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BAT集体加入春节红包大战,为啥又开始拼红包了?
前些年,春节的红包大战已经备受大家关注,但是伴随着热度渐消,大家已经很久没看到春节红包大战 了,但是让人意外的是2026年春节BAT再度入局加入春节红包大战,让人不禁想问互联网巨头又开始卷 红包意味着什么? 一、BAT集体加入春节红包大战 据证券时报的报道,随着农历春节日渐临近,一场春节"AI大战"正在拉开序幕。2月1日,腾讯"上元 宝,分10亿"活动正式开启,一时间各大微信群中均是元宝分享红包的消息,元宝也借此登上苹果应用 商店免费APP的榜首。 事实上,除腾讯之外,阿里巴巴、百度、字节跳动等互联网大厂纷纷紧盯春节这一超级流量时刻,希望 借此抢占新的AI流量入口,这也直接映射巨头们当下的AI焦虑和流量焦虑。 1月25日,百度发布文心助手关于春节现金红包活动的通知。自1月26日至3月12日,用户在百度APP使 用文心助手,就有机会瓜分5亿现金红包,最高可获得1万元奖励。百度APP还将作为首席AI合作伙伴合 作2026年北京台春晚,同时上线近百种春节主题AI玩法。 字节跳动的重心则主要集中在春晚。据了解,字节跳动旗下的火山引擎已成为2026年央视春晚独家AI 云合作伙伴。火山引擎将深度参与到春晚节目、线上互动和 ...
浙江将打造世界一流AI模型群,发力全域算力统筹
Core Insights - Zhejiang aims to establish itself as a highland for artificial intelligence innovation, focusing on a multi-layered computing power service system and promoting the "AI+" initiative for comprehensive development in various sectors [1][2] Group 1: AI Development Plans - The "Fifteen Five" high-quality development plan emphasizes the creation of a world-class model group and an optimal open-source ecosystem [1] - The plan includes the establishment of AI application pilot bases, particularly in the healthcare sector, and the promotion of new healthcare service models integrating AI [1] - The province plans to enhance its AI capabilities by leveraging its unique county-level scenarios and deep participation from private manufacturing [1][2] Group 2: AI Industry Growth Targets - By 2027, Zhejiang aims for its AI terminal industry to achieve over 500 billion yuan in revenue, with significant advancements in key technologies and the cultivation of numerous high-growth enterprises [2] - The province will develop a comprehensive AI terminal industry system, focusing on consumer, industry, and future terminals, with a core cluster around Hangzhou and surrounding cities [2][3] Group 3: Key Technology Development - The plan highlights the importance of breaking through core technologies, including the development of intelligent operating systems, AI chip technologies, and critical components like sensors and actuators [3] - Emphasis is placed on advancing GPU, TPU, and RISC-V chips, as well as creating high-quality datasets for various industries [3]
国务院点名,744亿补贴叫停,行业迎来新变化,廉价外卖将终结
Sou Hu Cai Jing· 2026-02-04 08:52
Core Insights - The Chinese internet food delivery industry has officially ended the "money-burning for market share" era, with a significant intervention from the State Administration for Market Regulation, halting a year-long subsidy war involving major players like Meituan, Taobao Flash, and JD Delivery [1][2][12] Group 1: Industry Changes - The subsidy war, which saw a total investment of 744 billion yuan, has been characterized as a "suicidal attack" on the