汽车股早盘普涨，截至发稿，比亚迪（002594）股份(01211)涨4.13%，报99.65港元；小鹏汽车- W(09868)涨3.55%，报83.2港元；零跑汽车(09863)涨2.91%，报48.8港元；理想汽车-W(02015)涨2.54%， 报66.7港元。 消息面上，商务部1月12日通报中欧电动汽车案磋商进展：欧方将发布《关于提交价格承诺申请的指导 文件》，欧方将秉持非歧视原则，根据世贸组织规则有关规定，对每一项价格承诺申请，适用相同法律 标准，并以客观和公正的方式进行评估。中国机电商会认为，妥善解决欧盟对华电动汽车反补贴案，是 中欧电动汽车上下游业界的普遍期待，有助于促进中欧相关产业链供应链的安全稳定，维护中欧经贸合 作大局及以规则为基础的国际贸易秩序。 ...

Investment Rating - The investment rating for the automotive industry is "Positive" and maintained [9] Core Insights - The wholesale sales of passenger vehicles in Q4 2025 are expected to be approximately 8.76 million units, a year-on-year decrease of 1% but a quarter-on-quarter increase of 14%. The profitability in Q4 may show differentiation compared to the same period last year, with expectations for a quarter-on-quarter improvement [2][5] - The revenue from automotive parts is anticipated to grow steadily quarter-on-quarter, but profitability may face pressure due to factors such as raw material costs and exchange rates [2][5] - The wholesale sales of heavy trucks are projected to be 314,000 units in Q4 2025, representing a year-on-year increase of 43.6% and a quarter-on-quarter increase of 11.5% [2][5] - The overall sales of buses are expected to see a significant quarter-on-quarter increase during the peak season, with sales of large and medium buses reaching 44,000 units, a year-on-year increase of 8.8% and a quarter-on-quarter increase of 42.2% [2][5] - The total sales of motorcycles are estimated to be around 4.73 million units in Q4 2025, reflecting a year-on-year increase of 11.0% but a quarter-on-quarter decrease of 6.2% [2][6] Summary by Sections Passenger Vehicles - Q4 2025 wholesale sales are expected to be about 8.76 million units, down 1% year-on-year but up 14% quarter-on-quarter. New energy vehicle sales are projected at 4.84 million units, up 13% year-on-year and 21% quarter-on-quarter [5] Automotive Parts - Revenue is expected to grow steadily quarter-on-quarter, but profitability may be pressured by raw material and exchange rate factors [5] Heavy Trucks - Q4 2025 wholesale sales are projected at 314,000 units, with a year-on-year increase of 43.6% and a quarter-on-quarter increase of 11.5% [5] Buses - Large and medium bus sales are expected to reach 44,000 units in Q4 2025, with a year-on-year increase of 8.8% and a quarter-on-quarter increase of 42.2% [5] Motorcycles - Total motorcycle sales are estimated at 4.73 million units in Q4 2025, reflecting an 11.0% year-on-year increase but a 6.2% quarter-on-quarter decrease [6]

Core Insights - The penetration rate of new energy vehicles (NEVs) in China has surpassed 50%, marking a significant shift in the automotive market dynamics, transitioning from a "policy-driven" to a "product-driven" model [1][10] - The year 2025 is seen as a pivotal moment for the Chinese automotive industry, with the market experiencing a fundamental transformation akin to a "Nokia moment" [1] - The competition is evolving from price wars to value wars, emphasizing technology and product quality over mere volume [11] Industry Overview - In 2025, China's automotive manufacturers are projected to achieve global sales of 27 million vehicles, securing the top position in the global new car sales rankings for the first time [2] - China has overtaken Japan to become the world's largest automobile exporter, with NEVs accounting for a significant portion of this growth [4] - The domestic market's NEV sales are nearing 60%, reflecting a structural change in consumer preferences [4] Sales and Market Penetration - By November 2025, the retail penetration rate of NEVs reached 53.6%, with projections for the full year estimating a rate of 54.0% [6] - The rapid increase in NEV penetration is attributed to a combination of policy support, technological advancements, infrastructure development, and market demand [7] Policy and Technological Developments - The exit of purchase subsidies in 2023 has been offset by continued tax exemptions and various local incentives, which have helped maintain consumer interest in NEVs [7] - 2025 is expected to be a year of technological breakthroughs in NEVs, with advancements in high-voltage platforms, solid-state batteries, and smart driving technologies [8] Infrastructure and Consumer Experience - The expansion of charging infrastructure is crucial for alleviating consumer concerns about range anxiety, with projections of 20 million charging stations by the end of 2025 [9] - The cost advantages of NEVs are becoming increasingly apparent, with electric vehicles offering significantly lower operating costs compared to traditional fuel vehicles [9] Competitive Landscape - The shift from price competition to value competition is reshaping the industry, with companies focusing on technological innovation and profitability [11] - Some companies, like Leap Motor, have emerged as strong competitors, achieving significant sales growth and profitability [13] Global Expansion - In 2025, China's automotive exports are expected to exceed 7 million units, with NEV exports alone projected to reach 2.315 million units, marking a 102.9% increase [21] - Chinese automakers are transitioning to a "global + local" model, emphasizing localized production and R&D to better penetrate international markets [22] Challenges and Future Outlook - Despite rapid growth, challenges such as trade protectionism and compliance costs remain significant hurdles for Chinese automakers in global markets [24] - The automotive industry is expected to continue evolving, with a focus on sustainable growth and value creation as it navigates the transition from a subsidy-driven to a market-driven environment [25]

