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上海“路易号”已吸引87个国家及地区海外游客
Sou Hu Cai Jing· 2026-01-12 01:52
"路易号"已吸引87个国家及地区海外游客,带动周边退税销售额爆发式增长 "静安离境退税的高增长,彰显了静安高端消费集聚优势与增长活力。"静安区商务委负责人说。《静安 国际友好城区建设实施方案》以"四大行动"20项举措、90项重点任务系统性优化环境,叠加"路易号"等 标杆项目落地与离境退税服务持续升级,让静安成了国际游客、国际中高端客群消费打卡的优选地、首 发地,磁吸效应愈发凸显。 静安区持续织密"5分钟便捷网",全区汇聚超800家退税商店,其中"即买即退"商户突破100家,形成覆 盖多业态的高端消费退税服务集群。目前,静安区离境退税笔均金额为全市均值的2倍,居全市首位。 静安区商务委负责人说,接下来,静安将继续深化政策创新与部门联动,打造入境消费便利化示范样 板,为上海国际消费中心城市建设贡献更多"静安力量"。 (来源:解放日报 记者 唐烨) 路威酩轩大中华区总裁吴越观察到,在此轮静安离境退税销售额激增的背后,有一个重要变化——"越 来越多海外消费者来中国买进口商品,这在过去是不能想象的"。 作为上海国际消费中心城市核心承载区,静安早已是国际消费客群的重要目的地。去年以来,这一趋势 更为明显:静安离境退税销售 ...
“路易号”已吸引87个国家及地区海外游客 带动周边退税销售额爆发式增长 入境游新趋势:来中国买进口商品
Jie Fang Ri Bao· 2026-01-12 01:46
2025年下半年,受益于"路易号",兴业太古汇迎来持续大客流,不少消费者是金发碧眼的外国游 客:先在"路易号"打卡、购物,再到兴业太古汇"买买买"。"去年下半年较上半年,兴业太古汇'即买即 退'交易单数增长了约700%,消费金额同比增幅近400%。其中在'路易号'完成退税的单数占商场总单数 的三成。"兴业太古汇相关负责人介绍,"我们商场内的退税商店近50家,近90%为国际品牌,涉及珠 宝、腕表、时装、鞋履、皮具、彩妆、护肤、香氛、生活方式等多个业态,受到海外消费者欢迎。" 除了"路易号",另一个有力的例证是去年CELINE在张园举办的全球首发活动。活动通过联营模式 为品牌提供离境退税"绿色通道",实现"首秀即享退税",吸引国际中高端消费者"打着飞的"来购买首发 新品。首场活动后,单日离境退税销售额占比达15%,远超品牌预期。 "静安离境退税的高增长,彰显了静安高端消费集聚优势与增长活力。"静安区商务委负责人说。 《静安国际友好城区建设实施方案》以"四大行动"20项举措、90项重点任务系统性优化环境,叠加"路 易号"等标杆项目落地与离境退税服务持续升级,让静安成了国际游客、国际中高端客群消费打卡的优 选地、首发 ...
恶意退货、“买真退假” 网购乱象怎么管?
Xin Lang Cai Jing· 2026-01-12 00:26
网购是如今很多人买衣服的主要方式,很多平台上也都有"七天无理由退货"的规则,让消费者可以放心 买、放心退。然而,这个原本为保护消费者而设立的机制,如今却被一些人恶意利用。一些商家表示, 一旦遭遇恶意退货,常常会遇到取证难、维权成本高的问题。于是现在一些商家,特别是服装商家,也 想了不少招儿,比如用超大吊牌。 网购恶意退货谁来管?怎么管?保护消费者利益的同时,也保护好商家的正常权益,还能做什么? 电商服装商户频遭恶意退货 无奈又无助 言沁沁是一名有着多年经验的电商从业者,主营时装品类。过去,她的主要精力都在款式推广和订 单运营上,但近两年,她的时间更多花在了退货件的处理上。 言沁沁想不通的是,店里的服装没有质量问题,但仍然不断遭遇退货,甚至有些退单明明已经超过 了"七天无理由退货"的期限,但消费者依然以各种理由申请退货。 商户 言沁沁:正常来讲是支持7天无理由退货,但是最长的售后期,能在平台发起售后的时间是 15天,15天之内都可以申请退货。更过分的,有的人签收两三个月后说衣服没有穿、穿不了,问能不能 退。 记者在言沁沁的电商后台看到,一旦售后通道开启,双方都需要提供各种证据来证明订单的情况。 正常的退货处理很 ...
