（文章来源：每日经济新闻） 每经AI快讯，9月15日，游戏板块拉升，巨人网络涨超7%，完美世界、星辉娱乐涨超5%，三七互娱、 吉比特、恺英网络跟涨。 ...

Investment Rating - Investment rating: Positive (maintained) [1] Core Insights - The gaming industry continues to thrive with high demand for new releases and strong performance in both domestic and international markets. Notable upcoming games include "Etheria: Restart" by Xindong Company and "Supernatural Action Group" by Giant Network, both expected to drive revenue growth [3][33]. - The AI sector is witnessing rapid advancements, with companies like Alibaba and ByteDance leading in AI application commercialization. The launch of new models and tools is expected to enhance efficiency and reduce costs significantly [3][30][32]. Industry Overview - The gaming sector shows robust performance, with "Wilderness Contract" topping the iOS free games chart and "Honor of Kings" leading the iOS revenue chart as of September 13, 2025 [10][14]. - In August 2025, Chinese mobile game publishers collectively generated $2.04 billion, accounting for 35.1% of the global top 100 mobile game publishers' revenue [34]. - The film industry also performed well, with the movie "Chasing the Wind" achieving a weekly box office of 1.13 billion yuan, contributing to a cumulative box office of 11.14 billion yuan [25]. Game Sector Highlights - Upcoming game releases include "Greedy Land" on September 16 and "Pocket: Douluo Continent" on September 17, with significant anticipation from the gaming community [24]. - The "Supernatural Action Group" game features a new asymmetric gameplay mode, which has been well-received since its launch on September 11, 2025 [33]. AI Sector Highlights - The AI application landscape is evolving rapidly, with significant growth in products like Zhizhu Z.AI and Alibaba's WanAI, which ranked first and fourth respectively in global growth rates for AI applications [29]. - Alibaba's new model, Qwen3-Next-80B-A3B, has shown a 90% reduction in training costs and a tenfold increase in inference efficiency, marking a significant advancement in AI technology [31].

Group 1 - The donation event at Han Ying Runze School in Baoshan, Yunnan, involved collaboration between Kanta Public Welfare and executives from listed companies in Yunnan, including Yangguang Lighting and Dinghan Technology [1][2] - Various companies contributed items such as backpacks, LED desk lamps, and a test paper scanner, along with over a thousand books and stationery from Sichuan companies [1] - The donations aim to improve the school's teaching conditions and meet the students' living needs, highlighting the role of corporate social responsibility in education [1][2] Group 2 - The visit allowed company executives to understand the school's unique educational features and daily life, establishing direct communication channels between listed companies and remote educational institutions [2] - This face-to-face interaction enhances the transparency and trust of the charitable projects, allowing donors to see the impact of their contributions [2] - Kanta Public Welfare, initiated by Kanta Consulting, serves as a platform for listed companies to effectively engage in social responsibility practices [2]

证券之星消息，9月12日游戏板块较上一交易日下跌0.85%，游族网络领跌。当日上证指数报收于 3883.69，上涨0.22%。深证成指报收于12996.38，上涨0.13%。游戏板块个股涨跌见下表： | 代码 | 名称 | 主力净流入(元) | 主力净占比 游资净流入 (元) | | 游资净占比 散户净流入(元) | | 散户净占比 | | --- | --- | --- | --- | --- | --- | --- | --- | | 603444 | 吉比特 | - 4645.73万 | 3.87% | -4634.56万 | -3.86% | -11.17万 | -0.01% | | 600715 | 文投控股 | 3912.87万 | 5.95% | -3866.82万 | -5.88% | -46.05万 | -0.07% | | 300052 ST中青宝 | | 2311.75万 | 10.21% | -1431.47万 | -6.32% | -880.28万 | -3.89% | | 600633 | 浙数文化 | 630.50万 | 0.99% | 746.13万 | 1.17% | -13 ...

