小时候翻看地摊读物时，"张飞杀岳飞""孙悟空三打哥斯拉""葫芦娃大战圣斗士"的情节令我大受震撼，没曾想成年以后还会看到离谱程度不相上下的故 事，这便是最近官宣定档 12 月 6 日开播的中外合拍动画《我的哪吒与变形金刚》。 有些资深动画观众或多或少曾听说过，这部动画由央视和孩之宝共同打造，早在2017年就已经立项。从宣布立项到眼下定档，无论何时的网友反应都如出 一辙——话到嘴边全变成了吐槽。 搞创新，还是毁童年？ 哪吒和变形金刚，一个是中国神话人物，一个是美国经典IP，二者相结合的确很有噱头和看点，自2017年公布项目至今，每每放出一个预告片，都有几十 万播放量和大量讨论。 在动画预告里，擎天柱和哪吒共同出镜就带给大家不小的冲击。片中哪吒、石矶娘娘等形象都出自2003年央视播出的国产动画《哪吒传奇》，一众汽车人 沿用美国动画《变形金刚之赛博志》的形象，这熟悉又陌生的观感仿佛AI合成一样怪异。直到看到画面中的哪吒变成了机甲形态，满屏弹幕只剩下"？"， 粉丝的沉默震耳欲聋。 《哪吒传奇》作为一代中国年轻人的童年记忆，其经典又不失深度的剧情深入人心；《变形金刚》则是运营数十年，粉丝遍布全球的科幻IP。像《我的哪 吒 ...

Core Insights - The upcoming "Million Talents Gathering in South Guangdong - Cultural Industry Talent Fair" on November 15 aims to connect cultural industry talents with job opportunities, showcasing the growth of Guangdong's cultural sector [2][7] - The event emphasizes precise matching of job roles with talents, focusing on the innovative needs of cultural enterprises and the specialties of cultural youth [3][5] Group 1: Event Overview - The event will feature over 100 cultural enterprises offering nearly 10,000 quality job positions, covering various sectors such as performing arts, animation, and digital content [3][4] - It will include recruitment matching, policy showcases, a creative market, and lectures, creating a comprehensive platform for talent and industry interaction [2][3] Group 2: Industry Participation - Major companies participating include Tencent, NetEase, and 37 Interactive Entertainment, representing a full industry chain from research and development to distribution [4] - The event will also highlight the importance of cross-disciplinary talents who understand both technology and content, as emphasized by companies like 趣丸科技 [4][5] Group 3: Creative Market - The creative market will showcase advancements in "technology + culture" and "creativity + design," featuring various sectors such as cultural technology and non-heritage aesthetics [6] - Notable exhibits will include VR projects, AI art generation, and local design brands, aiming to provide immersive cultural experiences [6] Group 4: Economic Impact - Guangdong's cultural enterprises are projected to generate 2.5 trillion yuan in revenue in 2024, accounting for approximately one-sixth of the national total [6] - The cultural sector's new business models are expected to achieve 915 billion yuan in revenue, reflecting a growth rate of 10.5% [6]

