Group 1: Game Approval and Market Trends - In September 2025, a total of 145 domestic online games were approved, including 93 mobile games, 42 mobile-casual puzzle games, 7 mobile-client games, 2 client games, and 1 mobile-web game [2] - The cumulative number of game licenses issued by the National Press and Publication Administration in 2025 has reached 1275, maintaining a high issuance frequency [2] - The regular issuance of game licenses reflects the regulatory support for the development of the gaming industry [2] Group 2: Company Performance and Financing - Kunlun Wanwei achieved a revenue of 3.733 billion yuan in the first half of 2025, a year-on-year increase of 49.23%, with ongoing optimization of AI game products [6] - Sanqi Interactive Entertainment reported a revenue of 8.486 billion yuan in the first half of 2025, a year-on-year decrease of 8.08%, but a net profit of 1.4 billion yuan, up 10.72% [6] - Financing net purchases for game stocks in September exceeded 1 billion yuan for three companies: Kunlun Wanwei (760 million yuan), Sanqi Interactive Entertainment (544 million yuan), and Giant Network (153 million yuan) [3] Group 3: Profitability and Growth - The net profit rankings for the first half of 2025 show ST Huatuo, Sanqi Interactive Entertainment, Kaiying Network, Giant Network, and G-bits leading with net profits of 2.656 billion yuan, 1.4 billion yuan, 950 million yuan, 777 million yuan, and 645 million yuan respectively [6] - Significant year-on-year net profit growth was observed in companies such as Shengtian Network (1186.02%), Youzu Network (989.31%), and Zhejiang Shuju Culture (156.26%) [7] - Kaiying Network's game "Black Cat Detective: Guardian" received approval in September, contributing to its overseas revenue of approximately 202 million yuan, a year-on-year increase of 59.57% [6]

多家大厂的多款重点游戏作品获得版号，包括网易雷火的《星绘友晴天》、米哈游的《崩坏：因缘精 灵》、腾讯旗下萨罗斯网络的《归环》等。 A股公司中，巨人网络的《热血王朝：篮球》、三七互娱的《无尽黑夜》、恺英网络的《黑猫警长：守 护》等在列。米哈游的《崩坏：因缘精灵》是一款精灵养成冒险策略游戏，该游戏于近期开展了首次公 开测试。据制作方披露，该游戏在测试阶段收到了较多反馈，游戏仍然处于十分早期的阶段，后续仍将 持续开发与优化。 网易的《星绘友晴天》是一款养成系社交游戏。《归环》则是腾讯萨罗斯工作室旗下的开放世界新游 戏。 证券时报记者 吴志 9月145款国产网络游戏与11款进口网络游戏过审。 9月24日晚，国家新闻出版署公布了2025年9月份国产网络游戏审批信息，该批次共有145款国产网络游 戏获得版号。进口网络游戏审批信息同步更新，11款进口网络游戏获得版号。 据证券时报记者统计，包括此次公布的最新一批版号在内，2025年获得版号的游戏达到1275款，其中国 产网络游戏版号1195个，进口网络游戏版号80个。 新一批获得版号的国产网络游戏包括移动及移动-休闲益智类游戏135款，客户端游戏2款，移动+网页类 游戏1款 ...

Core Insights - The National Press and Publication Administration released the approval information for domestic online games in September 2025, granting a total of 156 licenses, including 145 domestic and 11 imported games [1] Group 1: Game Approvals - A total of 156 online games received approval, with significant contributions from major companies such as Tencent, NetEase, miHoYo, Lingxi Interactive, 37 Interactive Entertainment, and Kaiying Network [1] - Notable products that received approval include Tencent's "Return Ring," miHoYo's "Honkai: Inheritance Spirit," and NetEase's "Starry Friends Sunny Day" among others [1] Group 2: Changes in Approval Information - Nine games had changes in their approval information, including Game Science's "Black Myth: Wukong," which received an Xbox version license, and Shanghai Shulong Technology's "Legendary World: Unmatched," which added a client version [1] Group 3: Imported Games - The list of approved imported games includes notable titles such as Hazelight Studios' "It Takes Two," Nexon's "Dave the Diver," and Sony's "Astro Bot" [1]

