LABUBU的现象级爆火，让"中国潮玩第一股"的赚钱能力又上了一个新台阶。 8月19日，泡泡玛特国际集团（股票代码：09992.HK）披露了2025年中期业绩报告，多项指标再创新高。财报显示，泡泡玛特于上半年实现营收138.8亿元， 同比增长204.4%；经调整净利润47.1亿元，同比增长362.8%。 具体来看，泡泡玛特旗下THE MONSTERS、MOLLY、SKULLPANDA、CRYBABY和DIMOO等五大IP的营收均突破了10亿元。此外，HIRONO、星星人、 Zsiga、PUCKY、HACIPUPU等艺术家IP也实现过亿营收，整体IP矩阵更加健康多元。 | 中期業績摘要 | | | | | --- | --- | --- | --- | | | 截至6月30日止六個月 | | | | | (未經審核) | (未經審核) | | | | 2025年 | 2024年 | 同比變動 | | | 人民幣千元 | 人民幣千元 | (%) | | 收益 | 13,876,276 | 4.557.831 | 204.4% | | 毛利 | 9,761,064 | 2,919,105 | 234.4% | | ...

Core Viewpoint - Popop, a jewelry brand under Pop Mart, has opened its second store in Beijing, featuring the popular LABUBU series among other IPs, amidst high demand for LABUBU products nationwide [1][4]. Group 1: Store Opening and Product Offering - The Beijing store is located in the Guomao Mall and is the second store following the Shanghai opening [1]. - The store offers a variety of jewelry items including pendants, rings, earrings, bracelets, and necklaces, with prices ranging from 319 yuan to 2699 yuan [4]. - The LABUBU series includes a pure silver pendant priced at 459 yuan, with options for customers to customize their jewelry with cords and beads [4]. Group 2: Pricing and Exclusive Items - The most expensive item in the store is the SKULL PANDA pendant priced at 2699 yuan, with an additional cost of 1399 yuan for a matching necklace [10]. - The store features exclusive high-end items, including an 18k gold jewelry series with a bracelet priced at 10,800 yuan and a necklace at 19,800 yuan [16]. Group 3: Customer Experience and Sales Performance - Customer traffic in the store is moderate, with peak weekend visits reaching over 500 people, while weekdays see fewer than 10 visitors at a time [20]. - LABUBU remains the best-selling product, with some items already sold out, while the Shanghai store has completely sold out of LABUBU pendants [20][23]. - The store's unique selling proposition includes interactive and customizable jewelry, appealing to fans of the brand [20]. Group 4: Brand Background and Future Plans - Popop was officially announced as Pop Mart's first jewelry brand in January 2023, following previous attempts in the jewelry sector [27]. - There are rumors about the introduction of gold jewelry in the future, but staff at the Beijing store have not received any confirmation regarding this [30].

Core Insights - Pop Mart has launched its jewelry brand popop with a successful opening of its first store in Beijing, following the global flagship store in Shanghai [1][12] - The LABUBU series has seen high demand, with some products already sold out, indicating strong consumer interest [1][3] - The average transaction value in the store exceeds 400 yuan, with some items priced close to 20,000 yuan, showcasing significant markup potential [5][6] Sales Performance - The Beijing store recorded over ten transactions within the first hour of operation, highlighting robust initial sales [5] - The LABUBU series has generated buzz on social media, with claims that purchasing LABUBU items can yield higher returns than gold, with annual returns exceeding 300% [12] Market Impact - As of June 17, Pop Mart's stock price has increased nearly 210% year-to-date, reflecting positive market sentiment towards the company's expansion into jewelry [14] - The company is not only focusing on jewelry but also expanding into fashion, with collaborations with brands like Uniqlo and d'zzit, indicating a broader strategy to capture the fashion market [17][20]

21热点观察室 丨 刘雪莹 泡泡玛特卖珠宝，同样火爆！ 最近，泡泡玛特宣布，其珠宝品牌popop北京首店正式营业。不久前 popop 全球首店已在上海港汇恒隆广场开业。 据观察，该店一小时内成交了十余单，客单价普遍超过400元， 店内的绿色包装盒甚至出现缺货 ，店员紧急调取了一批。 最贵单品近2万元， 溢价明显 据悉，popop产品售价多位于 319元—2699元 区间，仅少数款式破千元。 北京门店内最贵产品是一条纯金项链，售价达 1.98万元， 整体货重9.04g，金重8.65g。此外还有一条售价1.08万元的手链。店员介绍，两款产 品单价较高，是因为采用18k纯金打造，中间串着的为天然珍珠。 据新浪科技报道，目前北京门店货量充足，但 LABUBU、Hirono、MOLLY 这三个爆款系列已经出现断货，尤其是LABUBU手链即将售罄。 图 / 新浪科技 Hirono柜台上，项链和刻有Hirono头像的手镯是该IP卖得最好的两个产品， "库存快消耗完了。" 店员说道。 图 / 新浪科技 图 / 新浪科技 而店内其他饰品材质多为 S925银 ，黄金饰品也仅是表层镀金，内部仍是S925银。与饰品一同串联的也非天然 ...

