Core Viewpoint - The National Press and Publication Administration approved a total of 144 domestic online games in December 2025, including titles such as "QQ Classic Farm," "Three Kingdoms Heroes," and "Dream Guardian" [1]. Group 1: Game Approval Details - A total of 144 games were approved in December 2025 [1]. - Notable approved games include "QQ Classic Farm," "Three Kingdoms Heroes," and "Dream Guardian" [1]. - The approval process is part of the regulatory framework for the gaming industry in China, indicating ongoing support for domestic game development [1]. Group 2: Publisher and Developer Information - Various publishers and developers are involved in the approved games, including companies like Tencent and Shanghai Kaiying Network Technology [7][8]. - The approval list includes a mix of mobile and client-based games, showcasing a diverse range of genres and gameplay styles [3][4][5].

证券之星消息，12月25日游戏板块较上一交易日上涨0.51%，*ST大晟领涨。当日上证指数报收于3959.62，上涨0.47%。深证成指报收于 13531.41，上涨0.33%。游戏板块个股涨跌见下表： | 涨幅前10个股 | | --- | | 代码 | 名称 | 收盘价 | 涨跌幅 | 成交量(手) | 成交额(元) | | --- | --- | --- | --- | --- | --- | | 600892 | *ST大晟 | 3.61 | 4.94% | 13.28万 | - 4667.78万 | | 300113 | 顺网科技 | 19.86 | 2.37% | 15.83万 | - 3.12 乙 | | 002602 | 世纪委通 | 17.33 | 1.88% | 104.42万 | 17.92亿 | | 002517 | 恺英网络 | 22.07 | 1.19% | 38.71万 | 8.48亿 | | 300052 | ST中青宝 | 12.32 | 1.15% | 4.49万 | 5501.45万 | | 300467 | 迅游科技 | 27.93 | 1.05% | 5.15万 | ...

Group 1 - The core viewpoint of the articles highlights the integration of digital technology with traditional culture as a key driver for the high-quality development of the cultural industry in China, with the digital cultural industry expected to exceed 7 trillion yuan by 2025, and the digital transformation of traditional culture growing at over 20% [1] - The second Spring Festival Cultural Forum, focusing on "Spring Festival Culture and Sustainable Development," was successfully held in Beijing, with the participation of Kying Network as a co-organizer, emphasizing the role of digital innovation in the sustainable development of traditional culture [1] - The "World Art Festival Calendar" was officially released during the forum, showcasing the achievements of the IP "Seasonal Customs" in promoting the international dissemination of traditional culture, which will be exhibited at Beijing Normal University Library for two months [1] Group 2 - The "Seasonal Customs" IP centers on Chinese traditional festival culture, transforming the essence and customs of festivals like the Spring Festival into contemporary digital content through creative expressions such as digitalization, visualization, and storytelling [2] - Kying Network plans to leverage its research and development capabilities and global distribution network to connect with a broader young audience and overseas markets through the "World Art Festival Calendar," promoting the global dissemination of Chinese festival culture [2] - The company's public welfare brand "KX Charity" will deepen its collaboration with the "Seasonal Customs" IP, expanding its efforts in cultural transmission and social responsibility through various forms such as educational outreach and course development [2] Group 3 - The collaboration in the Spring Festival Cultural Forum represents Kying Network's significant practice in the "AI + IP + Culture" integration sector, with plans to continue exploring digital innovation paths for traditional culture under the leadership of Chairman Jin Feng [3] - The company aims to support the construction of a culturally strong nation by leveraging its strengths in digital content creation and global operations, focusing on the creative transformation and innovative development of excellent traditional Chinese culture [3]

