而且我们认为，要真正破解内卷困局，扩内需政策的协同发力不可或缺。 事实上，内卷现象的根源之一在 于有效需求不足。当前经济运行还面临内外部共同压力：关税局势和外需回暖的不确定性持续存在、以旧 换新政策可能透支部分后续消费需求、地产销售投资端的调整还在持续。如果同时进行单纯的去产能，反 而可能带来工业生产放缓、就业压力加剧等影响。由此，稳经济、化解内卷还需要内需政策的接续支持。 在具体操作上，仍需继续关注经济基本面走势，即若出口、制造业 PMI 、地产等数据明显走弱，货币财 政政策加码概率可能大大增加。 风险提示： 房地产走势不确定性仍存；政策力度不及预期。 报告导读： 今年以来，"以旧换新"补贴政策持续支撑耐用消费品价格，带动核心 CPI 同 比小幅修复，而其中服务价格方面仍有待提振，指向了居民部门资产负债表的修复进展有 限，需要后续稳增长政策接续。 6 月 CPI 同比转正。 食品价格拖累减弱；国际油价上涨输入带动能源价格；核心 CPI 环比持平，核心消 费品 CPI 环比表现显著好于 2023 、 2024 年，" 618 "提前促销影响过去后，"以旧换新"政策支持的相 关品类价格仍相对偏强，而服务相关价格 ...

Group 1: CPI and PPI Analysis - In June, the Consumer Price Index (CPI) turned positive with a year-on-year increase of 0.1%, ending four months of negative growth, primarily due to reduced external downward pressure and the effects of trade-in policies [1][3] - The Producer Price Index (PPI) continued to decline, with a year-on-year decrease of 3.6%, reflecting weak domestic investment demand and export pressures [1][3] - The core CPI, excluding food and energy, rose by 0.7%, marking a 14-month high, indicating that domestic demand is gradually driving price increases [6][7] Group 2: Economic Policy and Employment Measures - The State Council issued a notification to enhance employment support, focusing on stabilizing jobs, supporting enterprises, and promoting high-quality economic development [1][13] - The notification includes seven policy measures aimed at stabilizing employment, such as expanding loan support for job retention and increasing unemployment insurance refunds for small and medium-sized enterprises [13][14] - The average contribution rate of domestic demand to economic growth during the 14th Five-Year Plan period is projected to be 86.4%, highlighting the importance of effective demand expansion [2] Group 3: Industry-Specific Insights - The automotive and photovoltaic industries have shown positive price changes, with the prices of complete vehicles and new energy vehicles increasing by 0.5% and 0.3% respectively [12] - The prices of high-tech manufacturing sectors, such as integrated circuits and wearable devices, have also seen year-on-year increases, indicating a shift towards new economic drivers [11][12] - The construction and infrastructure sectors are facing challenges due to seasonal weather impacts and an oversupply of materials, contributing to a decline in PPI [10]

券研究报 请务必阅读正文之后的免责条款部分 宏观研究 / 2025.07.09 "破局"通胀:反内卷与扩内需 应锈钢(分析师) 021-38676666 2025年6月物价数据点评 本报告导读: 贺媛(分析师) 今年以来,"以旧换新"补贴政策持续支撑耐用消费品价格,带动核心 CPI 同比小幅 021-38676666 修复,而其中服务价格方面仍有待提振,指向了居民部门资产负债表的修复进展有 登记编号 S0880525040129 限,需要后续稳增长政策接续。 梁中华(分析师) 投资要点: 02 -38676666 Q 6月 CPI 同比转正。食品价格拖累减弱;国际油价上涨输入带动能 登记编号 S0880525040019 源价格;核心 CPI 环比持平,核心消费品 CPI 环比表现显著好于 2023、2024年,"618"提前促销影响过去后,"以旧换新"政策支持 的相关品类价格仍相对偏强,而服务相关价格继续稳中偏弱。 6月 PPI 同比跌幅继续扩张,一是受高温降雨天气影响,房地产、 o 基建项目施工进度有所放缓。二是"反内卷"具体政策和效果仍待 观察,尤其是对光伏、水泥、钢铁等行业实际供需格局的影响。三 观去 ...

