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两会热评③丨“副省级消费第一城”,为什么是成都?
Sou Hu Cai Jing· 2026-01-28 11:03
成都万亿级消费"成绩单",是市民的你一单我一单,是企业的左一单右一单。消费行为的背后,是信心 在2026年成都市政府工作报告中,城市消费"成绩单"十分亮眼:作为万亿级消费城市,成都2025年社会消费品零售总额增长5.5%,总量居副省级城市第1 位。 成都2023年晋身万亿级消费城市,此次再次升位,这一"成绩单"殊为不易。当前,外部环境的复杂性、严峻性、不确定性上升,国内有效需求仍显不足。相 比之下,成都、武汉、重庆等中西部核心城市消费稳中有升,增速高于东部沿海城市,消费重心呈现"西移"之势。 ↑春熙路太古里商圈夜景璀璨 势,只是一种结果,"事"在"势"之先。所谓事在人为,成都做对了什么? 简而言之,就是主动作为,开花结果。去年,成都亮出以《提振消费专项行动实施方案》为首的系统性政策组合拳,从供需两端综合发力,加快打造国际消 费中心城市,促进全方位提振消费。 立足传统消费,用好用活"两新"政策,兑现消费品以旧换新补贴超870万件,入选首批全国零售业创新提升试点城市;立足融合消费,打造"蓉城囍事"等品 牌,发展"跟着演展赛剧游成都"票根经济,"融"出文商旅体融合效力,入选国家首批促进体育消费和赛事经济试点城市;立 ...
2026北京两会|丰台:挖潜消费 锚定集群效应
Bei Jing Shang Bao· 2026-01-28 10:32
从京东MALL的"首店+消费"商业模式,到丽泽商务区的"商务+消费"全链条融合,再到园博园、卢沟桥、宛平城景区的"景区+消费"集群效应,这条由东向 西的促消费脉络,不仅勾勒出丰台区消费空间的新布局,更为打造多元融合消费场景提供了抓手。 乘着"丽泽×首都商务新区"成功跻身全市唯一新增培育型国际消费体验区的东风,以往被认为身处北京商业洼地的丰台,正持续发力撬动消费:新增8个商业 项目、改造12个传统项目,丽泽天街、京东MALL等地标相继落成,马家堡、方庄等商圈经"一圈一策"提质升级,长辛店、宛平城商业步行街及花街夜市、 丽泽"怪市"等新消费地标涌现,区域商业活力的变化有目共睹。 对此,市人大代表、国戏凤凰(北京)文化发展有限公司总经理王曦在接受北京商报记者采访时阐释了其核心运营逻辑。丰台文旅集团计划构建三大核心消 费场景矩阵:其一,"十五五"时期,推动"馆桥城园岛河"一体化发展,以红色文化为主题打造沉浸式剧场与特色研学,开发相关IP,塑造红旅融合的综合性 消费场景;其二,依托园博园生态绿色底蕴,结合规划中的酒店群与新型体育项目,打造康养疗愈与新潮运动相融合的消费场景;其三,活化长辛店老镇, 通过"记忆大国潮"项目 ...
