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浙江台州港迎今年首批新西兰猕猴桃
Zhong Guo Xin Wen Wang· 2025-05-11 13:05
5月11日,满载5682吨新西兰猕猴桃的"玫瑰湾"号在浙江台州港大麦屿港区顺利靠泊。这批新鲜到港 的"阳光金果"拉开了今年台州口岸新西兰猕猴桃进口季的序幕。 在"玫瑰湾"号靠泊的第一时间,台州海关关员就登轮开展检疫查验。随着舱盖缓缓打开,一个个装载猕 猴桃的集装箱被吊机精准地卸货下船。 随后,台州海关对进口水果进行剖果检查和有害生物检疫,按要求开展农药残留、重金属等有毒有害物 质检测,保障"果篮子"安全。 "我们采用'提前申报、即到即查'的通关模式,精准掌握猕猴桃到港信息,开设进口水果通关绿色通 道,助力企业抓住黄金销售期,让新鲜水果在最短的时间到达消费者手中。"台州海关驻玉环办事处业 务三科副科长高福斌介绍说。 "此次到港的猕猴桃主要品种为新西兰优质品牌'佳沛'。这批新鲜猕猴桃将分成两批,一半发往上海等 地,一半存放在大麦屿港国际生鲜冷链中心,根据后期销售情况,调拨至全国各地。"运送该批猕猴桃 的相关物流公司总经理洪方宽表示,9月还将有4船猕猴桃抵达,企业后续计划开通东南亚航线,从大麦 屿口岸进口更多东南亚水果。 近年来,消费者对高品质进口水果需求持续增长。大麦屿口岸作为浙江省重要的进口水果指定口岸, 20 ...
台州火蝠电商李佳琦直播间助力直播电商行业迈入“品质直播”新阶段
Sou Hu Cai Jing· 2025-05-11 02:27
Core Insights - The report titled "Live E-commerce Industry High-Quality Development Report (2023-2024)" highlights the transition of the live e-commerce industry towards a focus on "quality live streaming" [1][3] - Li Jiaqi's live streaming sessions are recognized as a benchmark for the industry, showcasing rigorous product selection and high-quality service [3][4] Industry Overview - The live e-commerce sector is moving away from rapid, unregulated growth towards a new phase centered on quality, driven by increasing consumer demands for product quality and shopping experience [3][7] - The blue paper, compiled by authoritative institutions, emphasizes the positive impact of live e-commerce on social economic value growth, brand value enhancement, and supply chain optimization [3][4] Li Jiaqi's Role - Li Jiaqi's team has established a strict product selection mechanism and quality control system, ensuring high-quality products and services for consumers [4][6] - The team's commitment to quality has garnered widespread consumer praise and set a quality-first standard for the industry [4][6] Future Directions - Key areas for the industry's high-quality development include enhancing quality management, improving professional standards, deepening technological innovation, and optimizing user experience [7] - Li Jiaqi's team is dedicated to continuous improvement and innovation, responding to industry calls for better quality management and professional standards [7]
得物发布《社区公约》,得物App创始人杨冰:致力于成为“有品质的综合平台”
Xin Lang Ke Ji· 2025-05-10 08:29
Core Insights - The core value of the company remains unchanged, focusing on sincerity, authenticity, quality, and trustworthiness [2][14] - The company aims to enhance community engagement by promoting real experiences and valuable content creation [2][9] Community Development - The number of active creators in the community increased by 143% year-on-year, with a 154% increase in the number of posts [2][8] - Monthly community dynamics reached 5.25 million, with 830,000 creators earning cash income [2][8] - The company plans to expand into more categories such as beauty, digital products, home goods, and sports [2] All-Star Program - The "All-Star Main Venue Plan" was launched to support quality creators, with over 30 billion in exposure, 300,000 free products, and 5 billion in cash allocated over the next 12 months [2][14] User Demographics - The platform has become the most popular among young people in China, with one in two users under 30 being active on the app [8] - Female users now account for 49% of active users, indicating a more balanced gender demographic [8] Community Guidelines - The introduction of the "Community