3 6 Ke
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马年春节,年轻人开始整顿“非遗”了?
3 6 Ke· 2026-02-11 02:46
我们不妨先来思考另一个问题:为什么过往这些年,年轻人总是对非遗敬而远之? 劲旅君曾随机采访过多位年轻人,是非遗文化晦涩难懂,还是非遗技艺过于繁缛,亦或者非遗纯粹是哗众取宠,名不副实?! 年轻人们在沉默片刻后给出的答案却出奇的一致:非遗很好,但与我无关。 马年春节将至,劲旅君最近发现,舆论上关于"非遗 年轻人"的关键词提及频率大幅上升。 马蜂窝数据就显示,今年春节年轻人扎堆涌入非遗小城,潮汕、自贡、普洱等小众城市成为热门城市,非遗玩法一度成为年轻人疯狂追逐的新晋网红。另 据电商平台数据显示,2026新春非遗相关商品销量同比上涨187%。 值得玩味的是,往年春节,各地非遗是作为"政府扶持项目",在官方媒体上被动亮相;今年春节,各地非遗却悄然变身"潮玩新顶流",受到年轻人主动追 捧。 有人说,马年春节非遗爆火,这是年轻人大力整顿的结果。事实的确如此么? 01 曾几何时,在年轻人的印象中,非遗约等于在博物馆中被层层保护起来,只能隔着玻璃观摩的"文物";提起非遗传承人,年轻人脑海中浮现出的却是一群 孤独坚守的耄耋老人。 即便是官方积极开展的各种非遗体验活动,在年轻人眼里,这更像是是一场自上而下的自我狂欢。 更有人曾戏谑 ...
今天,可口可乐2025年报出炉,候任CEO说,中国一直是最重要的市场之一,将在华保持超前投入
3 6 Ke· 2026-02-11 02:40
Core Insights - Coca-Cola Company reported resilient growth in its annual financial results for 2025, with Q4 revenue of $11.822 billion, a 2% increase year-over-year, and net profit of $2.316 billion, up 5% [1] - The company’s total net revenue for 2025 reached $47.941 billion, a 2% growth, while net profit surged by 23% to $13.137 billion [1] - CEO James Quincey emphasized the company's focus on strategic execution for long-term success as he prepares to hand over leadership to Henrique Braun in March 2026 [3][21] Financial Performance - In Q4 2025, Coca-Cola's earnings per share (non-GAAP) was $0.58, exceeding market expectations of $0.56, while the full year EPS was $3.00, surpassing the forecast of $2.99 [1] - Global single-serve sales grew by 1% in Q4, while annual sales remained flat; however, the company noted a strong momentum towards the end of the year [17][18] Market Performance in Asia-Pacific - In the Asia-Pacific region, Q4 single-serve sales were flat, with comparable operating profit (non-GAAP) declining by 3% due to rising input costs [4] - The company is focusing on long-term growth opportunities in China, despite a weaker performance in Q4 compared to other periods [6][11] Product Innovations and Marketing Strategies - Coca-Cola introduced several innovative products in 2025, including the "Share a Coke" campaign and new flavors in its Sprite and tea brands, aimed at enhancing market performance [8][10] - The company is actively engaging in market feedback through initiatives like the "Market Impact Week" to inform future product planning and strategies [10] Supply Chain Enhancements - Coca-Cola is investing in its supply chain, with upgrades to five production bases in China, including new facilities in Shaanxi and Zhengzhou, to improve efficiency and resilience [11][13][15] - The company has implemented a "24-hour emergency drinking water rescue mechanism," responding to natural disasters and supporting community resilience [16] Leadership Transition and Future Outlook - The transition to new CEO Henrique Braun is part of a planned succession strategy, with Braun expected to leverage his experience in the Greater China region to drive future growth [21][25] - Coca-Cola has set a 2026 guidance for organic revenue growth of 4% to 5% and EPS growth of 7% to 8%, indicating a positive outlook for the upcoming year [20]
在绿皮餐车,胃更先抵达故乡
3 6 Ke· 2026-02-11 02:40
又到春运,当高铁载着归心似箭的你我"嗖嗖"向前时,不要忘了一列列绿皮车依然固执地吞吐着烟火气——那是春运记忆里的重要拼图。 和主打冷链盒饭和高效赶路不同,绿皮车有锅气十足的家常菜,有陌生人分你半盒水果、递颗糖的随手温暖,有扎扎实实"在路上"的踏实感。 特别是当你走进餐车的车厢, 一口炒锅,一勺豆瓣,热油与花椒缠绵颠簸在一起时,立马会觉得,漫长路途也变得好消磨。 就算旅途再长,你的味蕾也可以先回归家乡。 01 高铁虽也有餐车,但高铁的餐车对外售卖二等座位,有水吧和冷链盒饭,与现炒现做无缘。真正的"移动酒楼",只在那些还能明火颠勺的绿皮车里。 绿皮火车的餐车是跨铁路局的车次才有,一般在硬座和硬卧的连接车厢处。 前不久,Z100/99 次(上海 — 广州)即将更换为动力集中式动车组,这意味着这个班次的现炒餐车也会一同消失,吸引了不少人前去送别,其餐车火热 到需要排队叫号。这趟车曾是火车餐食的"天花板",因其前身直通香港的特殊背景,餐饮标准向国际化看齐。招牌的"红烧鲈鱼"先煎后烧,色泽明亮汤汁 浓稠,通杀南北味蕾。 但江湖并未沉寂,真正的行家已转战其他阵地。目前现存的经典移动大酒楼,你吃过几个? 上海松江 K1127 ...