发展上新情绪价值成为消费新风口
Sou Hu Cai Jing· 2026-01-28 10:11
Group 1: Consumer Trends and Government Initiatives - The government report emphasizes the need to implement special actions to boost consumption, aligning with the trend of consumption transformation and upgrading in China, addressing new demands for practical, emotional, and knowledge value [4][6] - Emotional value has been recognized as a significant factor in consumer decision-making, with the emotional consumption market in China projected to reach 2.72 trillion yuan by 2025 and exceed 4.5 trillion yuan by 2029, with over 56% of young consumers prioritizing emotional value [4][5] - The report highlights the importance of creating consumption scenarios and expanding quality supply to meet the emotional value demand [4] Group 2: Cultural and Tourism Development - The cultural and tourism industry in Hubei has surpassed a trillion yuan, with a focus on enhancing emotional value through precise supply to attract tourists [7] - Suggestions include developing emotional healing products based on local cultural resources and creating immersive experiences that resonate with young consumers [5][7] - The report advocates for the integration of cultural symbols into modern expressions to engage younger generations and enhance emotional connections with Hubei's cultural heritage [7] Group 3: Water Resource Management - The government report calls for strategic projects to enhance water resource allocation in the Jianghan Plain, which is crucial for food security and ecological safety [10] - Key projects include inter-regional water resource optimization to address multiple challenges such as supply, irrigation, and flood control [10] - Emphasis is placed on the need for top-level design and collaboration among departments to ensure the successful implementation of water resource projects [10] Group 4: Manufacturing and International Expansion - The report introduces initiatives for manufacturing industries to expand internationally, encouraging collective efforts among companies to establish overseas industrial parks [11][12] - The focus is on transitioning from simple product exports to capacity expansion in emerging markets, which can mitigate geopolitical trade barriers [11] - Recommendations include creating a supportive environment for companies to collaborate internationally, sharing resources, and reducing risks associated with overseas ventures [12][13]
数读2025 6组数据透视消费市场活力涌动
Group 1 - The core viewpoint highlights a significant growth in cultural and tourism consumption, with revenue from artistic creation and performance sales increasing by 17.3% year-on-year [2] - The innovation in immersive and scenario-based business models has led to an upgrade in cultural tourism consumption, with travel agency and related services, scenic spots, and leisure sightseeing activities seeing revenue growth of 11.2%, 26.1%, and 14.6% respectively [3] - Digital empowerment is driving new consumption patterns, with internet life service platforms and food delivery sales increasing by 9.4% and 13.3% respectively, indicating a robust development in various life service industries [5] Group 2 - Health-related consumption is becoming a new hotspot, with sales in sports exhibition services and sports consulting services growing by 12.2% and 27.8% respectively, alongside a general increase in health management and wellness services [7] - The demand for elderly care, social assistance, and nursing home services has seen substantial growth, with increases of 24.9%, 23.1%, and 15.4% respectively, reflecting a societal shift towards improved childcare service systems [10] - The expansion of tax refund policies for outbound travelers has significantly boosted inbound consumption, with the number of travelers processing tax refunds increasing by 305% and the sales of tax refund goods rising by 95.9% year-on-year [11]
数读20256组数据透视消费市场活力涌动
Ren Min Wang· 2026-01-28 07:39
Group 1 - The core viewpoint highlights the significant growth in various sectors of cultural and tourism consumption, indicating a revitalization of consumer activity [2][3][4][5][9] - Revenue from artistic creation and performance sales increased by 17.3% year-on-year [2] - Sales revenue from travel agencies and related services, scenic spots, and leisure sightseeing activities grew by 11.2%, 26.1%, and 14.69% respectively [3] Group 2 - New consumption patterns are emerging, with internet life service platforms and food delivery sales increasing by 9.4% and 13.3% year-on-year [4] - Digital cultural consumption, represented by gaming and animation, shows significant potential with a 16.69% increase in sales revenue [4] - Health-related consumption is becoming a new hotspot, with sales revenue from health management, wellness services, and sports health services growing by 11.7%, 12%, and 16.5% respectively [5] Group 3 - The demand for elderly care, social assistance, and nursing home services is on the rise, indicating a sustained release of consumption potential [6] - The revenue from nursery services increased by 5.4% year-on-year, reflecting the ongoing development of childcare service systems [7] Group 4 - There is a continuous expansion of inbound consumption, with the number of outbound travelers eligible for tax refunds increasing by 305% year-on-year [9] - The sales volume of tax refund goods rose by 95.9%, and the total tax refund amount increased by 95.8% [9] - The number of regions implementing new tax refund policies has increased, with 12,930 stores offering tax refund services, including over 7,000 providing "buy and refund immediately" services [9]
