Core Viewpoint - Bosideng, a leading down jacket brand, reported a mid-term performance for the six months ending September 30, 2025, showing revenue growth and record net profit, despite challenges faced by its subsidiary brand Xuezhongfei [1][2] Group 1: Financial Performance - Bosideng achieved revenue of 8.928 billion yuan, a year-on-year increase of 1.4% [1] - The net profit reached 1.201 billion yuan, reflecting a 5.2% year-on-year growth, marking a historical high for the same period in recent years [1] - Revenue from the main business, "branded down jackets," increased by 8.3% to 6.568 billion yuan [1] Group 2: Revenue Breakdown - Self-operated channel revenue grew by 6.6% to 2.411 billion yuan [1] - Wholesale channel revenue rose by 7.9% to 3.701 billion yuan [1] - Revenue from the subsidiary brand Xuezhongfei declined by 3.2% to 378 million yuan [1] Group 3: Market Position and Strategy - Xuezhongfei's recent collaboration with Adidas has highlighted the manufacturing capabilities of domestic brands, indicating a shift in consumer preference towards local products [1] - Bosideng's Executive Director and CEO, Mei Dong, stated that Xuezhongfei has transitioned from negative to positive growth in sales during October and November, with a year-on-year increase of approximately 20% [1] - The company plans to continue investing resources into Xuezhongfei, focusing on brand marketing and product development [2]

Investment Rating - The investment rating for the company is "Outperform the Market" [5][37][42]. Core Insights - The company reported a revenue growth of 1.4% to 8.93 billion yuan and a net profit growth of 5.3% to 1.19 billion yuan for the first half of the 2025/26 fiscal year [1][10]. - The brand's down jacket segment continues to lead growth, with a revenue increase of 8.3% to 6.57 billion yuan, despite challenges in other segments [1][15]. - The company has successfully reduced inventory by 20.3% and improved cash flow, maintaining a stable dividend payout with a mid-term dividend of 6.3 HKD cents, up 5% year-on-year [2][28]. Summary by Sections Financial Performance - For the first half of the 2025/26 fiscal year, the company achieved a revenue of 89.3 billion yuan, with a net profit of 11.9 billion yuan, reflecting a 1.4% and 5.3% year-on-year increase, respectively [1][10]. - The overall gross margin increased by 0.1 percentage points to 50.0%, driven by the growth in the down jacket business [1][23]. Business Segments - **Brand Down Jackets**: Revenue increased by 8.3% to 6.57 billion yuan, with a gross margin of 59.1%, a decrease of 2.0 percentage points [1][15]. - **OEM Processing**: Revenue decreased by 11.8% to 2.04 billion yuan, but the gross margin improved by 0.4 percentage points to 20.5% [15][23]. - **Women's Wear**: Revenue fell by 18.6% to 250 million yuan, with a gross margin of 59.9% [15][23]. - **Diversified Apparel**: Revenue decreased by 45.3% to 60 million yuan, primarily due to a decline in the school uniform business [16][23]. Strategic Initiatives - The company is focusing on brand leadership and product innovation by collaborating with top international designers to enhance its high-end image and market recognition [3][31]. - Digital transformation efforts include establishing an AI innovation lab in collaboration with Zhejiang University to improve design efficiency [3][32]. - The company is optimizing its channel strategy, with online revenue growth of 2.4% and a net increase of 85 self-operated stores and 285 dealer stores [3][33]. Future Outlook - The company anticipates accelerated growth in the second half of the fiscal year, supported by strong sales performance in the down jacket segment since October [4][37]. - Profit forecasts for FY2026 to FY2028 are projected at 3.91 billion, 4.30 billion, and 4.73 billion yuan, respectively, with year-on-year growth rates of 11.1%, 10.2%, and 10.0% [4][39].

