在电商这片风云变幻的江湖中，京东与阿里缠斗十余年，如今双方都在为寻求廉价流量而绞尽脑汁。2.2元的瑞幸美式，9.9元的肯德基汉堡，甚至出现0元购 的奶茶……三大互联网巨头的补贴大战已进入白热化。 电商老大京东和阿里都在搞外卖。刘强东说外卖用户多，能给电商平台导流。京东去年搞闪购，外卖日单5000万，比之前多了不少。但阿里后来居上，用饿 了么和淘宝整合，现在外卖订单超过京东五倍。 当流量的"水位线"不断下降，对阿里和京东这样的庞然大物而言，焦虑感是真真切切的。京东的刘强东，看着自家APP增长放缓的曲线，不得不另辟蹊径， 将目光投向了一个看似不相干，却有着亿万高频用户流量的领域——外卖。 发起这场外卖大战之前，针对的主要对手就是美团，可是美团没有电商业务，因此面对京东发起的挑战只能防守，没法进行有效反击，因为对着一个进入这 个市场抱着不赚钱，目的只为了给自己电商业务引流的京东来说，任何反击都是多余的！ 现在电商流量太贵了，京东想拉新都难，但外卖每天有三亿人用，刘强东一算账，哪怕抢到一半用户，就能再造一个京东。京东上线"闪购"才半年，APP的 日活用户就从一亿涨到一亿五。光外卖带来的电商交易额，一年能多出三四千亿。 ...

8月14日，京东集团股份有限公司（以下简称"京东集团"）发布了2025年二季度业绩。二季度收入继续 保持加速增长态势，核心零售业务持续加速增长，市场优势地位进一步巩固，新业务健康发展并已达成 初期战略目标。 二季度，得益于核心零售业务和外卖等新业务的发展势头，京东集团的季度活跃用户数和购物频次均实 现超过40%的同比增长，季度活跃用户数实现连续7个季度的同比双位数增长。 二季度，京东集团绝大多数品类实现加速增长，带电等核心品类优势愈发巩固。日百品类收入同比增长 16.4%，其中商超品类连续6个季度保持收入同比双位数增长。服务收入同比增长29.1%。京东外卖带动 新业务的收入同比增长199%。 二季度，京东集团收入为3567亿元，同比增长22.4%，远超市场预期，再次刷新近三年来同比增速的纪 录。 ...

JD.com, Inc. Financial and Operational Highlights Aug 2025 Disclaimer The following document has been prepared by JD.com, Inc. ("JD" or the "Company") solely for informational purposes and should not be construed to be, directly or indirectly, in whole or in part, an offer to buy or sell and/or an invitation and/or a recommendation and/or a solicitation of an offer to buy or sell any security or instrument or to participate in any investment or trading strategy, nor shall any part of it form the basis of, o ...

专题：聚焦2025年第二季度美股财报 责任编辑：刘明亮 ...

Core Insights - JD.com reported a total revenue of 356.7 billion yuan for Q2 2025, representing a year-on-year growth of 22.4% [1] - The net profit attributable to ordinary shareholders was 6.2 billion yuan, down from 12.6 billion yuan in the same period last year [1] - The diluted earnings per American Depositary Share were 4.15 yuan, compared to 8.19 yuan in the previous year [1] Business Segment Performance - JD Retail's revenue grew by 20.6% year-on-year, reaching 310.1 billion yuan [1] - Revenue from electronics and home appliances increased by 23.4% and 16.4%, amounting to 178.98 billion yuan and 103.43 billion yuan respectively [1] - New business segments, including food delivery, saw explosive growth with revenues of 13.85 billion yuan, up 198.8% from 4.64 billion yuan in the same quarter last year [1] Expenditure Insights - Fulfillment expenses rose from 17.2 billion yuan to 22.1 billion yuan during the reporting period [1] - Marketing expenses more than doubled, increasing from 11.9 billion yuan to 27 billion yuan, accounting for 7.6% of total revenue [1]