各地非遗民俗“串珠成链”点亮佳节 “到中国过春节”成为新潮流新风尚
Yang Shi Wang· 2026-01-28 07:04
Group 1 - The core viewpoint of the articles highlights a significant increase in tourism during the upcoming Spring Festival, driven by family-oriented travel and cultural experiences, with a notable rise in theme park hotel bookings by over 90% year-on-year [1][3] - The combination of cultural experiences, such as folk customs and unique dining, is becoming a prominent trend in tourism consumption for the Spring Festival, making family-based cultural tourism a key growth point [3][4] - Popular travel destinations include both snow tourism and warm-weather escapes, with booking volumes for places like Sanya and Haikou in Hainan nearly doubling [4][7] Group 2 - The duration of travel is primarily focused on 5 to 7 days, with a new trend of mid-holiday travel emerging, where many tourists choose to delay their departure, allowing for both returning home and vacationing [7] - The booking volume for mid-holiday travel products has increased by over 30% year-on-year, with a peak on the third day of the New Year, showing a growth of over 40% compared to the previous year [7] - Immersive experiences in intangible cultural heritage are driving the popularity of "hidden gem cities," with various regions offering unique cultural interactions that attract tourists [13][15][18] Group 3 - The trend of inbound tourism is gaining momentum, with "spending the Spring Festival in China" becoming increasingly popular among foreign tourists, particularly from countries like Singapore, Australia, and Canada [22][24] - The booking volume for foreign tourists planning to celebrate the New Year in China has seen a ninefold increase from Argentina and over double from several European countries [24][26] - Major cities like Shanghai, Guangzhou, Beijing, and Chengdu are preferred destinations for foreign tourists, while lesser-known locations like Guilin and Jinan also show significant growth in visitor numbers [26][28]
数字IP赋能地域文化叙事 “游戏+文旅”开启新尝试
Zhong Guo Jing Ji Wang· 2026-01-28 05:56
专家表示,从文化发展与产业融合的视角看,地方文旅与这些头部数字IP的共创,正成为一种可复制、 可升级的合作范式,为文旅资源的数字化活化提供了具有参照意义的实践路径。 此次联动选取了丝绸之路上的两大"马文化"实体遗产,分别是集历史军事底蕴与自然奇观于一体的张 掖,以及承载生物基因与传奇想象的新疆汗血宝马基地,进行了一次深度的文化资源数字化整合,提炼 出"山河气魄、战神精神、天马风骨"三重精神内核,并最终凝练为"九州神骏"系列年度幻兽形象。三方 将以此幻兽为核心载体,推出系列年度宣传纪录片,依托富有张力的影像语言与数字技术,系统整合丝 路沿线"马"文化遗产资源,探索数字IP与实体文旅的创新表达路径,旨在携手塑造具有时代气息的"中 华天马"文化标识。 中国经济网北京1月28日讯(记者 成琪)随着甲辰马年临近,蕴含"龙马精神""马到成功"等吉祥寓意 的"马文化"热度攀升,已成为文旅市场的重要主题。各地相继推出系列化、场景化的"马"主题文旅活 动,而在数字空间,一场跨越地域、联结虚实的文化共创也正在展开——网龙网络公司旗下经典游戏IP 《魔域》,联合甘肃张掖,以及新疆汗血宝马基地,以"水墨绘山河,神骏踏世来"为核心主题 ...
西城区区长郅海杰:做好中轴线申遗“后半篇文章”
Xin Jing Bao· 2026-01-28 04:40
Core Viewpoint - The economic development of Xicheng District during the "14th Five-Year Plan" period has been significant, with a GDP exceeding 600 billion yuan and a focus on high-quality development in the upcoming "15th Five-Year Plan" period [1][2]. Economic Development - Xicheng District's GDP surpassed 600 billion yuan during the "14th Five-Year Plan," with an average annual growth rate of approximately 5.2% [2]. - The district's per capita disposable income remains among the highest in the city [2]. - The financial sector has solidified its role as a stabilizing force, with asset management institutions expected to manage over 21 trillion yuan by 2025, accounting for about half of the city's total and one-eighth of the national total [2]. - The establishment of a national-level financial technology demonstration zone has led to a tax revenue contribution that is 36 times greater than before the relocation of the "Animal Garden Wholesale Market" [2]. Development Goals for the "15th Five-Year Plan" - The district aims to enhance the financial sector's role, improve various financial services, and strengthen the capital market ecosystem centered around the Beijing Stock Exchange [3]. - There is a focus on developing new productive forces, particularly in data industries and artificial intelligence, with plans to create high-energy data industry clusters [3]. - The district will promote domestic demand and openness through various cultural and economic events, enhancing consumer potential [3]. Urban Environment and Cultural Heritage - The successful application for UNESCO World Heritage status for Beijing's central axis presents both an honor and a responsibility for Xicheng, emphasizing the importance of cultural heritage protection and utilization [5]. - Plans include the establishment of two demonstration zones for cultural heritage protection and utilization, with efforts to open historical sites to the public [7]. Urban Renewal and Living Conditions - In the past year, over 1,000 households participated in a rental application program, and 126 old residential areas were renovated, covering 205 million square meters [8]. - The district plans to deepen the "whole courtyard retreat" model, encouraging social capital participation in urban renewal [8]. - There are ongoing efforts to improve urban infrastructure, including the construction of new parking facilities and the enhancement of public transport systems [10]. Environmental Quality - Xicheng achieved a historic low in PM2.5 annual average concentration at 29.3 micrograms per cubic meter, with over 80% of days classified as good air quality [11]. - The district will continue to implement measures to improve air quality and promote green urban development [11].
