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网易CEO丁磊:AI拔高了头部产品的“成功门槛”,不盲目追求通用大模型
Xin Lang Cai Jing· 2026-02-11 23:56
丁磊首次公开谈到AI对游戏行业和网易的整体影响。 2月11日,网易(Nasdaq:NTES;09999.HK)发布去年四季度财报,财报显示,网易2025年第四季度净 收入为275亿元,同比增长3.0%。归属于公司股东净利润62.4亿元,同比下滑28.8%。 其中,游戏及相关增值服务净收入为220亿元,同比增长3.4%;有道净收入为16亿元,同比增长 16.8%;网易云音乐净收入为20亿元,同比增长4.7%;创新及其他业务净收入为20亿元,同比减少 10.4%。 在随后的财报电话会议上,对于外界关注的AI技术等问题,网易CEO丁磊表示,市场很大程度上误解 Google Genie3(谷歌旗下最新大模型)对游戏行业的影响。AI确实降低游戏制作的"准入门槛",但同 时也极大地拔高了头部产品的"成功门槛"。 根据此前财报披露,网易AI原生管线已覆盖原画、模型、动画、音频、关卡、测试等全流程生产场 景,部分环节效能提升300%。在 AI玩法创新方面,《逆水寒》手游的智能NPC系统凭借基于强化学习 的智能决策技术,荣获"2025年度中国图象图形学学会科技进步奖一等奖"。 管理层在电话会上更新了这些产品的最新进展。据网易管 ...
恺英网络与娱美德达成和解,或增厚本期利润约2亿元
Jing Ji Guan Cha Wang· 2026-02-11 10:21
Core Viewpoint - Kaiying Network has reached a settlement agreement with Legendary IP, which is expected to positively impact the company's liquidity and profitability, with an estimated profit increase of approximately 200 million yuan [1] Group 1: Legal and Financial Implications - The settlement will help lift asset freezes caused by litigation, improving the company's asset liquidity [1] - The company had previously recognized 480 million yuan in extraordinary expenses related to the lawsuit in 2022, but did not confirm the receivable compensation for winning the arbitration in 2025 [1] - The resolution of the lawsuit is anticipated to create significant value for shareholders and protect the interests of all investors [1] Group 2: Strategic Importance of Legendary IP - Kaiying Network considers the classic IP "Legend" as a core strategic asset, having developed several successful games such as "Original Legend" and "Hot Blood Dual" [2] - The market size for the "Legend" IP is projected to reach 35.55 billion yuan by 2025, maintaining around 30 billion yuan annually for several years [2] - The cumulative value created by the "Legend" IP is expected to exceed 370 billion yuan by 2025, with potential growth to 40 billion yuan in 2026 [2] Group 3: Ecosystem Development - The 996 Legend Box has achieved real-time data interoperability across Windows, Android, and iOS, aggregating over a thousand premium versions of "Legend" games [3] - The platform has 500,000 daily active users and 12 million monthly first-time users, attracting major industry players and generating over 450 million yuan in cooperative agreements [3] - The settlement is expected to strengthen the "IP authorization—development—distribution" chain, promoting a healthier market for the "Legend" IP [3] Group 4: Share Buyback and Market Confidence - Kaiying Network plans to repurchase shares worth 100 million to 200 million yuan to implement equity incentive plans and employee stock ownership plans [4] - Since 2019, the company has invested over 800 million yuan in share buybacks, demonstrating confidence in its future development prospects [4]
游戏板块早盘震荡拉升,游戏ETF(159869)现涨近1.5%
Mei Ri Jing Ji Xin Wen· 2026-02-11 02:44
开源证券表示:《异环》三测反响热烈,游戏行业高景气或延续,世界模型等AI工具突破或持续助力 游戏玩法、内容丰富度提升,大DAU游戏流量价值及平台渠道分发价值或更加凸显。字节AI视频模型 Seedance2.0惊艳,或加速推动AI漫剧/短剧/影视商业化,有望在AI漫剧、AI短剧等短内容方面率先得到 广泛应用,进一步推动漫剧/短剧制作大幅降本提效和产能供给释放。 (文章来源:每日经济新闻) 2月11日,游戏板块异动拉升,恺英网络触及涨停,迅游科技、巨人网络、富春股份等跟涨,游戏ETF (159869)现涨近1.5%。截至2月10日,游戏ETF(159869)规模已达140.05亿元。 近期,AI应用领域消息不断,字节跳动正式推出新一代AI视频生成模型Seedance2.0,模型能力得到大 幅度提升;豆包、元宝、千问、文心等大模型APP纷纷推出促销拉新活动;海外的ChatGPT月度增长回 到10%以上等,这些消息推动A股市场上AI应用类概念股大幅上涨。 中银证券表示,近期字节跳动推出新一代AI视频生成模型Seedance2.0,模型能力大幅提升,推动视频 生成从"生成一段画面"向"完成一个作品"跨越,包括自分镜和自 ...
