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名创优品MINISO携手环球影业,再掀“侏罗纪”IP联名热潮
Jiang Nan Shi Bao· 2025-07-09 14:55
6月29日上海首映礼现场,名创优品的IP联名产品成为独特风景线。当导演加里斯·爱德华兹意外现身 MINISO LAND选购"霸王龙PENPEN"公仔时,现场视频迅速在社交平台获得热播。这种将IP联名场景 与电影宣发深度绑定的创新模式,既强化了IP的情感价值,又实现了流量转化。 7月2日,随着电影《侏罗纪世界:重生》在中国热映,名创优品MINISO LAND全球1号店焕新升级 为"侏罗纪世界"主题门店,同步推出超50款IP联名新品。 IP联名引爆首映礼 导演空降引发社交热潮 2025年南京MINISO SPACE的亮相,将IP联名推向新高度。该门店通过场景化陈列、限量款发售等方 式,打造"可购物的主题乐园"。分析人士指出,名创优品通过IP联名实现了三重突破:产品维度开发独 家设计、渠道维度构建主题空间、文化维度促进跨圈层传播。其"全球IP+中国供应链+本地化运营"的模 式,为行业提供了国际化样本。 据悉,本次IP联名系列包含公仔、包袋、文具等全品类商品,特别注重"实用性与收藏性并重"的设计理 念。其中PENPEN与霸王龙的创意融合款,通过反差萌设计吸引了众多年轻消费者。 据透露,名创优品未来将不断通过国际顶级I ...
小学生创业记
Nan Fang Du Shi Bao· 2025-07-07 23:13
那是个闷热的午后,蝉鸣声在骑楼间回荡。我攥着积攒的零花钱,站在一德路批发市场的文具摊位前, 额头上的汗珠不断滚落。望着琳琅满目的商品,我的心跳得厉害——这是我第一次自己做生意,为的是 买下心仪已久的《猫武士》全集。 生长在广州这座商贸之城,我从小就对买卖耳濡目染。但真正开始实践时,才发现做生意远没有想象中 简单。批发商老板审视的目光让我紧张得说不出话,最终只敢小声说要20支荧光笔、10本笔记本和10个 公仔,抱着沉甸甸的货物回家时,我才明白什么叫"万事开头难"。 第一次出摊是在小区门口的榕树下。我学着大人的样子把文具摆得整整齐齐,却怎么也不好意思吆喝。 路过的阿姨问价时,我的声音轻得像蚊子叫。看着她转身离开的背影,我忽然理解了"纸上得来终觉 浅"的道理——书本上的知识,终究要靠实践来检验。 渐渐地,我摸索出了门道。放学时分,学生们最喜欢买荧光笔;周末时,公仔特别受小朋友欢迎。我开 始学着观察顾客的神情,调整说话的语气。记账本上的数字一天天增加,我的胆子也越来越大。有时遇 到讨价还价的顾客,我还会想起妈妈常说的"买卖不成仁义在"。 一个月后,当我终于凑够368元时,攥着钞票的手都在发抖。书店里,我小心翼翼地抚摸 ...
罗马仕深夜正式发布停工停产通知,将停工6个月|首席资讯日报
首席商业评论· 2025-07-07 03:55
1.湖北省设立100亿元人形机器人产业投资母基金 从湖北省财政厅获悉,该厅依托省政府投资引导基金,支持长江证券牵头设立的湖北省人形机器人产业投 资母基金,已完成合伙协议签署、工商注册和首期实缴出资,成为《湖北省重构政府引导基金体系工作方 案》印发后成功设立的第一只参股基金。该基金总规模100亿元,计划分两期组建,首期规模50亿元,其 中:省政府投资引导基金、武汉产业基金各认缴20%,长江证券、湖北省科投集团各认缴30%,重点投向人 形机器人和人工智能相关产业核心领域,包括湖北省重点发展的人形机器人链主企业及具有核心技术实力 的零部件、脑机接口、控制系统、模型算法等战略性、先导性的科技型企业。 2.盘古团队最新声明:严格遵循开源要求 华为诺亚方舟实验室在官方平台发布最新声明称,盘古Pro MoE开源模型是基于昇腾硬件平台开发、训练的 基础大模型,并非基于其他厂商模型增量训练而来。上述团队表示,"盘古Pro MoE开源模型部分基础组件 的代码实现参考了业界开源实践,涉及其他开源大模型的部分开源代码。我们严格遵循开源许可证的要 求,在开源代码文件中清晰标注开源代码的版权声明。这不仅是开源社区的通行做法,也符合业界倡 ...
