Core Viewpoint - The Shanghai Stock Exchange has actively promoted the "Quality Improvement, Efficiency Enhancement, and Return to Shareholders" initiative this year, with listed companies and major shareholders responding positively to regulatory calls through "increases in holdings and buybacks" to enhance investor returns and stabilize market expectations [1] Summary by Category Increase in Holdings - From January to November, 210 companies on the Shanghai Stock Exchange disclosed new increase plans, with a total planned increase amount of 649.84 billion, representing a 25.43% increase compared to 518.10 billion in the same period last year [1] - Among these, 177 companies on the main board disclosed new increase plans, with a total planned increase amount of 628 billion, a 27% increase from 493 billion in the previous year [1] - Notable companies with significant planned increases include China Yangtze Power (40 billion to 80 billion), China Petroleum (28 billion to 56 billion), and China National Offshore Oil Corporation (20 billion to 40 billion) [1] Share Buybacks - From January to November, 252 companies on the Shanghai Stock Exchange disclosed new buyback plans, with a total planned buyback amount of 671.67 billion [1] - On the main board, 163 companies disclosed new buyback plans, with a total planned buyback amount of 582 billion [1] - Major companies with substantial planned buybacks include Kweichow Moutai (15 billion to 30 billion), Sany Heavy Industry (10 billion to 20 billion), and Haier Smart Home (10 billion to 20 billion) [1]

Investment Rating - The report maintains a positive outlook on the home appliance sector, with the sector index outperforming the CSI 300 index, increasing by 1.8% compared to the 1.3% rise of the CSI 300 [4][5]. Core Insights - The report highlights significant sales growth for Stone Technology during the Black Friday period, with a 41% increase in vacuum cleaner sales and a 361% increase in floor washing machines in Europe [4][13]. - Luck Electric announced its participation in a private equity fund, investing 20 million yuan, which represents 62.40% of the total subscription amount, focusing on equity investment in Shenzhen Cloud Leopard Intelligent Co., a semiconductor company [4][14]. - The report identifies three main investment themes: 1. White goods benefiting from favorable real estate policies and low valuations, recommending companies like Hisense, Midea, and Gree [4]. 2. Export-driven companies like Ousheng Electric and Dechang Co. are expected to see revenue growth due to large customer orders [4]. 3. Core components in the white goods sector are expected to see increased demand, with recommendations for companies like Huaxiang and Shun'an [4]. Data Observations - In October 2025, the air conditioning sector saw a total production of 10.13 million units, a year-on-year decrease of 27.90%, with domestic sales down 21.30% [4][36]. - The refrigerator sector reported a production of 8.27 million units, down 9.8% year-on-year, with domestic sales decreasing by 10.76% [4][42]. - The washing machine sector experienced a slight production decrease of 0.2%, but exports increased by 6.41% [4][46]. - The report notes that raw material prices for copper and aluminum have risen, with copper prices up 22.52% year-on-year [4][16].

来源：军哥漫谈 11月29日，美媒《华尔街日报》的一篇报道揭示了一个引人深思的现象：中国市场已经成为全球竞争最 激烈的练兵场。 能在这里胜出的企业，往往具备了在全球市场脱颖而出的能力。 这一观点的背后，是中国市场角色的根本性变化，以及本土品牌的全面崛起。 《华尔街日报》表示，过去几十年，中国市场曾是外资企业的"摇钱树"。 改革开放后，大批国际品牌进入中国，从家电到汽车，从奢侈品到快消品，几乎每个领域都能看到它们 的身影。 星巴克、耐克、苹果等品牌曾在中国市场轻松赚得盆满钵满。 然而，随着中国经济的快速发展和本土品牌的强势崛起，这种局面已经发生了根本性变化。 如今的中国市场，已成为全球竞争最为激烈的战场。 外资企业不仅要面对本土品牌的强势竞争，还需要适应中国消费者日益挑剔的需求。 能够在这样残酷的环境中生存并胜出的企业，显然拥有极强的竞争力。 中国本土品牌的崛起并非偶然，而是多种因素共同作用的结果。 首先，中国连续多年蝉联世界第一大制造业国家，制造业的综合实力为本土品牌提供了强大的技术和生 产支撑。 以新能源汽车为例，比亚迪、蔚来、小鹏等品牌不仅在国内市场站稳脚跟，还逐步走向国际市场，与特 斯拉等国际巨头展开正 ...

