快科技12月31日消息，赶在2025年的最后一天，鸿蒙智行发布2025年华为乾崑智驾出行报告。 从报告中可以看到，全年超9成用户都爱用乾崑智驾，累计避免可能的碰撞300.3万次。 具体来说，这份报告亮点如下： 1、辅助驾驶用户活跃率98%； 2、全年累计辅助驾驶里程43.6亿公里（总56.4亿公里）； 3、全年累计避免可能的碰撞次数165.6万次（总300.3万次）； 4、全年累计辅助泊车次数2.5亿次（总3.3亿次）； 5、车位到车位2.0使用次数2524.8万次； 6、车位到车位全国可用停车场数量超100万个； 对于华为来说，其智能辅助驾驶技术一直都是第一梯队的存在（行业普遍共识），这背后跟他们大量的 投入研发分不开。 早前，深圳引望智能技术有限公司副总裁迟林春在第三十二届中国汽车工程学会年会暨展览会上透露， 华为乾崑智驾目前上车的版本是ADS 4，在研的是ADS 5，光ADS 5这一个版本的投资大概就是100亿 元，这一投入体量远超国内同行。 【本文结束】如需转载请务必注明出处：快科技 责任编辑：雪花 快科技12月31日消息，赶在2025年的最后一天，鸿蒙智行发布2025年华为乾崑智驾出行报告。 从报告 ...

Overview - The article discusses the ongoing technological competition in the autonomous driving industry, focusing on different approaches to solving corner cases and enhancing safety and efficiency in driving systems [1][3]. Technological Approaches - There is a debate between two main technological routes: single-vehicle intelligence (VLA) and intelligent networking (VLM) [1]. - Major companies like Waymo utilize VLM, which allows AI to handle environmental understanding and reasoning, while traditional modules maintain decision-making control for safety [1]. - Companies such as Tesla, Geely, and XPeng are exploring VLA, aiming for AI to learn all driving skills through extensive data training for end-to-end decision-making [1]. Sensor and Algorithm Developments - The article highlights the evolution of perception technologies, with BEV (Bird's Eye View) perception becoming mainstream by 2022, and OCC (Occupancy) perception gaining traction in 2023 [3][5]. - BEV integrates various sensor data into a unified spatial representation, facilitating better path planning and dynamic information fusion [8][14]. - OCC perception provides detailed occupancy data, clarifying the probability of space being occupied over time, which enhances dynamic interaction modeling [6][14]. Modular and End-to-End Systems - Prior to the advent of multimodal large models and end-to-end autonomous driving technologies, perception and prediction tasks were typically handled by separate modules [5]. - The article outlines a phased approach to modularization, where perception, prediction, decision-making, and control are distinct yet interconnected [4][31]. - End-to-end systems aim to streamline the process by allowing direct mapping from raw sensor inputs to actionable outputs, enhancing efficiency and reducing bottlenecks [20][25]. VLA and VLM Frameworks - VLA (Visual-Language-Action) and VLM (Visual-Language Model) frameworks are discussed, with VLA focusing on understanding complex scenes and making autonomous decisions based on visual and language inputs [32][39]. - The article emphasizes the importance of language models in enhancing the interpretability and safety of autonomous driving systems, allowing for better cross-scenario knowledge transfer and decision-making [57]. Future Directions - The competition between VLA and WA (World Action) architectures is highlighted, with WA emphasizing direct visual-to-action mapping without language mediation [55][56]. - The article suggests that the future of autonomous driving will involve integrating world models that understand physical laws and temporal dynamics, addressing the limitations of current language models [34][54].

Core Insights - Huawei's Executive Director and Chairman of the Terminal BG, Yu Chengdong, announced on Weibo that the cumulative delivery of the AITO Wenjie M8 has surpassed 100,000 units [1] - By the end of September, the Wenjie M8 has completed upgrades including ADS 4, a super privacy mode, and an interactive game for smart headlights [1]

