东京烘焙职业人
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最全答疑!解决这22个年度问题,吐司面包想翻车都难!
东京烘焙职业人· 2025-09-17 08:33
Core Viewpoint - The article provides a comprehensive Q&A format addressing common questions about toast making, emphasizing the importance of techniques and timing in achieving the desired texture and flavor of the bread [2]. Group 1: Dough Preparation - The optimal time to add butter during kneading is when the gluten development reaches 70-90% [3]. - Adding butter later can enhance the fineness of the bread's texture and increase its expansion, but may affect the final volume [4]. - Overly strong gluten can make shaping difficult and lead to cracks in the final product due to rapid expansion in the oven [6]. Group 2: Baking Issues - Toast may collapse if the mold is not shaken to release gas during baking, leading to excess moisture and a soft structure [9]. - Insufficient baking can also cause the toast to lack support, resulting in a collapse [10]. - High moisture content in the dough can lead to a lack of structural integrity, causing collapse if the oven door is opened prematurely [12]. Group 3: Fermentation and Shaping - Poor fermentation can result from inadequate mixing, insufficient initial fermentation, or incorrect temperature and humidity, leading to a smaller volume [20]. - The tightness of rolling the dough affects fermentation; rolling too tightly can hinder expansion, while rolling too loosely can create air pockets [23][25]. - For cold fermentation, it is advisable to refrigerate the dough overnight before shaping to maintain quality [30]. Group 4: Baking Techniques - Using a convection oven can provide even heating, but longer baking times may weaken the bread's expansion and lead to dryness [26]. - The weight of the dough relative to the mold affects the final shape; too much weight results in a square shape, while too little leads to a round shape [31]. - The formula for calculating dough weight based on mold volume is essential for achieving the desired texture and structure [34][36]. Group 5: Common Problems and Solutions - Top collapse can occur due to high water content or overdeveloped gluten [48]. - For filled toast, inadequate baking can lead to an undercooked interior, causing collapse [49]. - Different methods of making toast, such as direct, intermediate, liquid, and cooked dough methods, each have unique characteristics affecting flavor and texture [47].
【书籍专题 · 面包大全】花生面包
东京烘焙职业人· 2025-09-17 08:33
Group 1 - The article discusses the recipe for peanut bread, highlighting the ingredients and preparation steps involved in making the bread [2][3][5][6][7][11][12][13][18][19][20]. Group 2 - Monthly highlights include various topics related to the baking industry, such as the opening of a new bakery, trends in consumer preferences, and insights from industry experts [24][25].
全球预估1.4亿美元烘焙市场规模,阿洛酮糖获批,代糖真能完美“平替”蔗糖?真相没那么简单!
东京烘焙职业人· 2025-09-17 08:33
Core Viewpoint - The approval of allulose as a new food ingredient in China marks the beginning of a "new era of sugar substitutes," raising questions about whether sugar substitutes can completely replace traditional sugars [3][5]. Market Overview - The estimated market size for allulose in the baking sector is approximately $140 million in 2024, with the U.S. market accounting for 30%. The compound annual growth rate (CAGR) from 2025 to 2034 is expected to exceed 14%. By 2030, the market size in the baking sector could grow to between $275 million and $300 million [5]. Health Trends - With increasing health awareness, sugar control has become a daily task for many, including those looking to lose weight and diabetes patients. Sugar substitutes are seen as a "savior" in this context [8]. Product Characteristics - Allulose, a natural sugar found in foods like figs and raisins, has about 70% of the sweetness of sucrose but only 1/10th of the calories. It aids in weight management and is considered a "perfect substitute" for sucrose [10]. - In baking, allulose enhances the crispness of cookies and helps create the structure of meringue. In beverages, it can mitigate the astringency of sugar-free carbonated drinks and mask the off-flavors of plant proteins [12]. Taste and Flavor Challenges - Despite the advantages in calories and functionality, sugar substitutes struggle with taste and flavor. Sucrose can produce caramelization during cooking, which sugar substitutes cannot replicate. In baking, sucrose contributes to the softness and unique aroma of bread, which allulose may not achieve [13]. Metabolic and Health Considerations - From a metabolic perspective, sugar substitutes are not without risks. While they do not spike blood sugar levels like sucrose, their long-term effects on health are still uncertain. Some studies suggest that certain sugar substitutes may disrupt gut microbiota balance, potentially leading to digestive and metabolic issues [15]. - Although allulose is currently considered safe, the long-term health impacts of its widespread use in food remain to be validated through further research [15]. Psychological Factors - The human desire for sweetness is deeply ingrained, and many individuals may unconsciously overconsume calories after consuming sugar-free products, believing they can eat more due to lower calorie content. This psychological dependence on traditional sugars is not easily overcome by sugar substitutes [17]. Conclusion - The approval of allulose and other sugar substitutes provides more options for dietary health, particularly in calorie control and blood sugar stabilization. However, the complete replacement of traditional sugars is still challenged by taste, health impacts, and psychological factors. A balance between traditional sugars and sugar substitutes may be necessary for a healthier diet [18].
