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消费增速连续27个月高于全国平均水平
Liao Ning Ri Bao· 2025-06-27 01:38
Group 1 - The core viewpoint highlights the vibrant consumption dynamics in Shenyang, driven by events like concerts, which stimulate local tourism and spending [2] - The retail sales of consumer goods in Liaoning province reached 419.13 billion yuan in the first five months of the year, showing a year-on-year growth of 6.4%, surpassing the national average by 1.4 percentage points [2] - The retail sales of major consumer goods categories, such as home appliances and furniture, have seen significant growth, with home appliances and audio-visual equipment sales increasing by 91.2% year-on-year [2] Group 2 - Multiple policies aimed at boosting consumer confidence have been implemented in Liaoning, including measures to promote the silver economy and cultural tourism [3] - The "old-for-new" consumption policy has been effective, with over 6.25 million consumers participating and generating sales of 39.79 billion yuan, contributing to the overall retail sales growth [3] - The retail sales of energy-efficient home appliances and smart phones have increased significantly, with smart phone sales growing by 130% year-on-year [4] Group 3 - The provincial commerce system plans to enhance summer consumption through various festivals and events, while also stabilizing major consumer sectors like automotive sales [4] - New consumption growth points are being explored, including the application of artificial intelligence in commerce and the development of smart retail environments [4]
央行等六部门发文提振和扩大消费 家电以旧换新、家装厨卫“焕新”等领域迎利好
Sou Hu Cai Jing· 2025-06-24 11:53
| | 中国人民银行 THE PEOPLE'S BANK OF CHINA | | | | | | | | | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 信息公开 | 新闻发布 | 深棒深刻 | 货币政策 | 宏观审慎 | 信贷政策 | 金融市场 | 金融稳定 | 调查统计 | 银行会计 | 支付体系 | | | 全融科技 | 人民币 | 经理国库 | 国际交往 | 人员招录 | 学术交流 | 征信管理 | 反洗钱 | 党建工作 | | | 服务互动 | 政务公开 | 政策解读 | 公告信息 | 图文直播 | 央行研究 | 音頻视频 | 市场动态 | 网上展厅 | 报告下载 | 报刊年签 | | | 网送文告 | 办事大厅 2025年6月24日 星期二 我的位置:首页 > 习通交流 > 新闻 | 在线申报 | 下载中心 | 网上调查 | 意见征集 | 金融知识 | 关于我们 | | | 6月24日,为支持提振和扩大消费,中国人民银行、国家发展改革委、财政部、商务部、金融监管总局、中国证监会等六部门联合印发《关 ...
透过“6·18”看家居家装消费市场“成色”
Xin Hua Wang· 2025-06-24 05:15
Core Insights - The annual "6·18" online retail promotion has concluded, with notable sales performance in home furnishings, home decoration, and building materials, particularly among well-known brands [1] Group 1: Promotion Strategies - This year's "6·18" event, starting on May 13, was enhanced by the old-for-new consumption policy, stimulating consumer enthusiasm and boosting market sales [2] - Major platforms simplified their promotional strategies, lowering participation barriers for consumers, which laid a solid foundation for the "6·18" sales [2] - Specific promotional tactics included JD's direct price cuts, Tmall's removal of minimum purchase requirements, Pinduoduo's discount offers, Douyin's platform-wide discounts, and Kuaishou's targeted coupons and flash sales [2] Group 2: Sales Performance - JD reported that furniture sales surged over tenfold compared to last year, with over 50 core categories seeing sales increase by more than five times [3] - Tmall's home appliance and home decoration sectors saw 113 brands surpassing 100 million yuan in sales, with the solid wood furniture brand Yuan Shi Mu Yu entering the "10 billion club" [3] - Su Ning's data indicated a strong trend towards integrated home appliance consumption, with embedded refrigerators and washing machines accounting for 92% of sales [4] Group 3: Consumer Trends - A survey indicated that 43.81% of consumers purchased home cleaning, bedding, and home goods during the "6·18" shopping festival, reflecting sustained demand in the home goods market [5] - The preference for smart, aesthetically pleasing, and health-oriented products is emerging as a new consumer trend, with smart product sales increasing fivefold [5] - The market for smart toilets is projected to reach 110 million units sold by 2024, with a market size of approximately 17 billion yuan [7] Group 4: Policy Impact - The old-for-new consumption policy has significantly boosted sales in home decoration and related sectors, with retail sales of home appliances and building materials showing substantial year-on-year growth [8] - The Ministry of Commerce reported that the old-for-new policy has driven sales exceeding 1.1 trillion yuan across five major categories, with substantial consumer participation [9] - The ongoing implementation of the old-for-new policy is expected to continue enhancing consumer engagement and stimulate demand in the home and building materials sectors [9]
网红塌台、巨头折戟、老牌沦陷,家居家装“大洗牌”何时休?
