随着智能手机市场进入存量竞争的新阶段，高端化已成为国产品牌寻求突破与增长的必由之路。9月25 日，小米推出年度旗舰小米17系列手机，小米集团创始人、董事长兼CEO雷军将其视为全面对标iPhone 的产品。与产品战略升级相呼应的是，小米手机供应链公司加速协同布局，为小米17等国产手机的高端 化征程提供坚实支撑。 小米17系列迈向高端化 "我用四个字来形容小米17的变化，叫'惊艳蜕变'。我觉得大家可以重新认识一下小米手机。"9月25 日，雷军在小米17系列发布会上表示。此次，小米共推出小米17、小米17 Pro和小米17 Pro Max三款手 机。 欧菲光近期在接待机构调研时表示，手机光学行业的未来升级方向主要有三个方面：一是主摄、长焦等 摄像头逐步采用更"大底"传感器，以提升全场景影像体验；二是潜望式长焦模组普及加快，更多品牌将 下放至中高端机型；三是在光学结构上，玻塑混合镜头和小型化模组方案会更广泛应用，以兼顾画质和 轻薄整机设计。 A股产业链公司加速布局 小米17系列是国产手机冲击高端的缩影，而其身后，一条高效创新的供应链体系正在加速构建。近期， 多家小米产业链公司透露最新业务进展，不少公司借机"秀肌肉"， ...

Core Viewpoint - The central theme for the company in 2023 is "Change," as articulated by Lei Jun, emphasizing the need to confront challenges and criticisms while transitioning from an internet company to a hard-tech company [2][32]. Group 1: Company Strategy and Vision - Lei Jun expressed the determination to face challenges posed by competitors like Apple, Samsung, and Huawei, and to overcome internal struggles by focusing on core technology investments [2][4]. - The company aims to create the world's strongest pure electric performance vehicle, directly competing with Tesla and Porsche [3][4]. - The launch of the YU7 model has garnered significant attention, with over 200,000 pre-orders in just three minutes, showcasing the company's strong market entry [6][8]. Group 2: Product Development and Features - The YU7 project faced immense pressure during its development, with the success of the SU7 model being critical for the company's future in the automotive sector [8]. - The company has developed its own high-performance electric motor, the Xiaomi V8S, to address market gaps [4][6]. - The Xiaomi 17 series smartphones feature advanced specifications, including the fifth-generation Snapdragon 8 processor and a 7000mAh battery, highlighting the company's commitment to high-end technology [12][19]. Group 3: Market Positioning and Competition - The company is positioning itself against established brands like Tesla, with a focus on performance and technology to change perceptions of its capabilities in the automotive industry [10][32]. - Lei Jun acknowledged the competitive landscape and the need for collaboration within the domestic automotive industry to foster growth and innovation [34]. Group 4: Brand Image and Public Perception - The company has faced significant criticism and skepticism regarding its automotive ambitions, which Lei Jun aims to address through transparency and performance [2][34]. - The renaming of the Xiaomi 16 to Xiaomi 17 is part of a strategy to redefine the brand and assert its commitment to challenging leading global brands [33].

这两天小米公司为雷军演讲制作的一张海报让笔者大为震惊，一个身价百亿美金的富豪，居然在那里哭 穷要供"两个孩子上大学"。相比之下，雷总多年前在媒体专访时那句"我变得一无所有，除了钱"显然更 加诚实一些。 这句话不仅是雷总亲口讲出，更是行业对小米公司的第一印象。然而现在，这句话已经成了禁忌。有某 小米高官还因为说了这句话而主动离职。 "不服跑个分？" 安兔兔跑分软件，被曝是小米投资的，且经常为了小米手机新品而做改动。网友戏称："既当运动员又 当裁判员"。 "比一元硬币还薄" 指的是比一元硬币立起来的"高度"还薄 "奥氏体304" 其实作为活在热搜里的男人，雷总从做手机开始就一直以"语言百变"而享誉业界。笔者依稀还记得很多 雷总语录背后的精彩故事。 "得屌丝者得天下" "硬件净利润率不超5%" 2018年上市前的豪言，在2021年手机毛利率达11.6%的财报前略显尴尬。米粉调侃："雷总，您说的硬件 不包括充电宝对吧？" "造车？都是媒体瞎编的！" 雷总在一场发布会上信誓旦旦的讲"奥氏体304"这种材料有多牛逼。其实就是最普通的用来做锅碗瓢盆 的不锈钢。 在某次发布会上亲口说出这句话之后没几天，就官宣要造车了。 "汽 ...