药食同源正颠覆332亿中秋市场!百年老品牌纷纷入局,Z世代和银发族共同捧起的50亿新赛道
东京烘焙职业人· 2025-09-16 08:33
Core Insights - The article discusses the transformation of mooncakes from traditional sweet treats to health-oriented products, driven by changing consumer preferences among both the Z generation and the elderly population [2][21]. Group 1: Market Trends - The mooncake market is evolving into a 5 billion yuan new segment, influenced by the health consciousness of consumers [2]. - The search volume for "medicinal food mooncakes" surged by 287% year-on-year, with consumers aged 25-35 making up over half of the searches [18]. - The sales of self-use mooncake gift boxes are projected to grow by 81% year-on-year in 2024, with products containing functional ingredients showing the highest repurchase rates [18]. Group 2: Consumer Behavior - The new consumer groups exhibit distinct characteristics, such as a focus on functional ingredients, diverse consumption scenarios, and a strong interest in cultural narratives [23]. - The elderly demographic prioritizes practical benefits, as seen in products like low-sugar buckwheat mooncakes that cater to their dietary needs [25]. Group 3: Supply Chain Innovations - Traditional brands are rapidly adapting to new demands, with companies like Tongrentang extending their pharmaceutical expertise into food products [25]. - Innovations include the use of microencapsulation technology to mask bitter flavors while retaining over 90% of active ingredients [25][34]. Group 4: Industry Dynamics - The mooncake sales landscape is shifting from seasonal sales to year-round availability, with a notable increase in breakfast and afternoon tea consumption scenarios [18][30]. - The integration of technology in production processes has improved the stability and taste of functional mooncakes, enhancing consumer acceptance [34]. Group 5: Cultural Significance - Mooncakes are increasingly viewed as cultural carriers, with products reflecting traditional craftsmanship and health philosophies [39][41]. - The narrative around mooncakes is evolving, emphasizing health and cultural identity, which resonates with modern consumers [41].
日销200个的秘密!这款蒙布朗拿破仑帮你告别秋季出品焦虑!
东京烘焙职业人· 2025-09-16 08:33
Core Insights - The article emphasizes the importance of balancing classic and fresh elements in bakery products, particularly during the autumn season when chestnut flavors become popular [5][6][8]. Group 1: Market Trends - Chestnuts are highlighted as a key flavor for autumn, driving consumer interest across various food sectors, including baking and beverages [3][5]. - The seasonal nature of chestnuts creates a sense of scarcity, enhancing their appeal as a limited-time offering [6]. Group 2: Product Innovation Strategies - Successful bakeries leverage the emotional connection of classic products while introducing innovative flavor combinations and shapes to attract both returning and new customers [8]. - Innovations can include cross-category products, such as combining chestnut with Napoleon pastry, to create a unique dessert experience [11][12]. Group 3: Flavor and Visual Presentation - Flavor innovation is crucial; combining chestnuts with coffee, chocolate, or seasonal fruits can enhance the taste profile and create a sense of exclusivity [13][18]. - Visual appeal is also important; using diverse color combinations and unique shapes can help products stand out on social media [16][20]. Group 4: Quality of Ingredients - High-quality ingredients are essential for maintaining product consistency and enhancing flavor; for instance, using premium chestnut puree can improve the overall taste and texture of desserts [24][41]. - The article mentions the use of traditional production methods and high-quality raw materials from reputable brands, which contribute to the uniqueness of autumn chestnut offerings [44].