Investment Rating - The report does not explicitly provide an investment rating for the industry Core Insights - The report focuses on the commercialization progress of AI applications, highlighting significant advancements in various sectors, including large models, AI video, AI programming, and enterprise-level AI software [4][28] - The report emphasizes the rapid growth in token consumption for AI applications, indicating accelerated commercialization and the emergence of new revenue streams [4][15] - Key companies in the AI space are experiencing substantial valuation increases, with several achieving over $1 billion in annual recurring revenue (ARR) [16][21] Summary by Sections 1. AI Application Overview: Acceleration of Commercialization - AI applications are witnessing a significant increase in token consumption, reflecting faster commercialization progress [4] - Major models like OpenAI have achieved an ARR of $12 billion, while AI video tools are approaching the $100 million ARR milestone [4][15] 2. Internet Giants: Recommendation System Upgrades + Chatbot - Companies like Google, OpenAI, and Meta are enhancing their recommendation systems and developing independent AI applications [4][26] - The integration of AI chatbots into traditional applications is becoming a core area for computational consumption [14] 3. AI Programming: One of the Hottest Application Directions - AI programming tools are gaining traction, with companies like Anysphere achieving an ARR of $500 million [17] - The commercialization of AI programming is accelerating, with several startups reaching significant revenue milestones [17][18] 4. Enterprise-Level AI: Still Awaiting Large-Scale Implementation - The report notes that while enterprise AI has a large potential market, its commercialization has been slower compared to other sectors [4][25] - Companies are expected to see significant acceleration in AI implementation by 2026 [17] 5. AI Creative Tools: Initial Commercialization of AI Video - AI video tools are beginning to show revenue potential, with companies like Synthesia reaching an ARR of $100 million [15][21] - The report highlights the impact of AI on content creation in education and gaming [4][28] 6. Domestic AI Application Progress - By mid-2025, China's public cloud service market for large models is projected to reach 537 trillion tokens, indicating robust growth in AI applications domestically [4] 7. Key Company Valuation Table - The report provides a detailed valuation table for key companies in the AI sector, showcasing significant increases in their market valuations and ARR figures [16][22]

Core Viewpoint - The report from Guosen Securities highlights the rapid advancement of domestic 3D models and lightweight AI models, with significant developments from Tencent, Alibaba Cloud, and Baidu, alongside a strong box office performance for the film "731" [1][3]. Group 1: Industry Performance - The media sector saw a weekly increase of 0.38%, outperforming the CSI 300 index which fell by 1.01%, but underperforming the ChiNext index which rose by 1.22% [3]. - The top gainers in the media sector included Jishi Media, Guomai Culture, and Liou Shares, while the biggest losers were Happy Blue Ocean and Shanghai Film [3]. Group 2: Key Developments - Tencent launched the mixed Yuan 3D 3.0 model, enhancing modeling precision with its 3D-DiT grading carving technology and introduced the mixed Yuan 3D Studio platform to improve production efficiency [3]. - Alibaba Cloud open-sourced the Tongyi DeepResearch model, achieving state-of-the-art results with only 30 billion parameters [3]. - Baidu's new model ERNIE-4.5-21B-A3B-Thinking topped the HuggingFace leaderboard [3]. - The film "731" grossed nearly 1 billion yuan within three days of its release [3][4]. Group 3: Investment Recommendations - The company maintains a positive outlook on the gaming sector's new product cycle and the potential recovery of the film industry, emphasizing the importance of AI applications [5]. - Recommended stocks in the gaming sector include Kaiying Network, Gigabit, and Xindong Company [5]. - In the media sector, companies like Focus Media and Bilibili are highlighted due to expected growth in advertising spending [5]. - For the film content sector, attention is drawn to Wanda Film and Huace Film for potential supply-side improvements [5]. - The report also suggests focusing on high-dividend, undervalued state-owned publishing companies [5]. Group 4: Emerging Trends - The industry continues to favor high-demand IP toys and AI applications in their early stages [2]. - Recommended stocks in the IP toy sector include Pop Mart, Zhejiang Digital Culture, and Yaoji Technology [2]. - Key application areas for AI include gaming, toys, advertising, education, e-commerce, and social media, with specific focus on 2B/2G and 2C opportunities [2].

