Group 1 - The company achieved FY2025 revenue of 25.9 billion yuan, a year-on-year increase of 11.6%, and a net profit attributable to shareholders of 3.51 billion yuan, up 14.3%, meeting expectations [1] - The brand down jacket segment saw steady growth with revenue of 21.67 billion yuan, a year-on-year increase of 11.0%, despite pressure on gross margins due to business structure and raw material costs [1] - The company maintained a dividend payout of 0.28 HKD per share, with a payout ratio exceeding 80% [1] Group 2 - The OEM processing management business reported revenue of 33.73 billion yuan, a significant year-on-year increase of 26.4%, driven by stable core customer orders and the expansion of high-quality new clients [2] - The women's clothing segment faced challenges, with revenue declining by 20.6% to 650 million yuan, indicating ongoing operational difficulties [2] - The diversified clothing business grew by 2.8% to 210 million yuan, primarily driven by a 3.0% increase in school uniform revenue [2] Group 3 - The overall gross margin for the group decreased by 2.3 percentage points to 57.3%, attributed to declines in gross margins from brand down jackets, OEM business, and women's clothing [2] - Operating profit margin and net profit margin attributable to shareholders improved by 0.2 and 0.3 percentage points to 19.2% and 13.6%, respectively, due to enhanced operational efficiency [2] - The average inventory turnover days increased by 3 days to 118 days, indicating sustained supply chain advantages [2] Group 4 - The company is optimistic about channel optimization and multi-brand strategy, projecting revenues of 28.72 billion, 31.44 billion, and 34.41 billion yuan for FY2026-2028, representing year-on-year growth of 10.9%, 9.5%, and 9.4% respectively [3] - Net profit attributable to shareholders is expected to reach 3.92 billion, 4.34 billion, and 4.74 billion yuan for the same period, with year-on-year growth of 11.6%, 10.6%, and 9.2% respectively [3] - The company plans to continuously optimize channels and store construction based on regional characteristics, aiming to meet diverse consumer needs through its multi-brand approach [3]

Core Insights - The company reported a revenue of 25.9 billion, a year-on-year increase of 12%, with a net profit of 3.6 billion, up 14% year-on-year, marking the eighth consecutive year of record revenue and net profit [1] - The gross profit margin decreased by 2 percentage points, influenced by changes in channel structure, product category mix, and rising costs of core raw materials [1] - The company is focusing on high-quality development in its core down jacket business, with the Bosideng brand revenue reaching 18.5 billion, a 10% increase year-on-year [1] Revenue Breakdown - Xuezhongfei brand revenue was 2.2 billion, a 9% increase year-on-year, driven by brand value innovation and core resource integration [2] - OEM processing business revenue was 3.4 billion, a 26% increase year-on-year, with the top five clients contributing 90% of this revenue [2] Channel Expansion - The company is actively promoting its presence on emerging platforms like Douyin, with approximately 21 million members on Tmall and JD, and about 10 million followers on Douyin [2] - Offline, the company is optimizing channel quality through TOP store expansion and refined operations to enhance efficiency [2] Profit Forecast Adjustment - The company has slightly adjusted its profit forecasts for FY26-28, expecting revenues of 28.4 billion, 31.1 billion, and 34.1 billion respectively, with net profits of 4 billion, 4.4 billion, and 5 billion [2]