Investment Rating - The report maintains a "Positive" outlook on the home appliance industry for the mid-2025 performance forecast [3] Core Insights - The home appliance sector is expected to benefit from domestic sales policies and the "old-for-new" program, which is driving demand for major appliances and kitchen appliances [4][5] - The air conditioning industry saw a cumulative production of 101.54 million units from January to May 2025, representing an 8% year-on-year increase, while sales reached 103.49 million units, up 9% year-on-year [4][17] - The report identifies three main investment themes: 1. **White Goods**: The reversal of real estate policies and the "old-for-new" program are expected to catalyze growth in the white goods sector, which is characterized by low valuations, high dividends, and stable growth [5][6] 2. **Exports**: Companies like Ousheng Electric are recommended due to stable income growth driven by large customer orders, while Dechang shares are highlighted for their expanding automotive parts business [6] 3. **Core Components**: The report suggests that the demand for core components will exceed expectations due to the strong performance of white goods, recommending companies like Huaxiang and Shun'an Environment for their competitive advantages [6] Summary by Sections 1. Air Conditioning and Major Appliances - The air conditioning sector is experiencing high growth in exports, with a 11% year-on-year increase in external sales from January to May 2025 [4][17] - The "old-for-new" policy is expected to enhance the average price of white goods, with major companies like Midea and Gree projected to see revenue growth of 8% and 5% respectively in Q2 2025 [4][29] 2. Kitchen Appliances - The kitchen appliance market is recovering due to real estate policies and the "old-for-new" program, with online sales of range hoods and gas stoves increasing by 17.5% and 16.5% respectively [40] - Companies like Boss Appliances are maintaining strong market shares in the kitchen appliance sector, with expected revenue growth of 5% in Q2 2025 [41] 3. Small Appliances - The small appliance sector is benefiting from high growth in domestic sales and exports, with companies like Supor and Joyoung expected to see revenue increases of 5% and 120% respectively in Q2 2025 [4][41] - The "old-for-new" policy is set to include small appliances, which is anticipated to significantly boost sales [5][20] 4. New Displays and Lighting - The emerging display market is at a turning point, with companies like Hisense and Jimi Technology expected to see revenue growth of 5% in Q2 2025 [4][5] 5. Investment Highlights - The report emphasizes the potential for a rebound in the home appliance sector driven by favorable policies and market conditions, recommending a combination of leading companies such as Midea, Haier, and Gree for investment [5][6]

Group 1: CPI and Core CPI Insights - In June 2025, the CPI increased by 0.1% year-on-year, better than the market expectation of 0% and the previous value of -0.1%[2] - The core CPI rose by 0.7% year-on-year, up from 0.6% in the previous month, indicating continued improvement in core inflation[2][4] - Food and energy price declines have narrowed, contributing to the positive CPI performance[3][4] Group 2: PPI and Industry Analysis - The PPI fell by 3.6% year-on-year, worse than the market expectation of -3.2% and the previous value of -3.3%[2][9] - PPI has remained at -0.4% month-on-month for four consecutive months, reflecting weakened prices in domestic energy and raw materials[2][9] - The construction industry faced price declines due to high temperatures and abundant supply, with black metal and non-metallic mineral prices dropping by 1.8% and 1.4% respectively[10] Group 3: Policy Implications and Future Outlook - The "anti-involution" policy is deemed necessary to boost PPI and stabilize industry prices, as current low PPI levels are attributed to oversupply and external uncertainties[11][12] - Recent actions in industries like photovoltaic and cement indicate a shift towards price recovery, with some sectors showing signs of improvement[11][12] - Continued implementation of "anti-involution" policies is expected to support consumer price recovery, particularly in housing rentals and service demand[13]

