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米村拌饭布局,轻食赛道又翻红?
3 6 Ke· 2026-01-05 05:51
20.9元起!米村拌饭布局轻食,轻食正成为品牌新卖点? 最近,被不少打工人当成减脂餐的米村拌饭,在山东青岛试点上新了轻食拌饭。 在米村拌饭黄岛吾悦广场店小程序中,可看到新增了"轻食拌饭"类目,目前共有"牛油果时蔬拌饭""深海金枪鱼牛油果拌饭""照烧鸡腿肉牛油果拌饭"以 及"烤牛肉牛油果拌饭"4款产品,标签均为"沙拉"。 在价格上,轻食赛道主要分为三个区间:以Wagas为代表的人均70-100元的高端品牌,以超级碗、油梨树为代表的人均40-50元中高端品牌,及以蔓味轻 食、麦田归来为代表的人均20元左右的高性价比外卖品牌。 而米村拌饭此次推出的轻食系列,价格集中在20.9元-33.9元区间,填补了轻食品类在中端市场的空白。在相关帖子的评论区,就有不少消费者支持,并@ 米村拌饭官方账号"许愿开到家门口"。 实际上,不止米村拌饭,不少餐饮品牌都盯上了这股"轻食风",且不约而同地选择了30元左右的价格带。 2025年年初,池奈咖喱蛋包饭官宣进行品牌升级,4月上新3款沙拉产品并公布餐品热量;6月,品牌与kepp联名,又推出了大虾荞麦轻体碗、手枪腿杂粮 超级碗、活力鸡蛋能量拌饭等轻食产品。其中,能量拌饭类产品单点价格在2 ...
【全球探店】德国连锁烘焙店如何把面包做成“快生意”?BackWERK重写欧洲烘焙零售逻辑!
东京烘焙职业人· 2025-12-26 08:34
Core Insights - BackWerk (BW) is a successful self-service bakery and light meal chain in Europe, known for its efficient and quick service model that caters to the fast-paced lifestyle of consumers [1][3][6] Group 1: Business Model and Strategy - BW transformed traditional bakeries into a self-service model, eliminating the need for wait staff and allowing customers to quickly grab items and check out [6][7] - The brand focuses on reducing consumer friction, emphasizing a retail system approach rather than a creative-driven bakery model [8][10] - BW's product offerings are designed for stability and efficiency, avoiding reliance on "star products" to drive growth [15][17] Group 2: Product and Consumer Behavior - BW aims for all products to perform consistently rather than depending on a few bestsellers, promoting a daily bakery concept that encourages habitual purchases [22][19] - The products are characterized by clear flavors, friendly shapes, and highly standardized production processes, ensuring ease of consumption [20][31] - BW's strategy is to create a seamless experience for consumers, focusing on convenience rather than culinary innovation [40][42] Group 3: Expansion and Franchise Model - BW's expansion relies on a replicable business model rather than individual products, allowing for consistent performance across different locations [23][26] - The franchise model is built on proven operational paths, enabling local adaptations while maintaining core principles of speed and efficiency [26][29] - Key to BW's success is its ability to select high-traffic locations, ensuring that customers can easily access its offerings without needing to make a special trip [29][32] Group 4: Market Insights and Implications - BW's success in Europe highlights the importance of a mature daily consumption market and consumer acceptance of low-expressiveness products [45][46] - The brand's approach suggests that for Chinese bakery brands, focusing on system stability and operational efficiency is crucial before pursuing rapid growth [44][40] - BW's model challenges the notion that all growth is beneficial, advocating for a balanced approach to expansion and sustainability [42][44]
这个国家的总统府可以随便拍,俩警卫居然还五点准时下班
3 6 Ke· 2025-12-12 02:17
2025年除夕之夜,我正在布达佩斯旅行。寻找年夜饭时,本来选中了一家餐厅,营业时间到晚上八点,但六点四十分赶到时,店家已经锁门不再接受新客 人,理由是店内客人的饭菜已经排满了时间,来不及做新客人的菜,否则会影响打烊时间。 虽然遗憾,但心理上也能接受,毕竟这说明店家对品质有要求,不会为了挣钱而透支后厨力量。也羡慕布达佩斯人的悠闲,什么也不能耽误下班。 扭头一看,几十米外是一家印象深刻的餐厅。2014年3月的一个夜晚,我初至布达佩斯,第一顿饭就是在这里享用。于是,它又成了我的年夜饭选择。十 一年后,它一如从前,连侍应都依稀是旧时模样。粗豪的炖牛肉、鲜香的鱼汤和精致漂亮的沙拉,也没有改变。 年夜饭里的沙律赏心悦目 许多人总以为变化越快越好,嘲笑那些缓慢与不变,但文明走到一个程度时,或许慢下来才是最好的。 被誉为"东欧巴黎"、由布达和佩斯两部分组成并整体被列入世界文化遗产的布达佩斯,处处都有这样的缓慢与从容。当然,它也有快的一面,多瑙河两岸 永远车来车往,与相对宁静的布达相比,对岸的佩斯更仿似不夜城。 多瑙河夜景 严格来说,布达佩斯的早年建设受到巴黎城市建设风格的影响。1853年,拿破仑三世任命乔治·欧仁纳·奥斯曼男 ...
