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刚刚,比亚迪出了个中国院士!
Xin Lang Ke Ji· 2025-11-21 03:09
后续,研发团队在廉玉波的带领下,比亚迪陆续推出了F0和F6,均大获成功。 生产制造角度,廉玉波是整个体系的构建者、领导者。 造燃油车卖钱养家的同时,王传福和廉玉波一直没忘"新能源"的初衷, 2010年,比亚迪双模电动车F3DM及纯电车e6在底特律车展横空出世,这是廉玉波带领的研发团队最新的作品。 贾浩楠 发自 副驾寺 智能车参考 | 公众号 AI4Auto 这个院士,当之无愧! 两院院士当选名单刚刚公布,比亚迪首席科学家——廉玉波,成功当选中国工程院院士 中国汽车工业崛起、由大变强、出海竞逐世界汽车工业强国的过程中,比亚迪引领性质的推动、贡献无可质疑。 包括规模、销量、渠道、模式等等,当然最最重要核心的,是比亚迪登峰造极的新能源全栈技术。 廉玉波,就是带领比亚迪新能源技术从无到有,成为中国新能源汽车龙头、电动化一哥,中国汽车"换道超车"技术旗帜的第一功臣。 而从这一刻起,要称他为廉玉波院士了。 谁是廉玉波 廉玉波1964年出生,江苏仪征人。 年轻时最爱的不是汽车,而是飞机。 追着这个梦想,上世纪80年代初,不到20岁的廉玉波以高出分数线60分的成绩考入南京航空航天大学,以为从此就可以造飞机。 后面他自己回忆, ...
业绩承压背后,看见古井贡酒穿越周期的战略深蹲
Hua Xia Shi Bao· 2025-11-14 02:51
Core Insights - The current liquor industry is undergoing a significant "stress test," with most companies facing performance pressure in the third quarter, indicating a collective transformation challenge within the industry [1] - The article analyzes how Gujing Gongjiu is navigating this transformation through structural changes and new market opportunities, aiming to exchange short-term fluctuations for long-term potential [1] Product Structure Optimization - In the era of stock competition in the liquor industry, broad growth is no longer sustainable, making precise structural optimization essential [2] - Gujing Gongjiu launched the "Light Ancient 20" product in August, targeting consumer demand for comfort and reduced burden, thus expanding its user base in the mid-to-high-end price range [2][4] - The return of classic products like "Old Porcelain Tribute" and "Old Glass Tribute" meets consumer demands for value, while the introduction of "Shenli Wine" indicates a shift towards functional innovation [4] - The global launch of new products themed "Han, Tang, Song, Ming" at the Osaka Expo highlights Gujing Gongjiu's focus on international market expansion [4][6] Strategic Shift to "Health" - The establishment of Anhui Gujing Health Technology Co., Ltd. and the launch of "Gujing Light Health Society" signify a strategic pivot towards the "white liquor + health" model [7] - This approach leverages the traditional cultural connection between liquor and health, transforming implicit associations into explicit brand experiences [7][9] - Although initial investments may dilute current profits, the strategic value of entering the health sector is evident, as it resonates across all age groups [9] Market Strategy and Long-term Vision - Gujing Gongjiu's chairman emphasizes a strategy of "rooting down, growing up, and meticulous management" to build long-term competitiveness [10] - The company focuses on deepening customer relationships and enhancing channel health rather than merely addressing quarterly performance challenges [10][11] - The current market strategy aims to create a solid foundation for future product penetration and market expansion, reflecting a commitment to sustainable high-quality development [11]
业绩承压背后 看见古井贡酒穿越周期的战略深蹲
Xin Lang Cai Jing· 2025-11-05 03:57
Core Insights - The current liquor industry is undergoing a significant "stress test," with most companies facing performance pressure in Q3, indicating a collective transformation challenge within the industry [1][9] - Gujing Gongjiu is actively responding to changing consumer trends through product structure optimization and innovation, aiming to exchange short-term fluctuations for long-term potential [1][5] Product Structure Optimization - In the era of stock competition, Gujing Gongjiu is focusing on precise structural optimization as a core strategy, especially in response to changing consumption scenarios [1][5] - The launch of the "Light Ancient 20" product in August targets consumer demand for comfort and reduced burden, reinforcing its position in the mid-to-high-end market [1][3] - The return of classic products like "Old Porcelain Tribute" and "Old Glass Tribute" caters to consumer preferences for value, while the introduction of "Divine Power Wine" indicates a shift towards functional innovation [3][5] - The global launch of new products themed "Han, Tang, Song, Ming" at the Osaka Expo signifies Gujing Gongjiu's commitment to international market expansion [5][8] Strategic Shift Towards Health - The establishment of Anhui Gujing Health Technology Co., Ltd. and the launch of "Gujing Light Health Society" highlight a strategic pivot towards the "white liquor + health" model [5][7] - This approach leverages the traditional cultural association of liquor with health, aiming to create a brand experience that transcends mere transactions [7][9] - Although initial investments may dilute current profits, the strategic value of entering the health sector is evident, as it resonates with a broad consumer base [7][9] Market Strategy and Long-term Vision - Gujing Gongjiu's leadership emphasizes a strategy of "rooting downwards and growing upwards," focusing on deep market engagement and stable policy implementation [8][9] - The company prioritizes building high-quality, efficient, and loyal channel alliances over merely achieving short-term sales targets [8][9] - The current market strategy is not just about addressing quarterly performance challenges but is aimed at establishing a solid foundation for long-term growth and market penetration [8][9]