Core Insights - Bosideng International Holdings Limited reported its financial results for the first half of the 2025/2026 fiscal year, showing a revenue of 8.93 billion yuan, a year-on-year increase of 1.4%, and a net profit attributable to shareholders of 1.19 billion yuan, up 5.3% [1] - The gross profit margin remained high at 50%, with a slight increase of 0.1 percentage points, while the operating margin improved by 0.3 percentage points to 17% [1] Revenue Breakdown - The down jacket business continued to show strong growth, achieving revenue of 6.57 billion yuan, a year-on-year increase of 8.3%, accounting for 73.6% of total revenue, making it the core driver of the company's performance [1] - The company also expanded its product offerings in the fashion functional technology apparel segment, introducing products such as functional jackets and sun protection clothing for the spring and summer seasons [1] Channel Development - Bosideng optimized its channel quality, with the number of regular outlets for its down jacket business reaching 3,558, an increase of 88 from the end of the previous fiscal year [1] - The company focused on expanding flagship stores and concept stores while enhancing single-store operations through a refined operational system tailored to different store locations and consumer characteristics [1] Inventory and Sales Channels - Inventory turnover days decreased to 178 days, down by 11 days year-on-year [2] - The self-operated channel revenue grew by 6.6% year-on-year, while wholesale channel revenue increased by 7.9% [2] - Online sales continued to rise, with a greater focus on live e-commerce and social marketing to attract younger consumers, further increasing the online sales proportion [2] Brand Strategy - Bosideng is expanding its presence in the fashion functional technology apparel sector through a multi-brand strategy, developing a diverse brand matrix to meet various consumer needs [2] - In the high-end market, the company collaborated with Kim Jones on the AREAL series and made strategic investments in luxury down jacket brands, quickly entering the high-end functional apparel market [2] - In the value-for-money segment, Bosideng covers a broader consumer base through sub-brands such as Xuezhongfei and Bingjie [3]

Investment Rating - The report maintains a "Buy" rating for the company, indicating an expected price increase of over 15% in the next 6-12 months [5][13]. Core Insights - The company reported a revenue of 8.928 billion RMB for the first half of FY2026, a year-on-year increase of 1.4%, and a net profit attributable to shareholders of 1.189 billion RMB, up 5.3%, aligning with expectations [2]. - The company's down jacket business saw revenue of 6.568 billion RMB, growing 8.3% year-on-year, driven by steady growth in both direct and franchise channels [3]. - The gross margin improved by 0.1 percentage points to 50.0%, although the down jacket gross margin decreased by 2.0 percentage points to 59.1% due to a higher proportion of lower-margin distribution channels [4]. - The company is optimistic about its performance in the second half of the year, supported by successful new product launches and effective inventory management [4]. Summary by Sections Performance Review - The company achieved a revenue of 8.928 billion RMB in the first half of FY2026, with a net profit of 1.189 billion RMB, reflecting a 1.4% and 5.3% increase respectively [2]. Operational Analysis - The down jacket segment generated 6.568 billion RMB in revenue, with the main brand, Bosideng, contributing 5.719 billion RMB, showing an 8.3% increase [3]. - The online channel revenue for down jackets was 1.383 billion RMB, up 2.4%, while offline direct and franchise channels reported revenues of 2.411 billion RMB and 3.701 billion RMB, growing 6.6% and 7.9% respectively [3]. Margin and Cost Management - The gross margin increased slightly to 50.0%, with effective cost control reflected in the marketing management expense ratio [4]. - Inventory turnover days decreased by 11 days compared to the previous year, indicating improved inventory management [4]. Profit Forecast and Valuation - The company is projected to achieve net profits of 3.920 billion RMB, 4.322 billion RMB, and 4.739 billion RMB for FY2026, FY2027, and FY2028 respectively, with corresponding P/E ratios of 13, 12, and 11 [5].

Core Viewpoint - Bosideng Group's sales for the brand Xuezhongfei have shifted from negative to positive growth, with a year-on-year increase of approximately 20% in October and November [1] Group 1: Brand Development - Xuezhongfei will be a key focus for the company moving forward, with an emphasis on online channels as the primary battleground [1] - The company plans to deepen integration of online resources to further promote brand development [1] - There will be a strategic expansion into offline channels, particularly in shopping centers and outlets, to enhance consumer experience and brand recognition [1] Group 2: Investment and Financial Performance - The investment in the Xuezhongfei brand will significantly exceed that of previous years, focusing on brand marketing and product development [1] - For the fiscal year 25/26, the company reported a revenue of approximately 8.928 billion yuan, a year-on-year increase of 1.4% [1] - Net profit rose by 5.2% to about 1.201 billion yuan, with brand down jacket revenue increasing by 8.3% to approximately 6.568 billion yuan [1] - Self-operated channel revenue reached 2.411 billion yuan, growing by 6.6%, while wholesale channel revenue was 3.701 billion yuan, up by 7.9% [1]