Group 1 - The core viewpoint of the news is that Kaiying Network's stock has seen a significant increase of 5.1%, reaching a price of 24.94 CNY per share, with a total market capitalization of 53.283 billion CNY [1] - Kaiying Network's main business includes game development, operation, and distribution, with mobile games contributing 73.03% to revenue, followed by information services at 25.47%, and web games at 1.50% [1] - The company is located in Shanghai and was established on January 3, 2000, with its listing date on December 7, 2010 [1] Group 2 - According to data from the top ten holdings of funds, the Puyin Ansheng Fund has a significant position in Kaiying Network, with an increase of 12,900 shares in the second quarter, bringing the total to 67,200 shares, which accounts for 3.5% of the fund's net value [2] - The Puyin Ansheng CSI Hong Kong-Shenzhen Game and Cultural Media ETF (517770) has achieved a year-to-date return of 39.87% and a one-year return of 75.07%, ranking 570 out of 4222 and 902 out of 3798 respectively [2] - The fund manager, Luo Wen, has been in the position for 7 years and 233 days, with a total asset scale of 849 million CNY [2]

Investment Rating - The report upgrades the investment rating for the media sector to "Outperform" [1] Core Insights - The media sector shows significant revenue growth with a notable divergence among sub-sectors. The overall revenue for the media sector reached 272.89 billion yuan in H1 2025, marking a year-on-year increase of 2.91%, while the net profit attributable to shareholders surged by 38.08% to 22.27 billion yuan [7][14] - The gaming sector exhibits high market vitality and robust fundamentals, with a year-on-year revenue increase of 23.78% in H1 2025, reaching 47.90 billion yuan, and a net profit increase of 74.54% to 8.22 billion yuan [27][38] - The film sector experienced a significant drop in performance in Q2 2025 after a strong Q1, with total box office revenue for H1 2025 at 29.23 billion yuan, up 22.29% year-on-year, primarily driven by the Spring Festival [58][60] - The publishing sector faced revenue declines due to changes in educational book ordering policies, but profit growth was supported by favorable tax policies [27][60] - The advertising sector showed steady revenue growth, with a focus on the recovery of advertising demand driven by improvements in the economic and consumer environment [5][27] Summary by Sections Overview - The media sector's overall revenue reached 2728.86 billion yuan in H1 2025, a record high, with a net profit of 222.74 billion yuan, marking a significant recovery from the previous year [14][7] Gaming - The gaming market size reached 1680 billion yuan in H1 2025, with a user base of approximately 679 million, reflecting a year-on-year growth of 14.08% [29][32] - The gaming sector's revenue for H1 2025 was 478.98 billion yuan, with a net profit of 82.20 billion yuan, indicating strong growth potential [38][40] Film - The film sector's revenue for H1 2025 was 184.39 billion yuan, with a net profit of 17.24 billion yuan, showing a year-on-year increase of 17.16% and 120.85% respectively [60][64] - The film market saw a significant decline in Q2 2025, with box office revenue dropping to 4.84 billion yuan, a decrease of 34.71% year-on-year [58][59] Publishing - The publishing sector's revenue was 664.72 billion yuan in H1 2025, down 8.19% year-on-year, but net profit increased due to tax policy changes [27][60] Advertising - The advertising sector's revenue reached 1021.16 billion yuan in H1 2025, with a net profit of 36.88 billion yuan, reflecting a year-on-year increase of 2.34% [28][5] Broadcasting - The broadcasting sector continues to face challenges, with ongoing losses for eight consecutive quarters [27][5] Internet Media - The internet media sector's performance is heavily influenced by individual company results, with varying degrees of success across the board [27][5]

Group 1 - The mobile gaming sector saw an increase of 1.76% as of the market close on September 10, ranking 9th among concept sectors, with 48 stocks rising, including Giant Network, Wolong New Energy, and ST Kevin hitting the daily limit up [1] - Notable gainers in the mobile gaming sector included Xinghui Entertainment, Mango Super Media, and Kunlun Wanwei, which rose by 9.25%, 5.52%, and 4.71% respectively [1] - The sector experienced a net inflow of 785 million yuan from major funds, with 34 stocks receiving net inflows, and 6 stocks exceeding 100 million yuan in net inflow, led by Mango Super Media with 188 million yuan [2][3] Group 2 - The top stocks by net inflow ratio included Mango Super Media, Perfect World, and Shengtian Network, with net inflow ratios of 14.34%, 11.84%, and 11.12% respectively [3] - The mobile gaming concept's net inflow rankings showed Mango Super Media leading with a net inflow of 188 million yuan, followed by Perfect World and Tianyu Digital Science with 165 million yuan and 153 million yuan respectively [2][3] - Stocks such as Giant Network and ST Kevin also showed significant performance, with Giant Network increasing by 10.01% and ST Kevin by 4.91% [1][6]

