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多地加码数字文化产业 推动企业“上云用数赋智”
Zheng Quan Ri Bao· 2025-07-06 16:20
Core Viewpoint - Multiple regions in China, including Chongqing, Jiangsu, and Inner Mongolia, are implementing policies to support the digital cultural industry, aiming to accelerate the scale and integration of digital cultural resources, thereby unlocking new cultural consumption scenarios and providing strong momentum for the industry's development [1][2]. Group 1: Policy Initiatives - Chongqing's recent policy offers a 15% subsidy for film projects that utilize local companies for digital content services, with a maximum subsidy of 5 million yuan for projects generating costs of 2 million yuan or more [1]. - Local governments are focusing on fostering enterprise growth in the digital cultural sector, promoting collaboration among cultural enterprises, and providing substantial subsidies for high-tech research and production in the film industry [1][2]. Group 2: Industry Characteristics and Growth - The digital cultural industry is crucial for enhancing cultural innovation and reshaping the global cultural supply and value chains, encompassing various segments such as online audio-visual, digital animation, and gaming [2]. - The industry is projected to generate approximately 48,684 billion yuan in revenue in 2023, with an expected annual compound growth rate of about 11% from 2024 to 2029, reaching 97,464 billion yuan by 2029 [3]. Group 3: Challenges and Recommendations - Current challenges in the digital cultural industry include fragmented technology application, weak industry clustering effects, and inadequate intellectual property protection mechanisms [3]. - Experts suggest establishing a collaborative mechanism involving policy guidance, platform empowerment, leading enterprises, and association services to address these shortcomings and encourage cultural enterprises to adopt cloud services and big data technologies [3].
80部作品进入网络视听精品片单
Bei Jing Qing Nian Bao· 2025-07-02 23:03
昨日(7月2日)上午,第三届北京网络视听艺术大会在北京开幕。 开幕式上,"2025'北京大视听'网络视听精品项目"片单以及北京大视听"追光计划"国际微短剧大赛的阶 段性成果重磅发布。 片单发布 六大篇章涵盖网络精品 昨日,"2025'北京大视听'网络视听精品项目"片单发布,片单集结80部精品力作,分为"传薪火长赓""见 文明长河""品烟火长情""赴山水长卷""执正义长锋""赏多元长韵"六大篇章,涵盖网络剧、网络电影、微 短剧、网络综艺等多种类型。 "传薪火长赓"篇章以热血叙事开掘革命历史纵深,包括《寻找李顺章》《马背摇篮》《怒刺》《信仰的 足迹——北京红色记忆》等作品;"见文明长河"篇章力求讲述时代之变、中国之进,包括《资治通鉴 (第一季、第二季)》《中华史记》《扎西特别得乐》等作品;"品烟火长情"篇章以平凡奋斗传递温暖 治愈力量,包括《你一定要幸福呀》《萌萌哒一家》《种地吧3》等作品;"赴山水长卷"篇章以文旅融 合歌颂祖国大好河山,包括《我心中的那座城——阿勒泰》《我的归途有风2》《跟着科学家去旅行第 二季》等作品;"执正义长锋"篇章以现实观照叩击时代关切命题,包括《婚姻急诊室》《边界》《听, 花开的声音》 ...
打击盗版呵护创新火种
Jing Ji Ri Bao· 2025-06-10 22:08
从热门影视剧的"枪版"资源,到短视频平台的"搬运"乱象,再到微短剧的"高仿"抄袭,当前网络视听作 品面临着各种各样的侵权盗版问题,侵蚀着行业健康发展的根基。近日,国家版权局、工业和信息化 部、公安部、国家互联网信息办公室4部门联合启动打击网络侵权盗版"剑网2025"专项行动,这不仅是 一场版权保卫行动,更是为数字经济创新动能保驾护航的行动。 近年来,通过"剑网"系列专项行动,版权保护取得显著成效。但盗版问题有顽固性、长期性特征,随着 立法密度不断加大,执法精度不断提高,传统版权保护领域的盗版问题得到有效遏制,而网络视听作品 等新兴领域不时出现的侵权行为,仍让广大创作者不胜其扰。有别于打击传统盗版出版物,网络侵权具 有隐蔽性强、传播迅速、形式多样、源头多发等特点。一段台本是否构成抄袭,二次创作是否侵犯原著 作权,几段相似的和弦是否涉及剽窃……这些问题往往引发广泛争议。同时,AI等新技术的普及又催 生出深度伪造等新型侵权手段。"剑网2025"专项行动针对这些新情况,重点加强对新型侵权行为的识别 和打击,运用技术手段提升执法效能,体现了与时俱进的工作思路。 保护版权就是保护创新火种。必须进一步提升全民版权意识,营造 ...