Xin Hua Cai Jing· 2025-06-18 10:06
住范儿陷入经营泥沼并非孤例,家居家装行业早已进入"洗牌时间"。 国家统计局数据显示,新房销售规模从2021年峰值后连续三年下滑,2022年-2024年全国新建商品房销 售面积分别为13.58亿平方米、11.17亿平方米和9.74亿平方米。全国二手房近年来成交量数据虽无明确 披露,但从机构统计的重点城市数据来看,亦是同趋势走低。 房屋销售的整体收缩直接影响了下游的家居家装需求,据人民法院公告网数据,2022年-2024年全国范 围内分别有48家、75家和超100家装饰企业破产。 新华财经上海6月18日电(谈瑞)"眼见他起高楼,眼见他宴宾客,眼见他楼塌了。" 曾得到李开复、朱啸虎投资的"家装独角兽"住范儿,在成立的第十年轰然倒塌,"90后"CEO刘羡然过往 的意气风发,如今身处被追债人围堵的窘迫无奈。 事实上,不止住范儿,诸多互联网巨头和老牌企业都在家居家装行业近年来的"洗牌时间"里相继折戟。 当"低温环境、低速增长、低利润、高成本运营"成为行业新常态,这场动荡背后折射出的,不仅是激进 扩张下企业个体的溃败,更是整个行业生态的深刻重构。 巨头折戟,老牌沦陷,家居家装行业"大洗牌" 房地产周期轮转,阵脚不稳的只能" ...
618家电渠道加速分层:线上巨头落地 家居卖场升维
随着市场逐渐进入存量红海阶段,家电行业竞争愈发激烈。 今年618前夕,红星美凯龙2.0电器馆全国首馆在上海开业,布局以中高端电器为主,并引入生活电器、 零碳绿能产品等。截至2024年底,红星美凯龙在全国115个核心城市,打造了150家以上的智能电器生活 馆,电器总经营面积突破150万平方米,经营面积占比10%。 品类打破边界 装修停工、拖欠款项……家装装修平台住范儿近日陷入资金链断裂困境,眼下公司仍在寻求拖欠供应商 货款的解决方案。同时,住范儿也提出业主可以凭借折扣价购买全屋定制产品,以便恢复后续施工。 但是,恢复正常谈何容易?"客观来讲,主要原因是流量快速下降,运行成本支撑不起。"朱家桂对现实 的思考是,未来能重构什么?"消费者要的不是单一的产品而是整体场景解决方案,这不是单一品牌单 一渠道可以做到的,这就是家电家居家装渠道融合,共建三家一体生态的底层逻辑。" 无论是京东向线下布局家居家装一体化,还是红星美凯龙进军家电领域。本质都是在房地产市场不景气 的当下,重构商业生态的一种转型思路。 朱家桂认为,转型方向是围绕家目的地消费重构生态,从家居到家装、家居、家电三家一体,并计划用 3年时间完成40座2.0电器 ...
