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京东政企业务“年货福利超省馆”落地杭州,多措并举为浙江企业成长护航
创业邦· 2025-12-31 03:54
Core Viewpoint - The article emphasizes the importance of year-end employee benefits and procurement challenges faced by companies, highlighting a unique event organized by JD Business to address these issues and enhance employee satisfaction [2][5]. Group 1: Event Overview - JD Business, in collaboration with Zhejiang Digital Cultural Technology Park, hosted a pop-up event called "New Year Welfare Super Savings Pavilion" on December 30, aimed at providing quality products, exclusive subsidies, and convenient services directly to companies [2]. - The event featured four themed experiential zones, showcasing well-known brands and offering interactive experiences such as product trials and winter essentials [5]. Group 2: Exclusive Benefits for Companies - Companies participating in the event could register for JD Enterprise Purchase to unlock exclusive procurement subsidy packages worth thousands of yuan, along with various discount coupons and free shipping benefits [7]. - By becoming JD PLUS enterprise members, companies could access additional discounts and dedicated procurement services, with potential annual savings of up to 36,000 yuan depending on the membership tier [7]. Group 3: JD Business's Commitment to Zhejiang - JD Business has been deeply engaged in Zhejiang, serving hundreds of thousands of small and medium-sized enterprises and thousands of specialized companies, fostering collaboration across various industries [9][10]. - The company leverages its supply chain advantages to support cost reduction and efficiency improvement for Zhejiang enterprises, facilitating market expansion and resource input [10]. Group 4: Future Plans and Support Initiatives - In 2025, JD Business plans to enhance support for quality brand partners through the "Billion Market Partner Program," aiming to assist over 300 brand partners in achieving annual sales exceeding 100 million yuan [11]. - The program will focus on Zhejiang as a key area for development, utilizing resource allocation, policy support, and channel expansion to promote high-quality growth in the local industrial chain [11].
2026年“国补”即将开启 京东以全链路能力护航政策精准落地
Sou Hu Cai Jing· 2025-12-31 03:45
Core Viewpoint - The new "National Subsidy" policy for 2026 emphasizes the optimization of fund allocation and the prevention of fraudulent claims, with a focus on enhancing the technical capabilities of implementing entities [1][2][3] Group 1: Policy Implementation - The 2026 policy aims to expand the coverage and scale of the "old-for-new" subsidy program, with a shift towards more refined execution to prevent fraud and ensure effective fund distribution [1] - The policy includes strict measures against fraudulent claims, such as "pre-increase then subsidize" practices, highlighting the importance of technical capability and collaborative execution among stakeholders [1] Group 2: Company Involvement - JD.com has actively participated in the "old-for-new" program by innovating subsidy models and enhancing user experience through online and offline collaboration [1][2] - The company has invested nearly 30 billion yuan to support the "National Subsidy" initiative in rural areas, focusing on product subsidies, technology development, and logistics [2] Group 3: Technology and Risk Management - JD.com utilizes AI image detection, data verification, and location services to ensure accurate fulfillment and verification of subsidy claims, reducing risks of false claims and enhancing policy accessibility [2] - The company has implemented a fully digital management system for subsidy funds, ensuring traceability and security, while adapting risk control strategies to local policy requirements [2][3] Group 4: Expected Outcomes - The effectiveness of the new policy will be measured by its ability to prevent fraud and enhance the efficiency of fiscal fund usage, with JD.com positioned to support these goals through its systematic capabilities [3] - By leveraging its supply chain and technology, JD.com aims to ensure that the benefits of the "old-for-new" program reach consumers fairly and efficiently, maximizing social benefits [3]
从“能用”到“好用”:京东家居馆J.Dear×富安娜深睡系列缓解年轻人睡眠焦虑
Sou Hu Wang· 2025-12-31 03:34
Core Insights - The article highlights the increasing demand for high-quality bedding products among young consumers, driven by a growing health consciousness and lifestyle upgrades [1] - JD Home, in collaboration with leading home textile brand Fuanna, launched the J.Dear×Fuanna Deep Sleep Mattress series, which quickly gained market traction, achieving over 2,400 sales and exceeding 1 million yuan in revenue within 28 hours of launch [3][8] Product Features - The J.Dear×Fuanna series includes three core products: Deep Sleep Mattress Pillow, Deep Sleep Temperature Control Quilt, and Deep Sleep Mattress Cover, designed to meet the comprehensive needs of young consumers for simplicity, quality, and complete bedding solutions [3][5] - The products utilize