X @Bloomberg
Bloomberg· 2026-02-10 21:03
Mattel is buying NetEase's stake in a joint venture that makes the 'Uno!' and 'Skip-Bo Mobile' games https://t.co/ZFr0rJADbu ...
突然大爆发,这只ETF冲涨停
Sou Hu Cai Jing· 2026-02-10 18:27
Core Viewpoint - The A-share market shows mixed performance with significant gains in the AI application and film sectors, while the photovoltaic, real estate, and consumer sectors are weakening. The film and gaming ETFs are experiencing substantial increases in value, indicating strong investor interest in these areas [1][4][9]. ETF Performance - A total of 847 ETFs rose in value today, with the Film ETF and Gaming ETF seeing daily increases of 9.98% and 5.56%, respectively. The Nikkei ETF led the cross-border varieties [1][2]. - The Film ETF managed by Xuanwei has a trading volume turnover rate of 260.42%, while the other Film ETF managed by Guotai has a turnover rate of 312.02%, reflecting intense trading activity [2][4]. - The Gaming ETF managed by Huatai saw a daily increase of 5.56%, with key stocks like Light Media and Ao Fei Entertainment hitting the daily limit [9]. Sector Analysis - The film sector is experiencing a surge, with the total box office for the 2026 Spring Festival surpassing 1 billion yuan, reaching 1.05 billion yuan. Popular films include "Flying Life 3" and "Panda Plan: Tribal Adventure" [4]. - The gaming sector is also showing strong performance, driven by positive market sentiment following the successful testing of "Yihuan" by Perfect World and the upcoming launch of "Heart Town" by Xindong Company [9][10]. Fund Flows - On February 9, the A-share market saw a strong upward trend, with a net outflow of over 2.8 billion yuan from the overall stock ETFs. The top inflow sectors included the CSI 500 Index and CSI 1000 Index, indicating a shift in investor focus [12][13]. - The CSI 500 ETF recorded a net inflow of 27.3 billion yuan, highlighting its appeal among investors as a core broad-based index reflecting mid to small-cap stocks in the A-share market [15].
《心动小镇》「受难记」
雷峰网· 2026-02-10 03:33
" 从弃之可惜的「拖油瓶」,到炙手可热的「股价担当」,真的只 有一封解散信的距离。 " 作者丨胡家铭 编辑丨董子博 "还差几个小时,《心动小镇》的解散内部信,就会发到各个项目组人员手上",一想到当时的情景,前心 动员工曼波还是会至今记得那种窒息感。 那是2023年中,心动网络的至暗时刻。股价从云端的113港元跌落至7.4港元/股,市值蒸发逾90%。 但在最后关头,一群由心动元老组成的"白骑士团"拦住了黄一孟。在那场漫长且激烈的博弈后,解散信被 撤回了。 生存的筹码是昂贵的。 黄一孟虽然收回了屠刀,却也开出了近乎苛刻的留存条件:《心动小镇》的项目组 可以保留,但人数从近100锐减到50人以下,且宣发资源近乎清零。一切只为研发,一切只为上线。如 此"铁血"不为其他,只为项目和公司的生存。 直到2026年,《心动小镇》终于在海外数十个国家登顶,新增用户超过1000万,公司股价也离前高不算 太远。《心动小镇》,算是彻底找回了场子。 项目海外多国登顶之后,外界看到的或许是"长期主义的胜利"。那些曾经力劝黄一孟留下项目的"白骑 士"们,或许也会心一笑,又回想起力劝黄一孟"刀下留人"的那个下午。 01 面对接连失利的新游和 ...
