Core Viewpoint - The company, Steady Medical, is transitioning from product export to brand export, aiming to establish itself as a leading global health enterprise through high-quality products and operational excellence [1][9]. Company Development - Founded in 1991 by Li Jianquan, Steady Medical has evolved from a medical dressing exporter to a dual-driven health enterprise combining medical and consumer goods [1][4]. - The company initially focused on medical dressings, establishing its own brand "Winner Steady Medical" after starting as an OEM for foreign brands [4][6]. - In 2009, the company launched "Cotton Era," aiming to innovate from medical-grade products to consumer goods, despite facing initial losses of nearly 200 million yuan in the first four years [5][6]. Innovation and Product Quality - Steady Medical emphasizes product quality and innovation, having invested over 500 tons of cotton to develop a cotton-based non-woven fabric technology that simplifies production and addresses industry pain points [4][5]. - The company has established a dual business model of medical and consumer products, leveraging the same supply chain and technology standards for synergy [7][8]. Financial Performance - In the first half of 2025, Steady Medical achieved a revenue of 5.296 billion yuan, a year-on-year increase of 31.31%, with a net profit of 492 million yuan, up 28.07% [8]. - The medical segment generated 2.52 billion yuan in revenue, growing 46.4%, while the Cotton Era brand achieved 2.75 billion yuan, a 20.3% increase [8]. Global Expansion and M&A - The company is shifting towards brand export, highlighted by the acquisition of a 75.2% stake in the U.S. medical consumables company GRI for 120 million USD, which is expected to enhance its global strategy [9][10]. - In the first half of 2025, overseas sales reached 1.43 billion yuan, marking an 81.3% increase, with products sold in over 110 countries [9][10]. Future Strategy - Steady Medical plans to convert 90% of its overseas medical business to proprietary brands, moving away from OEM production, while Cotton Era will focus on establishing a strong domestic presence before expanding internationally [10].

Core Viewpoint - The company, Steady Medical, is transitioning from product export to brand export, aiming to establish itself as a leading global health enterprise through high-quality products and operational excellence [1][4][6]. Group 1: Company History and Development - Founded in 1991 by Li Jianquan, Steady Medical initially focused on medical dressings and later launched the consumer brand "Cotton Era" in 2009, marking its entry into the consumer goods market [1][2]. - The company faced significant challenges in its early years, including nearly 200 million yuan in cumulative losses over the first four years of Cotton Era's establishment, due to high costs and consumer unfamiliarity with cotton products [3][4]. - Steady Medical's commitment to quality over cost has been a cornerstone of its growth, leading to its emergence as a top exporter of medical dressings in China [2][3]. Group 2: Business Model and Strategy - The company operates a dual business model focusing on both medical and consumer products, leveraging the same supply chain and technology standards for synergy [4][5]. - Steady Medical emphasizes innovation and high-quality product development, with a vision of "Cotton Changing the World," and has established itself as a leader in the cotton towel market [4][5]. - The company has invested 2.062 billion yuan in R&D from 2020 to mid-2025, establishing a complete innovation cycle that has contributed to significant revenue growth [5][6]. Group 3: Financial Performance - In the first half of 2025, Steady Medical reported revenues of 5.296 billion yuan, a year-on-year increase of 31.31%, with net profits of 492 million yuan, up 28.07% [5][6]. - The medical segment achieved revenues of 2.52 billion yuan, growing by 46.4%, while Cotton Era generated 2.75 billion yuan, reflecting a 20.3% increase [5][6]. Group 4: Global Expansion and Acquisitions - The company is shifting towards brand export, highlighted by its acquisition of 75.2% of the U.S. medical consumables company GRI for 120 million USD, which is a key step in its globalization strategy [5][6]. - Steady Medical's overseas sales channels generated 1.43 billion yuan in revenue in the first half of 2025, marking an 81.3% increase, with products sold in over 110 countries [6][7]. - The company plans to transition 90% of its overseas medical business to its own brand, moving away from OEM production, while Cotton Era aims to solidify its domestic presence before expanding internationally [6][7].

● 本报记者 张兴旺 从医用敷料到全棉时代创新发展 1989年，李建全辞去湖北省医药保健品进出口公司的"铁饭碗"，南下珠海开启打工生涯。两年后，他怀 揣着"稳稳当当做事，健健康康做人"的理念，将"踏实经营、坚守底线"作为立足的根本，创立了稳健医 疗，从此踏入医用敷料赛道。 2025年，正值稳健医疗登陆A股市场五周年。从1991年李建全创立公司到2009年创办子公司全棉时代， 再到如今成为"医疗+消费品"双轮驱动的大健康龙头企业，稳健医疗凭借对产品质量和长期主义的坚 持，走向世界舞台。 日前，稳健医疗董事长、全棉时代创始人李建全在接受中国证券报记者采访时表示，公司将产品领先和 卓越运营作为战略方向，致力于成为高品质的代名词、消费者信赖的好品牌。当前，公司正加速推动从 产品出海向品牌出海转型，开启全球化新征程。 产品领先是稳健医疗长期坚持的战略，其以创新驱动发展，持续打造高品质产品。在医疗领域，公司坚 持核心基础材料自主研发，重点品类持续迭代升级，确保在产品性能、品质等方面引领市场。在消费品 领域，以"全棉改变世界"为愿景，精选全球优质棉花作为原材料，通过医疗级品质打造差异化消费品； 根据市场洞察快速推出符合消费 ...

