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火鸡面鼻祖10亿砸进中国!三养食品全球最大海外基地开建
Sou Hu Cai Jing· 2025-11-25 06:47
据悉,这座位于嘉兴的工厂占地约5.5万平方米,计划建设6条生产线。投产后,三养食品将形成"韩国4 家工厂 + 中国1家工厂"的全球产能布局,火鸡面年总产能也将提升至35.2亿包。选址嘉兴亦体现其战略 考量——紧邻三养中国销售总部所在地上海,有助于实现产销高效协同,加快市场响应速度。 通过推进本土化生产,三养食品有望显著优化供应链效率、降低物流成本,不仅能进一步巩固现有市场 地位,还能更灵活地应对消费需求变化,为中国消费者提供更优质的产品体验。业内分析指出,此举还 将帮助三养食品在中国市场塑造更积极、更本土化的品牌形象,为长期深耕奠定基础。 将首个海外生产基地设在中国,三养食品有着清晰的战略意图。作为三养最大的出口市场,中国贡献了 其出口总量的25%,并持续成为推动其全球业绩增长的关键动力。天眼查相关数据显示,中国方便食品 市场近年来规模稳步扩大,年增长率维持在较高水平,也为三养食品等国际品牌提供了广阔发展空间。 韩国食品巨头三养食品近期在浙江嘉兴马家浜举行隆重的奠基仪式,宣告其在海外建设的首家工厂正式 落户中国。这座总投资达2014亿韩元(约合人民币10.6亿元)的现代化食品工厂,预计将于2027年1月 竣工 ...
中国必选消费品11月价格报告:白酒批价多数下跌,方便食品与调味品价格回升
Haitong Securities International· 2025-11-24 13:11
Investment Rating - The report assigns an "Outperform" rating to multiple companies in the essential consumer goods sector, including Guizhou Moutai, Wuliangye, and others [1]. Core Insights - The wholesale prices of Baijiu have mostly declined, while prices for instant foods and condiments have rebounded [1][10]. - Discounts for convenience foods and seasonings have narrowed compared to the end of October, indicating a potential recovery in consumer spending [19][38]. - The report highlights the stability of discounts for infant formula and beer, while discounts for liquid milk and soft drinks have increased [21][38]. Summary by Sections Baijiu Pricing - The wholesale prices for various Baijiu brands, such as Moutai and Wuliangye, have shown significant declines compared to previous months and year-to-date figures [9][40]. - For instance, the price of Feitian Moutai (case) is 1650 yuan, down by 110 yuan from last month, and down 590 yuan year-to-date [40]. Consumer Goods Discounts - Convenience foods have seen an increase in average and median discount rates, moving from 93.2%/95.9% at the end of October to 95.8%/97.0% [19][38]. - Seasonings also experienced a rise in discount rates, from 83.7%/84.9% to 85.9%/88.9% [19][38]. - In contrast, liquid milk discounts have widened, with average rates dropping from 69.6% to 66.0% [21][38]. Company Ratings - The report lists several companies with an "Outperform" rating, including: - Guizhou Moutai - Wuliangye - Luzhou Laojiao - Shanxi Fenjiu - Yanghe - Others [1].