爆款撬动,游戏行业收入破纪录!2026年有望延续增势
证券时报· 2026-02-09 07:56
Core Viewpoint - The article emphasizes that 2025 is expected to be a significant year for the domestic gaming industry, with historical highs in market revenue and user scale, driven by successful product launches and advancements in AI technology [2][4]. Market Performance - By the end of 2025, China's gaming market is projected to reach an actual sales revenue of 350.79 billion yuan, a year-on-year increase of 7.68%, marking the first time it surpasses 350 billion yuan. The user base is expected to grow by 1.35% to 683 million [4]. - The gaming market faced challenges from 2020 to 2023, with a notable decline in revenue to 265.8 billion yuan in 2022. However, the market has shown signs of recovery, with the gaming industry index rising nearly 50% since the beginning of 2025 [4][5]. Individual Company Performance - Since the beginning of 2025, 15 A-share gaming companies have seen stock price increases exceeding 50%, with companies like Century Huatong and Giant Network experiencing over 100% growth [5]. - Companies such as Century Huatong, Gigabit, and Perfect World are forecasting significant profit increases for 2025, while others like Ice River Network and Star Shine Entertainment expect to turn losses into profits [5]. Key Drivers - Successful blockbuster products are identified as the core driver of the gaming industry's recovery. The improvement in mobile game quality and the performance of new products in the market are crucial factors [7][12]. - Giant Network, one of the top-performing A-share gaming companies, has seen its stock price rise over 240% in 2025, largely due to the success of its game "Supernatural Action Group," which has achieved over 1 million daily active users [9][10]. Future Outlook - The gaming sector is expected to continue its upward trend into 2026, with a projected market size of 357 billion yuan, supported by stable game license approvals and ongoing product cycles [14]. - Analysts express cautious optimism about the gaming market's growth, emphasizing the importance of high-quality products and long-term operational capabilities for sustained success [14][15]. Strategic Focus - Companies are advised to deepen their focus on high-quality products and explore niche markets to achieve breakthroughs. Giant Network's strategy of concentrating resources on key projects and enhancing AI integration is highlighted as a representative approach [16].
隐身幕后三年 史玉柱这次真的要放权“90后”了 2026年能否再造一个“新巨人”?
Mei Ri Jing Ji Xin Wen· 2026-02-08 21:54
权威精选 2月6日晚,巨人网络年会现场,董事长史玉柱将副总裁聘书颁予两位年轻骨干:球球IP(具有商业价值的创意内容或品牌)赛道负责人王鑫宇与征途IP赛道 负责人赵剑枫。这不仅是人事任命,更是巨人网络核心战略转向的标志性一幕——公司正将未来押注在年轻团队与新兴IP之上。 巨人网络董事长史玉柱图片来源:巨人网络公众号 CEO(首席执行官)刘伟在介绍王鑫宇团队时表示:"我们平均年龄仅30岁的小分队,打造了一款全网热度超千亿次的游戏,不仅登上畅销榜前列、日活跃 用户数突破千万,更在行业内创造了一个黑马神话。"这番话背后,是一家老牌游戏公司对"年轻化、产品力、市场热度"的重新定位。 更值得关注的是,巨人网络在今年1月初,市值一度悄然重返"千亿元"阵营(截至2月6日收盘,巨人网络市值812.98亿元)。回顾2018年至2022年,公司股 价持续低迷,累计缩水近九成。 很少有人注意到,这场逆袭的核心变量,是一个从未正式官宣回归的"关键先生"——史玉柱。这位早在2013年就宣布退休、淡出公司日常管理的创始人,自 2022年下半年起,以一种低调却强势的姿态,重新掌控巨人网络的航向。同时,他大胆启用年轻团队,将资源向创新项目倾斜 ...