【新书推荐】私房&职业人闭眼入!《蛋糕装饰技法大全》首发,新手秒变职业级,朋友圈夸爆!
东京烘焙职业人· 2025-09-16 08:33
Core Viewpoint - The article emphasizes the importance of cake decoration techniques in enhancing product appeal and sales, presenting the book "Cake Decoration Techniques Encyclopedia" as a comprehensive guide for aspiring pastry chefs and enthusiasts [3][40]. Group 1: Book Overview - The book is created by the Wang Sen Champion Alliance team and experienced instructors, consolidating over 20 years of international competition experience [3]. - It serves as a systematic guide to mastering essential techniques and design principles in cake decoration, transitioning readers from beginners to professional pastry masters [3][40]. Group 2: Key Techniques - **Piping Techniques**: The book starts with basic piping skills, covering methods like frosting, flavoring cream, and various materials suitable for decoration, ensuring detailed guidance for smooth finishes [4]. - **Chocolate Decoration**: It includes 35 commonly used chocolate decoration pieces, focusing on easy-to-execute techniques that yield impressive results [6]. - **Classic Dessert Decorations**: The book details 28 practical decoration items suitable for various dessert types, enhancing creativity and variety in cake designs [11]. - **Fondant and Marzipan**: It explains the fundamentals of fondant and marzipan, showcasing 12 practical demonstrations for creating figures and floral designs, which remain relevant in high-end dessert presentations [16][19]. - **Sugar Art**: The book covers sugar art techniques, including sugar blowing and pulling, essential for creating intricate designs suitable for competitions and everyday use [21][23]. Group 3: Design Principles - The book introduces design principles such as composition, color matching, and material pairing, encouraging readers to analyze and apply these concepts to their creations [26][29]. - It promotes a shift from imitation to developing personal design thinking, enabling unique and appealing cake designs [35]. Group 4: Target Audience - The book is beneficial for various audiences, including professional pastry chefs looking to enhance product value, competition participants aiming for higher standards, entrepreneurs seeking innovative designs, and deep enthusiasts wanting structured learning [37].
【书籍专题 · 面包大全】牛角面包
东京烘焙职业人· 2025-09-15 08:33
本食谱选自《面包大全 》 牛角面包 材料: 高筋面粉 250 克 蜂蜜 15 克 盐 5 克 干酵母 2 克 奶粉 8 克 水 150 克 橄榄油 10 克 表面装饰 : 黑白芝麻适量 制作过程: 1. 将所有材料一起搅拌,至面团表面光滑 有弹性,以室温 30℃,发酵 50 分钟。 2. 将面团分割成70克/个,滚圆,松弛20分 钟。 3. 再将面团搓成水滴形。 5. 将面团从后往前卷。 6. 卷成牛角形,接口处压捏紧。 4. 然后将面团擀开至三角形。 7. 放入烤盘,以温度30℃、湿度75%,发 酵50分钟。 8. 发酵好,在面团表面刷上蛋液。 10. 放入烤箱,以上火200℃、下火180℃, 烘烤14分钟即成。 11. 将所有材料一起搅拌,至面团表面光滑 有弹性,以室温 30℃,发酵 50 分钟。 9. 蘸上黑白芝麻。 月度好文: 烘焙职人专访: 行业前辈: 史见孟 | 庄鸿铭 | 吴武宪 | 林育玮 | 林永志 曹继桐 | 干文华 | 黎国雄 | 陈聪敏 比赛冠军: 蔡叶昭 | 龚鑫 | 林业强 | 于鹏 | 张政海 | 鲁胚枝 | 冯英杰 | 吕浩然 | 王记 | 周振山 | 田孝清 | 于鹏 | 李 ...
【独家专访】金融圈少了个分析师,烘焙圈多了家 “顶流甜品店”!笑屋的甜品凭什么成为魔都必吃?