智元员工抽中10万汽车后让出,公司年会现场补发等额现金
3 6 Ke· 2026-02-11 02:40
Core Insights - The company demonstrated a strong commitment to employee appreciation by rewarding a staff member who voluntarily declined a car prize with a cash equivalent of 100,000 yuan after the annual meeting [1][9][12] Group 1: Employee Engagement and Recognition - A company employee won a car prize worth approximately 100,000 yuan during a live-streamed event but chose to forgo it, believing it might not be appropriate for an internal employee to win [5][8] - The company's founder, Deng Taihua, publicly acknowledged the employee's decision during the annual meeting and awarded him the same amount in cash as a gesture of appreciation [1][9][10] Group 2: Company Culture and Branding - The incident reflects the company's strategy to enhance its employer brand, especially in a competitive talent market for humanoid robotics, where organizational culture is becoming increasingly important [12] - The company, established in 2023, is focused on humanoid robot development and is competing with other firms in the industry that have recently secured significant funding [12]
仅900名员工却一年赚218亿,CEO:历史最牛,别人收缩我扩张
3 6 Ke· 2026-02-11 02:34
Core Insights - Supercell reported a revenue of €2.65 billion (approximately ¥218 billion) and an EBITDA of €930 million (approximately ¥77 billion) for 2025, matching the historical best performance of 2024, demonstrating the value of long-termism in a stagnating industry [1][44] - The blog highlights two contrasting narratives: the resurgence of "Clash Royale" and the failure of "Brawl Stars," emphasizing the need for innovation and risk-taking in the gaming industry [5][19] Group 1: Performance Highlights - "Clash Royale" experienced a historic resurgence with player engagement metrics showing a doubling of returning players and nearly 500% growth in new players, marking a significant achievement for a nearly ten-year-old game [11][12] - The success of "Clash Royale" was attributed to team efforts in simplifying gameplay and introducing appealing new content, which improved player experience and engagement [13][14] - Supercell's overall financial performance in 2025 was one of its best years, with a notable contribution from "Clash Royale," reflecting a strong product portfolio and commitment to player experience [44][45] Group 2: Lessons from Failures - "Brawl Stars" became the first game in Supercell's history to be shut down after global release, highlighting the challenges of launching new titles in a competitive market [19][20] - Key lessons from the failure of "Brawl Stars" include the importance of extensive testing for long-term retention and the need for a deeper understanding of player expectations before large-scale marketing [21][22] - The experience with "Brawl Stars" reinforced the company's culture of learning from failures and the necessity for bold innovation in game development [24][25] Group 3: Industry Context - The mobile gaming market has seen a modest average annual growth rate of only 3% over the past five years, indicating a stagnation in the industry [9][24] - A significant disparity exists in the success of new games, with only 22 out of approximately 53,000 new mobile games released since 2020 achieving over $1 billion in revenue, predominantly from developers in China, Japan, and South Korea [24][25] - The industry is criticized for focusing on optimizing existing games rather than pursuing radical innovations that could attract new players and expand the market [26][27] Group 4: Strategic Initiatives - Supercell plans to double its investment in new games and innovation in 2025, aiming to create an environment conducive to both long-term game support and new game development [29][30] - The company has restructured its organization to foster independent teams for long-term games and new game development, allowing for distinct cultures and operational methods [30][32] - Supercell is committed to combining the best traits of startups with the advantages of a mature company, emphasizing the need for ambitious founders and a structured approach to innovation [32][34]
