行 业 及 产 业 家用电器 行 业 研 究 / 行 业 点 评 证券分析师 刘正 A0230518100001 liuzheng@swsresearch.com 刘嘉玲 A0230522120003 liujl@swsresearch.com 联系人 刘嘉玲 (8621)23297818× liujl@swsresearch.com 2025 年 06 月 02 日 6 月白电排产同比延续上涨，618 首周预售来临 看好 ——《2025/5/26-2025/5/30》家电周报 本期投资提示： ⚫ 数据观察：4 月白电内销均有增长，外销表现分化 A、空调出货端：内销小有增长，外销略微下降。根据产业在线数据，2025 年 4 月空 调行业产量 2242.0 万台，同比上升 1.9%；总销量 2257.90 万台，同比上升 2.00%， 其中内销 1275.80 万台，同比上升 3.70%，出口 982.10 万台，同比下降 0.20%。分 品牌出货端：空调总销量美的位列第一。分品牌出货端：空调总销量美的位列第一。根 据产业在线披露，2025 年 4 月空调总销量市占率美的以 28.80%的市占率位列第一， 格力 ...

Investment Rating - The report maintains an "Overweight" rating for the automotive industry [7] Core Insights - Retail sales in May are expected to reach 1.85 million units, supported by increased promotional discounts and new vehicle launches [1][39] - The penetration rate of new energy vehicles (NEVs) reached 51.6% in April, with a significant year-on-year increase [2][15] - The cumulative number of vehicle trade-in applications as of May 11, 2025, reached 3.225 million, indicating strong market support from the trade-in subsidy policy [3][39] Summary by Sections Sales Performance - In April, retail and wholesale sales of passenger vehicles were 1.781 million and 2.223 million units, respectively, with year-on-year increases of 14.8% and 11.0% [2][13] - The expected retail sales for May are projected to increase by 5.4% month-on-month [1] Discounts and Promotions - Discounts for both fuel and new energy vehicles increased in May, with fuel vehicles averaging a discount rate of 20.65% and NEVs at 5.56% [4] - Many automakers have introduced zero-interest and fixed-price schemes to lower purchase costs, with BYD offering a minimum price of 55,800 yuan for its models [5] Market Trends - The market for NEVs continues to grow, with April sales reaching 1.146 million units, a year-on-year increase of 42.2% [2][15] - The market share of domestic brands reached 65.8% in April, reflecting a strong competitive position [20] Inventory and Pricing - The overall inventory coefficient for automotive dealers decreased to 1.41 in April, indicating a healthy inventory level [29] - The average price of passenger vehicles remained stable at 170,000 yuan in April, with slight variations between fuel and NEV prices [28] Trade-in Policy Impact - The trade-in subsidy policy is expected to significantly boost vehicle sales, with an estimated increase of 960,000 to 1.93 million vehicles due to expanded eligibility [47]