Core Insights - The AITO M9 has captured 70% of the market share for new energy vehicles priced above 500,000 yuan in China, significantly impacting the sales of traditional luxury brands like BMW, Mercedes-Benz, and Audi, which have all seen declines of over 10% in sales [1][3] - The decline in profit margins for these luxury brands, such as BMW's net profit margin dropping by 26% year-on-year in Q1, is attributed to weakened product competitiveness and increased pressure from the AITO M9's advanced features [1][3] - The AITO M9 is not only dominating sales but is also reshaping consumer perceptions of luxury vehicles, positioning itself as the default choice for consumers in the high-end market [3][7] Market Dynamics - In 2022, traditional luxury brands held a 93.5% market share in the luxury car segment, but the launch of the AITO M9 marked a turning point, challenging the status quo and redefining consumer expectations [3][7] - The AITO M9's success is driven by its advanced technology, such as the HarmonyOS cockpit and intelligent driving features, which appeal to consumers seeking a modern luxury experience [12][13] - The vehicle's strong performance in resale value and customer recommendation ratings further solidifies its position in the market, indicating a shift in brand perception towards AITO [7][15] Brand Strategy - The recent launch of the new "Silver Purple" exterior color aims to attract younger consumers, enhancing the AITO M9's appeal as a symbol of individuality and taste [10][12] - The AITO M9 continues to innovate with over 50 new features introduced, reinforcing its status as a technology flagship and expanding its competitive edge in the luxury vehicle market [12][13] - The brand's strategy focuses on creating a closed-loop logic of sustained sales and continuous evolution, which not only benefits the AITO M9 but also enhances the overall brand equity of AITO [13][15]

Core Viewpoint - The recent introduction of the "Automobile Industry Stabilization Growth Work Plan (2025-2026)" allows for conditional approval of L3 autonomous vehicle production, signaling a significant step towards the commercialization of L3 autonomous driving technology in China [1][10]. Industry Developments - The automotive industry is gearing up for the launch of L3 autonomous vehicles, with several companies, including XPeng Motors and GAC Group, planning to release L3 models by the end of this year [3][4]. - Various automakers have announced their timelines for L3 technology, with GAC Group stating it will mass-produce its first L3 vehicle in Q4 of this year, while other companies like Chery and Huawei are also targeting similar timelines for their L3 offerings [3][4][5]. Technical Challenges - Despite advancements, the rollout of L3 technology faces challenges related to infrastructure, regulatory frameworks, and the definition of responsibility in case of accidents [2][6][11]. - Experts emphasize that L3 technology requires extensive testing and validation to ensure safety and reliability before widespread consumer adoption [5][7]. Regulatory Framework - The Ministry of Science and Technology has issued ethical guidelines for the development of autonomous driving technologies, clarifying the responsibilities of drivers and systems under different levels of automation [6][10]. - Local governments are actively working on regulations to support the testing and deployment of L3 vehicles, with over 50 cities having introduced pilot policies or local regulations for autonomous driving [14]. Consumer Implications - The transition from L2 to L3 autonomous driving represents a significant shift in consumer experience, moving from driver assistance to full vehicle control under specific conditions [6][7]. - The cost of L3 vehicles is expected to be higher than L2 models due to advanced hardware and safety features, which may affect consumer adoption [15]. Future Outlook - Industry experts predict that 2030 will be a critical period for the large-scale application of L3 and L4 autonomous driving technologies, with expectations for rapid advancements in the coming years [16].

Core Viewpoint - Huawei's latest advanced driver assistance system (ADAS) software, ADS 4, is set to be tested in urban areas of Shanghai, showcasing its capabilities and advancements in autonomous driving technology [1] Group 1 - The new vehicles equipped with Huawei's QianKun products have been utilizing ADS 4 hardware since the beginning of the year [1] - The upcoming software push for ADS 4 aims to enhance the driving experience in complex urban environments [1] - The article raises the question of whether ADS 4 remains a leader in the competitive landscape of autonomous driving solutions [1]

Core Insights - Huawei's autonomous driving solution, QianKun Intelligent Driving (ADS), has achieved significant milestones, including 1 million units of delivery and 40 billion kilometers of assisted driving mileage [1][5][9] Group 1: ADS Development and Features - The ADS has undergone three commercial iterations, with ADS 1 launched in 2022 for urban NCA, ADS 2 in 2023 enabling nationwide driving without high-precision maps, and ADS 3 offering end-to-end and parking functionalities [3][5] - The recently released ADS 4 has upgraded its technical architecture and user experience, providing comprehensive support for various driving scenarios, including parking and emergency braking [5][6] - As of July 2023, Huawei's ADS system has over 700,000 active users, with an average assisted driving mileage of nearly 700 kilometers per user in July alone [5][6] Group 2: Future Plans and Market Position - Huawei aims to accelerate the development of L3 and L4 autonomous driving technologies, targeting L3 commercial deployment on highways by 2026 and L4 pilot projects in urban areas by the same year [6] - The company has invested over 10 years in the automotive sector, with R&D expenditures exceeding 10 billion yuan in 2024 and a workforce of 8,000 dedicated to smart vehicle solutions [9] - Huawei's collaboration with automotive manufacturers focuses on empowering state-owned enterprises, enhancing their capabilities in electric and intelligent vehicle transitions [9]