Core Viewpoint - The China Logistics and Purchasing Federation reported a significant increase in the e-commerce logistics index for June, driven by the "old-for-new" policy and concentrated promotions from e-commerce platforms, indicating a strong consumer demand and record-high order volumes [1] Group 1: E-commerce Logistics Index - The e-commerce logistics index for June reached 111.8 points, an increase of 0.2 points from the previous month, marking the fourth consecutive month of growth and a new high for the year [1] - The total business volume index for e-commerce logistics was 130.8 points, up 0.6 points month-on-month [1] - The rural business volume index for e-commerce logistics rose to 130.4 points, with a month-on-month increase of 0.8 points, and the year-on-year growth rate for rural business volume exceeded 30% for the first time this year [1] Group 2: Demand and Supply Dynamics - The demand for e-commerce is characterized by diversification and complexity, with strong purchasing needs for household goods and seasonal summer products [1] - E-commerce platforms are intensifying the promotion of foreign trade quality products, providing consumers with a variety of choices [1] - The "old-for-new" policy has notably boosted consumption in the digital and home appliance sectors, leading to increased order volumes and higher expectations for logistics capacity, delivery efficiency, and service quality [1] Group 3: Future Outlook - The e-commerce logistics market is expected to continue its steady upward trend with the arrival of graduation season and the summer consumption peak [1]

Group 1: Overall Market Performance - In June, the national passenger car market retail reached 2.084 million units, a year-on-year increase of 18.1% and a month-on-month increase of 7.6% [1] - For the first half of the year, cumulative retail sales of passenger cars reached 10.901 million units, a year-on-year increase of 10.8% [1] - The strong growth in passenger car sales is attributed to the enhanced support from the "two new" policy subsidies [1] Group 2: New Energy Vehicle (NEV) Market - In June, the retail sales of new energy passenger cars reached 1.111 million units, a year-on-year increase of 29.7% and a month-on-month increase of 8.2% [2] - Cumulative retail sales for the first half of the year reached 5.468 million units, a year-on-year increase of 33.3% [2] - The market share of pure electric vehicles (EVs) in the NEV segment is increasing, with pure EVs accounting for 61.4% of wholesale sales in the first half of 2025, up 3.2% year-on-year [2][5] Group 3: Segment Performance in EVs - The A00 segment of pure electric vehicles saw wholesale sales of 153,000 units in June, a year-on-year increase of 61% [5] - A0 segment sales were 171,000 units, maintaining a 22% share of pure EV sales [5] - A-segment sales reached 185,000 units, accounting for 24% of pure EV sales, with a year-on-year increase of 6 percentage points [5] Group 4: Brand Performance - In June, retail sales of domestic brands reached 1.34 million units, a year-on-year increase of 30% and a market share of 64.2% [6][7] - The retail market share of domestic brands for the first half of the year was 64%, an increase of 7.5 percentage points year-on-year [6] - Mainstream joint venture brands sold 510,000 units in June, a year-on-year increase of 5% [6] Group 5: Export and Future Outlook - In June, domestic brand exports reached 410,000 units, a year-on-year increase of 28% [7] - The implementation of a multi-pronged strategy in the NEV sector by domestic manufacturers is expanding market presence [7] - Looking ahead to July, sales growth is expected to slow due to high inventory levels and the upcoming launch of the old-for-new policy [7]

Group 1: Sales and Production Performance - In the first half of 2025, China's heavy truck market recorded cumulative sales of approximately 1.6 million units, representing a year-on-year growth of about 53.33% [2] - The company is experiencing good production and operational conditions, with overall sales performance maintaining a growth trend compared to the same period last year, outperforming industry levels [2] Group 2: Policy Impact - The "old-for-new" policy launched in March 2025, which includes natural gas heavy trucks in the scrapping and new purchase subsidy scope, is expected to accelerate the elimination of old vehicles and promote the transition to green and efficient operations in the industry [3] - The company aims to leverage policy opportunities to enhance technological innovation and market expansion, driving high-quality business development [3] Group 3: New Energy Heavy Truck Development - In the first half of 2025, cumulative sales of new energy heavy trucks in China reached approximately 60,000 units, showing a year-on-year increase of 194%, with a monthly addition of 6,590 units [3] - The company has demonstrated strong performance in the new energy sector, maintaining good growth rates year-on-year [3] - The new energy heavy truck industry is currently in a rapid development phase, driven by policy support and technological innovation, with an expanding trend towards electrification in short- and medium-distance transportation scenarios [3]