Report Overview - Date: May 30, 2025 - Report Type: Financial Futures Daily Report - Issuer: Everbright Futures 1. Investment Ratings - **Equity Index Futures**: Oscillating [1] - **Treasury Bond Futures**: Oscillating [3] 2. Core Views - **Equity Index Futures**: On May 29, the A - share market rebounded significantly, with the Wind All - A index rising 1.17% and trading volume reaching 1.21 trillion yuan. The CSI 1000, CSI 500, SSE 50, and SSE 300 indices also showed varying degrees of increase. The TMT and pharmaceutical biological sectors led the rebound. Although the economic data in April declined compared to March, it remained resilient. The social retail sales year - on - year rate was 5.1%, supported by the "trade - in" policy. The social credit demand in April was weak, with the cumulative new RMB loans reaching 10.06 trillion yuan, a year - on - year increase of 2.86%, and M2 year - on - year growth of 8%. The Sino - US joint statement and recent policy announcements, such as the central bank's reserve requirement ratio and interest rate cuts, and measures to encourage long - term funds to enter the market, are conducive to the repair of corporate balance sheets and the stable rise of stock market valuations. The internal policy drive is the main line for the equity index in 2025 [1]. - **Treasury Bond Futures**: On May 29, the 30 - year, 10 - year, 5 - year, and 2 - year treasury bond futures contracts all declined. The central bank conducted 266 billion yuan of 7 - day reverse repurchase operations, with a net investment of 11.15 billion yuan after 154.5 billion yuan of reverse repurchase maturities. In the short term, the bond market is difficult to have a trend - based market and will follow the changes in the capital and economic fundamentals. The bond market is in a sideways oscillation pattern after adjustment. Short - term attention should be paid to the May PMI data and whether the central bank restarts treasury bond trading operations [3]. 3. Daily Price Changes 3.1 Equity Index Futures and Stock Indices | Variety | May 29, 2025 | May 28, 2025 | Change | Change Rate | | --- | --- | --- | --- | --- | | IH | 2,673.6 | 2,665.4 | 8.2 | 0.31% | | IF | 3,832.8 | 3,805.0 | 27.8 | 0.73% | | IC | 5,668.6 | 5,568.0 | 100.6 | 1.81% | | IM | 6,031.0 | 5,899.0 | 132.0 | 2.24% | | SSE 50 | 2,690.9 | 2,683.1 | 7.8 | 0.29% | | SSE 300 | 3,858.7 | 3,836.2 | 22.5 | 0.59% | | CSI 500 | 5,719.9 | 5,637.2 | 82.7 | 1.47% | | CSI 1000 | 6,089.6 | 5,984.5 | 105.1 | 1.76% | [4] 3.2 Treasury Bond Futures | Variety | May 29, 2025 | May 28, 2025 | Change | Change Rate | | --- | --- | --- | --- | --- | | TS | 102.35 | 102.40 | - 0.054 | - 0.05% | | TF | 105.87 | 106.02 | - 0.15 | - 0.14% | | T | 108.48 | 108.73 | - 0.255 | - 0.23% | | TL | 118.69 | 119.40 | - 0.71 | - 0.59% | [4] 4. Market News - On May 29, the spokesperson of the Ministry of Foreign Affairs, Mao Ning, stated in response to a question from AFP that in the tariff issue, China has repeatedly clarified its stance that tariff wars and trade wars have no winners, and protectionism harms the interests of all parties [5]. 5. Chart Analysis 5.1 Equity Index Futures - The report presents the trends of IH, IF, IM, and IC main contracts, as well as the basis trends of each index futures contract [7][8][9][10][11] 5.2 Treasury Bond Futures - The report shows the trends of treasury bond futures main contracts, treasury bond spot yields, basis, inter - period spreads, cross - variety spreads, and capital interest rates [14][17][18][19] 5.3 Exchange Rates - The report displays the central parity rates of the US dollar, euro against the RMB, forward exchange rates, and exchange rates among major currencies such as the US dollar, euro, pound, and yen [22][23][24][26][27] 6. Team Members - Zhu Jintao, Master of Economics from Jilin University, is the director of the macro - financial research at Everbright Futures Research Institute [29] - Wang Dongying, an equity index analyst with a master's degree from Columbia University, focuses on equity index futures, macro - fundamental quantification, key industry research, index earnings report analysis, and market capital tracking [29]