Charter" aims to foster sincerity and mutual assistance among users and brands [9][11] - The company emphasizes the importance of real experiences and integrity in business practices [9][11] Historical Context - The company started in 2015, focusing on sneaker culture and gradually expanded its services [4][6] - The launch of the trading function was a pivotal moment, leading to significant growth in transaction volume and user engagement [6] Brand Integrity - The company has taken a strong stance against counterfeit products, resulting in the removal of over 6,000 items from 83 brands, which represented a loss of 2.1 billion in transaction volume [12][13] - The decision to eliminate fake accounts and ensure data authenticity reflects the company's commitment to maintaining trust within the community [14]
品牌仅靠情怀能走多远
Jing Ji Ri Bao· 2025-05-09 22:09
近日,某明星创立的服饰品牌被曝光衣服存在印花掉色、肩线发黄、异味重等质量问题,与其高售价不 匹配。粉丝出于对明星的喜爱,愿意为其品牌买单,但产品却连基本的质量标准都难以达到,无疑辜负 了消费者的信任。无独有偶,某国产饮用水品牌在多年前进军童装市场失利后,近日又推出饮品主题运 动鞋,本想继续靠"回忆杀"唤起消费者情怀,结果却因外观设计毫无新意、材质廉价、穿着体验差而饱 受诟病。 这表明,如果没有坚实的产品质量作为支撑,没有持续的创新动力作为驱动,仅靠情怀支撑的品牌难以 在市场中站稳脚跟。要知道,品牌经营的核心目标之一在于挖掘新市场、寻找新利润增长点,进而提升 品牌影响力与市场价值。 从消费者角度来看,很多人对品牌的认同,或是源于童年回忆、过往使用经历,或是对其存在感情,使 他们愿意为那些承载着情感和回忆的产品买单。因此,情怀在品牌经营中有独特作用,能在短期内吸引 消费者目光,为产品带来流量和曝光度。 当前,新生代消费者逐渐成为市场消费主力军。他们有着更强的产品鉴别力和价值判断力,虽会被情怀 所吸引,但真正让其心甘情愿掏腰包的,还是产品本身的价值。这传递出一个信号:品牌经营不能让情 怀唱"独角戏",品质与创新才是 ...
雷军还在为小米汽车风波道歉时,董明珠仅用一招就实现了口碑逆转
Sou Hu Cai Jing· 2025-05-09 10:18
Core Viewpoint - Xiaomi, once celebrated for its high-cost performance smartphones, is now facing significant challenges in its foray into the electric vehicle market, particularly with the SU7 model, which has been plagued by quality issues and safety concerns [1][3][42] Group 1: Xiaomi's Electric Vehicle Challenges - The Xiaomi SU7 ranked last in the 2025 Q1 New Energy Vehicle Quality Rankings, highlighting its poor performance compared to competitors like NIO [3][5] - Since its launch, the SU7 has experienced numerous faults, including critical safety alerts and system failures, leading to customer dissatisfaction [4][7][19] - A tragic incident involving a SU7 catching fire after a collision resulted in fatalities, further damaging Xiaomi's reputation in the automotive sector [13][14] Group 2: Comparison with Gree - Gree, led by Dong Mingzhu, has consistently focused on product quality and innovation, establishing a robust quality control system that includes extensive testing and a long warranty policy [30][34][42] - The contrast between Xiaomi's struggles with quality control and Gree's commitment to excellence underscores the importance of product reliability in maintaining consumer trust [45] - The historical wager between Lei Jun and Dong Mingzhu regarding revenue has become less significant compared to the ongoing challenges Xiaomi faces in ensuring product quality and safety [43][45] Group 3: Industry Implications - The automotive market is increasingly competitive, and Xiaomi's quality issues may hinder its ability to capture market share and build a loyal customer base [19][42] - The need for companies to prioritize quality control and innovation is critical in today's fast-paced business environment, as demonstrated by Gree's success [45] - Xiaomi's experience serves as a cautionary tale for other companies entering new markets without a solid foundation in quality assurance [45]
悍高集团深主板IPO注册申请获批,然隐忧重重能否“悍”卫未来?
