Core Viewpoint - Li Ning Company reported a revenue of 14.82 billion yuan for the first half of 2025, reflecting a year-on-year increase of 3.3%, while maintaining a healthy cash flow and manageable inventory levels [1] Financial Performance - Revenue reached 14.82 billion yuan, up 3.3% year-on-year [1] - Gross profit was 7.41 billion yuan, with a gross margin of 50.0%, representing a 2.5% increase [1] - Net profit stood at 1.74 billion yuan, with a net margin of 11.7% [1] Strategic Initiatives - The company continues to focus on a "single brand, multiple categories, and multiple channels" strategy, emphasizing professional sports and enhancing its operational foundation [1] - Li Ning has become the official partner of the Chinese Olympic Committee for 2025-2028, launching the "China Glory, Li Ning Together" marketing campaign across over 5,200 stores [2] - R&D investment increased by 8.7% year-on-year, totaling over 3.8 billion yuan in the last decade [2] Product Development - Professional product revenue exceeded 60%, with footwear accounting for 56% of total revenue [2] - The "Ultra" technology launched in 2024 has been applied to several new products, including the "Yueying 5 PRO" running shoes and "ULTRALIGHT 2025" basketball shoes [2] - The company introduced aerospace technologies into its products, such as "Aerospace Quick-Dry" and "Aerospace Sun Protection," receiving positive market feedback [3] Category Performance - The company focuses on six core categories: running, basketball, cross-training, badminton, table tennis, and sports leisure, with running, basketball, and cross-training accounting for 67% of retail sales [4] - Running category sales grew by 15%, with over 14 million pairs of running shoes sold [4] - Basketball products leverage star athlete endorsements and innovative technology to strengthen market presence [5] - Cross-training products saw a 15% increase in retail sales, supported by new technology [6] Operational Efficiency - Li Ning maintains a healthy inventory turnover with a stock turnover period of 61 days and a sales-to-inventory ratio of four months [7] - The company has expanded its sales points to 7,534, optimizing its channel structure and enhancing market coverage [7] - E-commerce operations showed significant growth, with online direct sales increasing by high single digits [7] Supply Chain and Logistics - The company is focused on optimizing its supply chain for quality control, delivery assurance, cost optimization, and sustainability [8] - Li Ning has made significant progress in logistics, launching a national logistics network and enhancing operational efficiency [8] Future Outlook - The company plans to continue its core strategy of "single brand, multiple categories, and multiple channels," focusing on product competitiveness and enhancing collaboration with the Chinese Olympic Committee [8]

Investment Rating - The report maintains a "Buy-A" rating for Li Ning (02331.HK) [1] Core Views - In the first half of 2025, the company achieved a revenue of 14.817 billion yuan, representing a year-on-year growth of 3.3%, while the net profit attributable to shareholders was 1.737 billion yuan, down 11.0% year-on-year [2][4] - The board proposed a mid-term dividend of 0.3359 yuan per share, with a payout ratio of 50% [2] - The company's EBITDA for the first half of 2025 was 3.513 billion yuan, reflecting a 2.0% increase year-on-year [4] Revenue and Profit Analysis - Revenue from footwear, apparel, accessories, and equipment for the first half of 2025 was 8.231 billion, 5.193 billion, 1.393 billion, and 0.139 billion yuan respectively, with year-on-year growth rates of 4.9%, -3.4%, and 23.7% [5] - The retail sales of running shoes exceeded 5.26 million pairs, with significant growth in the running and casual sports categories [5] - The company reported a gross margin of 50.0%, a slight decline of 0.4 percentage points year-on-year, attributed to a decrease in the proportion of high-margin direct sales [6][8] Channel Performance - Direct sales revenue decreased by 3.4% to 3.383 billion yuan, while e-commerce revenue grew by 7.4% to 4.300 billion yuan, indicating a strong performance in the online channel [6] - The company maintained a healthy inventory turnover with an inventory amount of 2.428 billion yuan, a year-on-year increase of 5.0% [8] Financial Forecast and Valuation - The company is expected to have EPS of 1.02, 1.14, and 1.21 yuan for 2025, 2026, and 2027 respectively, with corresponding P/E ratios of 17.5, 15.8, and 14.9 [9][11] - The report indicates a stable growth outlook for the company, particularly in the running category, and suggests a limited expansion in store numbers [9]

瑞银发表研报指，李宁上半年净利润符合预期，管理层维持全年收入按年持平及净利润率增长高个位数 的指引。该行预计2025至27年的每股盈利复合年增长率为16%。迈向2028年奥运会，该行预计品牌投资 将提振销售，上调公司2027至28年的纯利预测12%至24%；目标价由15.7港元上调至20.5港元，维持"中 性"评级。 ...