Core Viewpoint - The gaming sector experienced a decline of 0.92% on December 24, with Kaiying Network leading the drop, while the Shanghai Composite Index rose by 0.53% and the Shenzhen Component Index increased by 0.88% [1][2]. Group 1: Market Performance - The gaming sector's main stocks showed mixed performance, with Youzu Network closing at 12.57, up by 6.44%, while Kaiying Network closed at 21.81, down by 4.09% [1][2]. - The total trading volume for the gaming sector was significant, with Youzu Network achieving a transaction amount of 748 million yuan, while Kaiying Network had a transaction amount of 1.818 billion yuan [1][2]. Group 2: Capital Flow - The gaming sector saw a net outflow of 941 million yuan from main funds, while retail investors contributed a net inflow of 674 million yuan [2][3]. - Specific stocks like Giant Network had a main fund net inflow of 53.18 million yuan, while Youzu Network experienced a net outflow of 59.87 million yuan from retail investors [3]. Group 3: ETF Performance - The gaming ETF (product code: 159869) tracking the China Animation and Gaming Index increased by 6.08% over the past five days, with a net inflow of 200 million yuan [5].

Group 1 - The core point of the news is that Kaiying Network's stock price has dropped by 5.15%, currently trading at 21.57 CNY per share, with a total market capitalization of 46.083 billion CNY [1] - Kaiying Network, established on January 3, 2000, and listed on December 7, 2010, is primarily engaged in game development, operation, and distribution, with mobile games accounting for 73.03% of its revenue [1] - The company's revenue composition includes mobile games (73.03%), information services (25.47%), web games (1.50%), and other businesses (0.00%) [1] Group 2 - According to data, the Lianbo Zhixuan Mixed A Fund (020842) has reduced its holdings in Kaiying Network by 62,500 shares, now holding 83,600 shares, which represents 2.59% of the fund's net value [2] - The fund has experienced a floating loss of approximately 97,800 CNY due to this reduction in holdings [2] - The Lianbo Zhixuan Mixed A Fund has achieved a year-to-date return of 24.12%, ranking 3725 out of 8088 in its category [2]

Core Insights - The concept of "reward economy" is gaining traction, defined as consumers purchasing non-essential goods or experience services to cope with work-life stress and fulfill psychological needs, leading to immediate gratification and self-affirmation [1] Group 1: Market Performance - As of December 23, 2025, the CSI Hong Kong-Shenzhen Online Consumption Theme Index (931481) shows mixed performance among its constituent stocks, with Perfect World (002624) leading at a 2.74% increase, followed by Kaiying Network (002517) at 1.79%, and Gome Retail (06808) at 1.69% [1] - The Online Consumption ETF (159793) is currently priced at 1.01 yuan [1] Group 2: Index Composition - The CSI Hong Kong-Shenzhen Online Consumption Theme Index comprises 50 listed companies involved in online shopping, digital entertainment, online education, and telemedicine, reflecting the overall performance of online consumption theme stocks in the mainland and Hong Kong markets [2] - The top ten weighted stocks in the index include Alibaba-W (09988), Tencent Holdings (00700), Meituan-W (03690), Kuaishou-W (01024), JD Health (06618), Giant Network (002558), Bilibili-W (09626), iFLYTEK (002230), Kunlun Wanwei (300418), and Kaiying Network (002517), collectively accounting for 55.21% of the index [2]