超2000商家参与,预计撬动消费上亿元!佛山职工悦购节火了
Sou Hu Cai Jing· 2025-06-12 10:53
佛山再发福利!6月12日,佛山启动"工惠促消费"职工悦购节,本次活动由市总工会、市商务局联合主办,现场发放百万消费券,并联动一众名企品牌让利 折上折,通过"政府引导+工会组织+企业联动+职工参与"的创新模式,多重福利激活职工消费潜力,助力佛山打造"万亿消费市场"。 6月12日,佛山启动"工惠促消费"职工悦购节。 通讯员供图 部分商品综合优惠高达50% 据悉,自2021年以来,佛山市总工会通过开展工会新春活动、惠工暖企、以旧换新等主题活动,为全市职工派发各类主题消费券超2700多万元。今年,佛山 工"惠"提振消费活动进一步提质升级,联合市商务局打出更加重磅的促消费行动"组合拳",为百万职工送上属于"娘家人"的专属福利。 其中,真金白银发放百万消费券最受瞩目:本次悦购节,主办方在智能家电、餐饮、商圈、家居家装、汽车品牌等五大领域设置消费券进行梯度满减,既有 家电大额券的满3000减300,也有日常商圈餐饮满150减30的优惠。"小额高频+大额定向"的组合拳,既满足职工日常所需,又助力企业品质升级,预计可撬 动消费上亿元。 消费券领取方式可关注"佛山工会"微信公众号。需要注意的是,本次"工惠促消费"活动将持续到8月 ...
又一C轮项目爆雷!CEO:护照已主动交给警方
Sou Hu Cai Jing· 2025-06-10 00:55
文:韦亚军 创始人、CEO现身北京,承认公司资金链断裂。 "C轮死"魔咒再现! 近日,据多家媒体报道,住范儿上海公司已人去楼空,北京、上海的多处装修工地停工一周以上,涉及装修户数多达数百家。同时,公司还面临着员工遣 散、供应商欠款等诸多问题。 创业10年,住范儿先后融资5轮,投资方包括金沙江创投、华创资本、创新工场、嘉程资本、启承资本、牧鲸资本等知名风投机构,融资总额超过3亿元。 CEO护照已主动提交给警方 摄影:Bob君 5月27日起,住范儿资金链断裂的消息开始在业内流传。 5月28日和29日,住范儿创始人、CEO刘羡然现身北京住范儿超级家居 MALL,与业主、供应商、工长们沟通,承认公司资金链断裂。据称现场有近百人 维权追债,他们把刘羡然围了起来。 据刘羡然透露,公司目前现金流"掉"了1亿元,而他本人已向银行、家里和朋友公司借钱,是公司最大的债权人,已投入了一千多万元,但仍然无法解决 资金缺口问题。 此外,刘羡然还表示,自己已主动向警方提交了护照、港澳通行证等,强调无"跑路"意愿。目前,刘羡然和公司正在寻求新的注资和等待同行合作伙伴伸 以援手,但仍未有注资到账。 "C轮死"魔咒再现? 公开资料显示,住范儿 ...
融资3亿的90后清华学霸,快破产了
创业家· 2025-06-08 10:17
以下文章来源于中国企业家杂志 ,作者赵东山 中国企业家杂志 . 讲好企业家故事,弘扬企业家精神 等待救援。 作者:赵东山 来源:中国企业家杂志 "我们的钱去了哪里?""至少得先道歉吧!" 5月29日,位于北京十里河的"住范儿超级家居MALL"里,挤满了前来要债的人,这其中有业 主客户、供应商、装修工长等等,近百人将住范儿CEO刘羡然围堵起来,大家说着自己的诉 求,举着手机拍摄或者直播。 然而到 2025年5月28日,住范儿的资金链危机彻底公开化:业主客户装修集体停摆,工人停 工,供货商停止出货,员工于5月29日被临时遣散,商场大门紧闭。 "现在这种时候了,道歉有什么用呢。"一位前来要债的男士道出了他的无奈。随后,刘羡然被 工长们拉入一个样板间进行小范围谈判,对方提出:"农民工的钱总不能不给吧?"经过多轮谈 判无果后,有工长提出:"如果实在没有资金偿还债务,那能不能把样板间的电器搬走?你应 个话?"刘羡然默默点了点头。 2025年6月4日,《中国企业家》记者在住范儿公司会议室再次见到了刘羡然,他表示:" 目 前正在想办法努力 让北京和上海 800多个施工地复工、竣工 ,目前仍未有注资到账。 "据住 范儿员工称, ...