美国多州报告与食品相关的李斯特菌感染病例 调查已展开
Sou Hu Cai Jing· 2025-10-05 09:47
Group 1 - A large retail chain in the U.S. has announced a recall of pasta and salad products sold in multiple states due to listeria contamination concerns [2][3] - The U.S. Food and Drug Administration (FDA) is collaborating with the Centers for Disease Control and Prevention (CDC), the Department of Agriculture, and local health departments to investigate the listeria infection cases [1][3] - As of September 25, 20 cases of listeria infections have been reported across 15 states, with 19 hospitalizations and 4 deaths, including a miscarriage linked to a pregnant woman's infection [5][8] Group 2 - The CDC has issued a warning to the public to avoid consuming potentially contaminated foods and to clean refrigerators and surfaces that may have come into contact with contaminated products [7] - Symptoms of listeria infection typically appear within two weeks after consuming contaminated food, including fever, muscle aches, and confusion, posing higher risks to pregnant women, individuals over 65, and those with weakened immune systems [8]
美多州出现食品相关的李斯特菌感染
Xin Hua Wang· 2025-10-05 02:01
Core Points - The FDA is collaborating with multiple federal agencies and state health departments to investigate recent listeria infections linked to deli and salad products across several states [1] - Kroger has announced a recall of pasta and salad products sold in multiple states due to potential listeria contamination, following safety alerts from the USDA regarding products sold by Walmart and other grocery chains [1] - As of September 25, 20 cases of listeria infections have been reported across 15 states, resulting in 19 hospitalizations and 4 deaths, including a miscarriage due to infection in a pregnant woman [1] Industry Impact - The investigation and recalls may impact consumer confidence in deli and salad products, particularly from major retailers like Kroger and Walmart [1] - The ongoing situation highlights the importance of food safety regulations and the role of federal agencies in monitoring and responding to foodborne illness outbreaks [1][2] - The CDC has issued warnings to the public regarding the consumption of potentially contaminated foods, emphasizing the need for proper food handling and storage practices [1][2]
21现场|上合天津峰会外媒记者家乡有哪些美食?
2 1 Shi Ji Jing Ji Bao Dao· 2025-09-05 10:16
Group 1 - Cultural exchange among Shanghai Cooperation Organization (SCO) member countries is highlighted as an important area of cooperation, with food serving as a bridge for cultural interaction [1][2] - Various local delicacies from Southeast Asian countries are recommended, such as Roti Canai from Malaysia, Nasi Lemak, and Rendang from Indonesia, showcasing the region's diverse culinary heritage [1][2] - In South Asia, traditional dishes like Sajji from Pakistan and Butter Chicken from India are emphasized, along with the unique preparation of Biryani in Hyderabad, reflecting the rich food culture [2] Group 2 - Central Asian cuisine is represented by Palov from Uzbekistan, recognized as an intangible cultural heritage by UNESCO, and Beshbarmak from Kazakhstan, which is considered a national dish [2] - Middle Eastern food, particularly Shawarma, is noted for its popularity, combining grilled meat, vegetables, and sauces in a pita wrap, enhancing the culinary experience [2] - Russian cuisine includes traditional dishes such as salad, Borscht, and Blini, representing the country's culinary identity [3]
上合天津峰会外媒记者家乡有哪些美食?