【#京东Q2营收增利润降#，外卖成关键变量】#京东Q2新业务经营损失147.8亿元# 京东的外卖业务在第 二季度财报中存在感十足。 8月14日，京东发布了第二季度财报。财报显示，京东第二季度收入为3567亿元，同比增加22.4%。第 二季度归属于本公司普通股股东的净利润为62亿元，同比下滑50.8%。 京东2025年第二季度经营损失为9亿元，2024年第二季度经营利润为105亿元。京东表示这一变化主要是 由于对新业务的战略投入增加导致。 分业务看，包括京东外卖在内的新业务在今年二季度的表现与往年相比有着巨大差异。 新业务主要包括京东外卖、京东产发、京喜及海外业务。京东在今年2月正式推出了外卖业务，并且在4 月为了发展该业务推出了"百亿补贴"，二季度新业务营收出现了巨大变化。 新业务第二季度收入为138.5亿元，同比增长198.8%。但同时带来了144.1亿元的营业成本以及144.5亿元 的经营费用，因此新业务在第二季度产生了147.8亿元的经营损失，去年同期新业务的经营损失为6.95亿 元。 ...

京东零售在2025年第二季度实现净收入3.101万亿元人民币，同比增长20.6%。京东零售 2025年第二季度运营收入为139亿元人民币，较2024年第二季度101 亿元人民币有所增长。京东零售2025年第二季度运营利润率为4.5%，较2024年第二季度3.9%有所提升。 | | | For the three months ended | | | --- | --- | --- | --- | | | June 30, | June 30, | June 30. | | | 2024 | 2025 | 2025 | | | RMB | RMB | US$ | | | | | (In millions, except pe | | Net revenues: | | | | | JD Retail | 257,072 | 310,075 | 43,285 | | JD Logistics | 44,207 | 51,564 | 7,198 | | New Businesses | 4,636 | 13,852 | 1,934 | | Inter-segment eliminations* | (14,518) ...

京东(09618.HK)港交所公告，2025年二季度，京东外卖继续健康发展，京东618期间外卖业务日单量突 破2,500万单，入驻品质商家超150万家，截至二季度末全职骑手规模已突破15万人。京东外卖深植于京 东整体生态，并非一个独立割裂的业务，将继续发挥与京东现有业务的协同价值，包括用户侧、履约 侧、供给侧等，为京东长期效率提升和健康增长提供动力。此外，2025年7月，京东推出七鲜小厨，通 过"菜品合伙人模式"，与合伙人共同开发招牌菜。七鲜小厨致力于对餐饮外卖市场进行供应链模式的创 新与改革，以供应链创新助力行业高质量发展。 ...

Core Insights - JD Group reported a revenue of 356.7 billion RMB for Q2 2025, a year-on-year increase of 22.4%, with a net profit of 6.2 billion RMB [1] - For the first half of 2025, the company achieved a revenue of 657.742 billion RMB, up 19.28% year-on-year, and a net profit of 17.068 billion RMB [1] - The CEO highlighted significant growth in user traffic, active users, and purchase frequency, driven by the core retail business and new ventures like food delivery [1] - The CFO emphasized the company's supply chain strength and commitment to high-quality user experience, with retail gross margin increasing for 13 consecutive quarters [1] Retail Business Performance - JD Retail revenue grew by 20.6% year-on-year in Q2, with an operating profit margin reaching 4.5%, the highest for any promotional quarter in the company's history [1] - The company is focusing on user experience, cost efficiency, and long-term strategic planning to ensure sustainable growth in core retail and new business areas [1] New Business Developments - During the 618 shopping festival, JD Supermarket launched various customized products to enhance consumer shopping experiences and help brands avoid homogenization [1] - JD MALL opened new stores in multiple cities, totaling 24 by the end of June 2025, offering a digital and immersive shopping experience [2] - The "Zhi Lang" intelligent warehousing system has been deployed nationwide, significantly improving operational efficiency in warehouses [2] Food Delivery Growth - JD's food delivery service saw daily order volumes exceed 25 million during the 618 period, with over 1.5 million quality merchants onboard and a full-time rider count surpassing 150,000 [3] - The food delivery service is integrated within JD's ecosystem, enhancing overall operational efficiency and growth [3] - JD launched "Seven Fresh Kitchen" to innovate the supply chain model in the food delivery market, aiming for high-quality industry development [3]

京东集团在港交所公告，2025年第二季度收入3567亿元，同比增长22.4%；净利润62亿元，去年同期 126亿元。 ...