Report Industry Investment Rating - Not provided in the given content Core Viewpoints - The overall economic data in April declined to some extent compared to March but remained resilient under the background of the tariff war. The year-on-year growth rate of social retail sales was 5.1%, supported by the "trade-in" policy. Social credit demand was weak in April, with the cumulative new RMB loans reaching 10.06 trillion yuan, a year-on-year increase of 2.86%, and the year-on-year growth rate of M2 was 8%. The joint statement between China and the United States laid a good foundation for further trade negotiations, exceeding market expectations. The central bank announced a reserve requirement ratio cut and interest rate cut policy, and the financial regulatory authorities will promote the entry of long - term funds into the market. The CSRC will optimize the fee model of active equity funds. Internal policy support is the main line for the stock index in 2025. The decline in the revenue growth rate of A - share listed companies in the first quarter has narrowed for three consecutive quarters, and the net profit has rebounded, but the ROE is still at the bottoming - out stage. These measures are conducive to the repair of corporate balance sheets and the stable development of the real economy, and will steadily increase the stock market valuation. The stock index is expected to fluctuate [1]. - The 30 - year, 10 - year, 5 - year, and 2 - year treasury bond futures contracts closed down. The central bank conducted a 448 billion yuan 7 - day reverse repurchase operation, with a net investment of 9.1 billion yuan. The capital interest rate declined slightly. The negative impact of the better - than - expected tariff negotiation on the bond market has basically ended. In the short term, the bond market is difficult to have a trend - like market and will fluctuate horizontally. Short - term attention should be paid to the May PMI data and whether the central bank restarts treasury bond trading operations [1][2] Summary by Relevant Catalogs Research Viewpoints - **Stock Index**: The overall economic data in April declined compared to March but remained resilient. Social retail sales were supported by policies, and social credit demand was weak. The joint statement between China and the United States was positive, and multiple policies were introduced. The revenue decline of A - share listed companies narrowed, and the net profit rebounded. The stock index is expected to fluctuate [1]. - **Treasury Bonds**: Treasury bond futures closed down. The central bank conducted reverse repurchase operations, and the capital interest rate declined. The negative impact on the bond market from tariff negotiations ended, and the bond market will fluctuate horizontally in the short term [1][2] Daily Price Changes - **Stock Index Futures**: On May 27, 2025, compared with May 26, 2025, IH decreased by 15.8 points (-0.59%), IF remained unchanged, IC decreased by 16.6 points (-0.30%), and IM decreased by 10.0 points (-0.17%) [3]. - **Stock Indexes**: The Shanghai Composite 50 decreased by 14.1 points (-0.52%), the CSI 300 decreased by 20.7 points (-0.54%), the CSI 500 decreased by 17.3 points (-0.31%), and the CSI 1000 decreased by 20.3 points (-0.34%) [3]. - **Treasury Bond Futures**: TS decreased by 0.022 points (-0.02%), TF decreased by 0.03 points (-0.03%), T decreased by 0.12 points (-0.11%), and TL decreased by 0.3 points (-0.25%) [3] Market News - From January to April, the total profit of industrial enterprises above the designated size was 2.11702 trillion yuan, a year - on - year increase of 1.4%. Among them, the profit of state - owned holding enterprises was 702.28 billion yuan, a year - on - year decrease of 4.4%; the profit of joint - stock enterprises was 1.55964 trillion yuan, an increase of 1.1%; the profit of foreign - invested and Hong Kong, Macao, and Taiwan - invested enterprises was 542.92 billion yuan, an increase of 2.5%; and the profit of private enterprises was 570.68 billion yuan, an increase of 4.3% [5] Chart Analysis - **Stock Index Futures**: Includes the trend charts of IH, IF, IM, IC main contracts and their corresponding basis trends [7][8][9] - **Treasury Bond Futures**: Includes the trend charts of treasury bond futures main contracts, treasury bond spot yields, basis, inter - period spreads, cross - variety spreads, and capital interest rates [14][17][19] - **Exchange Rates**: Includes the intermediate price charts of the US dollar against the RMB, the euro against the RMB, and their 1 - month and 3 - month forward exchange rates, as well as the US dollar index, euro against the US dollar, pound against the US dollar, and US dollar against the yen [22][23][26]

Profitability Trends - In April, industrial enterprises' profit growth improved slightly to 3% year-on-year from 2.5% in March, driven by a recovery in profitability in downstream sectors[2] - The profit margin for downstream manufacturing rose from -3.5% in March to 5.4% in April, indicating a recovery in profitability[5] - The profit margin for the automotive manufacturing sector narrowed its year-on-year decline from 28.1% in March to 2.2% in April, contributing less to the overall industrial profit decline[5] Revenue and Growth Rates - Industrial enterprises' revenue growth slowed, aligning with a decrease in export growth from 12.4% in March to 8.1% in April[2] - The adjusted profit margin for industrial enterprises in April was 5.3%, slightly down from 5.4% in Q1 but improved from 5.2% in March[11] - The net financing amount of government bonds and local bonds from January to May increased by 3.7 trillion yuan compared to the same period last year, indicating a proactive fiscal policy[3] Sector-Specific Insights - The profit growth for the computer and communication sector surged from 12.7% in March to 30.8% in April, significantly contributing to the overall profit growth[5] - Upstream industries saw a profit decline of 30.8% year-on-year in April, worsening from a 26.4% decline in March, primarily due to falling oil and commodity prices[6] - The profit growth for the electrical machinery and equipment manufacturing sector rose to 30.5% in April, up from 22.8% in March, reflecting improved profitability[11] Market Outlook - The reduction in tariffs between China and the U.S. may support profit growth in export-related industries in Q2, although long-term external demand remains uncertain[3] - The fiscal policy is expected to strengthen further, aiming to support overall demand recovery amid slowing internal consumption[3] - The leverage ratio for industrial enterprises decreased to 57.71% in April, indicating a marginal improvement in financial stability[11]