前三季度上海市进出口规模呈现"阶梯式"上行走势 中新社上海10月22日电 (记者 姜煜)上海海关22日发布的统计数据显示，今年前三季度上海市进出口规 模呈现"阶梯式"上行走势。 今年一、二、三季度上海市进出口规模分别为1.01万亿元(人民币，下同)、1.14万亿元、1.19万亿元，分 别同比(下同)下降2.5%、增长7.2%、增长11.3%。9月份进出口规模突破4000亿元大关，当月进出口4059 亿元，增长12.5%，其中出口增长9.4%，进口增长15%。 前三季度，上海市实现进出口3.34万亿元，增长5.4%，增速较前8个月加快0.9个百分点。其中，出口 1.48万亿元，增长11.3%；进口1.86万亿元，增长1.1%。 前三季度，上海市民营企业实现进出口1.32万亿元，增长27.1%，拉动全市外贸增长8.9个百分点；进出 口值占全市进出口总值的比重较去年同期提升6.7个百分点至39.5%，达历史最高值。 前三季度，上海市对东盟、中东、非洲进出口值分别增长12.5%、22.9%、32.5%，对印度、墨西哥进出 口值分别增长33%、17.4%，市场多元化成效凸显。同期，对欧盟进出口值微降0.4%。 前三季度 ...

《人民日报》（2025年10月22日 第 18 版） 责编：李芳、李雪钦 我国制造业门类齐全、产业体系完备，拥有超大市场规模、丰富应用场景，为服务型制造发展提供了坚 实基础。我们要把准方向、抓准机遇，通过创新发展服务型制造来推进现代化产业体系建设。（罗仲 伟） （作者为中国社会科学院工业经济研究所研究员，记者刘温馨整理） 新时代以来，服务型制造在我国企业实践中不断创新发展，目前已广泛应用在装备制造、消费品、电子 信息、原材料等制造业领域，覆盖41个工业大类中的36个、207个中类中的161个。 据《全球服务型制造发展指数（2024）》显示，我国服务型制造发展水平已迈入全球第一梯队，同时仍 面临认识不到位、发展不均衡、关键技术供给能力薄弱等问题。我们要抓住推动服务型制造创新发展这 个关键，推动先进制造业和现代服务业深度融合。 主要任务有几个方面：加强服务型制造关键共性技术攻关，探索新业态新模式新场景，推动攻关成果转 化应用和迭代升级；激发经营主体发展活力，积极培育龙头企业、领军品牌、转型方案提供商；鼓励地 方聚焦特色优势产业先行先试，打造服务型制造高地；强化生产性服务业的赋能作用，健全技术推广服 务体系；推进服 ...

我国制造业门类齐全、产业体系完备，拥有超大市场规模、丰富应用场景，为服务型制造发展提供了坚 实基础。我们要把准方向、抓准机遇，通过创新发展服务型制造来推进现代化产业体系建设。 （文章来源：人民日报） 新时代以来，服务型制造在我国企业实践中不断创新发展，目前已广泛应用在装备制造、消费品、电子 信息、原材料等制造业领域，覆盖41个工业大类中的36个、207个中类中的161个。 据《全球服务型制造发展指数（2024）》显示，我国服务型制造发展水平已迈入全球第一梯队，同时仍 面临认识不到位、发展不均衡、关键技术供给能力薄弱等问题。我们要抓住推动服务型制造创新发展这 个关键，推动先进制造业和现代服务业深度融合。 主要任务有几个方面：加强服务型制造关键共性技术攻关，探索新业态新模式新场景，推动攻关成果转 化应用和迭代升级；激发经营主体发展活力，积极培育龙头企业、领军品牌、转型方案提供商；鼓励地 方聚焦特色优势产业先行先试，打造服务型制造高地；强化生产性服务业的赋能作用，健全技术推广服 务体系；推进服务型制造标准体系建设，强化政策支持和人才培养，完善公共服务和国际合作；夯实服 务型制造发展基础，加强新型信息技术设施建设，发 ...

（文章来源：第一财经） 广东省人民政府办公厅印发《广东省人工智能赋能制造业高质量发展行动方案（2025—2027年）》。其 中提到，加强工业数据开发利用。围绕电子信息、装备、原材料、消费品等行业，支持工业企业、平台 企业、数据服务企业建设高质量的行业通识和行业专识数据集，构建生产工艺参数、设备运行数据、质 量检测报告、故障诊断记录、供应链信息等工业知识语料库，将工业领域数据集和工业知识语料库纳入 重点项目支持范围。支持企业承担和建设可信数据空间创新发展试点。推进建设国家工业互联网大数据 中心广东分中心，探索构建制造业领域数据资源交换体系。 ...