high-quality, skin-friendly materials that comply with Class A safety standards, ensuring a safe and breathable sleep experience [5] - Innovative features address common sleep issues, such as a three-stage support structure in the pillow tailored to the human neck curve, and temperature control technology in the quilt that quickly retains warmth without pre-heating [5] Marketing and Sales Strategy - JD Home and Fuanna executed a comprehensive collaboration from product development to pricing and marketing, ensuring the products meet consumer demands while maintaining high quality [7] - The pricing strategy emphasizes "high-end quality at mid-range prices," with the Deep Sleep Mattress Pillow priced at 299 yuan and the Temperature Control Quilt at 599 yuan, enhancing perceived value and reducing consumer decision barriers [7] - JD leveraged its online and offline integration to create an immersive shopping experience, utilizing AI-generated visual content to enhance consumer engagement and streamline the purchasing process [8] Industry Impact - The collaboration reinforces the perception of JD Home as a provider of quality bedding products and sets a clear value proposition for the J.Dear brand [9] - This partnership serves as a reference for the industry, promoting the evolution of bedding products from basic necessities to comprehensive sleep solutions focused on health, personalization, and functionality [9]
账单里的省钱故事:3位普通人的白条消费日常,见证 3 亿京东白条用户的获得感
Jin Rong Jie Zi Xun· 2025-12-31 02:42
Core Insights - JD.com and JD Finance have launched the "White Bar Annual Bill" query service, allowing users to review their annual consumption history and savings from interest-free and government-subsidized measures [1] - The "2025 JD White Bar Consumption Report" indicates that in 2025, JD White Bar provided over 17.9 billion yuan in interest subsidies, a 29% year-on-year increase, with nearly 100 million interest-free orders [1] - The implementation of the national consumer loan interest subsidy policy on JD's platform has created a combined effect of "policy benefits + platform subsidies," significantly enhancing consumer purchasing power [3] Summary by Sections Consumer Experience - Consumers have reported significant savings through the use of interest-free installments and subsidies, with one user saving approximately 5,200 yuan over the year by utilizing these benefits for various household appliances [5] - Another consumer, a young office worker, was able to purchase a 65-inch smart TV with a monthly payment of only 200-300 yuan after applying the national subsidy and interest-free installment plan [5] - A rural farmer upgraded his production equipment using the White Bar service, benefiting from a manageable monthly payment of 1,000 yuan, which improved his farming efficiency [6] Market Trends - The data shows that 43% of interest-free transaction amounts come from third-tier cities and below, indicating a clear trend of consumption upgrades in these markets [6] - Categories such as large home appliances and maternal and infant products have seen a 32% year-on-year increase in installment orders, reflecting a growing demand for quality consumer goods [6] Industry Analysis - Industry experts highlight that the annual bill data from 300 million consumers demonstrates the significant impact of the "policy guidance + platform support" model on boosting consumption [8] - The annual bill serves as both a personal consumption summary and a direct reflection of the stable recovery of the consumer market [8]
明日起,京东线上线下全面承接2026国家补贴落地
Sou Hu Cai Jing· 2025-12-31 02:36
三秦都市报-三秦网讯(记者 王媚)12月30日,国家发展改革委正式发布《关于2026年实施大规模设备更新和消费品以旧换新政策的通知》,明确2026 年"两新"政策的支持范围、补贴标准和工作要求。记者从京东获悉,2026年1月1日起,京东线上线下即将全面承接国家补贴落地。消费者购买活动指定的冰 箱、洗衣机、电视、空调、电脑、热水器产品,单件/单次至高补贴1500元,购买活动指定的手机、平板、智能手表手环、智能眼镜产品,单件/单次至高补 贴500元,单人累计至高可省11000元。 记者了解到,自2024年"两新"政策实施以来,在商务部等部委的指导统筹下,京东采销、客服、研发、物流等数十万工作人员积极参与,全力保障国家补贴 高效、普惠落地。为更好配合以旧换新政策落地普惠,进一步促进乡村消费提振,京东在承接以旧换新工作的基础上,2025年针对乡镇及以下地区累计投入 近300亿元,用于商品补贴、营销推广、物流履约、服务能力建设等。为广大乡镇及以下消费者带去国家补贴与京东补贴的多重福利与海量国补产品,以及 一站式高效国补换新体验。 在提升国补体验方面,京东可额外提供家电品类的旧机回收补贴,"送、装、拆、收"一体化服务,以 ...
纳斯达克中国金龙指数收跌0.26%,百度涨超4%
Mei Ri Jing Ji Xin Wen· 2025-12-30 21:19
Group 1 - The Nasdaq China Golden Dragon Index opened high but closed down by 0.26% on December 31 [1] - Baidu saw an increase of over 4% [1] - NIO experienced a rise of over 3% [1] - NetEase rose nearly 1% [1] - JD.com declined by nearly 2% [1] - Kingsoft Cloud fell by nearly 1% [1]
XY Capital Dumps 419,000 JD.com Shares in $13.7 Million Exit
Yahoo Finance· 2025-12-30 19:27
Admittedly, other Chinese stocks, such as JD.com’s largest competitor, Alibaba , experienced a comparable decline until 2024. Also, investors often turn to a No. 2 company in a given industry, and JD.com certainly fits that description in the Chinese market.XY Capital has closed out its JD.com position amid a long-term downtrend in the stock. Although the stock stopped falling in 2024, the increases since that time have been minimal.JD.com, Inc. is a leading Chinese e-commerce and supply chain technology pr ...