网络视听强势崛起 广电机构逆势突围
中经记者倪兆中杜丽娟北京报道 在数字时代浪潮的推动下,我国广播电视行业正经历前所未有的变革与发展。 国家广播电视总局最新数据显示,2025年一季度全国广播电视服务业总收入突破3200亿元,同比增长 6.52%,其中网络视听服务机构收入占比超56%。 回首近几年的广电行业的收入轨迹,从微短剧市场规模首超电影票房的突破性增长,到电视大屏用户活 跃度回升的回暖信号,一场传统媒体与新兴业态并行的行业变革正加速演进。 网络视听机构强势增长 据国家广播电视总局公布的数据显示,2025年一季度全国广播电视服务业总收入3281.93亿元,同比增 长6.52%。其中,实际创收收入2864.08亿元,同比增长6.84%。按主体分,广播电视机构总收入1428.37 亿元,网络视听服务机构总收入1853.56亿元。截至3月末,全国有线电视实际用户2.07亿户,广电5G用 户3370.43万户。 事实上,随着经济的不断发展,全国广播电视行业收入一直保持增长态势。国家广电总局公布的数据显 示,2018年至2024年,行业收入分别为6952.14亿元、8107.45亿元、9214.60亿元、11488.81亿元、 12419.34亿元、1 ...
2024年文化贸易总额达1.4万亿元!多部门热议合力助推文化抢滩全球新蓝海
南方财经全媒体记者吴佳楠 深圳报道 当前,数字经济的发展为中国文化出口贸易发展提供了重要机遇,如何依托新一轮科技革命,抓住数字 经济重大机遇,保障、推动对外文化贸易高质量发展,成为业内关注的话题。 5月27日,"2025文化强国建设高峰论坛·数智赋能文化贸易论坛"在深圳举行,来自中宣部、商务部、文 旅部等部门代表及与会嘉宾,热议如何通过多方合力,保障文化贸易扬帆远航。 "当前,我国文化出口企业实力不断增强,尤其是网游、网剧、网文涌现了一批领军企业,成为我国文 化出口、文化出海的骨干力量。"商务部服务贸易和商贸服务业司司长孔德军表示。 据介绍,2024年我国文化贸易总额达到1.4万亿元,其中网络游戏、网络视听等数字元素非常富集的文 化贸易超过3700亿元,在文化贸易的比重达到了25.8%,已经超过四分之一。 目前,商务部在全国范围 内认定了112家国家特色服务出口基地,29家文化出口基地和14家语言出口基地,辐射带动全国文化贸 易的创新发展。 国家广播电视总局国际合作司司长周继红则认为,推动对外文化贸易发展的三个关键点在于内容建设、 渠道建设和主体培育。 围绕内容建设,广电总局对电视剧、动画片、纪录片、微短剧等 ...
广东发布推动文化产业高质量发展“政策包” 一揽子87条政策措施覆盖影视等6大领域 真金白银“政策包” 产业扶持“放大招”
Guang Zhou Ri Bao· 2025-05-22 19:21
Core Viewpoint - The 21st China (Shenzhen) International Cultural Industries Fair has opened, with Guangdong Province launching a comprehensive policy package of 87 measures aimed at promoting high-quality development in the cultural industry, covering various sectors including film, performing arts, animation, online games, e-sports, and online audio-visual content. Film Industry - Development of the Pearl River Delta Film Industry Belt by leveraging the dual-engine role of Guangzhou and Shenzhen, with tax incentives for eligible enterprises [2] - Establishment of a film creation topic database and project coordination mechanism to encourage diverse creative types and support low-cost excellent films [3] - Implementation of a funding support mechanism for key projects, with up to 2 million yuan available for production stages and additional rewards based on box office performance [4][5] - Encouragement of the establishment of film industry parks and improvement of distribution and investment mechanisms [7][8] - Support for the application of cutting-edge technologies in film production, with funding available for projects utilizing advanced filming techniques [9] Performing Arts Market - Support for Guangzhou and Shenzhen to become international performing arts capitals, with incentives for large-scale performance venues [16] - Promotion of cultural cooperation and exchange within the Guangdong-Hong Kong-Macao Greater Bay Area [16] - Encouragement of international collaboration and the introduction of high-quality performances to Guangdong [16][18] - Support for the development of new performing arts formats and integration with tourism [20] Animation and Film Industry - Creation of a favorable ecosystem for animation and film in the Guangdong-Hong Kong-Macao Greater Bay Area, focusing on original IP and digital transformation [27] - Encouragement of high-quality original animation content production with financial support for selected projects [28] - Support for the application of advanced technologies in animation production [29] - Financial rewards for animation works that achieve significant recognition in national and international awards [30] Online Gaming Industry - Support for the development of original online gaming products and technological innovation, with funding for projects that integrate cultural elements [35] - Optimization of the business environment for gaming companies, including improved administrative services [36] - Development of gaming industry clusters in key regions, enhancing collaboration with other sectors [37][39] E-sports Industry - Establishment of Guangzhou and Shenzhen as e-sports hubs, promoting resource sharing and policy coordination [42] - Support for the production of e-sports content that incorporates traditional cultural elements [43] - Development of a dual-track system for top-tier and unique e-sports events, with funding for international competitions [44] Online Audio-Visual Industry - Increased financial support for the online audio-visual industry, focusing on quality content creation and technological innovation [51] - Enhancement of industry park capabilities to support the growth of the online audio-visual sector [52] - Promotion of high-quality audio-visual content that reflects cultural values and local stories [53]