Core Viewpoint - Bosideng reported a solid financial performance for FY2025, with revenue reaching 25.9 billion RMB, a year-on-year increase of 11.6%, and a net profit of 3.51 billion RMB, up 14.3% from the previous year [1] Financial Performance - FY2025 revenue reached 25.9 billion RMB, a growth of 11.6% year-on-year - Net profit attributable to shareholders was 3.51 billion RMB, reflecting a 14.3% increase - Gross margin stood at 57.3%, down 2.3 percentage points, while net margin improved by 0.4 percentage points to 13.6% - The annual dividend per share was 0.28 HKD, with a payout ratio of 84.1%, up 3% year-on-year [1] Business Segments - **Brand Down Jacket Business**: Revenue increased by 11% to 21.67 billion RMB, accounting for 83.7% of total revenue, with a gross margin of 63.4%, down 1.6 percentage points - Bosideng brand revenue rose by 10.1% to 18.48 billion RMB, with a gross margin of 69.0% - Xuezhongfei revenue grew by 9.2% to 2.21 billion RMB, with a gross margin of 42.8% - Bingjie revenue decreased by 12.9% to 130 million RMB, with a gross margin of 24.2% - Self-operated, wholesale, and other revenues increased by 5.2%, 24.3%, and 49.4% respectively [1] - **OEM Business**: Revenue grew by 26.4% to 3.37 billion RMB, accounting for 13% of total revenue, with a gross margin of 19.1%, down 1.5 percentage points [1] - **Other Businesses**: Women's wear revenue fell by 20.6% to 650 million RMB, with a gross margin of 63.2%, while diversified clothing revenue increased by 2.8% to 210 million RMB, with a gross margin of 21.7% [1] Channel Optimization - As of March 31, 2025, Bosideng increased its offline store count by 135 to 2,421, with direct stores up by 38 to 707 and third-party dealer stores up by 97 to 1,714 - The online revenue for brand down jackets grew by 9.4% to 7.48 billion RMB, with a focus on core categories and content innovation - Membership on Tmall and JD platforms reached approximately 21 million, with Douyin followers around 10 million [2] Cost Management - Distribution expenses accounted for 32.9% of total revenue, down 1.8 percentage points year-on-year, while administrative expenses were 6.4%, down 0.1 percentage points - Inventory turnover days were 118, up 3 days year-on-year, accounts receivable turnover days remained at 19, and accounts payable turnover days increased by 10 days to 171 [3] Future Outlook - The company is expected to continue product innovation and channel quality upgrades, with projected revenues of 28.62 billion, 31.48 billion, and 34.46 billion RMB for FY2026 to FY2028, and net profits of 3.92 billion, 4.37 billion, and 4.84 billion RMB respectively [3]

Core Insights - The company reported a revenue of 25.9 billion RMB for the fiscal year 2024/25, representing a year-on-year growth of 11.6%, and a net profit attributable to shareholders of 3.51 billion RMB, up 14.3% year-on-year [1] - The company plans to distribute a final dividend of 0.22 HKD per share, resulting in a total payout ratio of 84.1% for the year [1] - The gross profit margin decreased by 2.3 percentage points to 57.3%, while the operating profit margin and net profit margin increased by 0.2 and 0.3 percentage points to 19.2% and 13.6%, respectively [1] Revenue Breakdown - The main business segments include brand down jackets, OEM processing, women's wear, and diversified clothing, with respective revenue contributions of 83.7%, 13%, 2.5%, and 0.8% [1] - Revenue growth rates for these segments were +11%, +26.4%, -20.6%, and +2.9% respectively [1] Brand and Channel Performance - Within the brand down jacket segment, the main brands (Bosideng, Xuezhongfei, Bingjie, and others) contributed 85.3%, 10.2%, 0.6%, and 3.9% to revenue, with year-on-year growth rates of 10.1%, 9.2%, -12.9%, and 49.4% respectively [2] - Revenue from self-operated, wholesale, and other channels accounted for 69.6%, 26.4%, and 4% of the brand down jacket business, with growth rates of 5.2%, 24.3%, and 49.4% respectively [2] - Online sales for all brands reached 7.58 billion RMB, a 9.3% increase, with brand down jackets contributing 7.48 billion RMB, up 9.4% [2] Store Expansion and Inventory Management - As of March 2025, the company operated 3,470 stores for its down jacket business, a net increase of 253 stores (+7.9%) [2] - The inventory increased to 3.95 billion RMB, a 23.6% rise, with inventory turnover days slightly increasing to 118 days [3] Cost Management and Financial Metrics - The company reduced its expense ratio by 2.0 percentage points to 38.5%, with sales, management, and financial expense ratios at 32.9%, 6.4%, and -0.8% respectively [3] - Operating net cash flow for the fiscal year was 3.98 billion RMB, down 45.7% year-on-year [3] Strategic Focus - The company is focusing on its dual strategy of concentrating on the down jacket main channel and fashionable functional apparel, aiming for steady growth despite external challenges [3] - The main business segments, particularly brand down jackets, achieved over 10% revenue growth, indicating resilience in brand and operations [3] Future Outlook - The company is expected to maintain long-term stable growth as a leading down jacket brand, leveraging brand influence and product innovation [4] - Profit forecasts for fiscal years 2026-2028 have been slightly adjusted downwards, with projected net profits of 3.92 billion, 4.37 billion, and 4.83 billion RMB respectively [4]