国产燃油车卖得怎么样?5位销售一起聊聊实际情况
车fans· 2025-11-05 00:30
Core Viewpoint - The rapid development of domestic new energy vehicles (NEVs) is notable, but there remains a significant demand for domestic fuel vehicles, indicating a complex market landscape [1]. Sales Performance - The best-selling fuel vehicle is the Xingrui, accounting for one-third of monthly sales, followed by Boyue L and Emgrand [3]. - The overall sales of fuel vehicles have remained stable compared to last year, but there is increased pressure from the growing interest in NEVs [4]. - The most popular fuel vehicles in the store include the M8, GS8, M6 series, and the Ying Su series, with Ying Su selling around 18-20 units monthly [6]. - The top-selling fuel cars are the fourth-generation CS75PLUS, CS55PLUS, and Yidong PLUS, collectively selling about 35 units monthly, representing over 65% of total sales [9]. Customer Demographics - Fuel vehicle buyers are predominantly middle-aged, with a mix of professions including factory workers, nurses, and teachers, often requiring vehicles for long-distance travel [3]. - The customer base for the Ying Su is diverse, including first-time buyers and retirees, with a general preference for the reliability of fuel vehicles over NEVs [6]. - Younger customers, often purchasing their first car, primarily consider fuel vehicles, with some interest in plug-in hybrids [10]. Market Trends - There is a noticeable decline in overall sales compared to last year, with profit margins also decreasing, leading to a push for additional services [7]. - The acceptance of NEVs is increasing, with customers recognizing the advantages in product configuration and overall purchase experience [7]. - The market for fuel vehicles is expected to improve slightly next year due to potential changes in tax policies and the reduction of subsidies for NEVs [13][15]. Competitive Landscape - Competing fuel vehicles include popular models like the Langyi and Suteng, with domestic brands such as Chery, GAC, and Changan being compared within similar price ranges [3]. - The lack of competitive pricing and product offerings in the NEV segment is noted, particularly in the 150,000 yuan price range, which is currently underserved [7]. - The best-selling fuel vehicles in the store include the Aiyue 5 and Aiyue 8, appealing to younger consumers due to their affordability and design [12].
深度调整期的韧性答卷:古井贡酒以“渠道健康+电商突围”夯实业绩
Sou Hu Cai Jing· 2025-10-31 08:52
Core Viewpoint - The company, Gujinggongjiu, is strategically slowing down its operations to relieve pressure while maintaining a solid operational foundation amidst a challenging environment in the liquor industry [1][3]. Group 1: Operational Strategy - The company is controlling channel inventory and stabilizing pricing to ensure a solid operational baseline [1]. - Gujinggongjiu's digital management system, "Digital Gujing," effectively covers production, marketing, and management, allowing for agile responses to market changes [3]. - The company is actively reducing inventory and easing financial burdens on distributors, optimizing their quotas to alleviate financial pressure [5]. Group 2: Marketing and Sales Performance - The company is focusing on "hard marketing" to activate terminal sales, enhancing resource allocation and improving the effectiveness of marketing expenditures [5]. - In the core market of Central China, revenue has steadily increased, with the "Year Original Sauce" series showing a year-on-year growth of 1.59% [5]. - The company is leveraging e-commerce as a growth engine, with online revenue reaching 573 million yuan in the first half of 2025, a year-on-year increase of 40.19% [7]. Group 3: Global Expansion - Gujinggongjiu is utilizing the Osaka World Expo to enhance global brand recognition, launching a series of "Guochao" products to target different overseas consumer segments [7]. - The company is employing a dual strategy of channel innovation and global layout to navigate the intensified competition in the industry [7][8]. - The brand's internationalization efforts are supported by a clear strategic logic, aiming to enhance brand awareness and reach diverse consumer groups [7].