1月12日，港股汽车股持续疲弱，其中，吉利汽车、零跑汽车跌超3%，广汽集团跌2.8%，理想汽车、小 鹏汽车跌超2%，长城汽车、蔚来汽车、赛力斯、奇瑞汽车均有跌幅。（新浪财经） 作者丨彭鑫 编辑丨安安 ...

2025年1-12月厂商批发销量排行榜 单位:辆 点 击 蓝 字 关 注 我 们 本文全文共603 字，阅读全文约需 2 分钟 据中国汽车流通协会乘用车市场信息联席分会最新销量数据统计，2025年12月份国内狭义乘用车市场 零售 销量达226.1万辆，同比下降14.0%，环比增长1.6%；1-12月份累计销量2374.4万辆，同比增长 3.8%。 12月分析: 2025年圆满实现"十四五"了汽车市场的增长预期。2025年在大力度整治内卷的大环境下，市场 的亮点出现在新能源车市场和出口市场。12月，随着新能源车辆购置税免税政策年末到期，车市本该拉出年末 翘尾弧线，但各省市补贴资金池的告罄，无形中促成了购车潮的削平作用，年底走势也有利于把车市需求转积 到2026年的"十五五"开门红上。 注 : 1.本文数据是基于中国汽车流通协会乘用车市场信息联席分会月报表-初稿。 2.批发是指厂商到经销商的数据（含出口），零售是指经销商到用户的数据。 | | | | 2025年12月厂商批发销量排行榜 | | | | --- | --- | --- | --- | --- | --- | | 单位:辆 | | | | | | | ...

Core Viewpoint - The automotive market in 2025 is characterized by intense competition, price wars, and a shift in consumer behavior towards value-driven purchases, leading to significant challenges for manufacturers [5][39]. Group 1: Market Dynamics - BYD, Geely, and Tesla dominated the sales rankings, with BYD maintaining a significant lead in the new energy vehicle sector, selling 4.545 million vehicles in 2025 [7][12]. - The overall sales of new energy vehicles in China reached 14.78 million units, a year-on-year increase of 31.2%, but BYD's growth rate was only 11% [11][12]. - Consumers are increasingly price-sensitive, often comparing prices across cities, which has benefited brands that offer high value for lower prices [7][10]. Group 2: Competitive Landscape - Geely has adopted aggressive pricing strategies, successfully positioning its models against BYD's offerings, resulting in a total of 1.687 million new energy vehicles sold in 2025 [13][14]. - New entrants like Leap Motor have carved out a niche in the budget segment, achieving sales of 596,600 units, and have become profitable, contrasting with many competitors still struggling [16][17]. - Xiaomi's foray into the automotive market has been successful, with its vehicles achieving significant sales and profitability, highlighting the potential for tech companies to disrupt traditional automotive players [21][22]. Group 3: Challenges and Future Outlook - The automotive industry is facing a bottleneck, with many companies struggling to innovate and maintain profitability amid ongoing price wars [39][40]. - The market is expected to become more challenging in 2026, with changes in tax policies and increased competition from established players like Xiaomi and Tesla [45][46]. - Companies are focusing on cost control and operational efficiency as key strategies to survive in a tightening market [41][39].