海南离岛免税元旦消费红火,LVMH中国市场门店接连关闭
Nan Fang Du Shi Bao· 2026-01-07 04:49
刚刚过去的元旦假期是海南自贸港封关运作后的首个小长假,三亚、海口等地离岛免税销售表现强劲。据海口海关的统计数据,2026年1月1日至3日,海关 共监管离岛免税商品销售44.2万件,同比增长52.4%;购物人数8.35万人次,同比增长60.6%;购物金额7.12亿元,同比增长128.9%。1月1日元旦当日,海南 离岛免税购物金额2.51亿元,同比增长93.8%。同时,LVMH多个品牌开启中国关店行动,与其形成鲜明对比。 海口日月广场免税店。 这是海南自贸港全岛封关后的首个假期。在正式启动全岛封关前1个月,离岛免税迎来了新一轮的政策调整,离岛免税政策享惠对象扩大至离境旅客,商品 种类扩大至47类。离境游客成为离岛免税购物消费的新增长点。自海南离岛免税新政实施以来,海口海关共监管离岛且离境旅客购买离岛免税商品金额超过 2100万元。 新政亦取消了岛内居民"即购即提"购物次数的限制,岛内居民一个自然年度内有离岛记录,即可全年不限次购买15类"即购即提"商品。各大免税店针对"岛 民"推出系列活动,并对商品供给进行全面优化,提供"即购即提"岛民组合包和优惠,激发了居民购物热情、提升了体验,使得今年元旦有更多本地居民到 免 ...
MO&Co.官宣张曼玉成为全球品牌代言人
Jing Ji Guan Cha Bao· 2025-12-26 07:50
近日,MO&Co.正式官宣演员张曼玉出任品牌全球代言人。据悉,张曼玉与MO&Co.的缘分可追溯至 2014年品牌十周年纪念大秀,她以DJ身份现身秀场;时隔十年,MO&Co.与张曼玉再次携手,这一次不 再是秀场DJ与品牌的短暂交集,而是升级为全球品牌代言人的深度绑定。此外,MO&Co.同步发布由张 曼玉出演的全新时装短片,影片以克制而真实的镜头语言,捕捉她日常生活中自然松弛的片段。 MO&Co.品牌表示,这种忠于当下、从容自在的状态,正是张曼玉独有、亦无法复制的风格气质,也是 MO&Co.所珍视的精神内核。 (原标题:MO&Co.官宣张曼玉成为全球品牌代言人) ...
被金价牵着走的老铺黄金,还远远不是一个奢侈品牌
Xin Lang Cai Jing· 2025-10-31 01:27
Core Viewpoint - The recent opening of Laopu Gold's new store in Shanghai has led to a significant increase in consumer interest, but the company's pricing strategy, which involves raising prices while gold prices are falling, has sparked consumer skepticism about its value proposition [1][2][7]. Pricing Strategy - Laopu Gold has implemented a fixed pricing strategy typical of luxury jewelry brands, with prices determined by raw material costs, craftsmanship, and R&D expenses, rather than fluctuating with real-time gold prices [6][8]. - The company has raised prices three times in 2025, with the latest increase of 18% to 25% being the largest of the year, coinciding with a significant drop in gold prices [1][7]. Consumer Behavior - Consumers continue to base their purchasing decisions on the fluctuations in gold prices, comparing Laopu Gold's prices with those of competitors like Chow Tai Fook and Chow Sang Sang [2][7]. - The perception of Laopu Gold's products is heavily influenced by the current gold market, leading to concerns about the brand's ability to maintain value [1][2]. Profitability and Margins - Laopu Gold's gross margin is higher than that of its competitors, with a reported margin of over 41% at the end of 2024, but it has seen a decline to 38% in the first half of 2025 due to misalignment with gold price increases [7][8]. - The company's profitability remains highly dependent on gold prices, with cumulative price increases for Laopu Gold's products in 2023 nearing 50% to 60%, mirroring the rise in international gold prices [7][8]. Brand Positioning - Unlike high-end luxury brands such as Hermès and Chanel, which have a gross margin of 60% to 80% and a strong pricing power, Laopu Gold's pricing model does not allow for significant deviation from raw material costs [8][9]. - The brand lacks substantial marketing investment, which limits its ability to create a unique luxury narrative and establish a higher premium in the market [9][10]. Market Competition - Laopu Gold faces competition from both high-end brands and mid-range competitors, with brands like Shenzhen Shuibei producing imitations that dilute Laopu Gold's uniqueness [10]. - Traditional brands are also increasing their investment in ancient gold craftsmanship, further intensifying competition in the market [10].