（央视财经《经济信息联播》）今天（10月20日），国家统计局发布最新数据，今年前三季度，我国国 内生产总值同比增长5.2%。对于中国经济的表现，国际机构又是如何评价的呢？ 多家国际机构认为，在外部环境依然严峻复杂的情况下，今年前三个季度，中国外贸保持了强劲的韧 性。出口结构实现升级，体现了较高的"含新量"。 景顺亚太区全球市场策略师 赵耀庭：在消费品补贴、假日消费激励与民生补贴等政策的共同作用下， 中国国内消费在第三季度持续复苏。值得注意的是，一些新的消费趋势正在兴起，例如直播购物、即时 零售，以及消费者对体验式消费和数字消费更加青睐。 转载请注明央视财经 编辑：令文芳 机构认为，今年前三季度，中国外贸行业积极拓展市场，不但为出口增长提供有力支撑，也为区域乃至 全球经济发展注入活力。 瑞银财富管理投资总监办公室亚太经济学家 菲利普·怀亚特：中国出口出现了大幅增长，向非美国地区 倾斜。大部分出口面向欧盟、东南亚、拉美和非洲。中国与东盟的贸易保持两位数左右的增长。中国经 济持续增长拉动了来自东南亚的矿物燃料、零部件以及蔬菜水果等产品的出口，中国作为亚洲最大经济 体，是该地区需求的核心驱动力。 今年前三季度，我国社 ...

新国货的硬核内功与软叙事 << 2025新国货CoolTop100品牌榜 亿欧智库 https://www.iyiou.com/research Copyright reserved to EO Intelligence, September 2025 〖亿欧智库 千骑卷平冈 目录 CONTENTS 第一章 国货新征程 1.1国货发展新阶段的探索 1.2 内需市场的结构性变化 1.3 出海市场的风险性评估 1.4 新国货的破局关键词 第二章 国货新动向 2.1 品牌建设 2.2 技术创新 2.3 国潮文化 2.4 跨境出海 INTRO ◆ 在当下复杂多变的经济格局中，消费环境正经历深刻变革。国内消费潜力加速释放，消费需求 从追求性价比向质价比转变，场景化消费兴起，需求分化明显；对外开放水平不断提高，国货 出海浪潮涌动，但也面临文化差异、贸易壁垒等诸多考验。 ◆ "两新两重"及国产化替代政策为新国货发展注入强劲动力，全球化与消费升级的双重驱动， 促使国货品牌从产品输出迈向价值输出，技术创新与供应链智能化成为坚实支撑，国潮文化更 成为出海破圈的关键力量。 ◆ 本报告通过剖析新国货的发展新征程、新动向与新趋势，结合 ...

Core Insights - The article discusses the transition from the "14th Five-Year Plan" to the "15th Five-Year Plan" in China, emphasizing the need for economic growth and industrial transformation during this critical period [1][6]. Economic Growth and Modernization - The "15th Five-Year Plan" requires a higher economic growth target compared to the "14th Five-Year Plan," aiming for around 5% growth to achieve a middle-income level by 2035 [6][7]. - As a country approaches modernization, its potential economic growth rate tends to decline, necessitating a focus on high-quality development rather than just quantitative growth [6][7]. Industrial Transformation - Traditional industries must undergo deep transformation, particularly through the integration of artificial intelligence in key sectors such as manufacturing, energy, and consumer goods [2][12]. - The construction of new infrastructure, particularly in computing power, is essential to support the transformation of traditional industries and enhance their competitiveness [2][13]. Technology and Innovation - There is a pressing need to enhance the integration of technological innovation and industrial innovation, focusing on upgrading the industrial foundation and increasing high-quality technological supply [7][8]. - The proportion of basic research funding in overall R&D investment should increase from 8% to around 12% by the end of the "15th Five-Year Plan" to align with international standards [8]. New Infrastructure Investment - Investment in new infrastructure should be accelerated, particularly in areas that support the digital and green transformation of industries [11][13]. - A unified national computing power trading market is proposed to optimize resource allocation and support industrial upgrades [13]. Addressing "Involution" in Emerging Industries - The "15th Five-Year Plan" emphasizes the need to combat "involution" in emerging industries by promoting innovation and limiting subsidies that encourage capacity expansion [15][16]. - A focus on enhancing market regulation and preventing monopolistic practices is crucial to ensure fair competition and protect smaller enterprises [16][17]. Expanding Domestic Demand - Expanding domestic demand is essential to alleviate capacity issues in certain industries, with a shift from investment-driven growth to consumption-driven growth [17]. - The establishment of a unified national market is necessary to facilitate resource integration and collaboration across regions, enhancing overall economic stability [17].