Core Viewpoint - The market is transitioning towards a "spring rally" with potential catalysts emerging, particularly as the year-end approaches and new policies are anticipated [2][13]. Group 1: Market Trends and Strategies - The strategy for 2026 emphasizes embracing "Galloping Assets" which are global competitive leaders, indicating a shift towards value reassessment [1][12]. - The A-share market has shown a recovery with the Shanghai Composite Index rising over 10% to above 3800 points [1][12]. - The current market phase is characterized by a period of observation and consolidation, with the potential for a spring rally to begin as early as December [2][13]. Group 2: Spring Rally Insights - The "spring rally" is expected to occur around the Lunar New Year, typically 1-2 weeks prior, with historical data suggesting a strong upward trend during this period [3][5]. - The likelihood of a spring rally varies based on market conditions: high during bottom-stimulus periods, moderate during continuation phases, and limited during downturns [4][6]. - Key indicators for the timing of the rally include significant new positive or negative developments, with potential early triggers in December [6][10]. Group 3: Sector and Style Preferences - The market favors smaller-cap indices like CSI 1000 and CSI 2000, which have shown a nearly 90% success rate with an average excess return of over 4% [6][19]. - Growth and technology sectors are highlighted as having an 80% success rate, also with an average excess return of over 4% [7][19]. - The top-performing industries are expected to be in the first tier: computer, communication, and electronics, with a second tier including machinery, chemicals, and military industries, all showing excess returns of over 3% [8][19]. Group 4: Long-term Investment Directions - The focus for long-term investments includes quality cyclical stocks benefiting from policy expectations in sectors like real estate, consumer goods, and resources [10][20]. - The strategy for the upcoming year includes a focus on "Galloping Assets" that align with China's economic transformation and global competition, particularly in technology, high-end manufacturing, consumption, and resource sectors [10][20].

年内A股在科技板块的提振下开启了迈向4000点的征程，但亦有部分板块未能搭上车。 多只重仓消费股的基金净值迄今为止遗憾告负，在传统消费持续不景气的背景下，部分高位加仓新消费的基金 也在个股的回撤中折损净值。 多名基金经理认为，"旧消费"在经历了长达四年的回撤后，估值已回归合理区间；新消费面临的则是高景气 度与高估值并存的现状。此外，在个股遴选中，部分基金经理提及"出海"这一关键词，并认为国产消费品牌 在国际竞争中潜力巨大，海外营收若能放量，对应当前估值水平有不少增长空间。 多只消费主题基金"躲牛市" 年内的科技牛市中，五年前的"核心资产"多数缺席，白酒、家电以及银行等板块多数涨幅有限，其中消费类 个股更是表现平平。据Wind数据，年初至今"酒类指数"跌幅超过6%，"零售指数"跌超2%，成为为数不多的 下跌板块。 因此，在多只科技股催生的"翻倍基"榜单中，还有部分消费主题产品跌幅超过10%，占据跌幅靠前位置。 以 华东某公募旗下消费主题基金 为例，上半年的两个季度内，该基金重仓股中包括了贵州茅台、五粮液和美 的集团等传统消费股，上半年跌幅达17%，下半年虽转向了消费电子但依旧走势一般。 "旧消费"不景气的同时， ...

数据来源：中国海关，智研咨询整理 知前沿，问智研。智研咨询是中国一流产业咨询机构，十数年持续深耕产业研究领域，提供深度产业研 究报告、商业计划书、可行性研究报告及定制服务等一站式产业咨询服务。专业的角度、品质化的服 务、敏锐的市场洞察力，专注于提供完善的产业解决方案，为您的投资决策赋能。 相关报告：智研咨询发布的《2026-2032年中国洗衣机行业市场供需态势及投资前景研判报告》 根据中国海关数据显示：2025年10月中国洗衣机出口数量为315万台，同比增长7.7%，出口金额为3.44 亿美元，同比增长0.6%。 近一年中国洗衣机出口情况统计图 ...

知前沿，问智研。智研咨询是中国一流产业咨询机构，十数年持续深耕产业研究领域，提供深度产业研 究报告、商业计划书、可行性研究报告及定制服务等一站式产业咨询服务。专业的角度、品质化的服 务、敏锐的市场洞察力，专注于提供完善的产业解决方案，为您的投资决策赋能。 近一年中国微波炉出口情况统计图 数据来源：中国海关，智研咨询整理 相关报告：智研咨询发布的《2026-2032年中国微波炉行业市场竞争态势及发展前景研判报告》 根据中国海关数据显示：2025年10月中国微波炉出口数量为566万台，同比下降2.6%，出口金额为2.51 亿美元，同比下降8.1%。 ...