Core Viewpoint - Bosideng's "dual focus" strategy on down jackets and fashionable functional apparel has shown significant results during the reporting period, with steady revenue and profit growth despite a challenging global consumer market [1][17]. Financial Performance - The company reported a revenue of 8.93 billion yuan, a year-on-year increase of 1.4%, and a net profit attributable to shareholders of 1.19 billion yuan, up 5.3% year-on-year [1]. - The gross margin remained high at 50%, with a slight increase of 0.1 percentage points, and the operating margin improved by 0.3 percentage points to 17% [1]. Business Segments - The down jacket business achieved a revenue of 6.57 billion yuan, growing by 8.3% year-on-year, accounting for 73.6% of total revenue, serving as the core growth driver [2]. - The fashionable functional apparel segment performed well, expanding product offerings such as functional jackets and sun-protective clothing for spring and summer [2]. Product Innovation - Bosideng continues to integrate fashion and technology, enhancing its product matrix with innovative materials and designs, such as UV-resistant and cooling fabrics in sun-protective clothing [4]. - Collaborations with renowned designers, like Errolson Hugh for multifunctional jackets and Kim Jones for the AREAL high-end line, have received positive market responses [6][19]. Channel Development - The company optimized its channel quality, increasing the number of down jacket retail outlets to 3,558, with a net addition of 88 stores [7]. - Self-operated and wholesale channels both saw revenue growth, with self-operated channels up 6.6% and wholesale channels up 7.9% [9]. Supply Chain Management - Bosideng has established a "superior supply chain" system, enhancing efficiency in raw material procurement, production, and logistics [10]. - The company has reduced inventory turnover days to 178, a decrease of 11 days year-on-year, indicating improved inventory management [9]. ESG Practices - Bosideng is the first and only Asian textile and apparel company to receive an MSCI ESG AAA rating, reflecting its commitment to sustainable development [13][15]. - The company emphasizes fair labor practices within its supply chain, ensuring compliance with local wage laws and conducting third-party audits of suppliers [16]. Future Outlook - The dual focus strategy is expected to continue driving growth, with plans to expand the product matrix and enhance brand competitiveness in both down jackets and fashionable functional apparel [20]. - Bosideng aims to leverage its strong brand influence and efficient supply chain management to capitalize on opportunities in the evolving consumer market [20].

Core Insights - The core message emphasizes that successful companies are those that grow and adapt to changing times, as articulated by the chairman of Bosideng, Gao Dekang [1] - Bosideng aims to become a world-leading fashion functional technology apparel group, focusing on down jackets and fashionable functional clothing [1] Financial Performance - For the first half of the 2025/26 fiscal year, Bosideng reported revenue of approximately 8.928 billion RMB, a year-on-year increase of 1.4% [1] - The profit attributable to equity shareholders rose by 5.2% to about 1.189 billion RMB, marking the highest mid-term performance in eight consecutive years [2][7] Dividend and Stock Performance - Based on strong operational performance, Bosideng declared an interim dividend of 0.063 HKD per share [2] - The company's stock price reached a year-high of 5.37 HKD, with a maximum increase of 46.7% within the year [2] Strategic Focus and Business Growth - Since 2018, Bosideng has focused on its core down jacket business, enhancing brand building, product innovation, and retail upgrades, which has strengthened its resilience against market fluctuations [4] - The brand's down jacket segment generated approximately 6.568 billion RMB in revenue, accounting for 73.6% of total revenue, with an 8.3% year-on-year growth [4] Profitability and Cost Management - The company's profit attributable to equity shareholders grew by 5.3% to 1.189 billion RMB, indicating a high-quality growth trend with revenue growth outpacing profit growth [7] - Gross margin increased by 0.1 percentage points to 50%, driven by supply chain efficiency and cost structure optimization [7] Inventory and Supply Chain Management - As of September 30, 2025, the inventory turnover days decreased significantly by 11 days to 178 days, reflecting effective inventory management strategies [7] Brand Development and Innovation - Bosideng has made significant strides in brand high-end positioning and product innovation, launching a high-end product line in collaboration with Kim Jones and showcasing at Paris Fashion Week [9][10] - The company filed 398 patent applications and achieved a total of 1,520 patents, enhancing its digital R&D capabilities [10] Market Opportunities and Sales Channels - The upcoming winter season and favorable climatic conditions are expected to boost sales, with the 2026 Spring Festival occurring later, extending the winter apparel sales period [11] - Bosideng is actively expanding its online presence, with significant growth in followers on platforms like Douyin and Tmall, contributing to a 2.2% year-on-year increase in online sales [11][12] Retail Network Expansion - The company increased its retail network by 88 stores to a total of 3,558, enhancing its market coverage in both first-tier and lower-tier cities [12] Analyst Outlook - Analysts maintain a positive outlook on Bosideng's growth potential, with several brokerages issuing "buy" ratings based on the company's solid fundamentals and growth prospects [12][13]