小米YU7首批正式交付,雷军现身为车主开车门;罗马仕客服回应停工;乐道L90起售价30万以内 | 邦早报
创业邦· 2025-07-06 23:57
【罗马仕客服回应停工:内部正常组织架构调整,召回方案长期有效】 罗马仕此轮风波源于大批充电 宝召回。关于停工停产消息,罗马仕淘宝旗舰店客服向记者表示: " 这是公司内部正常的组织架构调 整,本次召回方案长期有效。 "罗马仕科技有限公司品牌负责人表示: " 对这次事件给消费者带来的 损失表示深刻的歉意,对我们所有有问题的产品,尽量开通所有的召回渠道,去帮助消费者顺利召 回。 " 深圳市市场监管局成立了专门的小组,督促企业的召回工作,要求罗马仕科技有限公司每天提 交召回情况报告。而数名垫付了巨额材料款项的罗马仕供应商也向记者坦言: " 从未如此迫切希望一 家公司能正常运营下去! " 证明这场危机还可能外溢至行业整个供应链。(南方日报) 【安普瑞斯 74 张 3C 证书被暂停或撤销】 近期,罗马仕、安克创新相继宣布召回多款充电宝产品, 涉及召回数量超 120 万台。市场监管总局表示,召回原因是电池在生产过程中混入金属异物,存在 产品过热甚至燃烧的安全隐患。截至 7 月 3 日,罗马仕确认符合召回条件的产品 330807 件,已收 完整早报音频,请点击标题下方小耳机收听 到退货或无害化处理产品 79891 件;安克创 ...
一张演唱会票根撬动多元新消费,歌迷留言:还得是北京!
Bei Jing Ri Bao Ke Hu Duan· 2025-07-04 14:56
Core Insights - The recent concert events in Beijing have significantly boosted the local economy, particularly in the hospitality and entertainment sectors, with a notable increase in night-time consumption and hotel bookings [1][3][4] Group 1: Concert Impact on Local Economy - The summer concert season in Beijing has attracted large crowds, with over 100,000 attendees on June 28 alone across six venues, indicating a strong demand for live music events [1] - Concerts have become a major draw for fans from various regions, with 66% of attendees traveling from other cities for a single event, thus enhancing the local tourism and hospitality market [3] - The presence of concerts has led to a surge in hotel bookings, with prices increasing by 1 to 2 times on concert days, reflecting the high demand for accommodation near venues [3][4] Group 2: Hospitality Sector Response - Hotels near concert venues have introduced special packages and discounts for concert-goers, recognizing them as a new and lucrative customer segment, primarily aged between 27 and 35 [4] - The hospitality industry is actively seeking to maximize secondary spending from concert attendees, offering dining discounts and transportation services to enhance their experience [4] - The concert audience is now viewed as a "golden customer group" by hotels, prompting them to compete for this demographic and explore additional revenue opportunities [4] Group 3: Broader Commercial Activity - Concerts have revitalized surrounding commercial areas, with increased foot traffic in shopping centers and restaurants, as businesses cater to the influx of concert-goers [6] - Local businesses are engaging with fans by creating a lively atmosphere, playing music from the performing artists and providing interactive experiences [6] - The integration of concerts with cultural landmarks has led to innovative tourism initiatives, such as themed buses for fans to explore the city, further enhancing the economic impact of the events [8] Group 4: Economic Multiplier Effect - Each concert ticket is estimated to generate 4.5 to 5 times its face value in surrounding economic activity, highlighting the extensive impact of live events on various sectors including transportation, dining, and retail [8] - The cultural consumption habits are evolving, with concert attendance becoming a catalyst for broader economic engagement in the city, sustaining activity long after the events conclude [8]
80后、90后、00后,谁更愿意为情绪买单?
