscape is shifting, with merchants now prioritizing profitability over sheer sales volume during the Double Eleven event [8][9]. Consumer Sentiment - There is a growing consumer demand for genuine low prices, with shoppers becoming increasingly aware of pricing tactics and expressing fatigue over complex promotional rules [9]. - The perception of Double Eleven as a unique low-price event is diminishing due to the prevalence of regular promotions throughout the year [9].
图说|宿迁:“双十—”快递飞全球 “电商名城”实力圈粉
Sou Hu Cai Jing· 2025-11-11 12:11
erm 2 宿报优选 0400101 20 CRICLE BECKENSFER es FOYER FO ERREVANIER se 2014年11 29785 6 0 0 00 as 2019年08月 11:23 172 272 11:25 tomat a 8 es Integration to TOPER +25 DET 9天 DINGF to Review 23 7100 wal (-1) 800 and and es Forem's - 10003019 er Revealer (1) Call — Manager — 1 — 2010-02-20 10:1 — 2010-01-20 10:12 — 2010-01-20 10:12 — 2010-01-20 — 20:00 — 2010-01-07 — 20:00:00 TOMS not 5 11月11日,猫大力宠物用品科技(宿迁)有限公司将直播间搬进工厂,采用"直播+工厂"模式,让消费 者沉浸式了解企业,不仅提高了产品销量,也增强了消费者黏性。 1 宁之命 OVE E 35 HONGHEI GOUOI YUANJIANG B B.4.05 | www ...
忙碌的“双十一”
Xin Hua She· 2025-11-11 09:36
Core Points - The "Double Eleven" shopping festival has prompted e-commerce and logistics companies across China to operate at full capacity to handle the surge in online shopping logistics [2][4][6] Group 1: E-commerce and Logistics Operations - Various logistics centers, such as those in Nanjing, Qingdao, and Linyi, are actively sorting packages to meet the high demand during the shopping festival [2][4][6] - Workers at multiple logistics hubs, including those operated by China Post, are engaged in sorting and processing packages to ensure timely delivery [10][11][42] - The use of smart sorting lines and automated systems is prevalent in logistics operations, enhancing efficiency in package handling [38][47] Group 2: Live Streaming and Sales - Live streaming sales have become a significant trend, with hosts promoting various products, including clothing and agricultural goods, across different regions [8][15][30] - E-commerce platforms are leveraging live streaming to boost sales, particularly in rural areas, showcasing local products like specialty crops [23][44] - The integration of live streaming with e-commerce is seen as a strategy to attract consumers and increase sales during the shopping festival [17][34]
阿里双11内部的高压战场:KPI翻倍、协同阵痛,品牌仍在观望 | BUG
Xin Lang Ke Ji· 2025-11-11 00:30
Core Insights - The 2025 Double 11 event marks the first full participation of Taobao Flash Sale and the complete implementation of AI within the Alibaba ecosystem [2][3] - Taobao Flash Sale has significantly boosted market share for Alibaba, particularly benefiting from substantial subsidies, but faces challenges in rapid expansion and internal coordination [3][4] Group 1: Performance and Growth - During the Double 11 period, Taobao Flash Sale achieved over 100% growth in transaction volume for 19,958 dining brands and 863 non-dining brands compared to pre-Double 11 figures [4] - Taobao Flash Sale has attracted over 1 billion new users, with expectations of generating trillions in new business in the coming years [4][6] - The company has set ambitious performance targets for all related businesses, often doubling last year's goals, leading to increased pressure on employees [3][6] Group 2: Internal Challenges - The rapid expansion of Taobao Flash Sale has led to significant internal pressure, with employees expressing concerns over workload and alignment of benefits [3][4] - There are issues with information flow and