Summary of the Conference Call Industry Overview - The gaming industry is experiencing a new product cycle that drives performance growth for leading companies such as Giant and Jibite, with mobile gaming growing by 17% in the first half of the year. However, the suspension of game license approvals has caused performance fluctuations for some companies, making those with rich product reserves more advantageous [2][3][6]. Company Insights: Kaiyin - Kaiyin has been re-included in the "Golden Stock" list, achieving rapid progress through strategic investments and new contracts. The company has resolved legal disputes with Yumeide and maintained stable profitability after restructuring its business framework. Its main operations include R&D, publishing, and IP investment [2][4][5]. - The company has a strong presence in the "Legend" gaming sector, having launched "Miracle" with a peak MAU of 16 million. The Legend IP remains highly popular, with the global and domestic IP gaming market showing single-digit growth in the first half of 2025 [2][7]. - After the management takeover by Jin Feng, the company has streamlined operations, enhancing overall profitability through mergers and acquisitions. The current business structure includes R&D, publishing, and IP investment, which has laid a solid foundation for future growth [4][8][9]. Market Trends and Future Potential - The gaming industry still holds growth potential, especially for companies with rich product reserves, which may continue to see performance upgrades driven by new products. The mobile gaming sector achieved a 17% growth in the first half of 2025, indicating robust vitality [6]. - Despite challenges from the suspension of game licenses leading to the end of life cycles for older products, companies like Kaiyin and Perfect World, which have significant product reserves and expected discrepancies, are recommended as key investment targets [6]. Specific Strategies in the Legend Sector - Kaiyin has a well-defined strategy in the Legend sector, collaborating with Century Huachong and Tanwan to form a clear upstream and downstream deployment. This includes sharing technology platforms to enhance product supply capabilities and maintaining innovation through version iterations and continuous operations [11]. - The company is also investing in the SLG sector, with anticipated releases such as "Three Kingdoms: The World Returns" expected to contribute to revenue and profits in Q4 2025 or Q1 2026 [11]. Diversification Efforts - Beyond the Legend sector, Kaiyin is diversifying into other game series such as Hot River and Xianxia, as well as making strides in the SLG sector with major IP games expected to launch in Q1 2026. The company is also exploring new monetization avenues through mini-program games and AI applications, including the Soo platform and AI 3D companion product Eve [12]. Governance Improvements - Since Jin Feng's appointment, the company has made governance improvements, including a five-year no-reduction commitment and a recent buyback of 200 million. These measures address previous concerns and enhance shareholder returns, supporting the valuation through core drivers such as high-margin products and potential blockbuster logic [13]. Box Business Potential - The box business boasts over 90% gross margin and over 50% net margin, with significant order growth observed. Revenue for the first half of the year exceeded 600 million RMB, with expectations for accelerated growth in the second half. A price increase is also anticipated in October, indicating substantial integration and enhancement potential [14][15]. Impact of AI Technology - Although AI technology has not yet reflected in gaming sector premiums since 2024, the company has made notable advancements in AI applications. Innovations such as the Soo distribution platform and AI toys are expected to increase user engagement and generate advertising revenue, potentially enhancing valuation if blockbuster products emerge [16].