Core Insights - Xiaomi launched the Xiaomi 17 series during its annual event on September 25, introducing three flagship models that exceeded consumer expectations in terms of pricing and features [1][19] Pricing Strategy - The Xiaomi 17 standard version starts at 4499 yuan (approximately $615), which is 1500 yuan cheaper than the iPhone 17 standard version priced at 5999 yuan [5] - The Xiaomi 17 Pro starts at 4999 yuan, significantly undercutting the iPhone 17 Pro by 4000 yuan [7] - The Xiaomi 17 Pro Max begins at 5999 yuan, also offering a substantial price advantage over the iPhone 17 Pro Max, which starts at 11999 yuan [9] Product Specifications - All models in the Xiaomi 17 series are equipped with Qualcomm's Snapdragon 8 Elite Gen5 processor, featuring advanced camera systems and high-capacity batteries [11][13] - The standard version and Pro model have a 6.3-inch display, while the Pro Max features a larger 6.9-inch display, all with 1.5K resolution [11] - Battery capacities are 7000mAh for the standard version, 6300mAh for the Pro, and 7500mAh for the Pro Max, aligning with previous leaks [13] Camera Features - The Xiaomi 17 standard version includes a triple-camera setup with a 50MP main sensor, while the Pro and Pro Max models feature enhanced camera systems with advanced optical zoom capabilities [13] Market Positioning - Xiaomi's pricing strategy positions the Xiaomi 17 series as a competitive alternative to Apple's iPhone 17 series, appealing to consumers looking for high specifications at lower prices [15][19] - The introduction of a 12+512GB version across all models caters to users with moderate storage needs, enhancing the appeal of the series [17]

其他产品方面，小米电视S Pro 85 Mini LED 2026 采用全新Mini LED屏幕、独立画质增强芯片、大师画质引擎等高端配置，并创新推出 低反屏和广视角体验，观看更清晰、画质更还原；米家冰箱Pro 微冰鲜双系统法式平嵌，可实现鲜鱼鲜肉零下储存不冻结，同时带来全 自动洁净制冰，满足更多需求；米家三区洗衣机Pro，在标准尺寸下再次创新三筒独立水路分区洗。此外，小米还推出了路由器 BE10000 Pro、音箱小米Sound 2 Max和小米随身蓝牙音箱等新品。 其中，小米17标准版定价4499元起、小米17 Pro定价4999元起，小米17 Pro Max 起步配置12GB+512GB，定价5999元起，现已开始预 售，9月27日10点正式开售；「小米定制服务」10万元起订，首批覆盖小米YU7 Max和小米SU7 Ultra，每月限定40台，9月25日晚十点正 式支付定金开启预售。 本次发布会的多款人车家全生态新品现已开售：小米平板8标准版定价2199元起，小米平板8 Pro定价2799元起。米家三区洗衣机Pro首销 价3999元起；米家冰箱Pro 微冰鲜双系统 法式平嵌560L首销价6399元；小米 ...

Core Insights - The core theme of the articles revolves around the evolution of Xiaomi's corporate identity and its strategic shift from being perceived as an "internet company" to a "hardcore technology company" [1][2][3] - The concept of "cognitive upgrade" is highlighted as a crucial factor for Xiaomi's success and its ability to face market challenges and competition [2][3] Group 1: Company Strategy - Xiaomi's initial success was built on a cost-effective internet model, leveraging social marketing to sell hardware at near-cost prices, which allowed rapid growth [2] - The company is now focusing on high-end markets with its Ultra products and self-developed chips, aiming to demonstrate its technological capabilities and willingness to invest heavily in future developments [2] - The transition from a low-cost perception to a high-quality brand is essential for Xiaomi to avoid being outpaced by competitors in a price-sensitive market [2] Group 2: Cognitive Evolution - The cognitive evolution within Xiaomi is described as a systematic upgrade that influences both internal and external perceptions of the company [2][3] - Successful companies often undergo painful cognitive transformations, and Xiaomi is currently experiencing a similar phase as it seeks to redefine its growth trajectory [2] - The ability to break through self-imposed cognitive ceilings is seen as a key to achieving long-term success and embracing future uncertainties [3]