Investment Rating - The report maintains a "Buy" rating for several companies including Xindong Company, Shenzhou Taiyue, Kaiying Network, and Jibite, while Perfect World is rated as "Hold" [8][9]. Core Insights - The gaming industry in China is expected to achieve a sales revenue of 350.79 billion yuan in 2025, reflecting a year-on-year growth of 7.68%, driven by an increase in user ARPU [1]. - Mobile games are projected to generate 257.08 billion yuan in revenue, up 7.92% year-on-year, while client games are expected to see a significant recovery with a revenue of 78.16 billion yuan, marking a 14.97% increase [1]. - Mini-games and console games are highlighted as the biggest growth areas, with mini-games expected to reach 53.54 billion yuan, a 34.39% increase, and console games projected at 8.36 billion yuan, an 86.33% increase [2]. - The overseas market for self-developed games is anticipated to reach 20.46 billion USD, growing by 10.23%, with strategy games dominating the revenue share [3]. Summary by Sections Overall Market Performance - The gaming market is experiencing steady growth, supported by long-term operations and innovative new products [1]. - The user base is expected to exceed 683 million, with a growth of 1.35% year-on-year [1]. Mini-games and Console Games - Mini-games are benefiting from lightweight features and social media platforms, significantly lowering customer acquisition costs [2]. - Console games are seeing a surge due to hardware upgrades and popular titles driving sales [2]. Overseas Market - The overseas revenue for self-developed mobile games is projected to be 18.48 billion USD, with a growth rate of 13.16% [3]. - The North American, Japanese, and Korean markets contribute 57.81% of the overseas revenue, indicating a high market concentration [3]. Investment Recommendations - The report suggests focusing on companies with long-term operations and strong overseas strategy game capabilities, such as Giant Network [4]. - New product cycles and companies transitioning to platform-based business models are also recommended for investment [4].

Summary of Conference Call Records Industry Overview - The gaming sector is experiencing a favorable opportunity for growth, driven by the upcoming holiday season and the launch of new games, which are expected to boost user engagement and revenue [1][3] - The long-term outlook for the gaming industry is positive, with a supply-demand resonance indicating an upward trend in market conditions [3] Key Insights and Arguments - **Short-term Growth Drivers**: The upcoming winter holidays and the Spring Festival are traditional peak seasons for the gaming industry, expected to last nearly two months starting from New Year's Day. New game launches will contribute to user and revenue increases [3] - **Long-term Product Pipeline**: Companies have a robust pipeline of new products targeting younger demographics, including games like "Shining Version of Milumi" and "World of Luok Kingdom," which are anticipated to drive industry growth [1][4] - **AI Technology Integration**: AI is enhancing the gaming industry by reducing development costs, improving efficiency, and increasing return on investment (ROI) in user acquisition. It also enriches gameplay and content design, propelling the industry into a growth acceleration phase [1][5] Recommended Companies - **Giant Network**: Expected to see increased Daily Active Users (DAU) and revenue from "Supernatural Action Group" during the holiday season, with several new games in the pipeline [7] - **Kying Network**: Rapid growth of "996 Legend Box" and a strong lineup of upcoming games, including "Douluo Dalu" and "Three Kingdoms: The Return of the Heart" [7] - **G-bits**: Positive performance from "Nine Muwu" and a solid product matrix with long-lasting games expected to drive growth [7] - **Xindong Company**: Anticipated launch of "Xindong Town" overseas in early 2026, with strong domestic market performance expected during the holiday season [7][8] - **Bilibili and Tencent**: Both companies are expected to launch significant new products in 2026, including "Three Kingdoms: Hundred Generals Card" and "World of Luok Kingdom" [9] AI and Content Creation - **Multimodal AI Models**: Recent advancements in multimodal AI models by major tech companies like Alibaba, Tencent, and ByteDance are set to revolutionize content creation across various domains, including gaming, video, and music [10][11] - **Impact on Content Creators**: These technologies will enhance the ability of content creators to produce high-quality, diverse, and personalized content, thereby increasing demand for computational power in inference [11] Market Dynamics - **Rising Demand for Computational Power**: The growth in demand for inference computational power will benefit edge computing and cloud computing companies, with firms like Vision Technology expected to see sustained growth in their cloud business [12] Conclusion - The gaming industry is positioned for significant growth driven by seasonal demand, innovative product offerings, and the integration of AI technologies. Key players in the market are well-prepared to capitalize on these trends, making them attractive investment opportunities.