industry, leading to severe financial losses for major platforms [8][12] - In 2025, the intense competition resulted in a staggering 89% year-on-year drop in adjusted net profit for Meituan and a 78% decline in adjusted EBITA for Alibaba's instant retail business [8][10] - Over 12% of small and medium-sized restaurants succumbed to the pressure of forced low-price promotions, highlighting the detrimental effects of the subsidy war [10][12] Group 2: Regulatory Actions - The regulatory body has identified "subsidy wars, price competition, and traffic control" as critical issues that require immediate rectification [12][20] - The intervention marks a significant correction of the internet business logic, emphasizing the need for sustainable practices rather than short-term gains through subsidies [14][32] Group 3: Market Dynamics - Following the regulatory intervention, JD Delivery has shifted to a model charging a 5% service fee, indicating a return to a more sustainable business model focused on providing technical services [22] - The end of the subsidy war is expected to lead to a focus on quality and safety in the food delivery market, moving away from price as the primary competitive factor [33][35] Group 4: Consumer Impact - Consumers have begun to notice price increases, with average delivery prices rising by approximately 0.8 yuan, reflecting the end of artificially low prices [28][30] - The previous low-price model is described as a bubble that compromised food safety, with the new pricing structure aimed at ensuring better quality and service [30][38]
內房股大涨,融创中国涨超8%,万科涨超6%!恒生科技跳水,大型科技股齐跌 | 港股收盘
Mei Ri Jing Ji Xin Wen· 2026-02-04 08:44
每经记者|张锦河 每经编辑|段炼 | (免责声明:本文内容与数据仅供参考,不构成投资建议,使用前请核实。据此操作,风险自担。) | | --- | | 芯片股低迷,上海复旦跌超5%,华虹半导体跌近5%,兆易创新跌超3%,中芯国际跌超2%。 | 记者|张锦河 恒生科技指数跳水,跌1.844%。几大巨头表现不佳,腾讯控股跌近4%,百度集团跌近3%,小米集团跌超1.8%,京东集团跌超1.6%,阿里巴巴跌近1%。 | | 恒生科技指数成分股 | O | | --- | --- | --- | | | HSTECH 5366.440 -100.820 -1.844% | | | 名称 | 现价 ◆ | 涨跌幅 ⇒ > | | 腾讯控股 | 558.000 | -3.959% | | 00700 | | | | 哔哩哔哩-W | 243.600 | -3.715% | | 09626 | | | | 网易-S | 191.900 | -3.325% | | 099999 | | | | 百度集团-SW | 137.200 | -2.970% | | 09888 | | | 编辑|段炼 杜恒峰 校对|何小桃 封面图片|视觉 ...
腾讯入局AI社交,AI竞赛已无旁观者
3 6 Ke· 2026-02-04 08:34
春节将至,巨头们的AI大战也进入了白热化时期。 1月25日,腾讯宣布2月1日在元宝App上线春节红包活动,用户可参与分享10亿元现金,并且可以无门 槛提现至微信红包。 同一天,百度文心助手也官宣,自1月26日至3月12日,用户在百度APP使用文心助手,有机会瓜分5亿 现金红包,最高可获得1万元奖励。 阿里的千问除了已经宣布的赞助B站跨年晚会和江苏卫视春节晚会外,春节档的千问APP的营销正在紧 锣密鼓地准备中。 字节则已经拿下春晚冠名,让火山引擎和豆包AI助手联手,把AI深度融入了2026年央视春晚的互动环 节。 巨头已经到齐,盛宴即将开场。 马化腾说,腾讯唯一花钱投入比较多的就是AI,希望元宝能重现11年前微信红包的时刻。 字节跳动已初步规划 2026 年AI领域资本支出约 1600 亿元人民币。 阿里巴巴管理层则在业绩会上表示,此前提出的3800亿元AI投入规划可能偏保守,不排除进一步增加 投资的可能。 饱和式战争即将打响,AI下半场,谁也不想缺席。 01 从软件到硬件:全方位的AI流量争夺 一路行来,巨头之间的AI竞争,大体可以分为三个方面。 第一,AI赋能 在这个阶段,巨头们主要的发力点是在传统业务形态 ...