business barriers within the organization, complicating the collaborative process among various business units [7][9] - Employees have noted discrepancies in understanding and executing the new membership system across different business lines, leading to operational complexities [9][10] Group 3: Strategic Adjustments - Alibaba has undergone a major restructuring of its e-commerce business, consolidating various platforms under a new e-commerce group led by Jiang Fan [5][6] - The company is prioritizing its main app's growth while attempting to integrate Taobao Flash Sale with other services like Ele.me and Fliggy [10] - Despite the challenges, there is a general consensus among employees that all business lines are experiencing growth, indicating a positive outcome from the ongoing adjustments [10]
“双11”本地之战 | 紧邻美团,京东折扣超市北京首店将落地门头沟 为何大厂偏爱五环外
Bei Jing Shang Bao· 2025-11-10 14:31
Core Insights - The competition in the instant retail sector is intensifying as major players like JD.com and Meituan are establishing physical stores in close proximity to each other, targeting community commerce as a key battleground [1][3][6] - The focus on community retail is driven by the need to meet high-frequency, essential consumer demands, with both companies leveraging their existing traffic to stimulate local markets [1][4][7] Group 1: Market Dynamics - JD.com is set to open its first discount supermarket in Beijing's Mentougou district, strategically located near Meituan's "Happy Monkey" supermarket, highlighting the competitive landscape [2][3] - The shift towards hard discount models is gaining traction, with companies like Yonghui and Meituan introducing private label products to attract consumers [4][8] - The community retail strategy is characterized by a focus on essential goods and quick delivery, with both JD.com and Meituan aiming to capture local consumer needs [6][7] Group 2: Strategic Positioning - The new JD.com discount supermarket will occupy a space of 47,000 square meters, indicating a significant investment in the community retail sector [2] - Meituan's "Happy Monkey" supermarket, which opened earlier, emphasizes fresh produce and baked goods, showcasing a similar business model [3] - Both companies are avoiding saturated urban core areas and instead targeting suburban markets where operational costs are lower and consumer demand is high [11][12] Group 3: Consumer Behavior - The community-focused retail approach is designed to cater to the needs of densely populated residential areas, with both companies aiming to provide better services to local residents [6][7] - The trend towards discount retailing is a response to changing consumer preferences for value and quality, prompting retailers to streamline operations and reduce costs [8][10] - The collaboration between e-commerce giants and local shopping centers is expected to enhance the shopping experience and drive foot traffic [9][10]
首批国家级合作区公示!江苏两地入选 中国央行:10月末外汇储备3.343万亿美元
Sou Hu Cai Jing· 2025-11-08 02:57
江苏 Jiang Su 今年以来,我国新能源汽车销量势头迅猛,加上消费品以旧换新政策带动作用,大量二手新能源汽车加速涌入交易市场,这也让二手车拍卖 市场活跃起来。数据显示,今年前三季度,全国新能源车拍卖成交量增长52.6%,预计全年成交额超过100亿元。 11月7日,淮安市洪泽区黄集羊肉美食+药膳养生市集火热开幕。 陈凯摄 视觉江苏网供图 股市 Equity Market 11月7日,市场震荡调整,三大指数均冲高回落。沪深两市成交额达2万亿元,较上一个交易日缩量562亿元。盘面上,市场热点较为杂乱, 全市场超过3100只个股下跌。有机硅、氟化工、磷化工、电池等板块涨幅居前,AI模型、软件开发等板块跌幅居前。截至收盘,沪指跌 0.25%,深成指跌0.36%,创业板指跌0.51%。 国内 Domestic 11月7日,中国央行发布数据,10月末外汇储备3.343万亿美元,9月末为3.339万亿美元。中国10月末黄金储备报7409万盎司(约2304.457 吨),环比增加3万盎司(约0.93吨),为连续第12个月增持黄金。 环球 Global 荷兰政府11月7日发布声明称,荷兰经济大臣卡雷曼斯表示,欢迎中方会为安世 ...