当“华米OV 耀”都不再满足于造手机
3 6 Ke· 2026-02-11 02:28
Core Viewpoint - The mobile phone manufacturers are shifting their focus towards the professional camera and handheld imaging device market, which was previously considered untouchable, indicating a significant transformation in the industry landscape [1]. Group 1: Market Dynamics - OPPO and vivo are the first to target the market dominated by DJI's Pocket series, which has become a standard for content creators and tourists seeking better image quality and stabilization than smartphones [2][4]. - vivo is developing a standalone Vlog camera aimed at competing directly with DJI's Pocket series, featuring a lightweight design and integration with its OriginOS for seamless editing and sharing [4][6]. - OPPO is also working on a new imaging product that may be part of its Find series, focusing on high-quality material collection while leveraging mobile processing power for editing and social sharing [8]. Group 2: Product Innovations - Xiaomi is pursuing a modular approach with a magnetic lens system that allows its smartphones to transform into high-quality cameras, potentially launching with the MIX 5 or 16 Ultra in 2026 [9][12]. - The magnetic lens module will enable users to attach a large optical module to their phones, enhancing photography capabilities while maintaining a lightweight design [13][15]. - Honor is taking a more radical approach by integrating a mechanical gimbal into its upcoming "Robot Phone," allowing for advanced stabilization and 360-degree tracking [17][19]. Group 3: Strategic Collaborations - Huawei is not developing a standalone Vlog camera but is collaborating with DJI for deeper integration of camera controls within its HarmonyOS, indicating a strategic focus on software rather than hardware [21][26]. - Huawei is also testing a square sensor for front cameras, aimed at optimizing social media content creation by allowing for maximum image capture regardless of phone orientation [23][24]. Group 4: Industry Trends - The year 2026 is seen as a pivotal moment for the smartphone industry, as manufacturers face diminishing returns on hardware improvements and are compelled to innovate through external devices or standalone products [27]. - The shift towards integrating advanced computational photography into traditional camera forms represents a significant challenge to established camera manufacturers, who have struggled to meet the demands of modern content creators [28][29].
为什么大家都吵着去吉林过年?
3 6 Ke· 2026-02-11 02:28
北大湖滑雪度假区 "去吉林过年",已成多个社交平台上的热门话题。 冰雪旺季,叠加"反向过年""旅游过年"的新趋势,吉林文旅迎来新的高峰期——只是,不同人眼中的吉林,各有自己的模样。有人是吉林冰雪的拥趸,有 人则冲着吉林春节期间花式活动,更有用户提到当地的各种服务让人印象深刻。 这个春节,为何吉林持续火爆?吉林做对了什么?这值得行业内外深度关注。 万峰通化滑雪度假区 数据只是一个结果。这个春节以及整个雪季,吉林到底做了什么? 《酒管财经》认为,独一无二的冰雪资源,以及持续优化和新增的供给,是吉林热度居高不下的基本盘。 通俗地讲,就是用户能玩的地方、更好玩的地方更多了。 这里需要重提一个概念:吉林发力的冰雪经济,远非"滑雪"的刻板认知。 吉林喊您来这旮沓过年 一个既定事实是,这个春节,吉林的确很火爆。 在2026年春节和雪季,吉林预计接待冰雪游客1.8亿人次、冰雪旅游总收入3300亿元以上的年度目标。这两项指标均实现两位数增长。 中国旅行社协会联合途牛旅游网发布《2026春节旅游消费趋势报告》指出,年俗文化、冰雪旅游与避寒康养是热门的三大出游主题。而在冰雪旅游方面, 包括长春在内的冰雪旅游目的地在春节假期迎来出游 ...
2026年,长沙仅开这6个新商场
3 6 Ke· 2026-02-11 02:22
对比 2022 至 2026 年近五年数据可见,自2024年湖南新增商业项目在数量和体量的"双峰值"后,供应节奏明显放缓。 作为湖南商业发展的标杆城市,长沙这一趋势尤为明显:2024年长沙新增商业项目12个,体量达105万方,规模之最;而2026年长沙筹备开业的商 业项目仅6个,体量约42.5万方,商业供应创下近五年来的新低。 据赢商网不完全统计,2026年湖南预计有11个商业项目计划开业,总体量约为72.5万方。 01. | | 湖南2026年筹开项目 | | | | --- | --- | --- | --- | | 城市名称 | 项目名称 | 开业时间 | 商业面积(万方) | | | 龙湖长沙新姚天街 龙湖长沙开福天街 | 2026.11 2026.9 | 13 12 | | 长沙 | 长沙碧湘楚巷 | 2026年二季度 | 4.75 | | | 汇景城·里外 | 2026年上半年 | 3.5 | | | TX长沙 | 2026年二季度 | 6.5 | | | 天华商业广场 | 2026 | 2.8 | | 树州 | 五岭新天地时代城 | 2026年一季度 | 7 | | | 资兴嘉华国际城 | 20 ...
