以下文章来源于泽平宏观商学 ，作者泽平宏观商学 泽平宏观商学 . 前沿科技企业实战研学 读万卷书行万里路 2025 年 12 月 用心打造最有品质的实战研学。读万卷书，行万里路。把教室搬到世界上最优秀的企业， 请最优秀的企业家和科学家讲课。顺势而为，把握机遇。正心正念，坚持做长期正确的 事！ 我们期待与更多的企业家朋友们携手同行，共赴 2026 实战研学之旅！ 泽 ZEP 平 INGM 宏 ACR 观 O RE 商 SEAR 学 CH 1-6月日程安排 · 斯坦福大学、伯克利大学 3月27日-28日 苏州 追觅科技、魔法原子、灵猴机器人 闭门投研会-2026 Al 的中国力量(一) 3月29日 上海 长三角校友会 4月20日-21日 香港 2026 香港 Web3 嘉年华 复星财富、HashKey、港交所 5月22日-23日 1151 11:47:50 深圳 华为、新凯来、江波龙、莫界科技 闭门投研会—2026 Al 的中国力量(二) 6月26日-27日 型成 11月4日-11日 洛杉矶、拉斯维加斯、旧金山 CES、英伟达、特斯拉 谷歌、罗宾汉、playground 2月27日 北京 国内头部智驾科技企业 人 ...

Core Insights - JD.com officially announced its participation in the Spring Festival with a "Moonlit Night" event, launching on February 16, featuring a total investment of 3 billion yuan in red envelopes and physical prizes to stimulate consumer spending during the holiday season [1] Group 1: Event Details - The JD.com event will run from 8 PM on February 16 to midnight on February 17, allowing users to participate in purchases without waiting for the Spring Festival Gala announcement [1] - Consumers can start reserving their desired products on the JD.com app from February 15 by searching for "Moonlit Night" to lock in discounted prices [1] Group 2: Competitive Landscape - Major internet companies including ByteDance, Tencent, Alibaba, Baidu, JD.com, and Kuaishou are engaging in a competitive "red envelope war" for the Spring Festival, with the total scale of the activities potentially reaching nearly 10 billion yuan [1] - ByteDance is focusing on its Douyin platform with technology gifts and cash red envelopes, while Tencent's Yuanbao app is investing 1 billion yuan in cash for its red envelope activities [1] - Alibaba is launching a 3 billion yuan initiative through Tongyi Qianwen, with support from its Alipay ecosystem, and Baidu is investing 500 million yuan for a long-term campaign extending to the Lantern Festival [1] - JD.com is combining its 3 billion yuan investment in red envelopes and subsidies with its New Year goods festival and physical purchase promotions [1] - Kuaishou is participating with a 200 million yuan cash pool, utilizing card collection and red envelope rain strategies [1]

Core Viewpoint - JD Technology has launched a new payment method called "JD AI Pay," which integrates its self-developed JoyAI model, featuring multi-modal understanding, contextual awareness, and real-time risk interception [3][4]. Group 1: JD AI Pay Features - "JD AI Pay" allows users to make payments without leaving the payment page or manually entering passwords, significantly simplifying the transaction process [3]. - The system can accurately identify user intent and dynamically verify identity based on environmental factors, biometric features, and behavioral habits [3]. - The payment method has been implemented in two scenarios: through the JoyAI App and JD's smart glasses, JoyGlance, enabling voice-activated purchases [3]. Group 2: Security Measures - To ensure fund security, JD AI Pay employs an end-cloud collaborative risk control architecture, conducting local voiceprint and liveness detection while analyzing transaction risks in real-time [3]. - If any anomalies are detected, such as non-personal voice or high-risk merchants, the process will be interrupted, triggering secondary verification [3]. Group 3: Competitive Landscape - JD Technology's entry into the AI payment sector is part of a broader trend, with Alibaba also launching the ACT protocol to facilitate AI interactions across platforms [5][6]. - The ACT protocol allows AI to execute order operations while keeping payment authorization under user control, enhancing user experience [6]. - Internationally, companies like Google and Anthropic are developing their own protocols, focusing on communication standards and security boundaries for AI agents in payment processes [7][8]. Group 4: Strategic Analysis - Analysts suggest that JD's approach focuses on consumer experience innovation, while Ant Group emphasizes risk control to build merchant trust, creating a differentiated competitive landscape [8]. - The competition in the AI payment sector is shifting from technical superiority to seamless user experience and ecosystem development, indicating a need for internet giants to innovate rapidly [8].

