（来源：千龙网） 还记得吗？ 这些全网刷屏的瞬间 拼出了我们共同的2025 【那一抹绚烂的色彩】 2025年9月3日，纪念中国人民抗日战争暨世界反法西斯战争胜利80周年大会在北京隆重举行。这是中国人民解放军仪仗方队。新华社记者 许 畅 摄 2025年9月3日，纪念中国人民抗日战争暨世界反法西斯战争胜利80周年大会在北京隆重举行。这是天安门广场放飞气球和鸽子。新华社记者 江文耀摄 2025年12月13日，游客在雪后初霁的故宫游览。新华社记者 金良快 摄 【那些可爱的小表情】 2025年10月23日，在安徽省桐城市新渡镇老梅村，82岁奶奶戴淑英与植保无人机合影。新华社记者 杜潇逸 摄 【那些奋力一搏的姿态】 2025年11月，中国空间站"太空厨房"首次上新"烤箱"，航天员食品实现在轨烹饪烘焙。（视频截图） 2025年2月9日，徐梦桃庆祝夺冠。当日，在亚布力举行的第九届亚冬会自由式滑雪女子个人空中技巧决赛中，中国选手徐梦桃、陈雪铮包揽冠 亚军。新华社记者 夏一方 摄 2025年11月17日，山东队选手张展硕在比赛中。他最终获得冠军。当日，第十五届全国运动会游泳男子1500米自由泳决赛在广东省深圳市举 行。新华社记者 ...

（记者 王晓波） 每经AI快讯，有投资者在投资者互动平台提问：公司跟小米有合作吗金额有多少？ 瑞德智能（301135.SZ）12月26日在投资者互动平台表示，公司是米家生态链的重要服务商，提供的控 制器产品主要有饭煲、破壁机、烤箱、炒菜机、洗碗机、空调等。有关客户销售情况等详细内容请留意 公司定期发布的公告，敬请谅解！ ...

Core Viewpoint - The consumption market is undergoing a structural transformation from policy-driven expansion to quality-driven growth, with a focus on three key sectors: silver economy, maternal and infant consumption, and smart home technology [1] Silver Economy - The aging population in China is projected to reach 310 million by the end of 2024, accounting for 22% of the total population, with 220 million aged 65 and above [2] - The elderly population is increasingly seeking quality and intelligent living solutions, leading to a shift from traditional elderly care to technology-driven and health-oriented services [2] - The market for elderly products is expected to grow from 5.4 trillion yuan in 2024 to 6.1 trillion yuan by 2025, with a compound annual growth rate of 7.3% from 2014 to 2024 [2] - Over 405,000 companies related to the silver economy are currently registered in China, with approximately 75,000 new registrations in 2025 alone [2] Maternal and Infant Consumption - The retail sales of maternal and infant products (excluding food) are projected to reach 565.33 billion yuan in 2024, driven by the demand for smart, safe, and personalized products [6] - The number of registered maternal and infant product companies has exceeded 11.37 million, with about 2.99 million new registrations in 2025 [6] - Key regions for maternal and infant product companies include Guangdong, Hainan, and Hubei, which collectively account for over 35% of the total [6] Smart Home Technology - The smart home market in China is expected to reach 756 billion yuan in 2024 and surpass 800 billion yuan in 2025, with a target of reaching 1 trillion yuan by 2027 [9] - AI technology is transforming smart home products and services, enabling interconnected ecosystems that enhance user experience and energy efficiency [9] - There are over 92,000 registered smart home companies in China, with Guangdong leading in company numbers [9] Overall Market Trends - The three sectors are expected to drive significant growth in the consumption economy, transitioning from scale expansion to high-quality development, supported by policy initiatives and technological innovations [10]

11月28日，浙江亿田智能厨电股份有限公司（下称"亿田智能"）在天风证券策略会举办路演活动，接待 了包括信泰人寿、上海慧珠、银华股份、中信建投、众安在线、中兵财富、泓德基金、中信保诚、民生 加银、方正富邦、嘉实基金、华夏基金在内的12家机构调研。公司董事会秘书、总经理助理董博女士就 主营业务转型、算力业务布局、国际品牌合作及基金投资等核心问题与投资者展开深入交流。 投资者活动基本信息投资者关系活动类别：路演活动时间：2025年11月28日地点：天风证券策略会参与 单位名称：信泰人寿、上海慧珠、银华股份、中信建投、众安在线、中兵财富、泓德基金、中信保诚、 民生加银、方正富邦、嘉实基金、华夏基金上市公司接待人员姓名：董事会秘书、总经理助理董博女士 主业转型与算力布局：从厨电龙头到"双轮驱动" 亿田智能成立于2003年，在集成灶领域拥有20余年技术积累，品牌与渠道稳居行业第一梯队。不过，由 于集成灶行业与房地产市场关联度较高，公司自2023年起启动战略转型，将算力与人工智能应用作为第 二增长曲线，坚定向高科技企业转型。 董博表示，算力基础设施建设及整体解决方案投入巨大，公司通过整合产业资本与资源推动相关业务发 展。 ...