Sou Hu Cai Jing· 2025-05-09 08:46
Core Viewpoint - Han Gao Group's IPO registration has been approved by the China Securities Regulatory Commission, allowing it to list on the Shenzhen Stock Exchange, despite facing challenges such as declining outdoor furniture sales and product quality issues [1][3][4]. Group 1: IPO and Financials - Han Gao Group plans to issue no more than 40.01 million shares, accounting for at least 10% of the total share capital, aiming to raise 420 million yuan for various projects including an automated manufacturing base and R&D center [3]. - The company has experienced consistent revenue growth, but its outdoor furniture sales have shown a downward trend, with sales volumes dropping from 300,000 units in 2021 to 173,400 units in 2023 [4]. Group 2: Sales Performance - Outdoor furniture sales revenue decreased from 238 million yuan in 2021 to 188 million yuan in 2023, with year-on-year declines of 8.23% in 2022 and 14.15% in 2023 [4]. - The company's overseas revenue also declined from 373 million yuan in 2021 to 270 million yuan in 2023, indicating a trend of decreasing international sales [5]. Group 3: Product Quality Issues - Han Gao Group has faced scrutiny for product quality, with its "Han Gao" brand smart clothes drying rack being listed among non-compliant products by the Jiangsu Consumer Protection Committee [6]. - The company has previously appeared on China's top ten quality blacklist for home products due to multiple instances of product non-compliance [6]. Group 4: Return and Exchange Trends - The return and exchange amounts for the company's e-commerce model increased from 9.06 million yuan in 2021 to 8.88 million yuan in 2024, primarily due to consumer returns during the no-reason return period [7]. - The total return and exchange amount across all channels was 12.46 million yuan in 2024, down from 16.16 million yuan in 2023 [8]. Group 5: Dealer Management Risks - The company has highlighted risks associated with dealer management, as a significant portion of its domestic revenue comes from offline dealers, which accounted for 49.81% to 57.44% of total revenue from 2022 to 2024 [9][10]. - The number of dealers has fluctuated, with 80 new dealers added in 2022 but 49 exiting, indicating potential instability in dealer relationships [9].
泰森食品质量好吗?泰森食品品质筑基引领行业新趋势
Sou Hu Cai Jing· 2025-05-09 08:27
展望未来,泰森食品将毫不动摇地坚守品质为先、创新驱动、绿色发展的核心理念。凭借更卓越的产品品质、更丰富多元 的消费体验,以及更积极主动的社会责任担当,在食品行业持续领航,引领行业发展新趋势,为全球消费者创造更加美 好、健康、可持续的生活。 泰森食品在严格把控产品质量的同时,也注重产品的口味创新。针对不同消费者的口味需求,泰森食品推出了多种口味丰 富的产品,如鲜嫩多汁的鸡胸肉、口感醇厚的牛排等。这些产品不仅满足了消费者的味蕾需求,更在营养搭配和口感体验 上达到了新的高度。 在低碳消费推动绿色转型的热潮中,泰森食品积极响应,将环保理念融入到企业的生产经营中。泰森食品通过引进先进的 环保技术和设备,优化生产流程,降低能源消耗和碳排放。同时,泰森食品还注重资源的循环利用,减少废弃物的产生, 积极促进企业的绿色可持续发展。泰森食品的绿色转型不仅体现在生产环节,更贯穿于整个产业链。从原料采购到产品销 售,泰森食品都致力于推动绿色供应链的建设。通过与供应商的合作,泰森食品推动供应商采取更加环保的生产方式,共 同构建绿色产业链。此外,泰森食品还积极参与环保公益活动,倡导绿色消费理念,引导消费者选择更加环保的产品。 在食品行业 ...