Investment Rating - The report maintains a "Positive" investment rating for the gaming industry [7]. Core Insights - The domestic gaming market in China is projected to achieve an actual sales revenue of CNY 350.79 billion in 2025, reflecting a year-on-year growth of 7.68%. The market size for Q4 2025 is expected to reach CNY 94.76 billion, with a year-on-year increase of 9.24% [2][4]. - A new product cycle is underway as key new games from listed companies are being launched. Notable titles include Gigabit's "Nine Muses of the Wild" and Giant Network's "Famous Generals Kill," which have recently entered testing phases [6][4]. - The report suggests continued attention to investment opportunities within the gaming sector, highlighting companies such as Giant Network, Perfect World, and Tencent [6]. Summary by Sections Market Performance - The gaming market in China has reached a historical high in revenue, with mobile games generating CNY 257.08 billion (up 7.92%) and PC games reaching CNY 78.16 billion (up 14.97%) in 2025. The Q4 market size for mobile games is projected at CNY 67.38 billion (up 3.59%) [9][8]. - The user base for games has shown consistent growth over three years, with increases of 0.61%, 0.94%, and 1.35% from 2023 to 2025 [9]. New Product Cycle - The report emphasizes the impact of new game launches on Average Revenue Per User (ARPU), which is expected to rise from CNY 483.10 in 2024 to CNY 513.26 in 2025, marking a growth of 6.24% [9]. - The overseas market for self-developed mobile games from China is also thriving, with projected revenue growth of 11.14% and 13.16% for 2024 and 2025, respectively [9]. Policy Environment - Recent supportive policies for the gaming industry have been introduced, including initiatives to enhance the esports sector and promote original game development. These measures are expected to foster a more favorable environment for growth [9].

Investment Rating - The report maintains an "Outperform" rating for the media and internet industry [5][4][35]. Core Insights - The media industry has shown a weekly increase of 0.54%, outperforming both the CSI 300 index (0.35%) and the ChiNext index (-1.31%) during the week of December 15-21, 2025 [11][12]. - Key performers in the industry include Guangxi Radio and Television, Sanwei Communication, Perfect World, and 37 Interactive Entertainment, while notable decliners include Bona Film Group, ST Fanli, and CTV Media [11][12]. - The release of "Avatar 3" has significantly boosted box office revenues, contributing to a total of 7.06 billion yuan in film box office for the week, with "Avatar 3" alone accounting for 3.81 billion yuan (53.9% of the total) [18][20]. Summary by Sections Industry Performance - The media sector's performance ranked 16th among all sectors for the week, with a notable increase in stock prices for several companies [11][12][13]. Key Developments - ByteDance launched the Doubao model 1.8 and Seedance 1.5 Pro, enhancing capabilities for audio-visual content generation [2][15]. - Tencent introduced the Mix Yuan video model 1.5, marking a significant advancement in real-time interactive experiences [2][16]. - OpenAI released the GPT Image 1.5 model, improving image generation and editing capabilities [2][17]. - MiniMax and Zhiyu successfully passed the Hong Kong Stock Exchange hearing, with plans to list in January 2026 [2][17]. - "Avatar 3" premiered on December 19, 2025, achieving a box office of nearly 4 billion yuan within three days [2][17]. Box Office and Content Performance - The top three films for the week were "Avatar 3" (3.81 billion yuan), "Zootopia 2" (2.42 billion yuan), and "Get Out" (460 million yuan) [18][20]. - Popular variety shows included "Now Departing Season 3" and "Running Man Season 9" [24][26]. - In the gaming sector, the top-grossing mobile games in November 2025 were "Whiteout Survival," "Kingshot," and "Gossip Harbor: Merge & Story" [27][28]. Investment Recommendations - The report suggests capitalizing on opportunities in the gaming sector, particularly with companies like Giant Network, Kyeing Network, and Jibite [4][35]. - It emphasizes the potential for growth in AI applications and the film industry, recommending platforms like Mango TV and Bilibili, as well as content producers like Light Media and Huace Film [4][35].