Investment Rating - The report maintains a "Buy-A" rating for Bosideng (03998.HK) [1] Core Views - Bosideng demonstrates resilient operations with high-quality growth in its brand down jacket business, achieving a revenue of 25.902 billion yuan, a year-on-year increase of 11.6%, and a net profit of 3.514 billion yuan, up 14.3% [2][4][8] Financial Performance - For the fiscal year 2024/25, Bosideng's revenue reached 25.902 billion yuan, with the brand down jacket segment contributing 21.668 billion yuan, reflecting an 11.0% growth. The main brand, Bosideng, generated 18.481 billion yuan, up 10.1% [4][8] - The company declared a final dividend of 0.22 HKD per share, with an annual payout ratio of 84.1% [2] Business Segments - The brand down jacket business saw a net increase of 253 stores, totaling 3,470 stores by the end of the reporting period. Self-operated channels generated 15.090 billion yuan, a 5.2% increase, while wholesale channels grew by 24.3% to 5.724 billion yuan [5][6] - The OEM business achieved a revenue of 3.373 billion yuan, marking a 26.4% increase, while women's wear revenue declined by 20.6% to 0.651 billion yuan [4][5] Profitability and Margins - The overall gross margin for the fiscal year 2024/25 was 57.3%, down 2.3 percentage points year-on-year. The brand down jacket segment's gross margin decreased to 63.4% [6][7] - Operating profit margin improved by 0.3 percentage points to 19.2%, and net profit margin increased by 0.4 percentage points to 13.6% [7] Future Outlook - The report forecasts earnings per share (EPS) for fiscal years 2026-2028 to be 0.34, 0.38, and 0.41 yuan, respectively, with price-to-earnings (P/E) ratios of 11.9, 10.8, and 9.9 times [8][10]

Investment Rating - The investment rating for the company is "Outperform the Market" [5][35] Core Views - The company achieved a revenue growth of 12% and a net profit growth of 14% for the fiscal year 2024/25, despite challenges from rising raw material costs and a warm winter [1][8] - The company maintains a high dividend payout ratio of 84%, supported by strong cash flow [2][3] - The company is focusing on product innovation and channel optimization to drive growth, with new product categories such as sun protection clothing and lightweight down jackets contributing to sales [2][28] Summary by Sections Financial Performance - For the fiscal year ending March 31, 2025, the company reported a revenue of 25.9 billion yuan, up 11.6% year-on-year, and a net profit of 3.51 billion yuan, up 14.3% year-on-year [1][8] - The gross margin decreased by 2.3 percentage points to 57.7%, primarily due to changes in channel and product mix, as well as fluctuations in raw material costs [1][17] - The operating profit margin improved by 0.3 percentage points to 19.2%, aided by a reduction in selling expenses [1][18] Business Segments - Brand down jackets generated a revenue of 21.67 billion yuan, with a growth of 11.0%, while the OEM business saw a significant increase of 26.4% to 3.37 billion yuan [13][14] - The women's clothing segment faced a decline of 20.6%, with revenue dropping to 650 million yuan [13][14] - The diversified clothing segment grew by 2.9% to 210 million yuan [13] Inventory and Cash Flow Management - The inventory increased by 23.6% year-on-year, influenced by raw material stocking, with an average inventory turnover period of 118 days, up by 3 days [2][26] - The company maintains a strong cash flow with a net cash ratio of 1.13, supporting its robust dividend policy [2][3] Growth Strategies - The company is enhancing its product categories and brand appeal through innovation and collaboration, targeting new customer segments [28][32] - Online sales for brand down jackets grew by 9.4%, while offline stores saw a net increase of 100 self-operated stores and 153 franchise stores [2][32] Future Outlook - The company expects net profits for FY2026 to FY2028 to be 3.91 billion, 4.30 billion, and 4.73 billion yuan respectively, reflecting a growth rate of 11.2% and 10% [3][35] - The target price is maintained at 5.1 to 5.5 HKD, corresponding to a PE ratio of 14-15x for FY2026 [3][35]