颐海国际20251118
2025-11-19 01:47
Summary of the Conference Call for Yihai International Company Overview - **Company**: Yihai International - **Industry**: Food and Seasoning Industry Key Points and Arguments Revenue and Growth Expectations - The company anticipates a slowdown in third-party revenue growth for the year, with overall revenue expected to remain flat or slightly increase due to the performance of related parties like Haidilao [2][22] - Profit growth is expected to outpace revenue growth, benefiting from a return to normal tax rates [2][22] Product Performance - Butter remains the largest single product, with a 20% sales increase in the first half of the year due to low-priced product launches, although this affected average price and gross margin [2][7] - The company plans to adjust its strategy in the second half, promoting low-priced butter only in price-sensitive areas, expecting gross margin to remain flat or slightly increase for the year [2][7] - The overseas third-party business grew nearly 50% in the first half, reaching 190 million yuan, but is expected to slow to a growth rate of 20%-30% for the year [2][24] Competitive Landscape - The convenience food business faces intense competition, with only slight growth in third-party channels in the first half and a decline expected in the second half [2][11][12] - The company aims to maintain stable development in this segment, making it difficult to expand further [2][13] B2B and B2C Market Insights - In the B2B market, large clients saw a doubling in growth in the first half, but growth may slow in the second half due to the impact of the pre-made dish incident [2][5][21] - A dedicated team for small B clients has been established, but contributions are expected to be low this year, with significant growth anticipated next year [2][21] New Product Launches - New regional flavor products were launched in 2025, receiving good local acceptance but limited national impact compared to established flavors [2][6] Cost and Margin Management - The company has locked in raw material prices, minimizing cost impacts, and expects gross margins to remain flat or slightly increase due to the "Two Direct" system optimizing channel margins [2][14] - The "Two Direct" system aims to improve profit margins by reducing intermediary costs and is expected to cover 60% of the market by next year [2][16][17] Online Business and Marketing Strategy - The company has shifted its online strategy to focus on display and interaction rather than as a primary sales channel, leading to reduced advertising expenses [2][19] International Expansion - The company is expanding its overseas business, particularly in Southeast Asia, and plans to explore markets in the Middle East, Central America, and Africa [2][26] - Direct engagement with large KA channels in Southeast Asia has been established, with expectations of maintaining stable growth rates of 20-30% over the next 2-3 years [2][27] Challenges and Risks - The company faces competition from domestic peers in the overseas market and local brands in Southeast Asia, which may impact growth [2][28] - The utilization rate of the Thai factory is currently low, with plans to improve it by the end of the year [2][29] Future Outlook - The company expects revenue growth to be driven by overseas and B2B segments, with a forecast of double-digit growth in third-party business next year [2][25] Additional Important Information - The gross margin for related party business remains around 14%, with stable pricing mechanisms in place [2][23] - The company is cautious about potential impacts from shipping costs and tariffs as it expands its international operations [2][31][32]
在家煮出柳州老店味!掌小鸭冰鲜螺蛳粉上市,鲜味之争见真章
Zhong Guo Shi Pin Wang· 2025-10-17 04:10
Core Viewpoint - The launch of Zhang Xiaoya's ice-fresh Luosifen successfully preserves the authentic flavor of the dish, which is traditionally difficult to replicate in packaged products [1][15]. Group 1: Technology and Production - Zhang Xiaoya is implementing IQF (Individual Quick Freezing) technology and a full-chain temperature control system, which will increase production capacity by 10 times [2]. - The new freezing process allows ingredients to rapidly drop to -30°C within 30 minutes, effectively preserving moisture, structure, and flavor by preventing large ice crystals from damaging food cells [2]. - The company has built a modern cleanroom for packaging, ensuring food safety without high-temperature sterilization, achieving a daily production capacity of 10,000 boxes [7]. Group 2: Flavor Preservation and Expertise - The company collaborates with Wu Mengxue, a master of Luosifen production, to ensure the flavor matches the authentic taste of Liuzhou [5][6]. - Wu Mengxue's expertise has been integrated into the product development process, refining the broth and seasoning to maintain the traditional taste [6]. Group 3: Logistics and Distribution - Each product is shipped in a -18°C environment, ensuring freshness during transportation, with advanced temperature monitoring systems in place [10]. - The partnership with SF Express allows for efficient delivery, maintaining the product's quality and freshness upon arrival [10]. Group 4: Government and Industry Collaboration - The development of ice-fresh Luosifen is a result of collaboration between the local government and enterprises, focusing on standardizing production and enhancing cold chain logistics [12][13]. - There is a consensus on the industrialization and standardization of the ice-fresh Luosifen sector, laying a solid policy foundation for its growth [12][13].
益海嘉里丰厨速食新品闪耀 2025 南京秋糖,诚邀莅临共赏
Zhong Guo Shi Pin Wang· 2025-10-10 08:09
2025年10月16日至18日,第113届秋季全国糖酒商品交易会将在南京盛大启幕。作为行业瞩目的年度盛会,此次展会汇聚众多优质品牌与创新产品,而益海 嘉里旗下金龙鱼丰厨将携多款重磅新品盛装参展,以丰富多元的速食产品矩阵与场景化创新解决方案,强势登陆南京展会现场,为行业与消费者带来一场便 捷、放心、美味饮食的焕新体验。 此次展会的一大亮点,当属金龙鱼丰厨方便意面的重磅首发,为消费者开启便捷又美味的意式饮食新体验。该意面产品主要在食用方式进行了极大创新,为 了满足消费者速食意大利面的需求,研发出熟制的鲜食意面,既可直接开水冲泡食用,也可放入微波炉快速加热,无需复杂厨具,2分钟即可轻松搞定一碗 意面。无论是郊游露营时的户外加餐、工作之余的便捷午餐,还是旅途途中的美味补给,金龙鱼丰厨意面都能完美适配,成为方便食品的不二之选。 在口味方面,新品意面同样不同凡响,番茄肉酱风味意面特别添加占比25%的大颗猪肉粒,肉质紧实饱满,酸甜酱汁包裹每一根面条;黑椒牛肉风味意面则 加入13%的鲜美牛肉,牛肉入味十足,黑椒香气浓郁醇厚,带来地道意式风味。两款意面均坚守极简配料理念,面条配方中仅含纯净水、优质意大利硬质小 麦粉与植物油,煮 ...
