Investment Rating - The report maintains a "Recommended" rating for the company, with a current price of 93.18 CNY [7][5]. Core Views - The company achieved a revenue of 10.778 billion CNY in 2024, representing a year-over-year growth of 21.04%. The net profit attributable to shareholders was 1.552 billion CNY, up 30.00% year-over-year [3][6]. - In Q1 2025, the company reported a revenue of 2.359 billion CNY, an increase of 8.13% year-over-year, and a net profit of 390 million CNY, reflecting a year-over-year growth of 28.87% [3][6]. - The main brand, Proya, focused on the whitening segment, launching new products such as the "Optical Series" and upgrading existing lines to enhance its market position [4][5]. Financial Performance Summary - **Revenue and Profit Growth**: - 2024 revenue: 10.778 billion CNY, growth of 21.04% - 2024 net profit: 1.552 billion CNY, growth of 30.00% - 2025 Q1 revenue: 2.359 billion CNY, growth of 8.13% - 2025 Q1 net profit: 390 million CNY, growth of 28.87% [3][6]. - **Brand Performance**: - Proya brand revenue in 2024: 8.581 billion CNY, growth of 19.55% - Other brands like Cai Tang and OR also showed significant growth, with OR achieving a revenue of 368 million CNY, up 71.14% [4][5]. - **Profitability Metrics**: - Gross margin for 2024 was 71.39%, with a net profit margin of 14.40% - The company’s net profit margin improved to 16.54% in Q1 2025 [4][6]. Future Projections - The company is expected to achieve net profits of 1.845 billion CNY in 2025, 2.177 billion CNY in 2026, and 2.610 billion CNY in 2027, with respective growth rates of 18.9%, 18.0%, and 19.9% [5][6]. - The projected PE ratios for 2025, 2026, and 2027 are 20x, 17x, and 14x respectively [5][6].

Core Viewpoints - The A-share market showed mixed performance with the Shanghai Composite Index rising by 0.13% and the Shenzhen Component Index falling by 0.16% on April 17, 2025, with a total trading volume of 999.36 billion yuan [2][7] - The real estate sector is expected to have significant growth potential, supported by policies aimed at promoting housing consumption and stabilizing the market [4][8] - The central government emphasizes the importance of releasing market potential in the real estate sector, despite a decline in sales over the past three years [9][10] Market Performance - The Shanghai Composite Index closed at 3,280.34, up 0.13%, while the Shenzhen Component Index closed at 9,759.05, down 0.16% [5] - The Hang Seng Index in Hong Kong rose by 1.61%, and the Hang Seng Technology Index increased by 1.9% [7] Important News - The People's Bank of China and six other departments issued guidelines to facilitate and regulate the cross-border flow of financial data, aiming for more efficient and standardized data movement [3][7] Real Estate Industry Insights - The real estate market in China still has considerable growth potential, with sales showing signs of improvement in the first quarter of 2025 [8][9] - The government is expected to continue optimizing policies related to land acquisition and urban renewal, which will support the recovery of the real estate market [10][11] - Investment in the real estate sector is projected to remain weak in the short term, with a 9.9% decline in completed investment in the first quarter of 2025 compared to the previous year [12][13] Company Performance - Dongpeng Beverage reported a revenue of 4.848 billion yuan in Q1 2025, a year-on-year increase of 39.23%, with a net profit of 980 million yuan, up 47.62% [16][18] - The company's multi-category product strategy and national expansion efforts have led to significant growth in sales, particularly in energy drinks and electrolyte beverages [16][17] - The gross profit margin increased to 44.47% in Q1 2025, primarily due to lower raw material prices [17][18]

Investment Rating - The investment rating for the company is "Add" [8] Core Views - The company has achieved high growth in performance, with a revenue of 4.848 billion yuan in Q1 2025, representing a year-on-year increase of 39.23%, and a net profit of 980 million yuan, up 47.62% year-on-year [2][3] - The company's strategy of "nationalization + multi-category" is effectively driving growth, particularly in energy drinks and electrolyte beverages, with significant revenue increases in emerging markets [3][9] Summary by Sections Performance Overview - In Q1 2025, the company's main business revenue was primarily from energy drinks, generating 3.901 billion yuan, a year-on-year increase of 25.71%, accounting for 80.50% of total revenue [3] - Electrolyte beverage revenue reached 570 million yuan, up 261.46% year-on-year, increasing its share to 11.76% [3] - Other beverage sales amounted to 375 million yuan, a 72.62% increase year-on-year, contributing 7.74% to total revenue [3] Regional Performance - The company successfully expanded into emerging markets such as North China and Southwest regions, with North China achieving sales of 746 million yuan, up 71.67% year-on-year, and Southwest region revenue of 623 million yuan, up 61.78% [3] - Revenue from Guangdong was 1.125 billion yuan, a 21.58% increase year-on-year, but its share decreased to 23.22% [3] Profitability - The gross margin increased by 1.70 percentage points to 44.47% in Q1 2025, primarily due to lower raw material prices and economies of scale [4] - The net profit margin rose by 1.14 percentage points to 20.21% [4] Financial Forecast - The company aims for over 20% growth in revenue and net profit for 2025, with projected net profits of 4.029 billion yuan, 4.937 billion yuan, and 6.107 billion yuan for 2025, 2026, and 2027 respectively [9] - Earnings per share (EPS) are expected to be 7.75 yuan, 9.49 yuan, and 11.74 yuan for the same years [9]

作者 | 远禾 数据支持 | 勾股大数 据（www.gogudata.com） 2024年至今，食品饮料行业整体下跌，食品饮料指数从2024年1月至今跌幅已近10%。 而在整体下跌的趋势之中，东鹏饮料却以超过80%的涨幅，位列A股整个食品饮料行业前列。 尽管伴随着诸多争议，东鹏饮料的股价相比2021年发行价已经上涨近5倍，市值也超过1200亿元，成为国内能量饮料企业绝对的龙 头。 靠着一句"累了困了，喝东鹏特饮"，在饮料行业"低糖化"和"健康化"的风潮之下，东鹏饮料能否继续维持"稳稳的幸福"？ 01 而当今年的业绩落地，对于部分提前进场的投资者来说，恰恰是到了获利离场的时刻。 最近，东鹏饮料发布2024年业绩。 全年实现营业收入158.39 亿元，同比增加40.63%；归母净利润33.27亿元，同比增长63.09%。 收入与利润增速，均落在了此前业绩预告偏高的区间，也创下了上市以来的最佳表现。 东鹏特饮在能量饮料市场的规模也逐渐扩大。 尼尔森IQ数据显示，东鹏饮料的能量饮料市占率从2023年的43%提升至47.9%，销售额份额突破34.9%，500ml瓶装单品稳居全国 前三。 能量饮料市场，华彬红牛的收入仍旧 ...