安宁控股(00128.HK)预计前三季度净利润为2100万港元 同比实现扭亏为盈
Ge Long Hui· 2025-10-23 10:47
Core Viewpoint - Anning Holdings (00128.HK) is expected to report a significant turnaround with a projected profit of approximately HKD 21 million for the nine months ending September 30, 2025, compared to a loss of HKD 7.9 million for the year ending December 31, 2024 [1] Financial Performance - The improvement in financial performance is attributed to several factors: - The fashion retail business recorded a slight profit of approximately HKD 2.1 million, primarily due to the sale of a large amount of impaired old inventory and reduced operating expenses, compared to a loss of HKD 3.9 million for the year ending December 31, 2024 [1] - The vacation center and club business ceased operations in mid-June 2024, incurring a loss of HKD 6.1 million during the nine months ending September 30, 2024 [1] - The net gains from the group's investment portfolio, both realized and unrealized, increased, mainly due to the appreciation in fair value of private equity fund investments, benefiting from the recovery in the stock market where some of the funds' investments are located [1]
上海时装周开幕 中国时尚新气象
Jie Fang Ri Bao· 2025-10-10 02:05
Core Insights - The 2026 Spring/Summer Shanghai Fashion Week has commenced with the theme "Expanding Boundaries, Redefining" [1] - Chinese design brands are prominently featured, showcasing a new wave of Chinese fashion [1] - The New World Center will host 5 major shows, with 4 of them being from Chinese design brands [1] - The New World Center's Autumn/Winter Fashion Season will take place from October 18 to 19, featuring nearly 10 "see-now-buy-now" shows to stimulate the market [1]
线上品牌发力线下开店(大数据观察·实体店里探消费)
Ren Min Ri Bao· 2025-09-17 22:22
Core Insights - Many online brands are expanding into offline retail by opening physical stores to enhance consumer experience and meet demand [4][5][8] - JD MALL has opened 24 large experience centers across various cities, providing immersive shopping experiences and addressing consumer pain points [5][6] - Aihuishou, a second-hand electronics recycling company, has over 2000 stores nationwide, focusing on transparency and face-to-face transactions to build consumer trust [6][7] - Apparel brands like Bianai are leveraging offline stores to strengthen brand image and enhance customer engagement, with a focus on experiential shopping [8][9] Group 1: JD MALL - JD MALL has launched 24 large experience centers in cities like Beijing and Shenzhen, attracting significant foot traffic, with over 100,000 visitors in the first two days of the Beijing store opening [5] - The experience centers feature diverse themes, including gaming and beauty, aiming to create a technology showcase and customer service hub [5][6] - The initiative is part of JD's strategy to address consumer needs and enhance the shopping experience through physical presence [5][6] Group 2: Aihuishou - Aihuishou has expanded its offline presence to 2092 stores across 291 cities, focusing on transparent transactions for second-hand electronics [6][7] - The company reported a 137% year-on-year increase in trade-in orders, indicating growing consumer participation in the second-hand market [7] - Aihuishou's offline strategy includes a comprehensive recycling process, enhancing customer trust and experience [6][7] Group 3: Apparel Brands - Bianai has opened over 60 stores in key cities, emphasizing the importance of physical presence for customer trust and product experience [8] - The brand's strategy includes using online data to select store locations and enhance community engagement [8] - Other fashion brands, like ANNAKIKI, are also establishing flagship stores to create immersive shopping experiences and maintain customer connections [8][9]
丰富场景 优化体验 提升信任度 线上品牌发力线下开店(大数据观察·实体店里探消费)
Ren Min Ri Bao· 2025-09-17 21:55
Group 1 - Many online brands are expanding into offline retail by opening physical stores to enhance consumer experience and meet demand [1][5] - JD MALL has opened 24 large experience centers across various cities, offering diverse scenarios to stimulate consumer demand, with over 100,000 visitors in the first two days at the Beijing store [2] - Aihuishou has over 2,000 stores nationwide, focusing on transparent transactions for second-hand electronics, which enhances consumer trust and reduces information asymmetry [3][4] Group 2 - The second-hand electronics market is seeing significant growth, with Aihuishou's trade-in orders increasing by 137% year-on-year in the first half of the year [4] - Apparel brands like Jiao Nai are opening physical stores to enhance consumer engagement and brand image, with over 60 stores established in key cities [5][6] - Smaller brands are also focusing on the experiential value of physical stores, offering unique experiences to attract consumers and create emotional connections [6]