高盛发布研报称，李宁(02331)中期核心经营利润胜预期，管理层对下半年看法较为保守。高盛指出， 期内核心业务利润率胜预期，有助增强投资者对李宁品牌基本面健康的信心，预期税率及减值压力减少 将支持未来几年净利润加速增长。高盛维持2025年销售额及净利润预测大致不变，将2026至2027年净利 润预测上调7%至8%，以反映税率正常化及减值减少。 ...

Core Viewpoint - Goldman Sachs reports that Li Ning's (02331) interim core operating profit exceeded expectations, while management holds a cautious outlook for the second half of the year [1] Group 1: Financial Performance - The core business profit margin during the period surpassed expectations, enhancing investor confidence in the health of the Li Ning brand [1] - Future years' net profit growth is expected to accelerate due to a reduction in tax rates and impairment pressures [1] Group 2: Forecast Adjustments - Goldman Sachs maintains its sales and net profit forecasts for 2025 largely unchanged [1] - Net profit forecasts for 2026 to 2027 have been raised by 7% to 8% to reflect normalization of tax rates and reduced impairments [1]

Core Viewpoint - Li Ning's stock has seen a significant increase, with a nearly 6% rise, attributed to better-than-expected mid-term performance results [1] Financial Performance - Li Ning reported a revenue increase of 3.3% year-on-year to 14.817 billion yuan [1] - Gross profit was approximately 7.415 billion yuan, reflecting a year-on-year growth of 2.48% [1] - EBITDA was around 3.513 billion yuan, showing a 2% increase compared to the previous year [1] - Net profit reached approximately 1.737 billion yuan, with basic earnings per share at 67.43 cents [1] - The interim dividend declared was 33.59 cents per share [1] Market Expectations - Nomura noted that Li Ning's key performance indicators exceeded market expectations for the first half of the year [1] - Daiwa indicated that Li Ning's net profit margin was slightly better than their expectations, alleviating concerns regarding management's lowered guidance [1] Strategic Outlook - Dongwu Securities projected that Li Ning will continue to deepen its "single brand, multiple categories, and multi-channels" strategy in the second half of the year [1] - The company plans to enhance its professional sports resources through collaboration with the Chinese Olympic Committee [1] - Li Ning has restructured its internal organization to focus on a category-based business model, improving category management efficiency [1] - The company aims to expand into multiple categories such as table tennis, badminton, pickleball, tennis, and golf [1] - With a solid operational foundation and healthier channel inventory, Li Ning is expected to benefit from Olympic-themed marketing, potentially enhancing performance elasticity [1]

Investment Rating - The report maintains a strong buy rating for the company [4][8] Core Views - The company experienced a revenue growth of 3% in H1 2025, but net profit declined by 11%. The running category showed good growth, and the management is committed to optimizing channel structure and investing in Olympic marketing resources. The management maintains a guidance for flat revenue and a high single-digit net profit margin for 2025 [1][8] - The projected net profit for 2025-2027 is estimated at 2.38 billion, 2.53 billion, and 2.72 billion yuan, with year-on-year growth rates of -21%, 7%, and 7% respectively. The current stock price corresponds to a PE of 20 times for 2025 [1][8] Revenue Breakdown - E-commerce revenue grew by 7% to 4.3 billion yuan in H1 2025, accounting for 29% of total revenue. Offline direct sales revenue decreased by 3% to 3.4 billion yuan, representing 23% of total revenue, while franchise revenue increased by 4% to 6.9 billion yuan, making up 47% of total revenue [2] Store Performance - As of June 2025, the total number of stores was 7,534, a decrease of 143 stores year-on-year. The average store area for flagship stores was 242 square meters, with an average monthly sales of 300,000 yuan, slightly down from 310,000 yuan in H1 2024 [2] Inventory Management - The company's channel inventory increased by a low single-digit percentage year-on-year, maintaining a healthy inventory-to-sales ratio for four consecutive months. New products within six months accounted for 82% of the channel inventory [2] Financial Performance - The company reported a revenue of 14.817 billion yuan in H1 2025, a 3.3% year-on-year increase, while net profit decreased by 11% to 1.737 billion yuan. The board proposed an interim dividend of 0.3359 yuan per share, with a payout ratio of 50% [7][8] - The gross margin slightly declined by 0.4 percentage points to 50%, while the operating profit margin decreased by 0.2 percentage points to 16.5% [8] Profitability Forecast - The company is expected to maintain its focus on Olympic and technological advancements to enhance brand influence and diversify product offerings. Revenue and profit are under pressure due to weak consumer demand and intensified market competition. The projected revenue for 2025-2027 is 28.744 billion, 29.956 billion, and 31.112 billion yuan, with growth rates of 0%, 4%, and 4% respectively [8][9]