针对雪中飞在中期财报中的负增长问题，11月28日中午，波司登集团执行董事兼执行总裁梅冬在财报交 流会上向包括《每日经济新闻》在内的媒体表示，"通过10月和11月（销售），雪中飞已经由负增长转 变成了正增长，且同比增长约二十几个点"。 据梅冬透露，波司登会在资源上持续给"雪中飞"赋能。"今年，我们对雪中飞品牌的投入显著高于过去 几年，除了渠道资源投入外，重点倾斜于品牌营销、产品研发等资源的投入"。 （文章来源：每日经济新闻） 11月27日晚，羽绒服龙头波司登（HK03998）发布截至2025年9月30日止6个月的中期业绩。报告期内， 波司登实现营收89.28亿元，同比上涨1.4%；净利润12.01亿元，同比增长5.2%，创近年来同期历史新 高。 记者注意到，其主营业务"品牌羽绒服"收入提升8.3%至65.68亿元，其中自营渠道收入同比增长6.6%至 24.11亿元；批发渠道收入同比增长7.9%至37.01亿元。但波司登旗下品牌雪中飞告别往年同期的快速通 道，其收入同比下降3.2%至3.78亿元。 前段时间，"雪中飞"因代工阿迪达斯而备受市场关注。彼时，多位行业人士告诉记者，"雪中飞"代工国 际品牌并不让人意外， ...

证券研究报告 | 半年报点评 gszqdatemark 2025 11 28 年 月 日 波司登（03998.HK） 中期业绩稳健，期待旺季销售带动 FY2026 亮眼表现 FY2026H1 公司收入同比+1.4%/归母净利润同比+5.3%。1）公司发布 FY2026H1（截 至 2025/9/30 的 6 个月）业绩公告：主营业务收入/归母净利润分别同比增长 1.4%/5.3%至 89.3/11.9 亿元,宣派中期股息每股普通股 6.3 港仙。2）盈利质量方面：FY2026H1 公司毛利 率+0.1pcts 至 50.0%；销售/管理费用率同比分别+1.7pcts/-1.5pcts 至 27.5%/7.2%，归母 净利率同比+0.5pcts 至 13.3%。 分业务：品牌羽绒服同比+8%（主要系波司登主品牌带动增长），OEM 业务同比-12%。 1、品牌羽绒服业务：FY2026H1 收入同比+8%至 65.7 亿元，加盟增速略快于直营，业务毛 利率同比-2.0pcts 至 59.1%（我们判断主要系渠道结构变化影响）。 2、OEM 业务：FY2026H1-12收入%至同比20.4 亿元，销售占比 23%，毛 ...

Core Insights - The company, Bosideng, has achieved a revenue increase of 1.4% year-on-year, reaching approximately RMB 8.928 billion for the fiscal year 2025/26, marking a historical high for the eighth consecutive year [3] - The brand's down jacket business has seen a steady growth of 8.3%, amounting to about RMB 5.719 billion, reinforcing its market leadership [1] - The operating profit margin improved to 17.0%, up by 0.3 percentage points compared to the same period last year, indicating strong development resilience [1] Product Innovation - Bosideng has positioned itself as a "global leader in down jackets," focusing on product innovation and category development [1] - Significant product launches include the "Master Puff" series at Paris Fashion Week and collaborations with top designers like Kim Jones and Errolson Hugh for high-end product lines [1] Channel Development - The company has expanded its flagship stores and brand image stores, enhancing its unique store characteristics while improving operational efficiency [1] - A refined operational system has been established to boost profitability and operational efficiency [1] Supply Chain Management - The company has implemented a responsive replenishment mechanism during peak sales periods, effectively managing channel inventory and product structure [2] - As of September 30, 2025, inventory turnover days decreased to 178 days, down by 11 days year-on-year, reflecting improved operational efficiency [2] Sustainability Efforts - Bosideng is actively exploring sustainable development, achieving an upgrade in its MSCI ESG rating from AA to AAA, making it the first and only Asian textile and apparel brand to reach this highest rating [4]