穿越周期:古井贡酒以“年轻化”蓄力,“国际化”破圈
Zhong Jin Zai Xian· 2025-10-31 03:10
Core Viewpoint - The article discusses the strategic initiatives of Gujinggongjiu to adapt to the challenges in the liquor industry, focusing on product innovation, health integration, and international expansion as key areas for growth and resilience in a competitive market [3][6][9]. Group 1: Financial Performance - Gujinggongjiu reported a revenue of 16.425 billion yuan and a net profit of 3.96 billion yuan for the first three quarters [3]. - The liquor industry is expected to face a significant adjustment by 2025, characterized by reduced volume, declining prices, and high inventory pressure [3]. Group 2: Product Innovation - The company is launching the "Yearly Original Light Gu 20" to target younger consumers, emphasizing a "light" drinking experience that aligns with current market trends [3][4]. - Gujinggongjiu is reviving classic products like the Old Porcelain Tribute and Old Glass Tribute to evoke nostalgia and cater to price-sensitive consumers [5]. - The introduction of health-oriented products, such as the "Vitality," "Power," "Transparency," and "Worry-Free" functional health wines, reflects the company's proactive approach to health trends [5]. Group 3: Business Model Evolution - The "White Liquor + Health" strategy represents a significant shift, with the establishment of "Gujing Light Health Society" to create a comprehensive consumer ecosystem [6][7]. - This new model integrates health drinks, light meals, and cultural experiences, transforming the brand from a mere product seller to a health lifestyle partner [7]. Group 4: International Expansion - Gujinggongjiu has been actively participating in international events, such as the Osaka World Expo, to enhance its global brand presence [8][9]. - The company has formed strategic alliances with Japanese firms to expand its market reach and improve sales channels abroad [9]. - The cultural connection between Chinese liquor and historical civilizations is leveraged to facilitate understanding among overseas consumers [9].
从亳州到世界:古井贡酒的“世博情缘”与全球表达
Tai Mei Ti A P P· 2025-09-30 02:22
Core Insights - The article highlights the internationalization efforts of Gujinggongjiu, showcasing its cultural and product innovations at the Osaka Expo and Tokyo events, emphasizing the brand's role in promoting Chinese liquor globally [2][12][17] Group 1: Internationalization Strategy - Gujinggongjiu has positioned itself as a pioneer in the internationalization of Chinese liquor, participating in multiple global events, including the Osaka Expo, to enhance its brand visibility [12][17] - The company has established cultural research centers in cities like Berlin, Paris, and Tokyo, facilitating localized cultural exchanges and long-term engagement with international markets [16][17] Group 2: Product Innovation - The launch of the "Han, Tang, Song, Ming" series of products at the Osaka Expo reflects Gujinggongjiu's commitment to blending traditional Chinese culture with modern consumer preferences, featuring a lower alcohol content to cater to international tastes [5][17] - The strategic product "G20" was introduced as a commemorative item for the Osaka Expo, symbolizing the partnership between Gujinggongjiu and the Chinese Pavilion [3][12] Group 3: Cultural Promotion - Gujinggongjiu's events included cultural performances and interactive activities that highlighted the historical significance of its products, aiming to educate international audiences about Chinese liquor culture [6][11] - The company has initiated the "Global Reading of Bozhou" campaign to promote the cultural heritage of Bozhou, further enhancing its brand narrative on the global stage [8][11] Group 4: Economic Cooperation - Strategic partnerships were formed with Japanese companies during the Tokyo event, indicating a focus on economic collaboration alongside cultural exchange [6][12] - The establishment of the "Gujing Liquor Culture Research Institute - Tokyo Center" serves as a platform for ongoing cultural and economic cooperation between China and Japan [9][12]
当非遗邂逅世博:古井贡酒以年份原浆与国潮新品开启国际化突围
Core Viewpoint - The event marks the international launch of Gujinggongjiu's "Han, Tang, Song, Ming" product series and the promotion of its vintage raw liquor, signifying a significant step in the internationalization of Chinese liquor, particularly in the Japanese market [4][13]. Group 1: Strategic Choices - Gujinggongjiu's choice to launch at the Osaka Expo leverages the global influence of the event to enhance brand recognition while combining "national trend + high-end" strategies [6]. - The company presented a cultural performance and donated a commemorative liquor to the China Pavilion, integrating cultural dissemination with commercial activities [6][10]. Group 2: Product Lines - The vintage raw liquor series targets the high-end and collectible market, utilizing traditional brewing techniques and Ming Dynasty cellar resources to create a quality barrier, suitable for business gifts and core liquor enthusiasts [7]. - The "Han, Tang, Song, Ming" series emphasizes cultural symbols and visual expression, appealing to the curiosity of younger overseas consumers [7]. Group 3: Market Expansion - Gujinggongjiu has established a "dual-driven" internationalization model, focusing on high-end product lines in Japan's political and business sectors, as well as retail and e-commerce for the national trend series [11]. - The company aims to transition from merely exporting products to embedding itself within local consumption circles, supported by partnerships with local distributors and networks [11][13]. Group 4: Future Outlook - As the international standardization of Chinese liquor accelerates, Gujinggongjiu's brand influence is expected to grow, reflecting the broader trend of Chinese liquor moving onto the global stage [13].