Core Insights - Bosideng is revitalizing its brand and establishing a strong presence in the mid-to-high-end market by integrating traditional Chinese elements with modern design [1][2] - The company emphasizes cultural confidence as a driving force for its brand development and aims to create products that reflect both Chinese heritage and international trends [1] - Bosideng is actively collaborating with top international designers to enhance its brand image and product design, ensuring that its offerings are youthful, fashionable, and globally appealing [1][2] Group 1 - Bosideng showcased a fashion concept show in Paris that combined traditional Chinese elements with contemporary design, highlighting the brand's commitment to cultural integration [1] - The company believes that a unique brand culture and design philosophy are essential for establishing a foothold in the high-end market [1] - Bosideng's innovative approach to traditional culture has garnered recognition from both domestic and international consumers [1] Group 2 - The company maintains strict standards when selecting international partners to ensure alignment in design style and fashion philosophy [2] - Bosideng is committed to continuous innovation and improvement in product development and design capabilities to maintain its competitive edge [2] - The brand's journey reflects the rise of Chinese brands on the international stage, demonstrating that innovation, quality, and cultural heritage can lead to success in the global mid-to-high-end market [2]

Investment Rating - The report maintains a "Buy" rating for the company [1] Core Views - The company achieved a robust and high-quality growth in a weak demand environment, continuing to advance its dual-focus strategy [10] - For the fiscal year 2024/25, the company reported a revenue of 25.9 billion RMB, a year-on-year increase of 11.6%, and a net profit attributable to shareholders of 3.51 billion RMB, up 14.3% year-on-year [5] - The company’s gross margin decreased by 2.3 percentage points to 57.3%, while the operating margin increased by 0.2 percentage points to 19.2% [5][8] Financial Performance - The company’s main business segments showed varied performance: brand down jackets increased by 11%, OEM processing by 26%, women's wear decreased by 21%, and diversified clothing increased by 3% [6] - Online sales for the entire brand reached 7.58 billion RMB, a year-on-year growth of 9.3%, with the brand down jackets accounting for 34.5% of the revenue [6] - As of March 2025, the company had 3,470 down jacket stores, a net increase of 253 stores, reflecting a 7.9% growth [7] Profitability and Cost Management - The company’s operating expenses ratio decreased by 2.0 percentage points to 38.5%, indicating effective cost control [8] - The inventory increased by 23.6% to 3.95 billion RMB, with inventory turnover days slightly increasing to 118 days [9] Strategic Focus - The company is committed to a dual-focus strategy centered on down jackets and fashionable functional apparel, aiming for steady growth despite external challenges [10] - The report anticipates continued revenue growth exceeding 10% for the main business segments, showcasing the resilience of the brand and operations [10] Earnings Forecast - The report projects revenue growth rates of 10.1% for FY2026 and 10.0% for FY2027, with net profit growth rates of 11.5% and 11.4% respectively [11] - The estimated earnings per share (EPS) for FY2026 is projected at 0.34 RMB, with a price-to-earnings (P/E) ratio of 12 [11]