Core Viewpoint - The establishment of national standards for image recognition technology in smart home appliances, led by Haier, addresses existing technical gaps in the industry and promotes high-quality development of the sector [1][2]. Group 1: Industry Standards - The National Standardization Administration has approved the establishment of a new standard for image recognition technology in smart home appliances, filling a gap in domestic industry standards [1][2]. - The new standard will unify technical requirements and provide clear guidelines for product design, functionality, performance, safety, and reliability [2]. Group 2: Technological Advancements - Haier's practical applications of smart home technology, such as refrigerators that can identify food types and washing machines that categorize stains, have provided significant support for the standard's formulation [2]. - The implementation of the new standard is expected to enhance the accuracy of smart appliances and improve the overall consumer experience [2]. Group 3: Market Impact - The lack of unified standards has led to inconsistent product quality in the smart home appliance market, affecting consumer experience and hindering industry innovation [1]. - The new standard will lower R&D costs for companies and accelerate the integration of AI in home appliances, enhancing China's competitiveness in the global smart home market [2].

Investment Rating - The report maintains a "Recommended" investment rating for the company, indicating an expectation to outperform the benchmark index by 10%-20% over the next six months [1][13]. Core Insights - The company's performance is currently under pressure due to new product investments, but there are expectations for future profitability recovery [1]. - In Q3 2025, the company reported revenue of 600 million yuan, a year-over-year decrease of 3.4%, and a net profit attributable to shareholders of 20 million yuan, down 45.1% year-over-year [6]. - The decline in revenue is attributed to a high base effect from the previous year and impacts from trade disputes affecting export performance [6]. - The gross margin for Q3 2025 was 12.7%, down 2.5 percentage points year-over-year, primarily due to significant mold investments for new products and lower margins from new environmental appliances [6]. - The net profit margin for Q3 2025 was 3.1%, down 2.3 percentage points year-over-year, influenced by increased overall expense ratios due to new product investments [6]. - The company is actively developing new products, including coffee machines and AI vacuum cleaners, which are expected to enhance revenue and profit levels in the future [6]. - The target price for the company's stock is set at 22.4 yuan, with the current price at 20.28 yuan, suggesting potential upside [2]. Financial Summary - Projected total revenue for 2024 is 2,059 million yuan, with a growth rate of 32.0%, and is expected to reach 2,674 million yuan by 2027, with a growth rate of 5.0% [2][7]. - The net profit attributable to shareholders is projected to decline to 110 million yuan in 2025, before recovering to 167 million yuan by 2027 [2][7]. - Earnings per share (EPS) is expected to decrease to 0.59 yuan in 2025, with a recovery to 0.89 yuan by 2027 [2][7]. - The price-to-earnings (P/E) ratio is projected to be 34 times in 2025, decreasing to 23 times by 2027 [2][7].

Core Viewpoint - The younger generation is increasingly rejecting the traditional shopping frenzy of "Double Eleven," opting for more rational and minimalistic consumption habits, reflecting a shift in consumer behavior from previous generations [2][3][5]. Group 1: Changing Consumer Behavior - The main consumer demographic for Double Eleven has shifted from older generations (70s and 80s) to younger generations (90s and 00s), leading to changes in shopping habits [2][3]. - Younger consumers exhibit a mix of extravagance and frugality, focusing on psychological satisfaction rather than material possession [2][3]. - Many young consumers express frustration with the current shopping strategies employed during Double Eleven, feeling manipulated by pricing tactics and complex promotional schemes [3][5]. Group 2: Experiences and Reflections - Consumers report feeling overwhelmed by the extensive pre-sale processes and the perceived need to engage in complex shopping strategies to secure discounts [3][5]. - There is a growing sentiment among young consumers that the excitement of past Double Eleven events has diminished, with many preferring to avoid participation altogether [3][5]. - The experience of shopping has transformed from a thrill to a chore, with many consumers now prioritizing the enjoyment of the shopping experience over simply finding the best deals [3][5]. Group 3: Minimalism and Rational Consumption - Many young consumers are now focused on decluttering and reducing excess, leading to a more thoughtful approach to shopping [5][6][7]. - Individuals are increasingly aware of their consumption patterns, often choosing to sell or donate unused items before making new purchases [7][8]. - The trend towards minimalism is evident as consumers express a desire to avoid impulsive buying and instead seek out experiences or products that truly add value to their lives [7][8]. Group 4: Market Dynamics - The availability of desired products during Double Eleven has become a significant concern, with many consumers reporting that popular items sell out quickly, leading to disappointment [8][9]. - The perception of value has shifted, with consumers questioning whether the discounts offered during Double Eleven are genuinely worthwhile compared to other purchasing options [8][9]. - The rise of second-hand markets and rental options is becoming more appealing to younger consumers, who are looking for cost-effective alternatives to traditional shopping [10].