中国必选消费品9月价格报告:白酒批价多数下跌,大众品价格多数稳定
Haitong Securities International· 2025-09-30 11:25
Investment Rating - The report assigns an "Outperform" rating to multiple companies in the consumer staples sector, including Guizhou Moutai, Wuliangye, and others, indicating a positive outlook for these stocks [1]. Core Insights - The wholesale prices of Baijiu have mostly declined, with notable decreases in prices for Guizhou Moutai and Wuliangye, while prices for most consumer goods remain stable [4][10]. - The report highlights a significant drop in the discount rates for liquid milk products, indicating a shift in consumer purchasing behavior [6][18]. - Overall, the report suggests that the impact of funds is greater, advising attention to low-position stocks and heavyweight stocks in the consumer staples sector [8]. Summary by Sections Baijiu Pricing - Guizhou Moutai's wholesale prices for Feitian (case and single bottle) are 1790 and 1770 yuan, respectively, reflecting a decrease of 55 and 70 yuan from the previous month [4][37]. - Wuliangye's eighth-generation price is 895 yuan, down 25 yuan from last month [4][37]. - Luzhou Laojiao's Guojiao 1573 price increased by 10 yuan to 850 yuan [4][37]. Consumer Goods Pricing - The average discount rate for liquid milk products decreased from 74.8% to 69.4% since the end of August [6][21]. - Discount rates for soft drinks, condiments, instant foods, and beer remained stable, with slight variations in average and median values [19][35]. - The report notes that the discount rate for infant formula products also showed a minor decrease from 89.5% to 88.7% [21][35]. Investment Strategy - The report emphasizes the importance of monitoring low-position stocks and heavyweight stocks due to the greater impact of funds on the market [8].
麻六记酸辣粉再陷发霉风波,代工模式暴露品控漏洞
Zhong Guo Xin Wen Wang· 2025-09-29 08:56
Core Viewpoint - The company 麻六记 is facing significant quality control issues as its product, 酸辣粉, has been reported to have mold despite being within the expiration date, raising concerns about its manufacturing processes and supply chain management [1][2]. Product Quality Issues - Recent consumer complaints on social media highlighted that 酸辣粉 purchased from 麻六记 was found to be moldy, with a production date of August 6, 2025, indicating a failure in quality control [1][2]. - This incident follows a previous mold issue reported in July, where multiple consumers across various cities complained about the same problem, leading to emergency product recalls [2][3]. - The company has not publicly responded to the latest complaints, contrasting with its previous actions of issuing apologies and recalls [1][2]. Manufacturing and Supply Chain Concerns - 麻六记 heavily relies on an outsourcing model for its production, with its main supplier, 白家阿宽, reporting a significant increase in production revenue from 50.35 million yuan in 2022 to 201 million yuan in 2024, a growth of 15.52% [4]. - The brand's rapid expansion and reliance on third-party manufacturers have raised concerns about the adequacy of quality control measures, especially after repeated incidents of product contamination [5][6]. Industry Analysis - Industry analysts suggest that the recurring quality issues indicate a lack of effective oversight and quality control from the brand, especially after previous incidents [5]. - The brand's growth strategy, heavily dependent on social media marketing and influencer partnerships, poses risks as negative publicity can rapidly damage its reputation [6]. - Recent sales data indicates a significant decline in sales on platforms like Douyin, dropping from a peak of 60 million yuan per day to between 7.5 million and 10 million yuan in the last 30 days, reflecting potential consumer backlash [6].