Core Viewpoint - The "Million Talents Gather in South Guangdong" cultural industry job fair will be held on November 15, 2025, in the Guangdong-Hong Kong-Macao Greater Bay Area, aiming to provide diverse job opportunities in the cultural sector, particularly in finance news, data research, and media integration [1]. Group 1: Event Overview - The job fair will feature participation from the Southern Finance All-Media Group, offering positions such as reporters, project operators, full-stack development engineers, resident researchers, and financial news editors [1]. - Approximately 80 leading companies from various sectors will release over a thousand job openings, catering to a wide range of talents [3]. Group 2: Industry Focus - The recruitment event focuses on six key support areas of Guangdong's cultural industry, including film, performing arts, animation, online gaming, e-sports, and online audio-visual sectors [3]. - Major players in the domestic animation and gaming sectors, such as Tencent Games and NetEase Games, will be present, along with international leaders like 37 Interactive Entertainment and Quwan Network, offering numerous job opportunities across various roles [3]. Group 3: Recruitment Experience - The event will feature the "Greater Bay Area Talent Port Lecture Hall" and a "Cultural Industry Creative Market," creating an immersive experience that combines appreciation, inspiration, interaction, and functionality [5]. - The lecture hall will host industry leaders sharing practical experiences in the cultural creative field, while the creative market will showcase advanced industrial achievements and explorations in "technology + culture" and "creativity + design" [5]. Group 4: Job Opportunities - Various companies will offer positions across different cultural sectors, including: - Guangdong Radio and Television Station: Video directors, hosts, new media operations, and full-media editing [7]. - Southern Media Group: Content production, technical research, and product planning [7]. - Tencent Technology: Roles in marketing, public relations, and product planning [9]. - 37 Interactive Entertainment: Positions for game art PMs, 3D effect artists, and scene concept artists [9]. - The job fair will provide a platform for graduates and professionals in the cultural industry to explore diverse career paths [3][5].

Group 1 - The "Million Talents Gather in South Guangdong" cultural industry job fair will be held on November 15, 2025, in the Guangdong-Hong Kong-Macao Greater Bay Area [1] - The event will feature participation from Southern Finance All-Media Group, offering positions in journalism, project operations, full-stack development, and financial news editing [1] - Approximately 80 leading companies will release over a thousand job openings, focusing on key support areas of Guangdong's cultural industry, including film, performing arts, animation, and esports [1][2] Group 2 - Major players in the domestic animation and gaming sectors, such as Tencent Games and NetEase Games, will be present, providing diverse employment opportunities [2] - The film and animation sector will also see participation from notable companies like Huasheng Fantawild and Aofei Entertainment, offering a range of positions [2] - The event will include five themed recruitment zones and a "Greater Bay Area Talent Port Lecture Hall" to enhance the experience for job seekers [2][3] Group 3 - The "Cultural Industry Creative Market" will showcase advanced industrial achievements and explorations in the "Technology + Culture" and "Creativity + Design" fields [3] - A policy display area will interpret the "Six Major Policy Packages" supporting the cultural industry, helping participants understand policy benefits and development opportunities [3]

Core Insights - The increasing popularity of Chinese audiovisual works, such as films and TV dramas, among international audiences highlights the cultural allure of contemporary China [4][5][9] - Foreign influencers and students express their admiration for Chinese culture through engagement with various media, leading to deeper cultural connections [5][9][14] Group 1: Cultural Engagement - International audiences, including foreign bloggers and students, are drawn to Chinese dramas like "Empresses in the Palace," which serve as gateways to understanding traditional Chinese culture [5][8] - The exploration of Chinese history and language through media has become a significant aspect of cultural exchange, with individuals sharing their experiences and insights on social platforms [8][9] Group 2: Impact of Chinese Variety Shows - Chinese variety shows have gained traction among foreign viewers, providing a window into contemporary Chinese pop culture and societal issues [9][10] - The diverse formats and themes of these shows resonate with audiences, fostering discussions and connections across cultural boundaries [10][12] Group 3: Film Appreciation - The rise of Chinese cinema, including notable films and the emergence of female directors, showcases the industry's growth and diversity [14][15] - Understanding the subtleties of Chinese films, such as cultural references and narrative techniques, enhances the viewing experience for international audiences [15][16]