服务消费风起金陵,玄武如何抢占C位?
Sou Hu Cai Jing· 2025-06-05 21:08
Group 1: Core Insights - The article emphasizes the shift from uniform consumption to personalized services, highlighting the importance of service consumption in various aspects of life [2][3] - Service consumption is identified as a key driver of economic growth in China, encompassing diverse fields such as culture, health, sports, and elderly care, with a focus on experience, personalization, and quality [3][5] Group 2: Service Consumption Trends - The Dragon Boat event at Xuanwu Lake attracted significant attention, showcasing a blend of tourism and sports, which contributes to the local economy [3][5] - Data indicates that in 2024, Xuanwu Lake will host over 30,000 participants in dragon boat training, 30,000 in kayaking, and 15,000 in rowing, reflecting the growing interest in water sports [5] Group 3: Consumer Engagement and Innovation - The "Roaming Su Suitable Circle" themed market features diverse consumer elements, including Michelin-starred restaurants and technology products for the elderly, catering to various demographic needs [7] - The integration of digital technology in cultural and tourism experiences is becoming a norm, enhancing consumer engagement through immersive experiences [8][10] Group 4: Economic and Structural Development - Xuanwu District's service industry accounts for over 98% of its economic output, with significant retail achievements, including Deji Plaza's sales topping 24.5 billion yuan [17][20] - The district is recognized for its innovative service consumption practices, contributing to its reputation as a hub for modern service industries [20][22] Group 5: Brand and Consumer Environment - The "Xuan Good Products" regional brand has been selected for a national quality assurance program, promoting a safe and vibrant consumption environment [22] - The district's approach combines quality brand aggregation with a focus on enhancing consumer confidence, fostering a more dynamic marketplace [22][24]
特朗普全面暂停12个国家的公民进入美国;美国将对哈佛国际生实行签证限制;云南发生5.0级地震
第一财经· 2025-06-05 00:23
2025.06. 05 【今日推荐】 特朗普全面暂停12个国家的公民进入美国 当地时间6月4日,根据美国白宫发布的一份声明,美国总统特朗普全面暂停12个国家的公民以移民 和非移民身份进入美国,这些国家分别是阿富汗、缅甸、乍得、刚果共和国、赤道几内亚、厄立特里 亚、海地、伊朗、利比亚、索马里、苏丹和也门。此外,特朗普还宣布对另外七个国家的公民实施部 分限制入境措施,这七个国家是布隆迪、古巴、老挝、塞拉利昂、多哥、土库曼斯坦和委内瑞拉。该 禁令和相关限制措施包含若干豁免情形,包括美国永久居民、阿富汗特别移民签证持有者、外交人 员、运动员,以及持有未被该命令波及国家护照的双重国籍人士。 美国宣布将对哈佛大学国际学生实行签证限制 美国白宫4日发布公告,宣布将对哈佛大学国际学生实行签证限制。 云南大理州洱源县发生5.0级地震 当地已启动Ⅲ级应急响应 据中国地震台网正式测定,6月5日4时31分在云南大理州洱源县发生5.0级地震,震源深度10公里, 距洱源县城约18公里,震中附近村庄震感强烈。地震发生后,洱源县人民政府启动抗震救灾Ⅲ级应 急响应,云南消防大理支队、洱源大队已赶赴震中,目前暂未收到人员伤亡报告。 越南国会通过 ...