Group 1: New Energy Vehicle Sales - In April, China's new energy vehicle sales reached 1.226 million units, with domestic sales at 1.025 million units, showing a month-on-month decline of 5% but a year-on-year increase of 39.3% [2][4] - For the first four months of 2025, new energy vehicle production and sales totaled 4.429 million and 4.3 million units, respectively, reflecting year-on-year growth of 48.3% and 46.2% [5] Group 2: Battery Installation and Production - In April, the domestic power battery installation volume was 54.1 GWh, a year-on-year increase of 52.8%, but a month-on-month decrease of 4.3% [7] - The cumulative power battery installation volume from January to April reached 184.3 GWh, with a year-on-year growth of 52.8% [7] Group 3: Energy Storage Market - In March, the domestic energy storage battery shipment volume was 47.5 GWh, showing a year-on-year increase of 159.6% and a month-on-month increase of 8.8% [9] Group 4: Market Trends and Policies - The continuation of the vehicle replacement policy and consumer incentives from car manufacturers, along with a half-price purchase tax policy at the end of the year, are expected to sustain growth in China's new energy vehicle market [16] - The U.S. market is anticipated to slow down due to increased tariffs and changes in potential new energy subsidy policies, while the European market is facing stricter carbon emission regulations [16]

研究所 宏观研究 5月经济高频数据环比回暖 投资要点 (1)5月经济景气度环比回升,稳增长政策效果仍需释放 从高频数据来看,5月经济景气度环比有所回暖,稳增长政策效 果显现,工业需求环比回升,消费具有季节性回升特点,面对外部高 不确定性,短期市场微观主体情绪趋于谨慎,生产表现为以订单驱动 的特点,生产表现相对平稳,但整体表现为供过于求的态势,有效需 求不足仍是制约经济的核心矛盾,带来要素市场景气度回落,PPI 同 比增速跌幅或进一步扩大,符合我们在报告《4月经济呈现供给驱动 特征,应超前关注科技产业对投资的补充》的基准假设。在此情境下, 基于避险和对政策不确定性的恐慌,在美国对我国加征关税的 90天 豁免期内,美国或加大进口,以避免未来不确定性影响,这或支撑短 期我国出口韧性,亦维持短期生产稳定。但因市场微观主体偏于谨慎, 企业生产或以订单驱动,投资扩产意愿下降:以内需为主的企业或担 忧外贸转内需的潜在影响,其投资扩产亦受一定冲击:市场微观个体 对就业和收入预期或有所下降,居民预算约束趋严,进而对消费形成 收缩压力。在此背景下,国内稳增长政策可对冲部分外部冲击影响, 但 PPI 同比增速跌幅进一步扩大,或指向 ...

Economic Overview - Nanjing's economy has shown stable growth in the first four months of 2025, building on a strong start in the first quarter [1] - Key economic indicators reflect the city's commitment to economic development and project promotion [1] Industrial Performance - The industrial added value in Nanjing increased by 6.2% year-on-year from January to April, improving by 0.9 percentage points compared to the same period last year and by 3.0 percentage points compared to the entire previous year [1] - Manufacturing added value grew by 6.8%, with the automotive manufacturing sector experiencing a significant increase of 29.3% year-on-year due to the export of new energy vehicles [1] - The electrical machinery and pharmaceutical industries also saw substantial growth, with increases of 19.8% and 15.9% respectively, driven by new lithium battery models and mass production of new drugs [1] Fixed Asset Investment - Fixed asset investment in Nanjing decreased by 5.9% year-on-year in the first four months, but the decline was narrowed by 1.3 percentage points compared to the first quarter [1] - Manufacturing investment rose by 10.1%, contributing 36.2% to the overall investment growth [1] - Investment in equipment and tools increased by 18.2% year-on-year, while high-tech industry investment grew by 13.2%, with high-tech manufacturing investment surging by 26.9% [1] Consumer Market - The total retail sales of social consumer goods in Nanjing reached 294.46 billion yuan, marking a year-on-year growth of 5.9%, which is an increase of 2.5 percentage points compared to the same period last year and 1.6 percentage points compared to the previous year [2] - The "old-for-new" policy has boosted retail sales in various categories, with home appliances and audio-visual equipment, cultural and office supplies, communication equipment, and automotive goods seeing year-on-year growth of 15.9%, 38.1%, 37.8%, and 10.3% respectively [2] Price Trends - Consumer prices in Nanjing decreased by 0.4% year-on-year in the first four months, with specific categories such as clothing, education, culture, entertainment, and healthcare seeing slight increases [2] - The industrial producer price index fell by 1.9% year-on-year, while the purchasing price index for industrial producers decreased by 2.5% [2]