国家统计局：前五月宏观政策效应持续显现，投资延续平稳增长态势 国家统计局投资司首席统计师罗毅飞解读2025年1—5月份投资数据：下阶段，要深入贯彻落实党中央、国务 院决策部署，统筹用好各类政府投资工具，着力扩大有效益的投资；加快推进"两重"建设和"两新"工作任务 高质量落实；稳步推进制造业高端化、智能化、绿色化发展，加快制造业技术改造升级；以政府投资有效带 动社会投资，多措并举激发民间投资活力，促进民间投资发展。 成品油价或现今年最大涨幅，加一箱油将至少多花11元 由于近期伊以冲突助推国际油价大涨，能源咨询机构隆众资讯预计，6月17日24时国内汽、柴油零售价上调 幅度将在300元/吨左右，以油箱容量70升的普通私家车计算，新一轮调价后，车主们加满一箱油将多花16元 左右，50升油箱容量的私家车加满一箱油则将至少多花11元。 中国一汽飞行汽车总部项目落户深圳市大鹏新区 据深圳市大鹏新区消息，6月13日，深圳市大鹏新区与深圳市工业和信息化局（市新能源汽车产业办公 室）、市交通运输局、中国第一汽车集团有限公司（下称"中国一汽"）举行飞行汽车产业创新发展合作框架 协议签约活动。此次签约，标志着中国一汽飞行汽车总部项目 ...

Group 1 - Giant Network announced that its current operating conditions are normal and there are no undisclosed significant matters [3] - Deep Blue Automotive responded to a fire incident involving one of its vehicles, attributing it to external factors rather than vehicle issues [3] - Hu Run exchanged a limited edition LABUBU doll with the CEO of Pony.ai, highlighting a unique collaboration in the tech industry [5] Group 2 - Tesla is set to deliver its first fully autonomous vehicle in Austin, Texas, on June 28, with plans for a Robotaxi service trial, despite facing protests regarding safety concerns [7] - The producer of "Nezha 2" suggested adjusting the profit-sharing model in the Chinese film industry, noting that the current distribution leaves producers with only about 33% of box office revenue [9] - Honor's chief imaging engineer stated that the Honor 400 series cameras do not require lens protectors, emphasizing the quality of their glass [9] Group 3 - Pop Mart's newly opened store in Hangzhou closed shortly after opening due to internal issues, while the company launched its first popop jewelry store in Beijing [11] - Hisense became the first official partner of the FIFA Club World Cup, with its 100-inch TV holding over 56% of the global market share [13] - Xiaomi responded to reports of a university banning Redmi phones for online exams, clarifying that it was not the school's requirement but rather a decision by the technology provider [15] Group 4 - JD Logistics is reportedly moving towards a self-operated model in Saudi Arabia, marking a significant step in its overseas logistics strategy [16] - Guoyan Hanyin completed a multi-million A round financing to develop a new generation of single-molecule immune diagnostic systems [17] - Somnee, a smart sleep device company, raised $10 million in seed funding to advance its AI-based wearable technology [17] Group 5 - Wuhan University developed a "digital passport" using domestic secure chips and quantum-resistant cryptography, enhancing security and portability [18] - Apple is expected to update the MacBook Pro design next year, introducing a series-connected OLED panel and a thinner body [20] - China's trade with Central Asian countries grew by 10.4% in the first five months of this year, reaching a historical high [20]

Group 1: Film and IP Derivatives - Wang Changtian, chairman of Light Media, emphasized the need to reposition the role of films in the industry chain, reducing reliance on box office revenue and focusing on increasing derivative income [1] - The sales of derivatives from the "Nezha" series are projected to potentially exceed 100 billion yuan, with current sales estimated at several hundred billion yuan [1] - This trend is expected to enhance the long-term investment appeal of companies holding valuable IP, such as Light Media, and stimulate interest in related sectors like animation and merchandise [1] Group 2: Pop Mart's Expansion into Jewelry - Pop Mart opened its first independent jewelry store in Shanghai, marking a significant expansion from its core business of trendy toys into the jewelry sector [2] - The store features products from popular IPs, with prices ranging from 319 yuan to 2699 yuan, indicating a strategic move to combine IP value with jewelry design [2] - This diversification is likely to boost investor confidence in Pop Mart's multi-category strategy and positively impact its valuation [2] Group 3: LABUBU Rental Service - The emergence of LABUBU rental services on second-hand trading platforms indicates a growing consumer interest in IP-related products for various social occasions [3] - This trend reflects the further monetization of IP and may enhance market recognition of Pop Mart's capabilities in developing IP derivatives [3] - The rental model introduces a new avenue for IP monetization, potentially attracting more attention to the IP derivatives sector [3] Group 4: Burger King's Strategic Store Adjustments - Burger King China plans to close underperforming stores while simultaneously opening 40 to 60 new locations, focusing on core urban markets [4] - This strategy indicates a shift towards optimizing store layouts and improving operational efficiency in response to market conditions [4] - The adjustments may lead to increased investor interest in the fast-food sector, highlighting the importance of refined operational strategies among chain brands [4]

