7月中旬，家居企业半年业绩预告密集披露。江山欧派、青龙管业、坚朗五金等公司相继发布净利润"由盈转亏"或亏损扩大的业绩预报。事实上，从业绩来 看，诸多企业上半年业绩承压，净利润下滑甚至出现亏损，部分企业净利润下滑近七成。业绩下滑的背后，是房地产行业持续调整与消费需求疲软的双重压 力。面对这一局面，家居企业加快突围脚步。据了解，顾家家居在越南建厂，瞄准海外市场；尚品宅配等企业则是将目光聚焦适老化市场，精准触达旧改需 求。 业内人士表示，建材家居市场与房地产市场唇齿相依，上半年行业整体仍处于深度调整阶段，成本上涨、市场分化以及"内卷"加剧等压力突出。在房地产持 续调整的大环境下，企业需要开拓新的增长点，包括存量房改造、适老化改造等新兴市场。 净利润"跳水" 从已发布业绩预报的企业业绩来看，多家企业净利润出现下滑。从部分企业发布的半年业绩预报来看，今年上半年，公元股份净利润盈利3884.26万— 5011.95万元，同比下滑60%—69%；鲁阳节能净利润盈利7921.72万—9682.11万元，同比下滑53.21%—61.72%；濮耐股份净利润盈利6660万—7990万元，同 比下滑49.99%—40.00%。青龙管 ...

Group 1 - The report focuses on the aging population in China, specifically the needs and living conditions of the elderly, aiming to create "intergenerational-friendly" living spaces [1][2][3] - The elderly population aged 65 and above in China has reached 220 million, accounting for over a quarter of the global elderly population, with varying needs across different age groups [2][20] - The rise of the "silver economy" indicates an increase in the consumption capacity of the elderly, with a per capita national income of $10,408 in 2020, and a significant portion of this demographic engaging in travel and leisure activities [2][25] Group 2 - Shanghai has established a "9073" elderly care model, where 90% of elderly individuals live at home, 7% receive community care, and 3% reside in institutions, creating a 15-minute service circle for elderly care [3][29] - The report highlights the need for home modifications to accommodate the elderly, focusing on safety and emotional needs, with common areas for improvement being bathrooms and kitchens [3][34] Group 3 - The report identifies a gap in understanding between elderly individuals and their children regarding home needs, with many elderly concealing their true requirements [4][5] - Future home designs should balance safety, practicality, and emotional connections, with over 80% of respondents aware of "elderly-friendly" modifications, yet only 9% have taken action [5][6] Group 4 - The report emphasizes the importance of intergenerational communication, urging children to recognize unspoken needs of their elderly parents, such as social interaction and dignity [5][6] - The ideal home should accommodate all generations and foster emotional connections, making it a warm haven for different age groups [5][11]