近一年中国吸尘器出口情况统计图 相关报告：智研咨询发布的《2026-2032年中国吸尘器行业市场研究分析及未来前景研判报告》 根据中国海关数据显示：2025年10月中国吸尘器出口数量为1348万台，同比下降13.1%，出口金额为 5.57亿美元，同比下降1%。 数据来源：中国海关，智研咨询整理 知前沿，问智研。智研咨询是中国一流产业咨询机构，十数年持续深耕产业研究领域，提供深度产业研 究报告、商业计划书、可行性研究报告及定制服务等一站式产业咨询服务。专业的角度、品质化的服 务、敏锐的市场洞察力，专注于提供完善的产业解决方案，为您的投资决策赋能。 ...

Core Viewpoint - The concept of "updating" is a significant change in the economy this year, injecting new vitality into China's economy and enhancing the quality of life for citizens through various new products and services. Group 1: Consumer Behavior and Trends - Citizens are increasingly engaging in "trade-in" programs, with examples such as a citizen in Qingdao exchanging an old water heater for a new one, benefiting from subsidies that reduced the price from over 5000 yuan to under 3000 yuan [1] - New consumption experiences are emerging, such as 24-hour unmanned gyms and indoor skiing facilities, indicating a shift towards innovative leisure activities [3] - Consumers are prioritizing experiences over traditional purchases, as seen in Shanghai where spending on activities like tennis lessons is perceived as a source of happiness [5] Group 2: Government Policies and Subsidies - The "Special Action Plan to Boost Consumption" released in March has made subsidies more targeted, benefiting various demographics, including students and farmers, by reducing the cost of better living [7] - By October 2025, the total sales from trade-in programs reached 2.4 trillion yuan, benefiting 360 million people, highlighting the widespread adoption of this practice [9] Group 3: New Consumption Scenarios - Local governments are creating new consumption scenarios through innovative technologies and ideas, enhancing personalized consumer experiences [11] - In Chengdu, traditional markets are being transformed into creative spaces, showcasing a blend of food and culture [13] - In Hunan, an old train station has been repurposed into a creative hub for young people, illustrating the trend of revitalizing industrial spaces for modern use [16] Group 4: Regional Innovations - In Guizhou, the Qingyun Market has become popular for its unique blend of traditional culture and modern consumer goods, offering experiences like crafting silver jewelry [20] - Jiangsu has transformed abandoned docks into sports parks, promoting local tourism through themed routes related to the "Su Chao" football championship [21] - In Zhejiang, the introduction of regular drone delivery services is enhancing the quality of life for island residents, ensuring timely access to goods and supporting local agriculture [23]

Core Viewpoint - The article emphasizes the need to closely observe the sustainability of incremental capital in the market, highlighting a cautious stance on investment due to mixed signals from both domestic and international economic conditions [3][4]. Market Performance - Last week, the market continued its technical rebound with the CSI 300 index rising by 1.28%, the Shanghai Composite Index increasing by 0.37%, and the CSI 500 index up by 0.94% [3]. - Most stocks experienced a four-day adjustment before a mid-day surge on Friday, driven by policy benefits in the non-bank sector [3]. Economic Conditions - In the U.S., economic structural divergence persists, with consumer confidence data hitting a 70-year low [3]. - Domestic expectations for loosening regulations in the securities and insurance asset management sectors rose last Friday, but there are no significant signs of liquidity improvement from the economic fundamentals and bond market performance [3][4]. - The article notes the ongoing geopolitical tensions, including the EU's proposal to ban Russian natural gas, which reflects the enduring global influence of the U.S. since World War II [3]. Technical Analysis - Incremental capital has shown signs of breaking through, but its sustainability remains uncertain. Despite a second week of rebound in A-shares, the inflow of incremental capital is still insufficient compared to the outflow levels seen in November [4]. - The main board's timing perspective remains cautious, with a low position maintained while closely monitoring the movements of incremental capital [4]. - The small and mid-cap sector has shown weak performance, with a low position also maintained, favoring the main board style [4]. Sector Focus - Short-term momentum models suggest focusing on industries such as automotive and home appliances [4].