麻六记,再被曝发霉!品牌方与代工厂集体失声
新浪财经· 2025-09-25 10:38
Core Viewpoint - The article discusses the recurring quality issues of the brand "Ma Liu Ji" spicy sour noodles, particularly the presence of mold and foreign objects, leading to consumer complaints and product recalls [2][4][16]. Group 1: Product Quality Issues - In July, "Ma Liu Ji" spicy sour noodles were removed from shelves due to mold, and the contract manufacturer Bai Jia A Kuan issued an apology and recalled the products [2][4]. - Consumers reported finding moldy noodles produced in August, raising concerns about the effectiveness of the recall and quality control measures [2][5]. - Complaints on the Black Cat complaint platform indicate that 36.62% of the 71 complaints about "Ma Liu Ji" relate to food hygiene and quality issues, including mold, foreign objects, and insects [7][11]. Group 2: Company Responses and Accountability - Bai Jia A Kuan acknowledged the quality issues and stated that the problems were due to insufficient disinfection during production, leading to potential contamination [16][20]. - Both Bai Jia A Kuan and Beijing Shitongda Technology Development Co., Ltd., the major shareholder of "Ma Liu Ji," have committed to improving supply chain management and quality control measures [4][20]. - Legal experts indicate that both the manufacturer and the brand are liable for damages caused by defective products, and consumers can seek compensation from either party [4][24]. Group 3: Consumer Reactions and Legal Implications - Consumers have expressed frustration over the difficulty in obtaining compensation, with many reporting that customer service only offers refunds without addressing the underlying quality issues [12][13]. - The article highlights the legal obligations of companies to recall defective products and the potential for consumers to seek legal recourse if their complaints are not adequately addressed [13][24]. - The brand's ongoing sales performance, with over 5.7 million units sold, contrasts sharply with the negative publicity surrounding the quality issues [24].
消费者发帖投诉:麻六记“大单品”酸辣粉再被曝发霉!抖音的补偿为60元无门槛券,官方暂无回应
Sou Hu Cai Jing· 2025-09-24 05:06
Core Points - Recent complaints from consumers on social media regarding moldy products of Ma Liu Ji's sour and spicy noodles have emerged, with one user reporting that the third box contained mold after opening [1] - Douyin has offered a compensation of 60 yuan in no-threshold vouchers to affected consumers [1] Group 1: Product Quality Issues - In July, Ma Liu Ji's sour and spicy noodles faced scrutiny due to reports of "moldy powder," leading to a statement from the代工商 Sichuan Baijia Akwan Food, which confirmed that issues were concentrated in two batches of products due to insufficient disinfection during production, potentially causing contamination from environmental bacteria [4] - The official Weibo account of Ma Liu Ji issued an apology on July 28, confirming that the affected products were from production batches dated June 16 and June 18, 2025, and initiated a recall process while actively communicating with consumers for returns and compensation [4] Group 2: Health and Safety Concerns - During a live broadcast amid discussions about the "Luo Yonghao and Xibei incident," Zhang Lan led a team into Ma Liu Ji's kitchen to prove that their products were not pre-prepared, but it was revealed that the kitchen lacked health certificates and staff did not wash their hands before handling food [4]
与李子柒决裂后,微念“B计划”的网红螺蛳粉出事了
凤凰网财经· 2025-09-23 15:23
Core Viewpoint - The article discusses the recent controversies surrounding the popular instant noodle brand "Chou Bao," highlighting consumer complaints about foreign objects found in the product and the company's inadequate response to these issues [2][9][22]. Group 1: Company Background - "Chou Bao" is a brand under Guangxi Weinian Industrial Co., Ltd., which was founded in 2013 by Liu Tongming, initially focusing on influencer marketing [13]. - The brand gained significant traction after the partnership with the well-known influencer Li Ziqi, which ended in 2021 due to disputes over equity and intellectual property [19][20]. - Following the loss of this key partnership, the company quickly launched the "Chou Bao" brand, leveraging its existing supply chain and distribution channels to achieve rapid sales growth [21]. Group 2: Consumer Complaints - Recent reports on social media have revealed multiple instances of consumers finding disturbing foreign objects, such as fingernails and cigarette filters, in "Chou Bao" noodle products [2][11][22]. - Customers have expressed frustration over the company's customer service, which has been characterized by dismissive responses and inadequate compensation offers, such as a mere refund of 100 yuan [12][22]. - The complaints highlight not only quality control issues in the production process but also deficiencies in the customer service system [22][23]. Group 3: Market Context - The instant noodle market, particularly the Luosifen (snail rice noodle) segment, has seen rapid growth, with the brand value projected to reach 15.051 billion yuan by 2025 [26]. - The competitive landscape is intensifying as traditional companies and new brands vie for market share, making it crucial for Weinian to balance expansion with product quality to maintain consumer trust [27].