Investment Rating - The investment rating for the company is "Buy" (maintained) [1][10] Core Insights - The company reported a revenue of 25.9 billion RMB for FY2025, representing a year-on-year growth of 11.6%, and a net profit of 3.51 billion RMB, which is a 14.3% increase year-on-year [4][6] - The gross margin was 57.3%, down by 2.3 percentage points, while the net margin improved by 0.4 percentage points to 13.6% [4][6] - The company continues to enhance its brand image as a leading expert in down jackets through stable and high-quality growth in its main business [6][9] Financial Performance - For FY2025, the brand down jacket business generated revenue of 21.67 billion RMB, a year-on-year increase of 11%, accounting for 83.7% of total revenue [6] - The OEM business saw a revenue increase of 26.4% to 3.37 billion RMB, representing 13% of total revenue [6] - The women's wear segment experienced a decline in revenue by 20.6% to 650 million RMB [6] Channel Optimization - As of March 31, 2025, the company increased its exclusive stores by 135 to a total of 2,421, with direct stores increasing by 38 to 707 [6] - Online sales for the brand's down jackets grew by 9.4% to 7.48 billion RMB, solidifying its leading position in the market [6] Future Projections - The company is expected to achieve revenues of 28.62 billion RMB, 31.48 billion RMB, and 34.46 billion RMB for FY2026, FY2027, and FY2028 respectively, with net profits projected at 3.92 billion RMB, 4.37 billion RMB, and 4.84 billion RMB [8][10] - The estimated P/E ratios for FY2026, FY2027, and FY2028 are 12, 11, and 10 respectively [8][10]

Core Viewpoint - The article highlights that despite an unusual warm winter impacting the down jacket industry, Bosideng has achieved record performance, demonstrating its ability to find stable growth points across seasons and scenarios, thereby reconstructing its growth logic [1][21]. Financial Performance - For the fiscal year 24/25, Bosideng reported revenue of 25.902 billion yuan, a year-on-year increase of 11.6%, and a profit attributable to equity shareholders of 3.514 billion yuan, up 14.3%, marking the eighth consecutive year of record highs [4]. - The profit growth rate consistently outpaced revenue growth, indicating high-quality performance [4]. Business Segments - The core business units of Bosideng maintained stable growth, with brand down jacket revenue reaching 21.668 billion yuan, a 11.0% increase, and OEM management revenue at 3.373 billion yuan, up 26.4%, both achieving historical highs [5]. - The single brand revenue for Bosideng reached 18.481 billion yuan, a 10.1% increase, while Xuezhongfei generated 2.206 billion yuan, up 9.2%, showcasing resilience against market challenges [5][6]. Product Innovation - Bosideng is expanding its growth space through innovation, focusing on both core and new product categories, such as lightweight down jackets and functional outerwear for spring and summer, to capture off-season sales [7][8]. - The introduction of the "Dibian" series and the "Extreme Cold" series demonstrates Bosideng's commitment to product innovation, enhancing market presence and consumer engagement [7][8]. Channel Strategy - Bosideng's omnichannel strategy shows robust growth, with online sales of brand down jackets reaching 7.478 billion yuan, accounting for 34.5% of total brand revenue [9]. - The company has significantly increased its membership base, adding approximately 7 million fans on major e-commerce platforms, indicating strong customer engagement [10][11]. Technological Advancements - Bosideng is redefining its "people, goods, and venue" strategy through technological innovation, including the development of multifunctional products and AI-driven design processes [14][15]. - The company has filed 466 patent applications and received 527 patent grants in the fiscal year, reflecting its strong commitment to product innovation and technological support [18]. Conclusion - The latest financial report reaffirms Bosideng's sustainable and high-quality development, showcasing its resilience in a volatile industry and its ability to adapt quickly to market changes [21][22].