"顶流"Labubu被疯抢。 今日（15日），一则关于"杭州一泡泡玛特开业当天闭店"的话题引发热议。原定于6月15日开业的泡泡玛特 杭州某店，开业没多久就宣布闭店。据现场顾客透露，排了4小时，开门后一批疑似黄牛的人冲进去"端 盒"。 与此同时，泡泡玛特的最新动作也引发关注。今日，泡泡玛特宣布，popop北京首家正式门店已于6月14日 在北京国贸商城开启正式营业。据了解，"popop"为泡泡玛特旗下独立珠宝品牌。 有分析称，这或许是泡泡玛特拓展珠宝业务的关键举措，凸显其多元化战略布局。另外，泡泡玛特的新业务 Pop Land（IP主题乐园）也被认为是其IP业务拓展的重要尝试。 黄牛疯抢 6月15日，据中国蓝新闻，原定于今天开业的泡泡玛特杭州某店，开业没多久就宣布闭店，门店表示"内部整 改问题，开业延期，后期开业另行通知"。据现场顾客透露，排了4小时，开门后一批疑似黄牛的人冲进 去"端盒"，引发大家不满，没多久就闭店了。 在广州，泡泡玛特旗下的核心IP——Labubu（拉布布）也被大批粉丝与黄牛疯狂抢购。 6月15日，据南方都市报报道，近日，广州天环泡泡玛特快闪店开业，并发售了Labubu新品。这个晋升全球 顶流 ...

"顶流"Labubu被疯抢。 今日（15日），一则关于"杭州一泡泡玛特开业当天闭店"的话题引发热议。原定于6月15日开业的泡泡玛特 杭州某店，开业没多久就宣布闭店。据现场顾客透露，排了4小时，开门后一批疑似黄牛的人冲进去"端 盒"。 黄牛疯抢 6月15日，据中国蓝新闻，原定于今天开业的泡泡玛特杭州某店，开业没多久就宣布闭店，门店表示"内部整 改问题，开业延期，后期开业另行通知"。据现场顾客透露，排了4小时，开门后一批疑似黄牛的人冲进 去"端盒"，引发大家不满，没多久就闭店了。 在广州，泡泡玛特旗下的核心IP——Labubu（拉布布）也被大批粉丝与黄牛疯狂抢购。 6月15日，据南方都市报报道，近日，广州天环泡泡玛特快闪店开业，并发售了Labubu新品。这个晋升全球 顶流IP的玩偶吸引了大批粉丝和黄牛前来抢购。 广州天环快闪店需提前在"泡泡玛特"小程序支付0.01元预约进店名额，进店资格发出后几乎秒光，想要大量 抢货的玩家不得不在二手市场溢价购买进店资格。 多位专业玩家表示，小程序上没抢到，就在二手市场花了200元—600元不等价格购买了进店资格，"还在不 停地涨价，这会儿已经快破千元"。 进入6月以后，明星上场 ...

"顶流"Labubu被疯抢。 今日（15日），一则关于"杭州一泡泡玛特开业当天闭店"的话题引发热议。原定于6月15日开业的泡泡玛特杭 州某店，开业没多久就宣布闭店。据现场顾客透露，排了4小时，开门后一批疑似黄牛的人冲进去"端盒"。 与此同时，泡泡玛特的最新动作也引发关注。今日，泡泡玛特宣布，popop北京首家正式门店已于6月14日在北 京国贸商城开启正式营业。据了解，"popop"为泡泡玛特旗下独立珠宝品牌。 有分析称，这或许是泡泡玛特拓展珠宝业务的关键举措，凸显其多元化战略布局。另外，泡泡玛特的新业务 Pop Land（IP主题乐园）也被认为是其IP业务拓展的重要尝试。 黄牛疯抢 6月15日，据中国蓝新闻，原定于今天开业的泡泡玛特杭州某店，开业没多久就宣布闭店，门店表示"内部整改 问题，开业延期，后期开业另行通知"。据现场顾客透露，排了4小时，开门后一批疑似黄牛的人冲进去"端 盒"，引发大家不满，没多久就闭店了。 在广州，泡泡玛特旗下的核心IP——Labubu（拉布布）也被大批粉丝与黄牛疯狂抢购。 6月15日，据南方都市报报道，近日，广州天环泡泡玛特快闪店开业，并发售了Labubu新品。这个晋升全球顶 流I ...