Group 1 - The company has established a good partnership with Pop Mart, with successful product interactions showcased at the "Xiaomang 2024 Etiquette" gala [1] - Xiaomang e-commerce platform currently sells products related to Pop Mart [1] - The company maintains an open cooperation attitude in IP collaboration and product development, having developed various unique co-branded products with well-known artists and designers [1] Group 2 - The company plans to continue seeking collaborations with trendy toy brands, designers, and popular artists to develop creative and marketable co-branded products [1] - The focus will be on market trends and user demands to enrich the product matrix on the platform [1]

Core Viewpoint - Pop Mart (09992.HK) announced that on August 29, 2025, the company will grant 58,362 share awards to the grantees under the terms of its share award plan following its initial public offering, pending acceptance for validity [1] Group 1 - The company will issue a total of 58,362 share awards [1] - The share awards are contingent upon acceptance by the grantees [1] - This action is part of the company's strategy following its initial public offering [1]

Group 1 - The company, Pop Mart (09992), announced the granting of 58,400 share awards to grantees under the terms of its post-IPO share incentive plan [1]

香港交易及結算所有限公司及香港聯合交易所有限公司對本公告的內容概不負責，對其準確性 或完整性亦不發表任何聲明，並明確表示，概不對因本公告全部或任何部份內容而產生或因依 賴該等內容而引致的任何損失承擔任何責任。 POP MART INTERNATIONAL GROUP LIMITED 泡泡瑪特國際集團有限公司 （於開曼群島註冊成立的有限公司） （股份代號：9992） 根據首次公開發售後股份獎勵計劃授出獎勵 本公告由本公司根據上市規則第17.06A、17.06B及17.06C條作出。董事會宣佈， 於2025年8月29日，本公司根據首次公開發售後股份獎勵計劃的條款向承授人授 出代表相同數量相關股份的58,362份獎勵，惟須待接納後方可作實。 授出獎勵之詳情 股份於授出日期之 每股股份322.40港元。 收市價： 獎勵之歸屬期： (i)50,344份獎勵應於授出日期首個週年日歸屬；及(ii) 8,018份獎勵將於2027年4月1日、2028年4月1日及2029 年4月1日分批歸屬。 表現目標： 就各承授人而言，於各個歸屬日期歸屬的獎勵取決於承 授人於相關歸屬日期前是否達到為其設定的特定表現目 標。 1 授出日期： 2 ...

Core Viewpoint - The mini LABUBU plush keychain from the THE MONSTERS series by Pop Mart has sold out across multiple platforms, with secondary market prices rising significantly, indicating strong demand and potential investment opportunities in collectible toys [1]. Group 1 - The mini LABUBU plush keychain was launched online on August 28, with the main product being a part of the heart password series [1]. - The product has seen substantial sales, with over 300,000 units sold on Taobao, more than 155,000 units on Douyin, and over 700,000 units on JD.com [1]. - The hidden variants of the product are currently being sold at nearly 8 times their original price in the secondary market, reflecting a high demand and potential for profit [1].

新浪科技讯 8月29日下午消息，昨日晚间 泡泡玛特迷你版Labubu（THE MONSTERS心底密码系列）线 上正式开售，开售60秒全线售罄，且二手交易平台迅速将其价格炒至翻番。 昨日晚间，有"黄牛"晒出订单抛售迷你版Labubu，原价1106元一端盒，已被炒至2500元一组，价格高出 1倍多。有"黄牛"还表示，"拒绝议价，盲盒特殊性拍下不退不换。" 今日，新浪科技检索二手交易平台发现，迷你版Labubu价格开始有所回落，均价在1800元一组左右， 有"黄牛"连夜降价数百元进行抛售。 根据潮玩二手交易平台数据，截至发稿，已有9664件迷你版LABUBU"在售"，成交476件，成交均价为 1760.8元一组，较之前下跌5.1%，价格出现明显回落。 在得物App上，8月28日晚间，泡泡玛特迷你版Labubu（THE MONSTERS心底密码系列）线上正式开售 后，原价1106元一端盒，一度涨至1900多元一组，单个迷你版Labubu售价185元/个。 到今日，泡泡玛特迷你版LABUBU，在得物App上数据显示，A-M款成交均价103元，N-Z款成交均价88 元，共已售出2万多单，有8.2万人"想要"。（闫妍） ...

Core Insights - The launch of the mini version of LABUBU by Pop Mart on August 28 was highly anticipated, with over 200 million viewers on their Tmall live stream before the sale started [1] - The mini LABUBU sold out within one minute across multiple platforms, indicating strong demand [1] - The mini LABUBU is designed to be more versatile, with a height of 10.5 cm and the ability to be attached to bags or phones, differentiating it from the regular version [1] Sales Performance - The mini LABUBU achieved 13,000 orders within 2 minutes of launch, totaling over 21,000 orders by the next morning, with 82,000 users expressing interest [1] - The blind box pricing shows significant markup, with individual boxes selling for 168-182 yuan shortly after release, and average transaction prices nearly doubling on resale platforms [2] Company Perspective - Pop Mart's CEO Wang Ning highlighted the potential of the mini LABUBU as a "super hit" and emphasized the commercial value of a globally recognized IP [2]

Core Viewpoint - The launch of the "Mini Labubu" series by Pop Mart has generated significant consumer interest, leading to rapid sellouts across various platforms, indicating strong demand for the Labubu brand [1][3][4]. Sales Performance - The "Mini Labubu" series sold out within 10 seconds of its release, with over 58,000 consumers adding the product to their shopping carts prior to the launch [4][6]. - The sales figures from Tmall alone exceeded 23.7 million yuan, based on the unit price of 79 yuan [6]. - The series includes 14 regular items and 1 hidden item, with a total set price of 1,106 yuan [4]. Market Demand and Resale Value - The high demand has led to a surge in secondary market trading, with resale prices for the complete set reaching up to 2,699 yuan, more than double the original price [7][10]. - The average transaction price for the complete set on a trading platform reached 1,920.77 yuan, with some individual hidden items selling for as much as 1,188 yuan, representing a significant markup from the original price [10]. Financial Performance - Pop Mart reported a revenue of 138.8 billion yuan for the first half of 2025, a year-on-year increase of 204.4%, with a net profit of 47.1 billion yuan, up 362.8% [14]. - The Labubu series contributed 48.1 billion yuan to the total revenue, marking a 668% increase year-on-year and accounting for 34.7% of total revenue [14]. - The company's gross margin reached 70.3%, surpassing that of luxury brands like LVMH [14]. Management Outlook - The CEO of Pop Mart expressed confidence in achieving a revenue target of 300 billion yuan for the year, bolstered by the successful launch of the Mini Labubu series [15].

Core Insights - The mini version of Labubu has sold out in countries such as Australia, New Zealand, and Japan as of August 29 [1] Company Summary - The official flagship store of Pop Mart on AliExpress has reported the sell-out status of the mini Labubu [1]

Core Insights - The mini version of Labubu has sold out in Australia, New Zealand, and Japan, indicating strong overseas demand for Pop Mart products [2] - The collaboration between Pop Mart and AliExpress has expanded from online to offline, with a notable presence at the ELROW music festival in Spain, showcasing the SKULLPANDA IP [2] - During the 2025 "Overseas 618" event, AliExpress's live streaming attracted over 200,000 users globally, highlighting the popularity of the Labubu series [2]