出海与科技赛道成深圳商办市场需求修复关键动力。 仲量联行华南区与华西区商业地产部负责人李文杰表示，随着深圳科技企业加速向价值链高端转型，越 来越多的企业更加重视研发迭代效率、团队协作质量以及与产业生态的联动。这一趋势直接推动了集中 化、灵活性强且能彰显企业文化的高品质办公空间需求。 不过，从办公楼市场的整体需求来看，目前尚未出现明显扩大。上述机构数据显示，第三季度，深圳甲 级办公楼市场迎来六个新项目入市，合计供应约38万平方米，新增供应的集中释放推动全市空置率环比 上升1.1个百分点。 这一现状也促使业主加大租金让步力度，并且在新租及续租谈判中展现出更高的灵活性，愿意调整租金 及相关条款，以稳定或吸引优质租户，同时，部分租户把握租金调整机遇，从乙级办公楼或创意园区搬 迁至甲级项目，实现了办公环境与品牌形象的双重提升。 深圳消费电子类企业在出海方面持续活跃，正在驱动当地办公市场需求修复。 据深圳海关披露的数据，2025年前8个月，深圳电脑及其零部件、音视频设备及其零件出口分别同比增 长10.5%和6.1%。企业增长势头延续，对办公楼的需求有所提高。 仲量联行近日发布的市场报告显示，2025年第三季度，有多家具有 ...

Core Insights - The Beijing office market is entering a new normal by Q3 2025, with a breaking down of rental barriers between regions enhancing cross-regional liquidity [1] - Despite overall market pressure, the investment market continues to focus on retail properties, long-term rental apartments, and industrial parks, with retail showing highlights in IP and emotional consumption [1][2] - The overall rental decline trend in Beijing is expected to continue at least until 2027, with a slight decrease in vacancy rates for Grade A office buildings [1] Group 1: Office Market Trends - The overall vacancy rate for Grade A office buildings in Beijing slightly decreased by 0.3 percentage points to 15.5% in Q3 [1] - The rental prices in the market continue to decline, with no new supply entering the market since the beginning of 2025, leading to a focus on retaining existing tenants [1] - The decision-making cycle for companies regarding relocation has been extended due to high renovation costs and narrowing price differences between renewing and new leases [1] Group 2: Retail Market Developments - Despite challenges, the retail real estate market has new growth highlights, such as the continued popularity of IP and emotional consumption, and the rise of the first-store economy [2] - Outdoor sports brands have become a significant driver in the fashion sector, accounting for 18% of the new store area in Q3 [2] - Domestic buyers remain the dominant force in the investment market, focusing on the safety of asset cash flows and long-term capital value, particularly in retail properties, long-term rental apartments, and industrial parks [2]

本报讯 （记者王镜茹）2025年第三季度，深圳甲级办公楼市场整体租赁活跃度有所回落，供需关系持续承压。全市净吸纳 量约为12.5万平方米，租金继续下行。 值得关注的是，部分企业正利用租金回调的窗口期，以更具成本效益的方式升级办公空间；与此同时，出海赛道与科技企 业的发展带动了结构性回暖，成为推动需求端修复的重要力量。 本季度，企业普遍延续谨慎的租赁策略，更加注重成本控制与空间效率优化。面对市场租金与现行租约之间的差距，更多 租户寻求租约重组谈判。多数业主在新租及续租谈判中展现出更高灵活性，愿意调整租金及相关条款，以稳定或吸引优质租 户。 部分租户把握租金调整机遇，从乙级办公楼或创意园区搬迁至甲级项目，实现了办公环境与品牌形象的双重提升。 本季度，从行业需求分布来看，科技企业仍是市场需求的主力，贡献了约三成租赁成交面积。消费电子、人工智能应用、 数字营销等细分领域表现较为活跃，带动科技园、前海等区域出现整层及以上规模的租赁成交。 仲量联行华南区与华西区商业地产部负责人李文杰表示："随着深圳科技企业加速向价值链高端转型，越来越多的企业更 加重视研发迭代效率、团队协作质量以及与产业生态的联动。这一趋势直接推动了对集 ...

Investment Rating - The report indicates a positive outlook for the property investment market, with an expected year-on-year growth of 5-10% in total investment volume for the year [8]. Core Insights - In the first half of 2025, the national large-scale property investment transaction volume reached 132.1 billion, a 19% increase compared to the same period last year, despite a 29% decrease in the number of transactions [5][3]. - Institutional buyers are optimistic about consumer and residential assets, with retail property and rental residential transaction volumes doubling year-on-year [3][5]. - Capitalization rates for various asset types in first-tier cities have shown a narrowing increase compared to the second half of last year, although there remains short-term upward pressure [3][5]. Summary by Sections Market Overview - The investment sentiment remains cautious, with institutional capital focusing on high-quality real estate [5]. - The transaction volume for retail properties and rental residential assets increased by 166% and 200% respectively compared to the previous year [5]. Capitalization Rates - The capitalization rates for Grade A office buildings, retail properties, and high-standard warehouses in first-tier cities have expanded by nearly 20 basis points compared to the end of last year [5][9]. - The average capital value of office buildings in first-tier cities has decreased by 43% since 2022, indicating a continued interest in core office assets [8]. Future Predictions - The report anticipates that the market activity will marginally improve in the second half of the year, driven by an expanding pool of available assets and increased risk premiums [8]. - The focus for investment in the second half of the year will remain on consumer and residential sectors, with particular attention to the evolution of trade tariffs and domestic demand stimulation policies [8].