春节红包只是“开胃菜”,互联网大厂AI对决,瞄准的是未来
3 6 Ke· 2026-02-04 08:16
玩转AI特效、万元小马卡、吃喝玩乐免单、AI社交派对……当数十亿红包砸向14亿人的春节,一场没有硝烟的AI入口争夺战正在上演。 春节临近,互联网大厂们将红包战场从移动支付、短视频转向了AI。百度文心助手、腾讯元宝、阿里千问、字节豆包通过现金红包、免单计划、春晚合 作等形式,试图将AI助手推向国民级应用。 这场看似熟悉的撒钱营销,不仅是流量的争夺,更是对自身AI战略的一次全民级压力测试与成果验收。从发红包的方式,到红包背后的战略意图,一场 围绕AI技术实力、生态融合与用户心智的深层竞争已然拉开序幕。 流量争夺战与能力试炼 春节AI红包大战在2026年初达到白热化。2月2日至3日,阿里千问宣布投入30亿元启动"春节大请客",且独家冠名了东方卫视、浙江卫视、江苏卫视、河 南卫视四大马年春节晚会,成为目前最大手笔的玩家。 这场战役中,腾讯早在1月25日就宣布于2月1日在元宝APP上线春节红包活动,发放总额10亿元的现金红包。 百度也在1月25日晚间宣布启动马年春节红包活动,用户在百度APP内通过AI互动、集卡等玩法就有机会瓜分5亿现金红包。 字节跳动旗下火山引擎成为2026年央视春晚独家AI云合作伙伴,AI助手豆包也 ...
夸克、乐奇Rokid等AI眼镜首次接入支付宝集福
Xin Lang Cai Jing· 2026-02-04 07:10
新浪科技讯 2月4日下午消息,2026年支付宝集福活动首次上线智能穿戴设备扫福功能。用户佩戴夸 克、乐奇Rokid等品牌的AI眼镜,无需操作手机,通过"看一下"配合"说一句"的简单方式,即可完成扫 福、集卡、分享等全流程,实现"福在眼前"的沉浸式体验。 具体来说,当用户佩戴AI眼镜看向身边的"福"字并说出"扫福"指令后,眼镜会自动唤起摄像头,实时识 别视野中的"福"字或各类隐藏元素,识别成功后福卡即时到账。据悉,该功能已接入支付宝好友生态, 通过语音指令即可快速分享,让互动更轻松、更流畅。 责任编辑:何俊熹 责任编辑:何俊熹 新浪科技讯 2月4日下午消息,2026年支付宝集福活动首次上线智能穿戴设备扫福功能。用户佩戴夸 克、乐奇Rokid等品牌的AI眼镜,无需操作手机,通过"看一下"配合"说一句"的简单方式,即可完成扫 福、集卡、分享等全流程,实现"福在眼前"的沉浸式体验。 具体来说,当用户佩戴AI眼镜看向身边的"福"字并说出"扫福"指令后,眼镜会自动唤起摄像头,实时识 别视野中的"福"字或各类隐藏元素,识别成功后福卡即时到账。据悉,该功能已接入支付宝好友生态, 通过语音指令即可快速分享,让互动更轻松、更流畅 ...