止跌回升,这个东北大省又“支棱”起来了
3 6 Ke· 2026-02-11 02:16
据辽宁日报消息,2025年,素有"人口小普查"之称的全国1%人口抽样调查启动,辽宁省约17.5万住户42 万人参与了调查。近日,国家统计局公布了去年全国人口数据,并向各省反馈本省人口主要数据情况。 据辽宁省统计局人口处处长唐程介绍,去年辽宁省省际常住人口净流入4.5万人,"这是继2023年我省扭 转连续11年人口省际净流出局面后,再次实现人口净流入。" 但需要明确的是,省际间人口净流入与常住人口规模是两个独立指标,省际间人口净流入指的是外省流 入辽宁省与辽宁省流出外省的差额,而影响全省常住人口变化的因素,除了人口流入和流出外,还有出 生、死亡等因素。 以辽宁扭转连续11年人口省际净流出局面的2023年来说,当年辽宁省人口净流入8.6万人,但如果以常 住人口规模来衡量,2023年末辽宁常住人口4182万人,全年出生人口17.0万人,死亡人口40.6万人。也 就是说,受出生、死亡因素影响,当年辽宁常住人口相对上年还是减少了15万人。 到2024年年末,辽宁常住人口4155万人,全年出生人口18.0万人,死亡人口40.1万人,人口自然增长率 下降5.30‰,人口净流出4.9万人。从长远来看,受自然增长率长期不断走低 ...
超级碗广告大战:Anthropic攻击OpenAI,Sam Altman怒斥"不诚实",软件股崩盘进行时
3 6 Ke· 2026-02-11 02:11
Core Insights - The market is undergoing a significant shift as AI agents are perceived not just as tools to assist human work but as potential replacements for traditional software, leading to a massive loss of nearly $1 trillion in tech stock market value within a week [1][2][32] - The release of a legal document review plugin by Anthropic triggered a sell-off in legal software stocks, indicating a broader recognition that AI could replace existing software solutions [1][2][32] Market Reaction - Major legal information companies experienced drastic stock declines: Wolters Kluwer down 13%, RELX down 15.8%, LegalZoom down 18%, and Thomson Reuters down 19% [2] - The software sector's forward 12-month P/E ratio dropped from 33.1 to 23.2, a 30% contraction, nearing the lows of the 2022 bear market [2][32] AI Agent Revolution - The AI agent revolution is just beginning, with implications for the software industry that could lead to the obsolescence of traditional software solutions [3] Super Bowl Advertising Battle - Anthropic launched a Super Bowl ad contrasting its ad-free AI assistant Claude with competitors that incorporate ads, targeting enterprise decision-makers rather than general consumers [5][6] - OpenAI's CEO Sam Altman responded aggressively to Anthropic's claims, framing the debate as a philosophical conflict over the future of AI [6][8][28] Market Share Dynamics - ChatGPT's market share plummeted from 69% in January 2025 to 45.3% in January 2026, while Gemini's share rose from 14.7% to 25.1%, and Grok's from 1.6% to 15.2% [8][28] Software Industry Disruption - The traditional view that AI would enhance software is being challenged; instead, AI is seen as a force that could eliminate the need for existing software [11][12] - The four levels of disruption include: 1. Functionality replacement, where AI can create user interfaces and databases tailored to individual needs [11][12] 2. Process reengineering, where AI can automate task management, rendering tools like Asana obsolete [12][14] 3. Pricing collapse, as AI reduces the cost of services, leading to renegotiation of software pricing [15][16] 4. Valuation compression, with software companies facing reduced future cash flow expectations [16] High-Risk Software Types - High-risk categories include: 1. Interface-driven software like monday.com and Asana, which lack unique data or algorithms [19][20] 2. Vertical industry information intermediaries, such as legal databases, which may be rendered unnecessary by AI's capabilities [20][21] 3. RPA tools that rely on manual configuration, which AI can automate without pre-programmed workflows [21][22] Value Capture in AI Era - Potential beneficiaries of the AI shift include foundational model companies (OpenAI, Anthropic), cloud infrastructure providers (AWS, Azure), chip manufacturers (Nvidia), and AI-native development studios [23][24][26] - The AI revolution may not yield clear winners, as traditional software companies face erosion of revenue and profits while foundational model companies engage in intense competition [27][28] Philosophical Divide - The advertising battle between Anthropic and OpenAI highlights a deeper philosophical divide regarding the future of AI: rapid commercialization versus responsible deployment [28][30] - The outcome of this conflict could significantly impact the software industry, with potential for both rapid disruption and the establishment of protective barriers for existing companies [30][31]