Core Viewpoint - Li Ning's stock has seen a significant increase, with a rise of nearly 6% and a current price of HKD 20.56, reflecting strong market performance following the release of its interim results [1] Financial Performance - Li Ning reported a revenue increase of 3.3% year-on-year to CNY 14.817 billion [1] - Gross profit reached approximately CNY 7.415 billion, marking a 2.48% year-on-year growth [1] - EBITDA was around CNY 3.513 billion, showing a 2% increase compared to the previous year [1] - Net profit stood at approximately CNY 1.737 billion, with basic earnings per share of CNY 0.6743 [1] - The interim dividend declared was CNY 0.3359 per share [1] Market Expectations - Nomura noted that Li Ning's key performance indicators exceeded market expectations for the first half of the year [1] - Daiwa indicated that Li Ning's net profit margin was slightly better than their forecast, alleviating concerns regarding management's lowered guidance [1] Strategic Outlook - Dongwu Securities projected that Li Ning will continue to deepen its "single brand, multiple categories, and multi-channel" strategy in the second half of the year [1] - The company plans to enhance its professional sports resources through collaboration with the Chinese Olympic Committee [1] - Li Ning has restructured its internal organization to focus on a category-based business model, aiming to improve category management efficiency [1] - The company is expanding into multiple categories such as table tennis, badminton, pickleball, tennis, and golf [1] - With a solid operational foundation and healthier channel inventory, Li Ning is expected to benefit from Olympic-themed marketing, potentially enhancing performance elasticity [1]

Core Viewpoint - Li Ning's mid-term performance exceeded market expectations, leading to a significant increase in stock price and positive analyst outlooks [1] Financial Performance - Revenue increased by 3.3% year-on-year to 14.817 billion yuan [1] - Gross profit was approximately 7.415 billion yuan, a year-on-year growth of 2.48% [1] - EBITDA was around 3.513 billion yuan, reflecting a 2% year-on-year increase [1] - Net profit reached approximately 1.737 billion yuan, with basic earnings per share of 67.43 cents [1] - Interim dividend declared at 33.59 cents per share [1] Analyst Insights - Nomura noted that Li Ning's key performance indicators for the first half of the year surpassed market expectations [1] - Daiwa indicated that Li Ning's net profit margin was slightly better than their forecast, alleviating concerns regarding management's lowered guidance [1] Strategic Outlook - Dongwu Securities projected that Li Ning will continue to deepen its "single brand, multi-category, multi-channel" strategy in the second half of the year [1] - The company plans to enhance its professional sports resources through collaboration with the Chinese Olympic Committee [1] - Li Ning has restructured its internal organization to focus on a category-based business model, improving category management efficiency [1] - The company aims to expand into multiple categories such as table tennis, badminton, pickleball, tennis, and golf [1] - With a solid operational foundation and healthier channel inventory, Li Ning is expected to benefit from Olympic-themed marketing, potentially enhancing performance elasticity [1]

Group 1 - Traditional retail giants are facing significant performance challenges, with major players like Baisheng Group reporting an 18.4% drop in same-store sales and announcing the closure of its Beijing store by year-end [3][4] - Other retailers such as Xinhua Department Store and Tianhong reported revenue declines of 0.99% and 1.79% respectively, while Nanning Department Store experienced a net loss of 13.38 million yuan, a 653.3% increase in loss [3][4] Group 2 - The outlet mall sector is experiencing a growth spurt, with multiple new projects announced, including the opening of Wuhan Shanshan Outlet on September 25, which will be the first "Lakeside Outlet" in Central China [5][6] - The emergence of differentiated concepts like "Lakeside Outlet" and "Warehouse-style Outlet" indicates that this sector is effectively targeting various consumer needs amid a backdrop of consumption downgrade [6] Group 3 - A wave of renaming among shopping centers reflects strategic shifts and the need for brand upgrades, with examples including the rebranding of "Changsha Beichen Triangular Deyue City" to "Changsha Beichen Hui" [7][8] - The rebranding of "Shenyang Vanke Plaza" to "Wan Qian Hui" resulted in a 15% increase in foot traffic and a 26% rise in sales, demonstrating the effectiveness of targeted brand revitalization [8] Group 4 - China is becoming a testing ground for global brand innovations, with notable first stores like LV Beauty opening in Nanjing and Haidilao launching an innovative concept store in Beijing [10][11] - This trend indicates a shift in China's market position from a follower to a leader in global brand innovation, as brands increasingly prioritize launching new products in China [11] Group 5 - There is a dual acceleration in the internationalization of brands in China and the globalization of local brands, with companies like Anta and Li Ning deepening market penetration through themed stores [12][13] - The significant growth of brands like Pop Mart, which reported a 204.4% increase in revenue, highlights China's market as a critical battleground for both international and domestic brands [13]