2 1 Shi Ji Jing Ji Bao Dao· 2025-09-05 10:11
Group 1 - Cultural exchange among Shanghai Cooperation Organization (SCO) member countries is highlighted as an important area of cooperation, with food serving as a bridge for cultural interaction [1][2] - Various local delicacies from Southeast Asian countries are recommended, such as Roti Canai from Malaysia, Nasi Lemak, and Rendang from Indonesia, showcasing the region's diverse culinary heritage [1][2] - In South Asia, traditional dishes like Sajji from Pakistan and Butter Chicken from India are emphasized, along with the unique preparation of Biryani in Hyderabad, reflecting the rich food culture [2] - Central Asian countries are represented by dishes like Palov from Uzbekistan and Beshbarmak from Kazakhstan, which are recognized for their cultural significance [2] - Middle Eastern cuisine is also noted, with Shawarma being a popular dish that combines various ingredients for a unique taste experience [2][3] Group 2 - The article emphasizes the role of food in promoting mutual understanding and cultural appreciation among different nations, particularly within the context of the SCO [1][2] - The diversity of culinary traditions across different regions, including Southeast Asia, South Asia, Central Asia, and the Middle East, is showcased, highlighting the importance of food in cultural identity [1][2][3]
餐饮冰火年:2.8 万亿增长与 161 万闭店潮
Sou Hu Cai Jing· 2025-08-12 13:32
Core Viewpoint - The Chinese catering market is projected to reach 2.85 trillion yuan in the first half of 2025, showing a slight year-on-year increase of 4.1%, but this growth masks significant challenges, including the closure of 1.61 million restaurants, with an expected total of over 3 million closures for the year, particularly affecting small and medium-sized businesses [1][3][21] Group 1: Current Situation - The overall market shows a slight increase, but the growth rate is slowing, with a negative revenue growth of 0.4% for large catering enterprises, marking the first decline since 2023 [3][5] - The chain restaurant sector is expanding, with a chain rate reaching 24%, while small businesses struggle, with a survival rate of less than 30% for single-store operations [3][12] Group 2: Challenges - The "ban on alcohol" policy has severely impacted high-margin alcohol sales, while new social security regulations have increased labor costs by an average of 20% [4][5] - The fast food sector is particularly hard hit, with a closure rate of 22.66% in the first half of the year, driven by intense competition and price wars among low-barrier entrants [7][8] Group 3: Policy Impact - The implementation of the "ban on alcohol" in May 2025 has led to a 40% drop in business banquet orders for high-end restaurants, significantly affecting their profit structures [5][6] - New social security rules have placed small and micro businesses in a precarious position, with increased costs leading to closures [5][7] Group 4: Cost Pressures - Rising costs for ingredients and rent are squeezing margins, with pork prices up 28% and vegetable prices rising over 30% [8][9] - The average closure rate for fast food outlets is significantly higher than the industry average, with specific categories like crayfish and spicy hot pot seeing closure rates of 37.2% and 31.8%, respectively [7][8] Group 5: Consumer Behavior Changes - Consumer spending patterns are shifting, with an 8.3% decline in average order value and a rise in orders below 30 yuan, indicating a trend towards budget-friendly dining [9][10] - Health-conscious choices are driving demand for low-fat and low-sugar options, leading to a 45% increase in orders for healthier brands [9][10] Group 6: Opportunities for Innovation - Leading brands are leveraging supply chain integration and digital management to create competitive advantages, with chain restaurant rates expected to exceed 24% by 2025 [12][16] - The adoption of AI and IoT technologies is enhancing operational efficiency, with significant cost savings reported by brands implementing these innovations [17][20] Group 7: Market Resilience - The lower-tier market is showing resilience, with county-level dining establishments benefiting from lower rents and community ties, leading to growth despite broader industry challenges [18][20] - Green dining initiatives are gaining traction, with brands adopting sustainable practices and benefiting from government incentives [20][21]
美股异动 | Sweetgreen(SG.US)跌超27% 二度下调2025年业绩预期
智通财经网· 2025-08-08 14:53
Core Viewpoint - Sweetgreen's stock price plummeted over 27% to $9.17 following the company's second downward revision of its 2025 performance guidance in less than three months, citing multiple challenges including loyalty program adjustments, weak consumer confidence, tariff impacts, and operational issues [1] Financial Performance - The company now expects 2025 fiscal year revenue to be between $700 million and $715 million, significantly lower than the previous forecast of $740 million to $760 million made in May, and $760 million to $780 million in February [1] - Same-store sales are projected to decline by 4% to 6%, contrasting with earlier expectations of single-digit growth [1] - The restaurant-level profit margin for 2025 is anticipated to be 200 basis points lower than the May forecast, with tariff impacts accounting for approximately 40 basis points [1] Management Commentary - CEO Jonathan Neman described the current quarter as "very, very difficult," attributing poor performance to both external environmental factors and internal execution issues, including cautious consumer spending since April and the high baseline effect from last year's steak product launch [1] - The transformation of the loyalty program at the beginning of the quarter has also contributed to the challenges faced [1]
朝阳区办理全市首个“简单制售类”食品经营许可
Xin Jing Bao· 2025-08-01 08:22
Core Points - The revised "Beijing Food Business License Review Guidelines" took effect on August 1, aiming to simplify the approval process for food businesses and enhance the business environment [1][2] - The first company to benefit from the new policy is Pi's Coffee (Beijing) Co., Ltd., which received licenses for simple hot and cold food sales, significantly reducing their operational costs and time for obtaining permits [1] Group 1 - The new policy eliminates the need for exhaust systems and separate initial processing areas, reducing site selection costs by 30% and speeding up the licensing process by ten times [1] - The simplification of requirements for "simple sales" and the removal of minimum area restrictions allow businesses to choose locations more flexibly, lowering equipment and construction costs [1][2] - The policy is expected to benefit more food businesses as it gradually takes effect, responding to societal demands for a better business environment [2]