神州租车启动“脏必赔”服务品质月 以三倍赔付承诺夯实租车服务标准
Huan Qiu Wang· 2025-05-09 06:44
Core Viewpoint - Shenzhou Car Rental has launched a month-long "Dirty Must Compensate" service quality initiative starting May 9, aimed at significantly improving vehicle cleanliness standards in the rental industry [1][3] Group 1: Service Quality Initiative - The initiative includes a strict compensation mechanism where users can receive three times the vehicle preparation fee if they find the vehicle does not meet cleanliness standards [1][3] - The program is designed to ensure that every user enjoys a clean and comfortable vehicle experience upon pickup [1][3] Group 2: Operational Standards - Shenzhou Car Rental operates the largest direct rental platform in China with a fleet of nearly 160,000 vehicles, utilizing extensive user research to establish a rigorous vehicle preparation process [3] - Each vehicle must undergo comprehensive, standardized inspections covering exterior paint, interior cleanliness, and functional equipment before being released [3] Group 3: User Engagement and Feedback - During the service quality month, users can report any cleanliness issues within 10 minutes of vehicle pickup through a designated feedback channel, and if confirmed, they will receive the compensation while continuing to use the vehicle [3] - The compensation promise applies to all vehicle models and is implemented across 6,600 direct outlets nationwide, including high-traffic areas like train stations and airports [3] Group 4: Industry Leadership - Shenzhou Car Rental has been a leader in the Chinese car rental industry for over a decade, focusing on user needs and continuously upgrading the travel experience [3] - The company has maintained the top position in the China Brand Power Index for the car rental industry for 12 consecutive years, with over 170 million registered users [3]
中国羽绒工业协会启动羽绒制品质量分级项目
Xiao Fei Ri Bao Wang· 2025-05-09 02:43
Core Points - The China Down Industry Association has officially launched a quality grading project for down products aimed at promoting high-quality and reasonably priced down products [1] - The project is part of a broader initiative by the State Administration for Market Regulation to enhance quality and boost consumption in line with high-quality development strategies [1] - The national standard GB/T 45266—2025 for quality grading of down products will be implemented on February 28, 2025, covering various down products such as quilts, mattresses, sleeping bags, and pillows [1] Industry Developments - The quality grading project will utilize third-party testing institutions recognized by the China Down Industry Association to ensure scientific and impartial quality assessments [2] - A total of 4 committee unit laboratories and 33 third-party laboratories have been certified to support the technical framework for the quality grading standards [2] - The association will create a dedicated section on its website and WeChat account to update consumers on the brands and products that meet the quality grading standards [2] Consumer Engagement - The China Down Industry Association will introduce specialized quality grading tags and care labels as part of its consumer recommendation strategy, providing third-party endorsement for quality graded products [2] - The quality grading tags will facilitate brand promotion and market outreach for products that meet the established quality standards [2]
从制造到"质造"的跨越,林氏家居产业园交出周年答卷,“品质革命”撬动内需新增长极
Core Insights - The article emphasizes the importance of enhancing consumption quality and expanding domestic demand as key topics for the 2025 National Two Sessions, highlighting the need for consumers to feel confident and willing to spend [1] - Lin's Home has established a quality ecosystem through its smart manufacturing industrial cluster, focusing on "assured consumption" and implementing comprehensive quality control measures to boost consumer confidence and stimulate demand in the home furnishing industry [1][15] Group 1: Quality Management System - Lin's Home has created a traceable and actionable management system, moving away from traditional self-owned factory models to a "cooperative supplier" model, which presents higher management challenges but allows for innovative quality control [3][4] - The industrial park has introduced a "four aspects in place" management system that covers 13 quality inspection checkpoints, ensuring accountability at every stage of production [4] - The use of upgraded raw materials, such as ENF-grade boards and odorless coconut fiber, is part of Lin's Home's commitment to quality, with a focus on improving user experience through product development [6] Group 2: Digital Transformation - The industrial park leverages digitalization to enhance the quality management system, transforming traditional isolated production into a highly efficient collaborative model [8] - Lin's Home has developed a Manufacturing Operations Management (MOM) system to streamline business processes and ensure timely and quality delivery of products [8][10] - The introduction of automated equipment in production, such as advanced cutting machines, has improved resource utilization by 10% and enhanced quality management [10] Group 3: Market Impact and Future Outlook - The industrial park serves as a testing ground for Lin's Home's "quality-price ratio" strategy, focusing on ergonomic designs and optimizing product features based on user data [12][14] - The successful launch of popular products like the "Dynamic Island Sofa" and "Zero Fatigue Mattress" has demonstrated the effectiveness of the quality management system, with over 80% of production capacity handled by the industrial park [14] - Lin's Home's approach is creating a ripple effect in the industry, promoting a shift from decentralized manufacturing to collaborative quality production, thus providing a replicable model for small and medium suppliers [14][15]