Summary of the Gaming Industry Conference Call Industry Overview - The gaming industry is experiencing a steady upward trend and stable performance, making it a worthwhile sector for investment in the current market environment, particularly due to the product cycle in 2023 and 2024 [1][3] Key Companies and Their Performance 1. Giant Network - The game "Supernatural Action Group" has a high Daily Active Users (DAU) count and utilizes content dissemination strategies to effectively reduce sales expenses, leading to profit release. Significant revenue contribution is expected in Q3 due to frequent version updates that extend the game's lifecycle [1][5] - In July, the game reached over one million concurrent users, with continuous updates planned for September, enhancing user engagement and revenue potential [5] 2. G-bits - G-bits launched three new games this year: "Wen Jian Chang Sheng," "Zhang Jian Chuan Shuo," and the mini-program game "Dao You Lai Wa Bao." These are expected to contribute positively to profits in Q3, with "Zhang Jian Chuan Shuo" also having an overseas version that will generate additional revenue [1][6] - "Wen Jian Chang Sheng" generated 363 million yuan in Q1 but saw a decline to 203 million yuan in Q2. "Zhang Jian Chuan Shuo" contributed 426 million yuan in Q2, with expectations for improved performance in Q3 [6] 3. Kaiying Network - Kaiying Network holds exclusive rights to the "Legend" franchise, allowing it to sign cooperation agreements with major publishers, generating stable annual revenues of 100 to 200 million yuan [1][7] - The "Legend Box" business is expected to generate 543 million yuan in revenue in the second half of 2024, with projections of 1 billion yuan in total revenue for 2025, reflecting a year-on-year growth rate of 40% to 70% [1][8] - The high gross margin of 92% to 93% for the "Legend Box" business significantly enhances the company's overall revenue and profit [8] Market Outlook - The performance of the gaming industry is expected to remain stable in 2025 and 2026, supported by a substantial product cycle. The gaming sector and its ETFs are projected to continue their steady growth despite volatility in other sectors [3][4] Recommendations - Investors are advised to focus on Giant Network, G-bits, and Kaiying Network due to their strong performance and growth potential in the current market environment [2][4][9]

Investment Rating - The report maintains a "Buy" rating for the company [4] Core Views - The mobile gaming business experienced a slight decline, while the information services segment showed significant growth. The company's information services revenue increased by 65.33% year-on-year, reaching 657 million yuan, while mobile gaming revenue decreased by 10.14% to 1.883 billion yuan [2] - The company's overseas revenue also saw substantial growth, amounting to approximately 202 million yuan, a year-on-year increase of 59.57%, driven by strong performances of games like "Monster League" and "MU Immortal" in international markets [3] Summary by Sections Financial Performance - For the first half of 2025, the company reported total revenue of 2.58 billion yuan, a 0.9% increase year-on-year, and a net profit attributable to shareholders of 950 million yuan, up 17.4% year-on-year. The net profit excluding non-recurring items was 939 million yuan, reflecting a 17.2% increase [1] Revenue Breakdown - The mobile gaming segment generated 1.883 billion yuan, down 10.14% year-on-year, while the information services segment generated 657 million yuan, up 65.33% year-on-year. The gross margin for the information services segment improved by 1.84 percentage points [2] Investment Proposals - The report forecasts net profits for the company to be approximately 1.967 billion yuan, 2.332 billion yuan, and 2.694 billion yuan for 2025, 2026, and 2027 respectively. The corresponding price-to-earnings ratios are projected to be 23.79, 20.07, and 17.37 based on the closing price of 21.90 yuan per share on September 4 [4][6]

数据显示，汇丰晋信基金旗下1只基金重仓恺英网络。汇丰晋信科技先锋股票（540010）二季度持有股 数108.14万股，与上期相比持股数量不变，占基金净值比例为5.81%，位居第七大重仓股。根据测算， 今日浮盈赚取约125.44万元。 汇丰晋信科技先锋股票（540010）成立日期2011年7月27日，最新规模3.59亿。今年以来收益57.73%， 同类排名157/4223；近一年收益105.49%，同类排名174/3796；成立以来收益197.44%。 汇丰晋信科技先锋股票（540010）基金经理为陈平。 9月8日，恺英网络涨5.09%，截至发稿，报23.96元/股，成交12.58亿元，换手率2.85%，总市值511.89亿 元。 截至发稿，陈平累计任职时间10年49天，现任基金资产总规模3.59亿元，任职期间最佳基金回报 77.43%， 任职期间最差基金回报-29.93%。 资料显示，恺英网络股份有限公司位于上海市浦东新区耀华路899号世博耀华商务中心A座15层，成立 日期2000年1月3日，上市日期2010年12月7日，公司主营业务涉及1)游戏业务:手游与页游等精品娱乐内 容的研发、运营及发行;(2)平台业 ...