Core Insights - The global consumer technology and durable goods (T&D) market is showing signs of recovery, with sales reaching $403 billion in the first half of 2025, a year-over-year increase of 4.6%. The growth is primarily driven by China's trade-in policies, while excluding China, the global growth rate slows to 1.2% [1][18][25]. Market Overview - The global T&D market is projected to grow by 2% in 2025, with significant contributions from China, emerging Asia, Eastern Europe, and the Middle East & Africa, particularly in the home appliance sector [1][25]. - The average replacement cycle for major domestic appliances (MDA) is 8-12 years, with a peak replacement not expected until 2028, while small domestic appliances (SDA) have a shorter cycle of 5-6 years [1][62][65]. Consumer Behavior - In 2026, 60% of consumers prioritize value for money, with durability, high quality, and convenience being key factors in their purchasing decisions [2][89]. - The Gen X demographic (ages 45-60) is becoming the primary consumer group, emphasizing the importance of brand, durability, and energy efficiency in their purchases [70][72]. Regional Insights - The Asia-Pacific region, particularly China, is seeing growth driven by trade-in policies, while emerging Asia focuses on cost-effectiveness and developed Asia emphasizes high-end products [3][82]. - In North America, the market growth is moderate, with MDA sales reliant on replacement demand, while SDA sales are influenced by lifestyle changes [3][82]. Innovation and Trends - Product innovation is focusing on smart ecosystems, convenience, sustainability, and health benefits, with AI functionalities being integrated into various appliances [2][93][94]. - Retailers are encouraged to create a seamless omnichannel experience, particularly for the X generation, as online sales for small appliances exceed 50% [2][3]. Competitive Landscape - Chinese brands are expanding their market share internationally, leveraging competitive pricing and innovative products, particularly in the SDA sector [36][43]. - The evolving US tariffs are expected to impact pricing and competitiveness in the MDA sector, prompting brands to rethink their supply chains [47][51].

Core Insights - The article highlights the growing popularity of smart home appliances in the context of upcoming promotional events like "Double 11," driven by consumer demand for convenience and enhanced living experiences [2][3][4]. Group 1: Smart Home Appliances - Smart appliances such as voice-controlled air conditioners and multifunctional ovens are gaining traction among consumers, particularly younger demographics who prioritize quality and personalized experiences [2][3]. - The integration of artificial intelligence in home appliances is transforming them from novelty items to essential household products, with strong market demand for devices like smart speakers and robotic vacuum cleaners [3][4]. Group 2: Promotional Activities and Subsidies - The Chinese government has allocated 690 billion yuan in special bonds to support consumer goods, particularly for trade-in programs, which has led to increased promotional activities from retailers ahead of "Double 11" [4][5]. - Retailers are offering various discounts and incentives, such as higher discounts for purchasing multiple items or participating in home renovation activities, to stimulate consumer spending [4][5]. Group 3: Market Trends and Future Outlook - The trend towards smart appliances is expected to continue, with manufacturers encouraged to innovate in technology and services rather than relying solely on subsidies [5][6]. - The ongoing "national subsidy" policy is anticipated to boost sales of high-priced items like smart appliances and digital products, creating a favorable environment for consumer spending during major shopping events [5][6].

Core Insights - The Chinese economy is showing robust vitality, driven by increased consumer spending during the extended National Day and Mid-Autumn Festival holiday period [1][2][3] Group 1: Consumer Trends - There was a significant increase in domestic travel, with 888 million trips taken during the holiday, an increase of 123 million compared to the previous year [1] - The average daily foot traffic at popular shopping districts rose by 8.8%, while sales increased by 6.0% during the holiday [3] - The demand for smart home appliances surged, indicating a shift in consumer preferences from "cost-effectiveness" to "quality-price ratio" [3][4] Group 2: Tourism and Cultural Experiences - The holiday saw a rise in cultural experiences, with events like concerts and sports games becoming key triggers for travel [1][2] - The number of inbound and outbound travelers reached 16.34 million, with a daily average of 2.04 million, marking an 11.5% increase year-on-year [2] - Unique cultural tourism projects, such as immersive experiences in historical settings, attracted both domestic and foreign tourists [2] Group 3: Retail and Entertainment - The total box office for the National Day film season reached 1.835 billion yuan, with domestic films accounting for 98.93% of the revenue [3] - The retail sector benefited from the holiday, with significant increases in sales at venues that combined food, culture, and local products [2][3] - The popularity of green and intelligent products reflects a growing consumer focus on health, sustainability, and technological advancement [4]