Core Viewpoint - The article discusses the challenges and strategies of companies in the film industry, particularly focusing on Light Media's efforts to leverage IP (Intellectual Property) for sustained revenue generation through various derivative products and business transformations [2][5]. Group 1: Company Strategies - Light Media is actively extending the popularity of its IP "Nezha" through various derivative products, including toys, games, and theme parks, aiming to create a long-term revenue stream [2][3]. - The company plans to transform from a "high-end content provider" to an "IP creator and operator," establishing new subsidiaries focused on anime, games, and merchandise sales [3][5]. - Light Media's chairman indicated that the revenue from derivative products related to "Nezha" could potentially exceed hundreds of billions of RMB, highlighting the significant market opportunity [3][4]. Group 2: Industry Challenges - The film industry has faced significant revenue volatility, with Light Media's revenue fluctuating dramatically from 14.92 billion RMB in 2018 to 28.29 billion RMB in 2019, and experiencing substantial declines during the pandemic [5][6]. - The overall film market has shown signs of decline, with ticket sales and audience numbers dropping by 22.7% and 23.1% respectively in 2024 compared to previous years [10]. - Many companies, including Light Media, have previously attempted to diversify their revenue streams through various ventures, but these efforts often resulted in limited success and did not significantly impact overall performance [11][12]. Group 3: Market Trends - The rise of emotional consumption in recent years has created a favorable environment for film companies to monetize their IPs through various channels, including merchandise and collaborations with other brands [4][12]. - Historical examples show that while some IP monetization efforts have been successful, many have failed due to poor product quality or misalignment with audience preferences [14][15]. - The sustainability of IP-driven revenue is uncertain, as the popularity of IPs can be fleeting, leading to potential mismatches in production and market demand [17].

Core Viewpoint - The article discusses the phenomenon of "mourning the Ming Dynasty" in contemporary Chinese culture, exploring its origins, implications, and the emotional responses it evokes in society [20][36][48]. Group 1: Historical Context - The concept of mourning the Ming Dynasty has roots in the early 20th century, influenced by the Redology school, which viewed literary works as reflections of political events and historical figures [36][41]. - The sentiment of mourning the Ming is linked to the historical narrative that positions the Qing Dynasty as a negative force, leading to a romanticized view of the Ming as a lost ideal [41][42]. Group 2: Cultural Impact - The mourning sentiment has permeated various forms of media, including literature, games, and music, where references to the Ming Dynasty attract significant attention and engagement [20][22][23]. - The phenomenon has evolved into a trend where any content associated with the Ming Dynasty garners increased viewership, indicating a collective nostalgia and emotional investment in this historical narrative [20][22]. Group 3: Emotional and Social Dynamics - The mourning of the Ming Dynasty serves as a form of emotional expression and anxiety relief, reflecting a collective desire to confront historical grievances and current insecurities [48][57]. - The article highlights the divisive nature of this sentiment, where discussions around the Ming and Qing Dynasties can lead to heated debates and social tensions, showcasing the complexities of historical interpretation in modern society [52][59]. Group 4: Future Implications - The article suggests that the fixation on historical narratives, such as mourning the Ming, may hinder a balanced understanding of history and impede progress in contemporary society [74]. - It emphasizes the importance of appreciating the current era's stability and peace, rather than being consumed by past grievances, advocating for a more constructive approach to historical discourse [74].

Core Viewpoint - The article discusses the phenomenon of "mourning the Ming Dynasty" in contemporary Chinese culture, highlighting how various forms of media, including popular animations like "Pleasant Goat and Big Big Wolf," have been interpreted as allegories for the Ming Dynasty's fall and the subsequent Qing Dynasty's rise [1][4][10]. Group 1: Cultural Interpretation - "Pleasant Goat and Big Big Wolf" is viewed as a reflection of the Ming-Qing transition, with characters symbolizing historical figures and events from the Ming Dynasty [4][7]. - The sheep represent the Ming Dynasty, while the wolves symbolize the Qing Dynasty, creating a narrative of conflict and eventual reconciliation [7][10]. - The internet culture has embraced the "mourning the Ming" theme, with content creators leveraging this narrative to attract viewership and engagement [10][11]. Group 2: Historical Context - The mourning sentiment for the Ming Dynasty has historical roots, influenced by the political and social upheavals of the early 20th century, particularly during the fall of the Qing Dynasty [19][24]. - The emotional response to the Ming's fall is tied to a collective memory of national humiliation during the Qing era, which has been emphasized in educational narratives [26][28]. - This historical context has led to a dichotomy where the Ming is idealized as a symbol of national pride, contrasting sharply with the negative perception of the Qing [24][26]. Group 3: Modern Implications - The current trend of "mourning the Ming" reflects deeper societal anxieties and a desire for national identity amidst modern challenges [31][37]. - The phenomenon has sparked debates on social media, with some advocating for a cessation of this narrative, arguing it trivializes historical suffering [31][34]. - The article suggests that this fixation on historical grievances may hinder societal progress and unity, emphasizing the need for a balanced perspective on history [49][51].