再度亮相大阪世博会,古井贡酒携国潮新品续写中国品牌硬实力
Bei Ke Cai Jing· 2025-09-29 05:23
Core Viewpoint - Gujinggongjiu is leveraging its participation in the 2025 Osaka World Expo to promote Chinese liquor culture globally, showcasing its traditional brewing techniques and modern innovations in green and intelligent manufacturing [1][3][10]. Group 1: Event Participation and Product Launch - Gujinggongjiu hosted two corporate days at the China Pavilion of the Osaka Expo, highlighting its role as the only official partner to do so for five consecutive expos [1][8]. - The company launched four new products, "Han, Tang, Song, Ming," during the second corporate day, emphasizing a modern interpretation of Chinese liquor culture [4][6][7]. Group 2: Cultural Promotion and Brand Identity - The events aim to bridge cultural exchanges, showcasing the essence of Chinese heritage and craftsmanship through liquor [1][3][10]. - Gujinggongjiu's commitment to promoting Chinese liquor culture aligns with the expo's theme of building a community of life between humans and nature [3][10]. Group 3: Innovation and Sustainability - The company emphasizes "green brewing" and "intelligent manufacturing," integrating traditional methods with modern technology to enhance production efficiency and product quality [10][11]. - Gujinggongjiu is focused on sustainable practices, from sourcing high-quality raw materials to utilizing ancient well water for brewing, ensuring a premium product [10][11]. Group 4: Social Responsibility and Global Outreach - Gujinggongjiu is dedicated to showcasing its hometown, Bozhou, and its rich cultural heritage while promoting local brands internationally [12][14]. - The company is actively engaging in global cultural exchanges, including events in Tokyo, to further its mission of spreading Chinese liquor culture worldwide [14][15].
17年狂赚超38倍!股神巴菲特突然清仓比亚迪,芒格称王传福比爱迪生更厉害【附比亚迪企业分析】
Qian Zhan Wang· 2025-09-22 08:36
Core Insights - Berkshire Hathaway, led by Warren Buffett, has completely exited its investment in BYD, confirming the sale of all shares [2] - BYD's public relations manager acknowledged the gradual reduction of Berkshire's stake since August 2022, emphasizing the normalcy of buying and selling in stock investments [2] - Buffett's initial investment in BYD was heavily influenced by his friend Charlie Munger, who strongly recommended the investment [4][5] Investment History - Berkshire Hathaway acquired 225 million shares of BYD at HKD 8 per share in 2008, totaling approximately HKD 1.8 billion, which represented about 10% of BYD's shares post-placement [5] - Over the 14 years of holding, BYD's stock price increased by approximately 3890%, yielding substantial returns for Berkshire Hathaway [5] Company Overview - BYD, founded in 1995 and headquartered in Shenzhen, is a leading player in the global electric vehicle (EV) market, with a market share of 31.7% in China's EV sector as of 2022 [7][8] - The company is recognized for its comprehensive capabilities in battery, motor, and electronic control technologies, providing a full range of solutions from energy acquisition to application [9] Recent Performance - In the first seven months of 2025, BYD's global vehicle sales reached 2.49 million units, a year-on-year increase of 27.4%, with overseas sales of passenger cars and pickups exceeding 550,000 units, up over 130% [9] - BYD's new car registrations in Europe surged by 225% in July 2025, capturing a 1.2% market share and surpassing Tesla [9] Competitive Advantages - BYD's cost structure is significantly lower than that of competitors, with production costs at 55% of those of Volkswagen's electric vehicles, even after accounting for taxes [10] - The company's "Di Chain" payment model enhances liquidity in the supply chain, allowing suppliers to receive payments faster and reducing their financing costs, which in turn lowers component procurement costs for BYD [9]