腾讯、阿里再加码,二线AI大模型可以写悼词了
Sou Hu Cai Jing· 2026-02-04 06:37
Core Insights - The technology industry is experiencing renewed excitement in early 2026, particularly around AI innovations from major players like Tencent and Alibaba [1][2][3] Group 1: AI Innovation and Industry Dynamics - The public appearances of Ma Huateng and Jack Ma discussing AI signal a critical phase in the AI innovation race, indicating a shift towards more aggressive experimentation [3][4] - Major companies are now more cautious about innovation, focusing on ROI and budget considerations, which has led to a decrease in risk-taking [5][6] - The need for influential voices to encourage innovation is emphasized, as companies may fear the risks associated with AI development [6][7] Group 2: Company Strategies and Developments - Alibaba's Qianwen AI initially aimed at internal technology trials before pivoting to consumer-facing applications, showcasing a strategic shift in its business model [9][10] - ByteDance's Doubao AI has emerged as a significant player, leveraging its existing app ecosystem to enhance its AI capabilities [13][14] - Tencent's new AI social product, Yuanbao, is seen as a strategic move to protect its core social media business while exploring new revenue streams [18][19] Group 3: Competitive Landscape and Market Challenges - The AI industry is entering a new phase of competition, with major players intensifying their efforts, potentially making it harder for mid-tier AI companies to survive [20][21] - Data indicates a significant number of AI-related companies are facing closure, highlighting the challenges for smaller players in the market [22] - The market is increasingly favoring large tech companies, which are better positioned to absorb costs and innovate, leaving independent AI firms at risk of being marginalized [32][40] Group 4: Future Outlook and Trends - The ongoing AI arms race is shifting from a focus on absolute performance to cost-effectiveness, which may impact the viability of smaller players [41][42] - The concept of an "AI slaughter line" suggests that many companies may not survive the competitive pressures of the evolving landscape [23][24] - The narrative of AI innovation continues to evolve, with the potential for new breakthroughs that could reshape the industry dynamics [43]
资金持续抄底港股!恒生互联网ETF(513330)单日净申购17.68亿份,规模最大的恒生科技指数ETF(513180)去年10月以来“吸金”146亿
Ge Long Hui· 2026-02-04 05:14
港股全科技赛道:恒生科技指数ETF(513180),最新规模509亿,居同标的第一,成份股涵盖中国科技核 心资产,如中芯国际(芯片制造商);阿里、腾讯、百度(互联网巨头)、智能硬件(小米、联想)、 互联网服务(美团、京东)等。 港股互联网龙头股权重超80%,AI应用含量更高:恒生互联网ETF(513330),-0.75%,最新规模363亿 元,居同标的第一,成份股阿里巴巴、腾讯、网易、京东、百度等,指数AI含量超90%。 近期港股持续回调是由于美联储主席提名者沃什被视为鹰派人物,对国际流动性更敏感的港股短期波 动,这主要是避险情绪增加,而非政策基本面发生根本性变化。 国元国际指出,中长期来看,应聚焦于那些具备强大护城河、健康现金流、并在AI等新一轮技术浪潮 中占据有利位置的龙头公司,在市场过度悲观时进行左侧布局。 相关产品: 受隔夜美股AI全线下挫影响,今日港股继续走弱,恒生互联网ETF跌3%,昨日获资金单日净申购17.68 亿份。恒生科技指数ETF跌2%,昨日同样获净申购7.35亿份。截至发稿,南向资金净买入53.24亿港 元,已连续第四日净买入。 恒生科技指数较去年10月高位累计下跌20%,步入技术性熊市 ...
阿里国际站帮外贸商家解决了“老外过年不放假”的“千古难题”
Cai Jing Wang· 2026-02-04 05:08
"老外为什么过年不放假?!""大过年的,来了订单还接不接?!" 过去,这一直是一个让外贸商家"左右为难"的问题。但今年春节,单子可以照常接,发货交给阿里国际站。由此,商家可以一边过年放假,一边"全自动发 货",实现"假照放、单照接"的"春节躺赚"。 这背后,是阿里国际站联合菜鸟的智能仓储网络,为外贸商家打造的一站式托管服务。简单说,商家只需要完成2步:1、报名参加"春节不打烊"活动;2、 提前完成货物入仓。后续商家就可以做"甩手掌柜",全部托管给平台。目前,报名仍在持续进行中。 同时,阿里国际站更是推出了"三免政策":免揽收费、免操作费、免仓储费,实现0成本入仓。并为报名商品设立了专属流量池,提供搜索权重提升、春节 专属曝光等多重流量加持。 这些商品会被打上"24-hour dispatch"、"Fastshipping"的标,让海外企业买家放心下单:中国虽然在春节放假,但这些商品依然可以实现24小时内自动发货。 "上线第一天,我们就出了5单,并且全部为新客户静默下单。整个店铺的访客数至少提升了60%。"佛山市雅诗菲乐进出口有限公司相关负责人欣喜地表 示,他们正在将更多商品提前备货至菜鸟国内仓。 另一个深圳外 ...