Group 1 - The "old-for-new" policy has significantly boosted consumption, with over 10 million subsidy applications and a consumption increase of nearly 8% in early 2025 [1][2] - The penetration rate of new energy vehicles (NEVs) in the replacement market has surpassed 50%, indicating a clear shift from traditional fuel vehicles to NEVs [1][2] - The policy has activated the stock market and accelerated the replacement of fuel vehicles with NEVs through a dual-track system of scrapping and replacing [2][3] Group 2 - The market is experiencing a reshuffle, with traditional fuel vehicle manufacturers facing production capacity pressures while leading NEV brands gain market share through technological advantages [3] - The acceptance of NEVs by consumers is shifting from policy-driven to value recognition, driven by technological advancements and innovative business models [4] - The price range of NEVs is rapidly descending into the mainstream market, with models priced between 100,000 to 200,000 yuan now accounting for over 60% of the market [4] Group 3 - Chinese automotive exports have increased by 28% in early 2025, with companies like Tesla and BYD expanding their market share in Southeast Asia and Europe [5] - Globalization presents challenges due to trade barriers, prompting companies to build localized production and compliance capabilities [7] - The end of the new energy vehicle purchase tax exemption in 2026 raises concerns about maintaining high growth in the market, with some companies already facing profit pressure [8]

Group 1 - The core viewpoint of the articles emphasizes that the "old-for-new" policy is significantly boosting China's consumer market, with over 100 million appliances purchased under this initiative since its implementation in August 2024 [1][2] - The policy is contributing to a 5.8% year-on-year growth in the wholesale and retail sector, with a value added of 3.3 trillion yuan in the first quarter, highlighting its role as a key driver of GDP growth [1] - The "old-for-new" policy not only expands market size but also optimizes the consumption structure, leading to qualitative upgrades in the consumer market [1][3] Group 2 - The digital and intelligent transformation in the home appliance market is being accelerated by the "old-for-new" policy, with retail sales of communication equipment rising by 26.9% year-on-year and smart home product penetration exceeding 60% [2] - The integration of AI technologies into home appliances marks a shift from "pseudo-intelligence" to genuine functional enhancement, driving growth in the industry [2] - The policy is fostering a complete recycling and utilization system for home appliances, establishing a recovery network covering 2,800 counties and creating 100,000 jobs in the reverse logistics sector [3] Group 3 - The "old-for-new" policy is crucial for promoting sustainable economic and ecological development, addressing challenges in the circular economy, and enhancing resource recycling systems [3] - In 2024, the recovery of waste home appliances is expected to exceed 630,000 tons, with a projected total recovery of 200 million units this year, significantly reducing carbon emissions [3] - The policy is transforming China from a "world factory" to a "global resource recycling center," improving the self-sufficiency of critical mineral resources [3] Group 4 - The "old-for-new" policy transcends short-term economic stimulus, serving as a new driving force for China's economic transformation and a window into the quality of economic development [4] - It showcases the unique advantages of China's large-scale market and reflects the foresight of policy design, stabilizing economic growth while injecting new momentum into industrial transformation [4] - This practice of reform based on public demand, driven by technological innovation and guided by green transformation, provides a vivid example for Chinese modernization and offers valuable insights for sustainable development in other developing countries [4]