除了常规立目标、签"生死状"外，京东3C家电也迎来新玩法："京东租赁自营旗舰店"赶在春节档开业，主打3C、机器人等产品的租赁。《每日经济新闻》 记者注意到，目前，宇树机器狗Go2 Pro免押金日租为78元，宇树U1人形机器人免押金日租为1797元。 图片来源：京东黑板报公众号 从卖车、卖机器人再到自研AI（人工智能）玩具等，京东想要踏准的是消费电子产品更迭换代的每一步。其他大厂不惜重金抢夺AI流量入口，但京东或许 更想坐稳国内电子产品销售的王座。 签下数千亿元销售目标 开年聚焦零售主品类 每经记者｜王郁彪 每经编辑｜余婷婷 京东选择把开年大戏留给零售主业。 2月12日，京东官宣与美的、海尔、海信、TCL签署2026年战略合作协议，明确各方在京东全渠道瞄准1800亿元的销售额。前不久，京东与vivo签署战略合 作协议，定下了未来三年vivo在京东全渠道实现销售额突破1000亿元的目标。 3C（计算机类、通信类和消费类电子产品统称）家电是京东零售的核心销售品类，也是整个京东大盘压舱石般的存在。每到岁末年初，京东都会与平台合 作密切的头部企业签下新一年或是未来三年的销售目标，是互为销售、产能和效益的一重保障。 3C ...

Group 1 - The core event is the launch of JD.com's "Moon Black Wind High" Super Festival on February 16, which will distribute 3 billion yuan in red envelopes and physical prizes to consumers [1][3] - The event includes interactive activities on the JD app, allowing users to participate in the distribution of red envelopes and win physical prizes during specific time slots on New Year's Eve [3][6] - Notable products featured during the event include iPhones at over 50% off, premium wines like Feitian Moutai, and various AI robots, enhancing the festive shopping experience [3][6] Group 2 - JD.com is increasing its New Year benefits with special offers, such as a 3 kg Chilean king crab for only 26 yuan and luxury brand lipsticks at the same price during the midnight countdown [6] - The event encourages early reservations starting February 15, allowing consumers to secure desired products at exceptional prices [6] - This initiative aims to boost consumer enthusiasm for spending during the Spring Festival, providing a more cost-effective and festive shopping experience [6]

Core Viewpoint - JD Logistics has launched its first Airbus A330 wide-body cargo aircraft for international flights, enhancing the air cargo network between China and South Asia, starting with a route from Chongqing to South Asia [1][7]. Group 1: Aircraft and Operations - The Airbus A330 cargo aircraft has a maximum payload of approximately 60 tons, nearly tripling the capacity of previously operated narrow-body cargo planes, thus efficiently meeting the demands for long-distance transportation and large-volume cargo transfers [3][9]. - The launch of the Chongqing to South Asia international cargo route is a significant step in JD Logistics' strategy to expand its capacity for intercontinental operations [3][9]. Group 2: Regional Impact - Chongqing is being developed as an international aviation hub, with projections for the Jiangbei International Airport to handle over 50 million passengers and over 500,000 tons of cargo by 2025 [3][9]. - The new cargo route will significantly shorten the logistics turnaround time between Sichuan-Chongqing and South Asia, reducing cross-border trade logistics costs and facilitating further opening up of the region [3][9]. Group 3: Industry and Market Integration - The Chongqing to South Asia route aligns with the industrial needs of both regions, providing stable transport capacity for domestic textile and machinery products to reach the South Asian market, while also enabling efficient transport of South Asian seafood products to Chongqing [5][10]. - JD Logistics has accelerated its overseas expansion, operating over 130 overseas warehouses with a total management area exceeding 1.3 million square meters, enhancing its cross-border fulfillment capabilities [7][10].