Group 1 - The core viewpoint of the article highlights the ongoing weakness in Hong Kong's automotive stocks, with significant declines observed in companies such as Geely Auto and Li Auto, among others [1] - As of January 12, 2026, over 20 automotive companies have launched promotional activities for more than 75 models, employing various strategies such as cash subsidies and interest-free financing [1] - The Secretary-General of the National Passenger Car Market Information Association, Cui Dongshu, suggests that the current price reductions by car manufacturers are a rational return to pricing rather than a price war, although the trend of price cuts is expected to continue into 2026 [1] Group 2 - Analysts predict that the promotional activities may stimulate sales, potentially leading to a strong start for the automotive market in January 2026, but these promotions are likely to compress profit margins for companies and create significant operational pressure for dealers [1] - It is widely anticipated that the number of automotive companies will decrease by 2026, with market concentration (CR5) expected to rise from 65% to 80%, indicating that brands lacking core competitiveness may face elimination or consolidation [1]

Group 1 - The core point of the article is that Zhejiang Leap Motor Sales Service Co., Ltd. has increased its registered capital from 200 million to 850 million yuan [2] Group 2 - The change in registered capital indicates a significant increase of 325% [2] - This capital increase may reflect the company's growth strategy and potential expansion plans in the automotive industry [2] - The information was sourced from Tianyancha business data [2]

关注 「电动车公社」 和我们一起重新思考汽车 对于2026年汽车市场表现如何，行业里几乎都是审慎乐观的态度。 根据世界著名投行摩根士丹利的预测，中国乘用车销量会在2025年经历9%的同比增长、创造历史新高之后，在2026年回落5%。 虽然新能源销量和出口量依然会持续增长，但在补贴和购置税政策的变动下，一季度有可能会下滑30%左右，从而进一步影响全年销量。 （图源：网新社） 中国汽车行业正式进入决赛阶段，几乎成了大家的共识。悲观些的，觉得未来几年里，新能源车企只能剩下5-7家；乐观些的，这个数字也不过10家而已。 随着决赛圈逐步深入， 很可能会像何小鹏所说，"2026年的竞争更加残酷和血腥，每一家车企都会战战兢兢。" 于是……元旦这才刚刚过去一周，就有至少24款尺寸各异、定位不同、涵盖纯电/插混/增程多种动力形式的新能源车登陆工信部，堪称"神仙打架"。 按照过往的时间点来推算，这批车会集中在春节后的3月份开启预售，4月份前后上市。从二季度开始，一定会迎来新一轮的大范围厮杀。 而从 这批新车里，也能看到几个2026年的关键词： 技术迭代、配置升级，比大更大、合资反击。 1、 蔚来ES9 (3 esg esg 蔚来 ...

Core Insights - The Chinese automotive market in 2025 shows a stable total volume with a differentiated structure, indicating a new competitive norm where traditional automakers maintain dominance while new players face varied growth trajectories [3][4][5] Traditional Automakers - SAIC Group sold 4.507 million vehicles in 2025, a 12.3% increase year-on-year, with a retail volume of 4.67 million, maintaining its industry leadership [3] - Geely Automobile achieved sales of over 3.02 million vehicles in 2025, exceeding its targets and setting a 2026 goal of 3.45 million vehicles, reflecting strong growth momentum [4] - Chery Group sold 2.806 million vehicles, including 1.344 million exports, leading in Chinese passenger car exports for 23 consecutive years, with its new energy segment growing by 54.9% year-on-year [4] New Energy Vehicle Players - Leap Motor emerged as a significant player with 596,600 deliveries in 2025, marking a 103% year-on-year increase and becoming the top seller among new forces [2][4] - NIO is gradually recovering from a downturn, with a milestone of producing its one-millionth vehicle expected in early 2026, despite reporting a cumulative loss of nearly 15.7 billion yuan in the first three quarters of 2025 [2][5] - The competitive landscape for new energy vehicles is marked by a stark contrast, with some players struggling while others, like Lantu and Avita, show steady growth backed by traditional automakers [4][5] Strategic Shifts - The industry is shifting from product-centric competition to a focus on ecosystem collaboration and technological innovation, as companies aim to build resilient and innovative ecosystems [5][7] - SAIC Group emphasizes a dual strategy of technological innovation and ecosystem cooperation, launching over 20 competitive new products and collaborating with partners like Huawei and OPPO [6][8] - Companies are setting ambitious goals for 2026, with a focus on advanced technologies such as solid-state batteries, AI, and global expansion, indicating a move towards a more integrated and strategic approach to competition [8][9]