Sou Hu Cai Jing· 2025-06-27 15:35
本文自南都·湾财社。 采写 | 南都·湾财社记者 黄驰波 邱康正 张海霞 王静娟 贝贝 当一只LABUBU 3.0玩偶成为全球年轻人疯抢的"社交货币",背后正是情绪经济的强势崛起。从潮玩盲盒到电子宠物,从疗愈经济到户外运动,为情绪买 单已成为年青一代的核心消费逻辑——而这股浪潮正打开消费新空间。 社会大众如何认识情绪消费?哪些赛道、产品,被认为是典型的情绪经济?80后、90后、00后群体又有哪些不一样的情绪消费观?6月27日,在广州举行 的2025价值消费新势力盛典上,南都·湾财社发布《情绪经济社会认知度调研报告》,试图为这些问题寻找答案。 64%中国消费者将精神满足列为首需 今年政府工作报告将"提振消费"列为核心任务,情绪经济正在成为经济新引擎。淘宝天猫618战报显示潮玩、宠物、运动三大情绪赛道爆发,453个品牌成 交破亿,2400家潮玩店增速超100%。全球视野下,2025年日本治愈产业规模剑指7.5万亿日元,欧美疗愈体验消费年增17.5%,印证情绪消费的跨文化势 能。 超8成受访者过去一年有过情绪消费 当前,消费者关注哪种情绪消费?愿意为情绪消费支出多少?不同年龄段的消费者,在情绪消费中更关注哪些话题? ...
新财富・港股特辑|日清食品:持续推进及提升中国内地市场份额,构建多元化食品版图
新财富· 2025-06-25 08:56
Core Viewpoint - Hong Kong serves as a global financial hub, providing a bridge for mainland enterprises to connect with global capital, showcasing resilience amid challenges like U.S. interest rate hikes and geopolitical tensions [1] Group 1: Company Overview - Nissin Foods Holdings Co., Ltd. is a leading instant noodle company listed on the Hong Kong Stock Exchange since December 2017, focusing on the high-end instant noodle market in Greater China [2][3] - The company operates five flagship brands in Hong Kong, including "合味道" and "出前一丁," and has expanded its product offerings to include frozen foods, beverages, and snacks [2][3] - Nissin Foods has established production bases in various regions, including mainland China, where it holds a strong market share in high-end instant noodles [3] Group 2: Market Expansion Strategy - The company aims to expand into inland China and diversify its product offerings, capitalizing on the growing domestic consumption market [5][6] - Recent acquisitions include a 67% stake in a Vietnamese factory and the purchase of a South Korean snack producer, enhancing product variety and market presence [6] - The company is also exploring opportunities in overseas markets like Vietnam, South Korea, and Australia to drive growth [6] Group 3: Sales and Financial Performance - In the first quarter, the company reported a revenue increase of 11.3% year-on-year, with a gross profit margin of 35.1% [13] - Revenue from Hong Kong and other regions grew by 15.2%, driven by strong performance in the instant noodle segment and recovery in non-noodle businesses in South Korea and Australia [13] - The company maintains a healthy balance sheet with HKD 1.4 billion in cash and no debt, indicating robust financial health [14] Group 4: Investor Relations and Market Recognition - The company's investor relations (IR) team has effectively communicated corporate value and engaged with over 340 institutional investors annually [18][19] - Nissin Foods has received multiple awards for excellence in investor relations, reflecting strong market recognition and trust [20] - The IR team has organized various events to enhance market understanding of the company's strategies and operations, fostering transparent communication with investors [19][20]
从凤冠冰箱贴到协和毛绒挂件 文创IP成品牌破圈“新法宝”
Mei Ri Shang Bao· 2025-06-24 22:13
北京协和医学院推出的"大脑"挂件 在众多产品中,最受消费者欢迎的是一款浅粉色的大脑挂件,在线下店时常处于售罄状态。不少购买了 此款挂件的网友将其挂在上班通勤用的背包上,并调侃"没有脑子就买个脑子用""当你觉得一个脑子不 够用的时候,可以再买一个""自己的脑子用来玩,买来的脑子替你工作"。 除北京协和医学院外,还有不少医院也做起了文创IP的生意,例如上海交通大学医学院附属瑞金医院推 出身着白大褂的"抗疫纪念医生公仔"和"护士公仔"小熊玩偶,成为许多医护工作者买给自己或赠送亲友 的首选;上海市精神卫生中心开启各种跨界联名,推出"出院留念"帆布包等文创产品,在此之前,这家 医院还推出过名为"精神饼"的月饼,也广受欢迎。 品牌跨界做文创,医院并不是第一个。在此之前,不少景区、博物馆、高校已经"玩转"了各类文创IP: 去年秋天,国家博物馆推出的凤冠冰箱贴深度还原了明代孝端皇后凤冠,激发了人们对中国文化的认同 感,使其成为一款现象级产品,上市8个月卖出100多万个,带动凤冠全系列文创产品销售额过亿元;今 年年初,雷军带火武汉大学羽绒服,让高校文创走进了大众视野,浙江大学推出新年系列文创产品,北 京大学和泡泡玛特联名推出D ...