Group 1 - The Beijing Municipal Market Supervision Administration held an administrative interview with 12 major platforms involved in online train ticket sales, including Ctrip, Qunar, Fliggy, Tongcheng, Meituan, JD.com, and others, to address prominent issues raised by the public regarding online train ticket sales [2] - During the meeting, the Beijing Municipal Market Supervision Administration outlined four compliance requirements for the platforms to ensure proper business operations [3]

Core Viewpoint - JD.com’s food delivery service has announced significant progress in its "Double Hundred Plan," with nearly 400 restaurant brands achieving over 1 million orders, doubling the scale from six months ago [1] Group 1: Plan Upgrades - The "Double Hundred Plan" will undergo three major upgrades by 2026: traffic support, best-selling product operation, and marketing strategies [1] - The traffic support upgrade includes the launch of a "Store Growth Score" system, providing a clear growth path for stores and offering more traffic support to quality merchants [1] - The best-selling product operation upgrade will utilize JD.com’s innovative consignment model, allowing merchants to focus on supply while the platform manages marketing, operations, and fulfillment [1] - The marketing strategy upgrade involves the introduction of a 2026 marketing calendar tailored to seasonal holidays, peak categories, consumer scenarios, and user habits for more precise marketing [1]

Group 1 - The core conclusion indicates that Tmall's New Year shopping festival ends on February 11, while JD.com remains operational during the Spring Festival, offering greater discounts [1][10] - Tmall's discounts for the iPhone 17 series are limited, with only a 300 yuan coupon available, and no discounts for the standard iPhone 17 model [3][4] - JD.com provides additional benefits such as trade-in coupons, with up to 1100 yuan off for the iPhone 17 Pro and 800 yuan for trade-ins on the iPhone 17 series, significantly enhancing the discount offerings [6][10] Group 2 - JD.com offers various promotional activities, including a chance to win an Apple Watch and iPhones through participation in events, enhancing customer engagement [8] - JD.com allows customers to access hidden coupons worth 320 yuan for specific iPhone purchases starting February 12, further increasing the attractiveness of their offers [8] - Overall, JD.com is positioned as the superior platform for purchasing Apple products, both in terms of discount strength and delivery capabilities during the Spring Festival [10]

Core Insights - JD.com and Midea have signed a strategic cooperation agreement for 2026, setting a sales target of 80 billion yuan for Midea across JD's channels [1] - Midea has become JD's first home appliance partner to exceed 50 billion yuan in annual sales in 2023, showcasing its strong market position [3] Group 1: Strategic Partnership - The partnership between JD.com and Midea has been ongoing since 2013, with JD being Midea's most stable online and offline sales platform [1][3] - Both companies have collaborated to create numerous best-selling products, enhancing service experience and innovative marketing strategies [1] Group 2: Market Coverage and Expansion - JD.com has established a comprehensive channel network covering nearly 30,000 stores, facilitating Midea's offline sales and product display [3] - In 2025, JD and Midea plan to jointly create around 400 "JD-Midea co-branded stores," focusing on lower-tier markets to boost local consumer choices [3] Group 3: Product Innovation - The two companies will launch new products in 2025, including the "Hualing Shenji II" air conditioner and "Little Wumei 3.0" washing machine, with leading industry standards [3] - Midea's refrigerator "Xiong Duntun 601" achieved over 10,000 units sold within four months, validating the collaboration's effectiveness in driving sales growth [3] Group 4: Consumer Experience - JD and Midea are enhancing consumer service experiences through initiatives like integrated delivery and installation, achieving "0 negative reviews" for Midea's new central air conditioning products [4] - The collaboration aims to provide high-quality home appliance products and services, promoting a shift from price competition to value co-creation in the industry [4]