【#雷军感谢所有高管#】小米17年 这波高管迭代太有看头！12位核心高管里9张新面孔，早年"喝小米粥"的创始团队只剩两位 。这些新人 要么是卢伟冰这样的外部大咖，要么是内部熬出来的骨干，显然是为造车、高端化这些新战场补战力。 老班底搭新人才，这股求变的劲正是小米能持续冲的关键！ 0:00 ...

雷军宣布小米三年内推百款车漆 0:00 ...

Core Insights - Xiaomi's founder Lei Jun emphasized the company's transition from an "internet company" to a "hardcore technology company" through its chip development journey, which is a crucial step in investing in core technologies [2][3] Group 1: Chip Development Journey - Xiaomi's ambition to develop its own chips began in 2014 with the establishment of Pinecone Electronics, leading to the release of its first SoC in 2017, but faced significant challenges thereafter [3][4] - The failure of the initial SoC project prompted a reevaluation, revealing that entering the high-end market is essential for success, as no smartphone company has successfully entered the SoC market from the low-end [3][4] - The complexity of chip development has increased significantly, requiring at least ten years and an investment of 50 billion yuan, leading to the re-initiation of the chip project in 2021 with the establishment of "Xuanjie" [4][5] Group 2: Financial Challenges and Strategic Decisions - In 2022, Xiaomi experienced a 15% decline in revenue, marking its first revenue drop in 15 years, which raised concerns about continuing chip development projects that require hundreds of millions in investment [4][5] - Despite financial difficulties, Lei Jun expressed strong support for continuing the chip development efforts, emphasizing the importance of building a robust chip R&D team regardless of the outcome [4][5] Group 3: Product Launches and Innovations - The self-developed mobile chip "Xuanjie O1" is set to be produced using advanced 3nm technology, with a production cost of approximately 20 million USD, and is expected to be featured in Xiaomi's upcoming devices [4][5] - The Xiaomi 17 series was launched with prices starting at 4,499 yuan, featuring high-end specifications comparable to the iPhone 17, including a 7000mAh battery for extended battery life [7][9] - The Xiaomi 17 Pro series includes innovative features such as a "wonderful back screen" for selfies and notifications, and the new "Surging OS 3" enhances connectivity with Apple devices [9]

9月26日，2025雷军年度演讲活动结束后，小米集团董事长、CEO雷军接受了媒体的采访。 对于网络上有针对小米车主的不友好声音，甚至有小米车主被极端攻击，雷军回应：小米汽车发布后成为全网被黑最惨的车企之一，这次六部委打击黑水 军、黑公关，我们举双手支持。在这一点上，小米汽车是受害者。我们希望全社会呼吁打击黑水军、黑公关，是他们让产业发展遇到了很多困难。 每经编辑｜何小桃 雷军谈到过去五年小米经历了艰难转身，"大家的很多批评，我们自己也无比焦虑，所以在一个内外的压力下，开始重新思考何去何从，并进行改变。" 他表示，"我们充分意识到要从互联网公司坚定走向智能制造的新战场，要转型成硬核的科技公司。互联网公司是机会驱动的，科技公司是使命驱动的。 所以我们坚持技术立业，一上来就制定了5年投1000亿的计划。" 他谈到，2019年小米全年的研发费用75亿，这个情况下要投1000亿是很大的数字，"但是不管风吹雨打，我们坚定的完成了这笔投资，大概投了1020亿 ~1050亿。我们新5年的规划是2000亿的研发投入。所以大家今天看到的变化，其实这背后就有海量研发投入的结果。" 雷军进一步表示，"很多东西如果你没有足够的研发投入 ...