湾财周报 人物 揭秘“Cos委托”;广州金控集团换帅
Nan Fang Du Shi Bao· 2025-06-22 14:29
一周人物(2025年6月16日至2025年6月22日) 头条 当二次元照进现实: Cos委托成年轻人的"情感寄存柜" 近期来,随着泡泡玛特拉布布公仔的火爆出圈,谷子潮玩等切中社会情绪的消费热点频频引发社会关 注。 潮玩盲盒、疗愈经济、AI陪伴、悦己消费……当Z世代消费者为一只会跳舞的电子宠物支付月费,当打 工人对疗愈消费产生兴趣,当直播间里解压捏捏乐单日销量突破10万件——情绪消费正成为经济的新增 长极。 徐秀彬新任党委书记、董事长 6月18日,广州金融控股集团有限公司在深交所发布关于董事长变动的公告显示,原董事长聂林坤不再 担任该职务,由徐秀彬接任。公告显示,徐秀彬曾任广州市地方金融管理局副局长。 在此背景下,南都将推出"情绪经济专题研究"系列报道,持续关注情绪消费以及背后的产业生态及资本 动向。本期,我们一起关注二次元背景下年轻人的情绪消费——Cos委托,揭秘这种消费现象以及背后 的国内乙女游戏产业生态。 声音 "自动驾驶不能依赖网络作为前提",车辆必须具备独立的感知与决策能力。他指出,尽管网络连接可增 强辅助能力和信息共享,但在自动驾驶的关键运行过程中,仍需优先保障本地智能系统的独立性与安全 性。 —— ...
lububu出租生意火了:一天租金80元三天起租 多用于婚礼
Xin Jing Bao· 2025-06-20 11:51
Core Viewpoint - The rental market for Labubu figures has surged as the supply from Pop Mart increases, leading to a decrease in scalper prices and a growing interest in renting these collectibles for events and social media content [2][7][15]. Group 1: Market Trends - Labubu has become a popular collectible, suitable for photography and social media, prompting consumers to opt for rentals over purchases to reduce costs [7]. - The rental prices for Labubu figures range from 30 to 80 yuan per day, with various sellers offering services on platforms like Xianyu [2][7]. - Since June, the transaction volume for Labubu rentals has doubled compared to May, with search volume increasing tenfold [15]. Group 2: Consumer Behavior - Consumers are increasingly renting Labubu figures for events like weddings, as they are not essential items and can take up space if purchased [7]. - A consumer noted that in February, acquiring a Labubu figure required paying a premium, which is now less common due to increased supply [7]. Group 3: Sales Projections - The sales revenue for Labubu's THE MONSTERS series is projected to reach 3 billion yuan in 2024, with expectations to grow to 14 billion yuan by 2027 [16]. - Morgan Stanley forecasts a 152% year-on-year growth in overseas sales by 2025, with a compound annual growth rate of 42% from 2025 to 2027, accounting for 65% of total sales by 2027 [16].