Investment Rating - The report maintains an "Outperform the Market" rating for the media industry [5][41]. Core Views - The media sector has shown a slight increase of 0.38% this week, outperforming the CSI 300 index which decreased by 1.01%, but underperforming the ChiNext index which increased by 1.22% [1][12]. - Key highlights include the rapid advancement of domestic 3D models and AI lightweight models, with the film "731" achieving a box office of nearly 1 billion yuan in its first three days [2][3]. - The report emphasizes the potential for growth in the gaming sector, advertising media, and film industries, suggesting a focus on individual stock opportunities [3][41]. Summary by Sections Industry Performance - The media industry rose by 0.38% from September 15 to September 19, outperforming the CSI 300 index but underperforming the ChiNext index [1][12]. - Notable gainers included Jishi Media, Guomai Culture, and Liou Co., while significant losers included Happiness Blue Sea and ST Huayang [1][12]. Key Developments - Tencent launched the Mixed Yuan 3D 3.0 model, enhancing modeling precision and production efficiency [2][16]. - Baidu's new model ERNIE-4.5-21B-A3B-Thinking topped the Hugging Face leaderboard, indicating strong performance in AI applications [2][17]. - The film "731" grossed approximately 1.065 billion yuan, accounting for 87.9% of the total box office for the week [3][19]. Market Data - The total box office for the week was 1.212 billion yuan, with "731" leading at 1.065 billion yuan [3][19]. - The report tracks the performance of various media segments, including films, TV shows, and games, highlighting the ongoing trends and audience engagement [24][25][29]. Investment Recommendations - The report suggests a continued positive outlook for the gaming sector and the potential recovery of the film industry, recommending stocks such as Kaiying Network and Jibite [3][41]. - It also highlights the importance of AI applications across various sectors, including marketing and entertainment, as key areas for investment [41][41].

Core Viewpoint - The A-share market is experiencing a strong performance in the online gaming sector, with several stocks reaching significant gains [1] Group 1: Stock Performance - Dongfang Mingzhu has reached the daily limit increase [1] - Shenzhou Taiyue and G-bits have increased by over 7% [1] - Kying Network and Kunlun Wanwei have risen by over 5% [1] - Xunyou Technology and Giant Network have gained over 4% [1]

Group 1 - The core viewpoint of the news is that Kaiying Network's stock has seen a significant increase, with a rise of 5.14% to 28.85 CNY per share, and a total market capitalization of 61.636 billion CNY [1] - Kaiying Network, established on January 3, 2000, and listed on December 7, 2010, primarily engages in game development, operation, and distribution, with mobile games accounting for 73.03% of its revenue [1] - The company's revenue composition includes 25.47% from information services, 1.50% from web games, and 0.00% from other businesses [1] Group 2 - According to data from the top ten holdings of funds, one fund under E Fund has a significant position in Kaiying Network, specifically the E Fund CSI 500 Quality Growth ETF, which reduced its holdings by 86,800 shares in the second quarter [2] - The current holding of the fund in Kaiying Network is 511,300 shares, representing 2.39% of the fund's net value, making it the second-largest holding [2] - The E Fund CSI 500 Quality Growth ETF has achieved a year-to-date return of 29.8% and a one-year return of 54.62% [2]

Investment Rating - The report maintains a "Buy" rating for the media industry, indicating a positive outlook for the sector [6][9]. Core Insights - The media industry saw a weekly increase of 0.92%, ranking 8th among industries, while the Shanghai Composite Index fell by 1.30% [12][19]. - Notable performers in the media sector included Xinghui Entertainment, Perfect World, and Mango Super Media, with significant weekly gains [19]. - The report highlights the growth of AI applications, with native AI software users reaching 277 million in August 2025, and Byte's Doubao surpassing Deepseek in monthly active users [23][24]. - The gaming segment is thriving, with the game "Delta Force" achieving over 30 million daily active users and topping the iOS sales chart [27][28]. - The film industry reported a total box office of 831 million yuan for the week, with the film "731" leading the box office [32][33]. Summary by Sections Market Performance - The media industry experienced a weekly increase of 0.92%, outperforming the Shanghai Composite Index, which fell by 1.30% [12][19]. - The gaming sector saw a 3.51% increase, while advertising and publishing sectors faced declines [15]. Key Industry Data - AI applications reported a user base of 277 million, with significant growth in Tencent's products [23][24]. - The iOS game sales chart was led by "Delta Force," followed by "Honor of Kings" and "Peacekeeper Elite" [27][28]. - The total box office for the week was 831 million yuan, with "731" accounting for 69.7% of the total [32][33]. Investment Recommendations - The report expresses optimism towards AI applications and cultural exports, focusing on sub-sectors like gaming, IP, short dramas, and publishing [37]. - Specific companies highlighted for investment include Giant Network, Perfect World, and Mango Super Media [37].