壕炸天,吉比特送出千万房产,游戏大厂年会狂撒钱
3 6 Ke· 2026-02-06 03:37
Core Viewpoint - The annual meeting season for gaming companies has showcased extravagant rewards, reflecting their strong financial performance and growth prospects for 2025 [1][3][5]. Group 1: Company Performance - Jibite (吉比特) expects a net profit of 1.69 billion to 1.86 billion yuan for 2025, representing a year-on-year growth of approximately 79% to 97% [5][8]. - Century Huatong (世纪华通) anticipates a consolidated revenue of about 38 billion yuan for 2025, with a net profit forecast of 5.55 billion to 6.98 billion yuan, indicating a staggering growth of 357% to 475% [8][10]. - The gaming industry in China is projected to achieve a total sales revenue of 350.79 billion yuan in 2025, marking a year-on-year increase of 7.68% [7]. Group 2: Employee Incentives - Jibite and Century Huatong have adopted high-reward strategies to motivate talent, with Jibite's average salary expected to rise by 6.34% to 710,700 yuan in 2024, while Century Huatong's average salary is projected to increase by 25.77% to 544,100 yuan [6]. - Jibite's annual meeting featured the distribution of iPhone 17 Pro Max phones to all eligible employees, while Century Huatong's subsidiary, Diandian Interactive, offered cash prizes with a maximum of 18,888 yuan [1][3]. Group 3: Market Trends - The A-share gaming sector has seen a significant upward trend, with the Tonghuashun gaming index rising by 57.58% since the beginning of 2025, and Jibite and Century Huatong's stock prices increasing by 105.94% and 277.82%, respectively [6]. - The trend of domestic gaming companies expanding into overseas markets is gaining momentum, with self-developed games generating 20.455 billion USD in actual sales revenue abroad, a year-on-year increase of 10.23% [9]. Group 4: Product Performance - Jibite's success in 2025 is attributed to the launch of several hit games, including "杖剑传说" and "问剑长生," which have significantly boosted its revenue [11]. - Century Huatong's Diandian Interactive has achieved remarkable success with its game "Whiteout Survival," ranking first in the Chinese mobile game export list [10].
20多家游戏公司年终发黄金
经济观察报· 2026-02-05 14:00
今年已经有22家游戏公司把黄金当成年终奖励。游戏公司发黄 金背后,是行业整体回暖。 作者:任晓宁 封图:图虫创意 1月30日,等着看年会线上演出的沐瞳科技员工小决(化名)开场便收到惊喜。公司CEO宣布, 给每位员工发一条5克黄金手链作为全员奖。按照当天1685元/克的首饰金价格,这条手链价值 8425元。 不止是沐瞳科技,据经济观察报不完全统计,今年已经有22家游戏公司把黄金当成年终奖励。 游戏公司发黄金背后,是行业整体回暖。2025年中国游戏市场收入3507.89亿元,同比增长 7.68%;用户规模6.83亿,同比增长1.35%,两项数据均创历史新高。多家游戏上市公司在2025 年度业绩预告中宣布扭亏为盈。 要发就发硬通货 一家上海游戏公司的HR告诉记者,年会发黄金是老板的决定。之前他们年会以数码产品为主,比 如显卡、电脑、手机三件套,或是游戏机、无人机、耳机等,从未发过黄金。 黄金在2025年受到游戏公司青睐,与金价暴涨走势有关。2025年黄金价格屡次刷新历史纪录,成 为全民疯抢的理财产品。在这种环境下发黄金,能给员工提供一种额外的情绪价值。 小决说,公司年会发的黄金手链是与周大福定制的,不仅保值,日常也 ...