Investment Rating - The report maintains an "Outperform the Market" rating for the home appliance industry [5][6][14]. Core Views - The home appliance industry is experiencing robust growth in domestic sales, driven by government subsidies and strong demand for air conditioners and robotic vacuum cleaners, with retail sales growth exceeding 15% in Q2 2025 [2][18]. - Domestic sales of major home appliances showed solid growth in May 2025, while exports faced some pressure, particularly in categories like air conditioners and refrigerators [3][35]. - The U.S. home appliance retail market remains stable despite tariff impacts, with a slight increase in inventory levels [4][41]. Summary by Sections 1. Market Performance - In the first half of 2025, domestic sales of air conditioners, range hoods, gas stoves, and robotic vacuum cleaners saw significant growth, with online and offline retail sales of air conditioners increasing by 23.0% and 15.3% year-on-year, respectively [2][18]. - The overall retail demand for home appliances is strong, with various categories showing positive growth trends [2][18]. 2. Domestic and Export Sales - In May 2025, domestic sales of home appliances such as air conditioners, refrigerators, and washing machines increased by 13.4%, 13.7%, and 15.2% year-on-year, respectively, while exports faced challenges with declines in several categories [3][35]. - The report anticipates that the export of home appliances will continue to face short-term declines, but the long-term growth potential remains strong due to competitive advantages in technology and supply chains [3][35]. 3. U.S. Market Insights - The U.S. home appliance retail sector showed a year-on-year decline of 1.2% in May 2025, with cumulative declines of 1.9% for the year [4][41]. - Inventory levels in U.S. electronic and appliance stores have slightly increased, but the inventory-to-sales ratio remains low, indicating a stable market environment [4][41]. 4. Key Company Recommendations - The report recommends several companies for investment, including Midea Group, Gree Electric Appliances, Haier Smart Home, TCL Smart Home, and Hisense Home Appliances in the white goods sector, and Boss Electric in the kitchen appliances sector [5][6][14].

社库累库且现货贴水，预计盘面上方空间有限 研究员：王艳红 投资咨询号：Z0010675 研究员：袁 棋 投资咨询号：Z0019013 第一部分 核心观点 第二部分 氧化铝-产业基本面 第三部分 电解铝-产业基本面 目 录 核心观点 宏观：美国非农就业人数大超预期，7月降息概率迅速下滑；国内以旧换新政策将继续，反内卷政策抬头；7月9日临近，关注美国对外关税政策。 氧化铝-产业基本面总结： 电解铝-产业基本面总结： 供给：5月，在产产能环比增加210万吨，开工率环比小幅上升；矿石端，国内到港量周度环比增加，数值仍处在正常范围内 进口： 2025年5月中国氧化铝净出口14.25万吨，环比大幅减少，连续14个月净出口；出口盈利小幅收敛 需求：电解铝在产产能小幅增加且维持高位，短期氧化铝需求相对持稳 利润：氧化铝生产完全成本为2821.9元，盈利300.3元/吨，成本微幅下滑，利润小幅减少；烧碱价格最新价3540元/吨，周度环比上涨10元/吨 进口矿到港量周度环比反弹，数据暂在正常范围内；进口矿价较为稳定，韧性较强，下跌概率不大，对氧化铝存成本支撑；国内矿端库存仍在 偏高位置；氧化铝周产环比增加，社库延续累库，现货近两 ...