Core Viewpoint - The article discusses the phenomenon of nostalgia-driven consumption in the gaming industry, particularly focusing on the resurgence of classic games through remakes and remasters, highlighting the balance between preserving original elements and introducing modern innovations [5][24]. Group 1: Nostalgia and Market Trends - The voting event "Decisive Battle on the White Hair Summit" saw 580,000 participants, with "Pleasant Goat" winning with an 86% support rate, indicating a strong nostalgic connection among consumers [1]. - The gaming industry has witnessed a wave of nostalgia-driven products, with classic games being revived, such as "Mole Manor," which attracted over 10 million pre-registrations shortly after its launch [7][10]. - The success of remakes like "Resident Evil 4" and "Final Fantasy" series demonstrates the commercial viability of leveraging established IPs, with "Resident Evil 4" achieving over 10 million sales [12][24]. Group 2: Consumer Behavior and Emotional Demand - Players exhibit a strong emotional attachment to classic games, often seeking to relive their childhood experiences, which drives demand for remakes [10][20]. - The gaming community is divided between "purists" who desire faithful reproductions and "innovators" who seek new experiences, creating a tension in the remake market [25][29]. - The article emphasizes that true nostalgia consumption involves a genuine connection to the past, rather than merely exploiting it for profit [29][31]. Group 3: Industry Dynamics and Challenges - The revival of classic games is not just about nostalgia; it also reflects deeper industry changes, including advancements in technology that allow for significant upgrades in graphics and gameplay [12][20]. - The article warns against the oversaturation of the market with low-quality remakes, which could lead to consumer fatigue and skepticism towards future releases [27][29]. - It stresses the importance of balancing nostalgia with innovation to ensure the longevity of remakes in the gaming industry [31].

Core Viewpoint - The article highlights the significant box office success of the animated film "Nezha: The Devil's Child" and its impact on the Guangdong economy, particularly in the toy and IP (Intellectual Property) sectors, showcasing the region's manufacturing capabilities and potential to create a vibrant IP ecosystem [1][3][5]. Box Office Performance - As of March 1, the film "Nezha: The Devil's Child" has achieved a cumulative box office of over 14.32 billion yuan, ranking it among the top seven films globally [1][2]. - Guangdong province leads in box office contributions with 1.544 billion yuan, accounting for 84.4% of the film's total revenue in the province [3][4]. Economic Impact - The "Nezha economy" has led to a surge in demand for related merchandise, with significant orders flowing into Dongguan, a major manufacturing hub [5][6]. - Dongguan's efficient supply chain allows for rapid product delivery, reducing the typical turnaround time from two weeks to ten days, which is crucial for the fast-paced toy industry [6]. IP Development and Market Trends - Guangdong is positioning itself to build a robust IP ecosystem, leveraging its manufacturing base and market-oriented strategies to develop and commercialize original content [7][8]. - The province has a strong track record in creating successful children's animation IPs, with significant contributions to the national market [9][10]. Industry Growth and Future Prospects - The gaming industry in Guangdong is projected to generate revenues of 260.43 billion yuan in 2024, representing nearly 80% of the national total, indicating a strong growth trajectory for the region's entertainment sectors [12]. - Companies in Guangdong are innovating retail models by combining local manufacturing with IP collaborations, enhancing their global reach and market presence [12].