人群精准适配 场景深度融合
Jin Rong Shi Bao· 2026-01-28 04:33
Group 1 - The service consumption market is experiencing significant growth, with projections indicating that by 2025, per capita service consumption expenditure will increase by 4.5%, accounting for 46.1% of total per capita consumption expenditure [1] - The focus of competition in the consumer goods and retail industry has shifted from "capturing market share" to "creating meaning," reflecting a more mature and rational consumer base that seeks emotional resonance and identity recognition [2] - The "performance economy" is expected to see 640,400 commercial performances in 2025, a 6.58% increase from 2024, with an audience of 194 million, indicating a strong demand for immersive and personalized experiences [2] Group 2 - Major cities like Beijing and Shanghai are actively promoting the opening of new stores, with Beijing expecting 1,068 new stores and Shanghai 848 new stores by the end of 2025, enhancing social engagement among younger consumers [3] - The "silver economy" is emerging as a new growth area, with policies aimed at optimizing elderly care services and products, reflecting a shift in elderly consumer needs towards quality and diversified service experiences [4] - Various regions are piloting exclusive services for the elderly, indicating a market shift towards high-quality, emotionally resonant consumption experiences for older demographics [4] Group 3 - Service consumption is evolving through cross-industry integration, with models like "culture + tourism" and "digital + night economy" breaking down barriers and creating a multi-dimensional consumption ecosystem [5] - The "Su Chao" consumption tracking report indicates that integrated service scenarios have generated 37.96 billion yuan in revenue, showcasing the potential of immersive experiences in service consumption [6] - Online retail is projected to reach 15.97 trillion yuan in 2025, growing by 8.6%, with physical goods online retail accounting for 26.1% of total retail sales, highlighting the importance of digital integration in enhancing service consumption [6] Group 4 - Analysts suggest increasing investment in public service sectors such as elderly care, childcare, culture, and tourism to meet diverse consumer needs, emphasizing the role of technology in creating new service offerings [7] - Financial services should adapt to the unique characteristics of family-oriented consumption, moving from standardized to customized financial solutions to enhance the overall service consumption experience [7]
地方两会图景:从政府报告里看甘肃开局之年高质量发展
Zhong Guo Fa Zhan Wang· 2026-01-28 04:00
Core Viewpoint - Gansu Province aims for high-quality development in 2026, setting a GDP growth target of approximately 5.5% and ensuring grain production remains above 13 million tons, while focusing on ecological governance and public welfare projects [1][3]. Economic Development - Gansu will enhance traditional industries such as non-ferrous metallurgy, petrochemicals, and equipment manufacturing, while also fostering new sectors like data centers, biomedicine, and commercial aerospace [3]. - Investment and consumption will be key drivers, with significant infrastructure projects including multiple railway constructions and airport developments planned [3]. Cultural and Tourism Development - Gansu will leverage its historical and natural resources to enhance cultural heritage protection and promote deep integration of culture and tourism, aiming for a year-round development model [4]. Regional Coordination - Lanzhou is positioned as a core city to drive technological innovation and industrial renewal, with the "Lan-Bai" economic circle expected to stimulate growth in surrounding areas [5]. - The Hexi Corridor economic belt will focus on green growth through renewable energy and modern agriculture, while the southeastern region will emphasize industrial and cultural tourism [5][6]. Ecological Protection - Gansu will prioritize ecological protection, with ongoing efforts in the Qilian Mountains and key ecological projects, aiming to complete 12.65 million acres of land greening [7]. - The government has outlined ten public welfare projects for 2026, including educational support and healthcare initiatives, to improve the quality of life for residents [7][8].