年终盘点|从“补贴混战”到“理性竞合” 即时零售迈向发展新阶段
Sou Hu Cai Jing· 2025-12-30 17:08
Core Insights - The entry of major e-commerce players like JD and Alibaba has significantly disrupted the food delivery market in China, leading to a "subsidy war" characterized by aggressive marketing strategies and price competition [2][3] - Regulatory bodies have intervened to curb excessive competition and promote a more sustainable business environment, shifting the focus from price wars to service quality and consumer experience [4][6] - The industry is evolving towards a more standardized and regulated framework, with new technologies like drone delivery enhancing service efficiency and customer satisfaction [6][7] Group 1: Market Dynamics - In 2025, JD and Alibaba launched aggressive initiatives in the food delivery sector, with JD introducing a "quality dining + billions in subsidies" model and Alibaba upgrading its "hourly delivery" service to nationwide coverage [2] - The competition has led to a surge in consumer benefits, with Alibaba reporting a 60% year-on-year revenue growth in its instant retail business for Q2 2026, and JD noting a 13-fold increase in daily orders for top restaurant brands during its "Double 11" event [2] Group 2: Regulatory Actions - In response to the intense competition, regulatory authorities took action in May 2025, addressing issues such as transparency in platform fees and the rights of delivery personnel [4] - Major platforms, including Meituan and Ele.me, committed to creating a win-win ecosystem for consumers, merchants, and delivery riders, focusing on quality and service rather than just price [4] Group 3: Technological Advancements - The introduction of drone delivery services represents a significant innovation in the industry, with platforms like Meituan and Taobao exploring new delivery methods to enhance customer experience [6][7] - The industry is expanding its service offerings beyond food delivery, with platforms diversifying into various product categories and integrating traditional e-commerce with instant retail [7][8] Group 4: Future Outlook - The industry is transitioning from a phase of rapid growth to a more rational and sustainable competitive landscape, with a focus on improving user experience and operational efficiency [9] - Companies are exploring new business models and partnerships to enhance their market presence, with Alibaba aiming for a trillion-yuan transaction scale within three years [7][9]
2026国补来了!京东线上线下全面承接
Nan Fang Du Shi Bao· 2025-12-30 15:04
12月30日,国家发展改革委、财政部印发的《关于2026年实施大规模设备更新和消费品以旧换新政策的 通知》(以下简称通知)对外发布,明确2026年"两新"政策的支持范围、补贴标准和工作要求。个人消 费者购买冰箱、洗衣机、电视、空调、电脑、热水器等6类家电中1级能效或水效标准的产品,按产品销 售价格的15%给予补贴,每位消费者每类产品可补贴1件,每件补贴不超过1500元。个人消费者购买手 机、平板、智能手表手环、智能眼镜等4类产品(单件销售价格不超过6000元),按产品销售价格的 15%给予补贴,每位消费者每类产品可补贴1件,每件补贴不超过500元。 在提升国补体验方面,京东可额外提供家电品类的旧机回收补贴,"送、装、拆、收"一体化服务,以 及"三免四不限"服务(即旧机免费上门、免费拆卸、免费搬运;不限旧机购买渠道、不限品牌、不限年 限、不限品相)。京东可为3C数码品类送货上门的同时,完成现场签收、现场激活,让消费者足不出 户换新机。 在保障资金安全层面,京东通过全链路数字化形式,确保资金合规可溯源。过去几年,京东积极承接多 地政府促消费的合作,持续优化防套补、防黄牛等能力,在每一地上线的活动均有单独的风控策略 ...
2026年消费品以旧换新补贴政策即将实施 京东线上线下已做好全面国补承接准备
Zheng Quan Ri Bao Wang· 2025-12-30 14:13
京东供图 本报讯 (记者梁傲男)12月30日,国家发展改革委、财政部印发的《关于2026年实施大规模设备更新和消费品以旧换新政策的通知》(以下简称通知)对 外发布,明确2026年"两新"政策的支持范围、补贴标准和工作要求。个人消费者购买冰箱、洗衣机、电视、空调、电脑、热水器等6类家电中1级能效或水效 标准的产品,按产品销售价格的15%给予补贴,每位消费者每类产品可补贴1件,每件补贴不超过1500元。个人消费者购买手机、平板、智能手表手环、智 能眼镜等4类产品(单件销售价格不超过6000元),按产品销售价格的15%给予补贴,每位消费者每类产品可补贴1件,每件补贴不超过500元。 目前京东数十万员工、全国近3万家线下门店已做好承接准备工作,随着各省市"国补"开启,京东也将第一时间上线活动会场,满足消费者的换新升级需 求。 自2024年"两新"政策实施以来,在商务部等部委的指导统筹下,京东采销、客服、研发、物流等数十万工作人员积极参与,以极大的热情和资金投入,全力 保障国家补贴高效、普惠落地。在国补体验方面,京东可提供家电品类的旧机回收补贴,"送、装、拆、收"一体化服务,以及"三免四不限"服务(即旧机免 费上门、免 ...