法国暂停中国电商希音线上业务运营,外交部回应
11月7日,外交部发言人毛宁主持例行记者会。路透社记者就法国暂停中国电商希音(Shein)在该国线 上业务运营一事提问。 (记者 李治宏) 毛宁表示,具体问题建议向中方的主管部门了解。作为原则,中国政府一贯要求企业依法依规运营,履 行社会责任。"当然,我们也希望有关方面能够奉行市场经济的原则,为各国企业提供一个公平、公正 和透明的营商环境。" ...
比音勒芬,净利润下滑丨消费参考
Group 1 - The core viewpoint of the article highlights that despite a fashion show showcasing its brand, Biyinlefen is experiencing a decline in profits, with a 27.4% drop in net profit for Q3 compared to the previous year [1] - In Q3, Biyinlefen's revenue increased by 3.2% year-on-year to 1.1 billion yuan, while net profit fell to 210 million yuan [1] - For the first three quarters, the company's revenue grew by 6.7% to 3.2 billion yuan, but net profit decreased by 18.7% to 620 million yuan [1] - The increase in sales expenses by 27.8% is attributed to investments in brand rejuvenation, new brand launches, and e-commerce initiatives [1] - Biyinlefen has acquired two international brands, CERRUTI1881 and KENT&CURWEN, which are currently in the investment phase, leading to projected losses for the operating subsidiary [1] - The inventory turnover period increased by 55 days, likely due to new brand incubation and early preparations for e-commerce peak seasons [1] Group 2 - A founder of a leading men's clothing brand noted that domestic high-end brands are gaining opportunities as overseas luxury goods lose their allure, although growth is becoming increasingly challenging [2] - Biyinlefen's willingness to increase market investment indicates the company's optimism about future prospects [2]
昆明山野本源电子商务有限公司成立 注册资本50万人民币
Sou Hu Cai Jing· 2025-11-06 14:26
天眼查App显示,近日,昆明山野本源电子商务有限公司成立,法定代表人为李冬红,注册资本50万人 民币,经营范围为许可项目:食品销售。(依法须经批准的项目,经相关部门批准后方可开展经营活 动,具体经营项目以相关部门批准文件或许可证件为准)一般项目:互联网销售(除销售需要许可的商 品);食品互联网销售(仅销售预包装食品);食品销售(仅销售预包装食品);礼品花卉销售;农副 产品销售;初级农产品收购;食用农产品初加工;食用农产品批发;农产品的生产、销售、加工、运 输、贮藏及其他相关服务;包装服务;图文设计制作;生物基材料技术研发;技术服务、技术开发、技 术咨询、技术交流、技术转让、技术推广;花卉绿植租借与代管理;化妆品批发;化妆品零售;地产中 草药(不含中药饮片)购销;中药提取物生产;中草药收购;工程和技术研究和试验发展(除人体干细 胞、基因诊断与治疗技术开发和应用,中国稀有和特有的珍贵优良品种);新鲜蔬菜批发;新鲜蔬菜零 售;新鲜水果批发;新鲜水果零售;国内贸易代理。(除依法须经批准的项目外,凭营业执照依法自主 开展经营活动)。 ...
广州丽泽电子商务有限公司成立 注册资本5万人民币
Sou Hu Cai Jing· 2025-11-06 10:52
Core Viewpoint - Guangzhou Lize E-commerce Co., Ltd. has been established with a registered capital of 50,000 RMB, indicating a new player in the e-commerce sector focusing on motorcycle and automotive parts [1] Group 1: Company Overview - The registered capital of Guangzhou Lize E-commerce Co., Ltd. is 50,000 RMB [1] - The company operates in various sectors including wholesale and retail of motorcycles and parts, automotive parts, and other consumer goods [1] Group 2: Business Scope - The business scope includes wholesale and retail of motorcycles and parts, research and development of motorcycle components, and internet sales excluding licensed goods [1] - Additional activities include import and export of goods, trade brokerage, domestic trade agency, and business agency services [1] - The company also engages in industrial design services, advertising design and publishing, and sales of various consumer products including clothing, outdoor goods, and cosmetics [1]