东京烘焙职业人· 2025-09-15 08:33
Core Viewpoint - The article highlights the journey of Connie, a former financial analyst who transitioned into the baking industry, emphasizing her passion for creating joyful experiences through baking and the evolution of her brand "ConnieHe 笑屋" from a high-end custom cake studio to a more accessible bakery focused on fresh, quality ingredients [3][4][14]. Group 1: Background and Transition - Connie started her career in finance, where she felt a disconnect between her creative talents and the analytical demands of the industry [4][6]. - Her interest in baking began during her studies in the UK, where she worked part-time in a high-end supermarket, which sparked her passion for creating desserts [6][7]. - The initial phase of her baking journey involved sharing her creations on social media, which garnered a following and led to the establishment of her first baking studio, "1001号烤箱" [11][14]. Group 2: Brand Evolution - The shift from "1001号烤箱" to "ConnieHe 笑屋" was driven by market changes and a desire to offer healthier, simpler desserts that resonate with modern consumers [14][15]. - "ConnieHe 笑屋" targets the refined middle-class demographic aged 25-40, focusing on clean ingredients and a more casual, joyful approach to desserts [15][17]. - The bakery emphasizes a "反工业化" (anti-industrialization) philosophy, using fresh, hand-crafted ingredients and avoiding pre-mixed products [17][24]. Group 3: Product and Customer Engagement - The bakery's product line includes a variety of cakes made with fresh fruits and high-quality ingredients, with a commitment to daily freshness [24][26]. - Connie's approach to customer service includes personalized experiences, remembering customer preferences, and creating a sense of community [36][38]. - The bakery utilizes private domain operations, engaging customers through social media and feedback loops to refine their offerings [38][49]. Group 4: Challenges and Future Goals - Connie acknowledges the challenges of scaling from a small team to a larger operation, focusing on management and maintaining product quality [40][42]. - The bakery faces competition from both low-cost supermarkets and standardized products, yet differentiates itself through quality and a personal touch [24][26]. - Future goals include sustaining the business through seasonal fluctuations and innovating with local ingredients to create unique offerings [49][51].
饮品新风口!一大波茶饮老板杀入“糖水”,业绩飙升200%
东京烘焙职业人· 2025-09-15 08:33
Core Insights - The beverage industry is witnessing a significant shift as many tea drink operators are entering the sugar water market, leading to impressive revenue growth and new business models [5][6][8][12]. Group 1: Market Trends - A wave of tea drink operators is transitioning to sugar water, with some reporting revenue increases of 200%, reaching monthly revenues of 700,000 to 800,000 yuan [5][12]. - The combination of tea drinks and sugar water is becoming a popular trend, with brands like Lucky Coffee and Gu Ming expanding their offerings significantly [8]. - The sugar water market is characterized by a high overlap in customer demographics with tea drinks, particularly targeting young consumers aged 15-40, predominantly female [22][26]. Group 2: Business Performance - Brands like "Sugar Narrative" have opened 160 stores, with daily revenues per store averaging 7,000 yuan, and some exceeding 20,000 yuan [12]. - The "Tea + Sugar Water" model has shown promising results, with 90% of upgraded stores experiencing revenue increases, some exceeding 200% [12][29]. - The sugar water category has over 200,000 stores nationwide, with more than 70,000 new openings in the past year, yet no brand has reached the scale of 1,000 stores [38][40]. Group 3: Challenges and Opportunities - The sugar water category faces challenges such as unclear product definitions and high operational costs, which may hinder the emergence of leading brands [40][45]. - There is a significant regional consumption difference, with sugar water being more popular in southern regions, while northern areas lack a strong consumption habit [48][52]. - The potential for sugar water to become a staple in consumers' lives, similar to tea drinks, will be crucial for the category's growth over the next decade [53].
一周上新!入口刚好、Costco、我的面包...海内外新品资讯抢先看 | 全球职人情报站
东京烘焙职业人· 2025-09-14 08:32
Group 1 - The article highlights the latest bakery product launches from various brands, showcasing innovative flavors and ingredients [2][3][4][5][6][8][11][13][15][18][22][24][26][28][30][32][33][39][41][43][45][47][49][51][55][57][59][60][62][64][66][68][70][71][73][76][78][80][83][84][87][89][90][92][95][97][99][101][104][105][108][110][112][114][117][119][120][121][122][123][125][126][127][128][129][131][133][135][137] Group 2 - The article discusses the rise of supermarket bakeries and the competition among chain bakeries, indicating a shift in consumer preferences [140] - It mentions the collaboration between various brands and cultural institutions, enhancing product appeal through thematic marketing [120][121][122] - The article notes the expansion of certain bakery brands, such as BAKER & SPICE, which has opened its 100th store, reflecting growth in the sector [128]