Core Insights - Huawei's intelligent driving solution, ADS 4, is expected to achieve pilot commercial capabilities for high-speed L3 level and urban L4 level testing by the end of this year, with hopes for full capabilities in 2024 [1] - By July 2025, over 1 million vehicles equipped with Huawei's intelligent driving system are projected, alongside the delivery of over 1 million laser radars [1] - The system has accumulated 4 billion kilometers of assisted driving mileage, successfully avoiding 2.54 million potential collision events [1] Usage Statistics - The parking assistance feature has been used over 10 million times [1] - In July alone, users averaged nearly 700 kilometers of assisted driving and 37 instances of assisted parking per person [1] - The voice assistant "Xiao Yi" has been invoked 2.4 billion times, with seamless transfer functionality used 140 million times [1] Implementation and Future Plans - Since the launch of ADS 4 in April, it has been first implemented in the Zun Jie S800 model, with more vehicle upgrades expected to start in September [1] - Huawei aims to achieve pilot projects for unmanned logistics by 2027 and scale commercial operations for urban L4 by 2028, promoting rapid development of L3 and L4 autonomous driving technology [1]

Core Insights - Huawei's QianKun intelligent driving system has surpassed 1 million vehicles equipped with its technology [1] - The majority of domestic automakers have chosen to collaborate with Huawei's QianKun, with over 22 brands covering 80% of the domestic market [1] - The QianKun system includes more than 22 mass-produced models, with price ranges from 150,000 to 1 million yuan, covering sedans, SUVs, MPVs, and off-road vehicles [1] Product Development - The QianKun intelligent driving ADS has undergone three generations of commercial development [1] - The ADS 1, released in 2022, achieved commercial deployment of urban intelligent driving assistance NCA [1] - The ADS 2, launched in 2023, introduced the industry's first "omnidirectional active safety" feature [1] - The ADS 3, set to release in 2024, will feature the industry's first parking-to-parking capability [1] - The latest generation, QianKun ADS 4, will see comprehensive upgrades in both technical architecture and user experience, with user rollouts starting in September [1]

Investment Rating - The report initiates a "Buy" rating for the company with a target price of RMB 180.5, indicating a potential upside of 38.4% from the current price of RMB 130.40 [4][17]. Core Insights - The company is experiencing a significant transformation towards high-end electric vehicles, with its brand "Wenjie" establishing a strong presence in the luxury market, particularly against traditional luxury brands [5][10]. - The collaboration with Huawei is enhancing the company's technological capabilities and brand perception, driving profitability and market competitiveness [10][15]. - The expected launch of the updated M7 model is anticipated to strengthen the company's position in the competitive 250,000 to 350,000 RMB SUV market [5][14]. Financial Overview - Revenue projections show substantial growth, with expected revenues of RMB 35,842 million in 2023, increasing to RMB 175,174 million by 2025, reflecting a year-on-year growth of 305% [9]. - Net profit is projected to turn positive in 2024, reaching RMB 5,946 million, with earnings per share expected to rise to RMB 3.94 [9]. - The company’s gross margin is expected to reach 27.1% by 2025, significantly higher than industry peers, driven by the high-end product mix [10][17]. Market Positioning - The high-end electric vehicle market in China is projected to grow, with sales expected to reach 2.6 million units by 2024, capturing over 23% of the total electric vehicle market [10][19]. - The company's Wenjie M9 model is leading sales in the 450,000 to 600,000 RMB segment, indicating a successful penetration into the luxury SUV market [10][33]. - The Wenjie brand is expected to capture over 50% of the company's total sales by 2025, with the M8 and M9 models driving this growth [17][39]. Competitive Landscape - The report highlights the competitive dynamics in the high-end SUV market, where the Wenjie M9 is positioned against traditional luxury brands like BMW and Mercedes-Benz, offering superior technology and value [10][34]. - The company is leveraging its partnership with Huawei to enhance its product offerings, particularly in smart driving and intelligent cockpit features, setting it apart from competitors [15][32]. - The report notes a shift in consumer preferences towards high-tech and electric vehicles, benefiting domestic brands like Wenjie, which are rapidly gaining market share [19][25].